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SPECIAL SUPPLEMENT TO THE BEACH & BAY PRESS READERS CHOICE AWARDS 2010 Everything under the sun The merchants in the communities of Pacific Beach, Mission Beach and Mis- sion Bay offer what seems like an end- less selection of great restaurants, bou- tiques, retail shops and services. In fact, everything you need can be found right here. There is really no need to shop anywhere else. Categories in the Beach & Bay Press Readers Choice Awards cover the sunni- est corner for your coffee wake-up call to the smoothest spot for a soothing night- cap — and everything in between. These awards recognize the people and places that make our beach communi- ties truly extraordinary. Some of the winners may surprise you, while others have enjoyed sterling reputations for years and even decades. Both the nominees and the winners were chosen by the people who live and work here. So, browse through this list of highly-acclaimed businesses for an inside look at the best in each category, chosen by the customers who are in the know. You may find a few new hidden treasures that you will want to try out. Who knows? You may become one of their best customers. The 2010 Readers Choice Award winners were selected by Beach & Bay Press readers!

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SPECIAL SUPPLEMENT TO THE BEACH & BAY PRESS

READERSCHOICEAWARDS2 0 1 0

Everything under the sunThe merchants in the communities of

Pacific Beach, Mission Beach and Mis-

sion Bay offer what seems like an end-

less selection of great restaurants, bou-

tiques, retail shops and services. In fact,

everything you need can be found right

here. There is really no need to shop

anywhere else.

Categories in the Beach & Bay Press

Readers Choice Awards cover the sunni-

est corner for your coffee wake-up call to

the smoothest spot for a soothing night-

cap — and everything in between.

These awards recognize the people and

places that make our beach communi-

ties truly extraordinary. Some of the

winners may surprise you, while others

have enjoyed sterling reputations for

years and even decades.

Both the nominees and the winners

were chosen by the people who live and

work here. So, browse through this list

of highly-acclaimed businesses for an

inside look at the best in each category,

chosen by the customers who are in the

know. You may find a few new hidden

treasures that you will want to try out.

Who knows? You may become one of

their best customers.

The 2010 Readers Choice Award winners were selected by Beach & Bay Press readers!

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READERS CHOICE AWARDS 20102THURSDAYAUGUST 19, 2010Beach & Bay Press

READERSCHOICEAWARDS2 0 1 0

ReadersChoiceA W A R D S 2 0 1 0

Art gallery

Auto repair

Bank

Place to buy jeans

Bicycle shop

Bookstore

Chiropractor

Computer Repair

Contractor/Architect

Day spa

Eye wear

Financial Planner

Florist

Furniture store

Hair Salon

Hotel

Jewelry store

Men's apparel

Nail Salon

Optometrist/Ophthalmologist

Paint Store

Pet hospital /Vet

Pet store

Place with unusual gifts

Printer

Resale shop

Shipping/Packaging

Shoe store

Skate shop

Smog check

Surf shop

Swimsuits

Tattoo / Piercing

Tax Prep

Web Design

Women's apparel

Workout Spot

Aztec Graphics

FTS Auto

Comerica Bank

Buffalo Exchange

Pacific Coast Bicycle

Open Door Books

Dr Buechel (Renew)

SD Laptops

Armstrong Construction

Catamaran Resort Hotel Dziner Eyez

Edward Jones, Chris Blentzas

Flower Girls

Underground Furniture

Belli Belli

Catamaran Resort Hotel

Dario's Jewelers

American Apparel

Mingle Nail Salon

LNY Optometry

Dunn Edwards

Turquoise Animal Hospital

Noah's Natural Pet Market

Pangea Outpost

North Shorets Printery

Cream of the Crop

Surf and Post

Flip-N-Out Flops

Soul Grind

Quick Smog

PB Surf Shop

Gone Bananas

On Point

Mike Blumenthal

Global Art Studio

American Apparel

Fitness West

Gallery at land's end

P.B. Foreign & Domestic

Home Bank

RAW

Bicycle Discovery

Travelers Depot

Libs Chiropractic

Oasis Architecture

LNY Optometry

Schoettle Financial

Impulsive Flowers

Yorkshire Pine

Hip Hair

Tower 23

South Coast Surf Shop

Quticles

Stephen A Luskin

Sherwin Williams

Pet People

Patina gift store

PB Printing

The Buff

The UPS Store

Forward Footwear

South Coast Surf Shop

Pilars

Tattoo Royale

The TaxMan

Rosemont Media

RAW

Shock Fitness

American Appetizer Bagel Shop Bakery Bar BBQ Beer Selection Best wine selectionBreakfast Burger Burrito Cafe / Coffee shop Catering Chicken WingsChinese Restaurant Comfort Food Deli Desserts Dinner Early Bird Special Family restaurant Fish Taco French Frozen yogurt Greek Happy Hour Ice Cream / GelatoIrish Italian Juice Bar Late NIght EateryLive Music & DancingLunch Margarita Martini Mexican Restaurant Most Romantic New RestaurantOcean View Overall service Overall Restaurant Patio dinning Pet Friendly Restaurant Pizza Place for a B-day Party Place to go on a Budget Place to People Watch Sandwich Seafood Sports Bar Steak Sushi Thai Vietnamese

Firehouse

Pacific Beach Ale House

Bruegger's Bagels

Charlies Best Bread

PB Shore Club

Gloria's Bar-B-Que

Pacific Beach Ale House

JRDN

Fig Tree Cafe

Rocky's Crown Pub

Margo's Mexican Grill

Java Jones

Fig Tree Cafe

Aussie Pub

China Inn

Dirty Birds

Chalkboard Deli

The French Gourmet

Enoteca Adriano

The Turquoise, Cafe Bar Europa

Woodstock's Pizza

RT's Longboard Grill

The French Gourmet

Bogart Yogurt

Cafe Athena

Pacific Beach Bar & Grill

Cold Stone Creamery

Brewley's Pint

Enoteca Adriano

The Big Squeeze

Nick's at the Beach

710 Beach Club

Cass Street Bar & Grill

Fred's Mexican Cafe

Tavern at The Beach

Fred's Mexican Cafe

Costa Brava

Enoteca Adriano

Pacific Beach Shore Club

Tower 23/JRDN

Fig Tree Cafe

Cafe 976

Fig Tree Cafe

Hoboken

Nick's at the Beach

Latitude 32º

PB Shore CLub

Pop's Cheese Steaks

The Fishery

Millers Field

Saska's Steak & Seafood

Mister Sushi

Kafe Yen

Pho Sao Bien

Nick's at the Beach

The Fishery

Einstein Bros Bagels

The French Gourmet

Tavern at The Beach

Tony Roma's

Tap Room

Lamont St. Grill

Kono's Surf Club Cafe

Bare Back Grill

Taco Surf

Zanzibar Cafe

The French Gourmet

Dirty Birds

Great Plaza Buffet

Filippi's Pizza Grotto

Rubicon Deli

Nick's

Nick's at the Beach

PB Shore CLub

Yogurt on the Rocks

Cass Street Bar & Grill

Mr. Frosty's

Hennessy's Tavern

Mama Mia's

Jamba Juice

Saska's Steak & Seafood

The Turquoise, Cafe Bar Europa

Froggy's Bar & Grill

Gringo's Cocina Y Cantina

JRDN

Gringo's Cocina Y Cantina

Nick's at the Beach

Woodstock's Pizza

JRDN

Nick's at the Beach

Nick's at the Beach

Java Jones

Woodstock's Pizza

Woodstock's Pizza

Pacific Beach Bar & Grill

Tower 23/JRDN

Which Wich

Nick's at the Beach

Pacific Beach Bar & Grill

Zen 5

Ra Ka De Ka

Pho Time

Dining

Shopping and Services

Pilar's would like to extenda warm and sincere thankyou to all of our customersfor their loyalty and supportover the past 33 years.

The largest selection ofswimwear and cruisewear for women of all ages.

Pilar's Beachwear3745 Mission Blvd.San Diego, CA 92109(858)488-3056

shop online at:www.pilarsbeachwear.com(customer parking provided)

Store Hours:Mon-Sat: 9am-8pm

Sun: 10am-6pm

Suit

by Ja

ntze

n

CATEGORY WINNERS

CATEGORY WINNERS

Nick’s at the beach is a winner! Voted for Best Overall restaurant, Seafood, Family restaurant and more in this year’s Readers Choice Awards!

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3THURSDAY

AUGUST 19, 2010Beach & Bay PressREADERS CHOICE AWARDS 2010

DININGOverall RestaurantFig Tree Café Fig Tree Café has intertwined casualPB dining on its spacious, outdoorpatio under a large Ficus tree withMediterranean cuisine. Fig Tree Caféserves largely organic, Califor-nia/Mediterranean food like smokedsalmon omelets or, on the hippy side,blue corn pancakes and whole graingranola. Johan Engman opened therestaurant in October of 2008 withthe intent to focus on organic, locallysourced ingredients. Among its mostpopular dishes are the organic, veg-gie-filled Wind ansea omelet com-prised of locally raised free-rangeeggs, and a BLT served on a croissantwith the unexpected addition ofturkey and avocado. Engman oversawthe remodeling of the formerRafaela’s Italian restaurant. The pationow features a wooden canopy andstonewall fountain, and the interiorhas been painted with Tuscan-inspired vineyard scenes.

Fig Tree Café5119 Cass St. (858) 274-2233

Nick’s at the BeachThis neighborhood restaurant hasmade a name for itself by serving thebest seafood in a comfortable, casualenvironment. It’s also no stranger topress accolades - a local magazineonce rated it the top neighborhoodeatery. The sidewalk café can accom-modate up to 20 people, and theSports Bar upstairs touts a large out-door ocean-view deck and 29 - TVs.But what’s on the menu counts, too -like the tortilla-crusted mahi mahi,pastas, dinner salads, sandwichesand Chilean sea bass, a huge localfavorite. Add the banquet facilitiesand take-out service, and you’ve gotNicks, now 13 years on and nothing

in its way. Visit Nick’s at the Pier inOcean Beach, too!

Nick’s at the Beach809 Thomas Ave.(858) 270-1730www.nicksatthebeach.com

Overall Service

Tower 23 Bar &Lounge/JRDNYou can actually credit the Tower’screative wine list to another establish-ment in the same hotel. It’s JRDN (or“Jordan,” for the purists who preferthe phonetic pronunciation), a veryhigh-end restaurant that swears bythe magic it performs on beef andother meats. Red wines go swimm-ingly with that kind of thing — andthat translates to a comprehensiveselection at the bar (the powers thatbe didn’t forget the whites, either).Meanwhile, the bar offers a casual yetsophisticated experience. The atmo-sphere is warm and inviting and thecrowd is hip yet mellow — everybodygets to enjoy an ocean view while sip-ping signature cocktails and nibblingon sushi.

Tower 23 Bar & Lounge723 Felspar St.(866) TOWER23www.tower23hotel.com

Nick’s at the Beach(see entry under Overall Restaurant)

American

Firehouse American Eatery + LoungeLocated next to the Pacific Beach firestation and just steps away from thebeach, Firehouse mixes downtown-type luxury (leather sofas, fire pit bar,patio seating) with PB casual—boardshorts, flips-flops and the usualbeachtown trademark sartorials.Foodwise, it’s all about appetizers likefondue, quesadillas and mini-corn

dogs. Along with the sandwiches, sal-ads and lighter dinner fare is a smalldessert menu that even includeschocolate chip cookies and milk.

Firehouse American Eatery andLounge722 Grand Ave.(858) 274-3100www.firehousepb.com

Nick’s at the Beach(see entry under Overall Restaurant)

Appetizer

Pacific Beach AleHousePB AleHouse isn’t your dad’s PacificBeach bar – it’s every bit a world-class microbrewery and restaurant.Handcrafted burgers, fries, pizza anda diverse menu make PB Ale House adestination location for the beer con-noisseur, tourist and San Diegan. Theplace brews a gold, wheat, pale ale,

amber, IPA, porter and stout – andas if that weren’t enough, it hand-patties each hamburger. Its fries arecut daily from fresh Idaho potatoes.Each pizza is handcrafted. It hasmore than 15 big fat TVs. Do not pass“go” – stop here.

Pacific Beach AleHouse 721 Grand Ave.(858) 581-BEERwww.pbalehouse.com

The FisheryIn 1979, fisherman Judd Brownfounded a shellfish company in thespirit of the family members whosesepia-toned pictures line the walls.In the late 1990s, it morphed intoThe Fishery, where product sustain-ability is a company philosophy.Wherever possible, the venue pro-cures its product locally. Its har-pooned swordfish, sardines, rockcod,

shrimp and California spiny lobsterare seasonal delicacies coveted bysavvy chefs. The Fishery has earned adistinction as a beautiful PacificBeach landmark, and freshness is thehallmark of its success. A remodelbegins early next month.

The Fishery5040 Cass St.(858) 272-9985www.thefishery.com

Bagel Shop

Bruegger’s BagelsBruegger’s Bagels achieve a bagelwith a crusty outside and chewyinside by using fresh dough, kettleboiling it and baking them on a stone-hearth – not a rake – so that theybake evenly. Non-profits should checkout Bruegger’s donation policy: thecorporation will donate a matchingamount of bagels to those purchased

John & Debbie Conca with grandchildren Celebrating their 62nd year at the same location, 1470 Garnet.

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READERS CHOICE AWARDS 20104THURSDAYAUGUST 19, 2010Beach & Bay Press

– as long as the bagels are not resold.Bruegger’s sells 20 different varietiesof bagels and 13 different toppings sothe bagel never gets boring.

Bruegger’s Bagels1886 Garnet Ave.(858) 273-3836www.brueggers.com

Einstein Bros BagelsEinstein is a corporate chain withdarn good bagels. Forget the creamcheese (unless you want somethingsimple), Einstein offers a lox-toppedbagel, egg sandwiches, egg panini, eggwraps and yoghurt – just for break-fast. For lunch there is offerings ofpastrami and swiss and albacore tunasalad, to name a few. Grilled sand-wiches, pizza bagels, nacho bagels,soups and salads are also in the mix.

Einstein Bros Bagels 1772 Garnet Ave., Ste. F (858) 272-9321www.einsteinbros.com

Bakery

Charlie’s Best Bread If the smell at the front door doesn’tentice you inside, the myriad samplessurely will. You could fill up on thosealone. But don’t – otherwise, you’llmiss your shot at the zucchini bread,chocolate bread, a million kinds ofcookies and sunflower seed dinnerrolls. Charlie’s also offers lots of veganoptions, and if you ask nicely, theaccommodating staff will even makebread from your own recipe. Thelocals swear by this place – andalthough we don’t advocate dirty lan-guage, we certainly wouldn’t let a littlething like that discourage you.

Charlie’s Best Bread1808 Garnet Ave.(858) 272-3521www.charliesbestbread.com/

The French GourmetThe Gourmet’s traditional bakery isrenowned for its outstanding Frenchpastries. It’s also a showcase for full-service catering and wedding cakes,which many consider to be the best inthe history of the universe. TheGourmet’s selection of breads, break-fast pastries, cookies and cakesinclude the French Gourmet chocolatemousse and the strawberry bagatelle— layers of white sponge cake dabbedwith syrup, filled with Bavarian creamand fresh strawberries and toppedwith a thin layer of marzipan. Wash itall down with an espresso drink or aglass of wine, or keep the experiencemoving with pâté, quiche or importedcheese.

The French Gourmet960 Turquoise St.(858) 929-1984www.thefrenchgourmet.com

Bar

Pacific Beach Shore Club“Where Grand Meets the Sand”

You can’t drink on the beach any-more, unless you want a big fat ticket.The law, however, doesn’t say youcan’t drink near the beach – andthat’s what makes Pacific Beach ShoreClub’s locale so convenient. The flat-screen TVs are only feet from thewater to boot, as are the great HappyHour deals, goldfish races, Karaokeon Sunday , Red Bull slushies and’tater-tots.

Pacific Beach Shore Club4315 Ocean Blvd.(858) 272-7873www.pbshoreclub.com

Tavern at the BeachTavern at the Beach is a casual butbustling neighborhood bar just astone’s throw away from the ocean.There is always something going on atTavern, which offers pool tables, morethan 40 TVs, resident DJs seven daysa week and outdoor patios. On Aug.26, Tavern at the Beach will throw itsMTV Grind Beach Party so all beach-goers are invited to stop by after a dayin the sun. Taking silver in best mar-garita for Reader’s Choice, you’ll justhave to try that one for yourself.

Tavern at the Beach 1200 Garnet Ave.(858) 272-6066www.tavernatthebeach.com

BBQ

Gloria’s Bar-B-QGloria’s opened in January and hasalready established a reputation forlarge portions and big flavors. Whereelse in Pacific Beach can you orderBBQ classics like ribs, pulled pork andbrisket, while still having the optionto indulge in something new and dif-ferent – buffalo, anyone? Owner andchef Tony Turner gained experienceworking as a personal chef for actorDanny Glover, and now mere mortalscan savor his cooking, too.

Gloria’s Bar-B-Q978 Garnet(858) 274-3612

Tony Roma’sIt’s pretty much about the ribs atTony Roma’s — baby-backs, St. Louisstyle, rib combos and more line themenu, straddled by an array of saladsand soups, sandwiches, chicken entreesand more. The best news is that youdon’t have to go to Tokyo or Madrid oranywhere else to join in on the fun andfood.

Tony Roma’s4110 Mission Blvd.(858) 272-7427www.tonyromas.com

Beer Selection

Pacific Beach AleHouse(see entry under Appetizer)

Tap RoomOne look at Tap Room’s beer selectionand you will know these folks are seri-ous about their brews. Far from thestandard Stellas and Shocktops, thebeer list contains dozens of uniqueales for every palate. Don’t see the oneyou’ve been dying to try? Just send inyour request through their website,and they’ll send you an email whenthey have it on tap. You can alsocheck their live beer page, where theyupdate what they are serving and howmuch is left before they move on tothe next delicious draft.

Tap Room1269 Garnet Avenue(858) 274-1010www.sdtaproom.com

Breakfast

Fig Tree Café (see entry under Overall Restaurant)

Kono’s Surf Club CafeIf you like a little dinner with yourbreakfast, Kono’s is your place. That’sbecause nobody does potatoes likethis eatery, with cheese, bell pepperand whatever other topping you canthink of to boot. If you like a littleview with your morning meal, youcould do worse. Cross the boardwalkand sit on the modest patio that over-looks the ocean; you’ll see firsthandwhy you live in Southern California.And if you like quotes on the wall ofyour eatery, you’re in the right restau-rant as well, with a little eruditionadding to the flare of the décor.There’s a laid-back surfer vibe amid itall as well, which makes it perfect forPacific Beach and the surfer crowdthat stops off after an early morningon the waves.

Kono’s Surf Club Café704 Garnet Ave.(858) 483-1669www.sdbeachlife.com/kono.htm

Burger

Rocky’s Crown PubNothing fancy or schmancy about thisplace. Just expect a big, juicy, greatburger, the way Rocky’s has beenmaking them for centuries. One cus-tomer reported he went back afteryears away from PB and found theplace just as awesome as before heleft; another said Rocky’s is the rea-son he’s no longer a vegetarian. A lotof it has to do with the bun; the thingsare so fresh and warm they fall apartin your hands. The bar may be on thesmallish side, but a cold beer and acheeseburger make up the best mealin the history of the universe — so thebar doesn’t really need to be muchlarger, now, does it?

Rocky’s Crown Pub3786 Ingraham St.(858) 273-9140www.rockyburgers.com

The Most Complete and Unique

Gift Store

OPEN 10:00 A.M. - 5:30 P.M. • CLOSED SUNDAY AND MONDAY957 TURQUOISE STREET • 858.488.4488 • WWW.PATINAGIFTSTORE.COM

ACROSS FROM THE FRENCH GOURMET, PARKING AROUND BACK

Thank Youfor voting

us The Best

Thank Youfor voting

us The Best

JAVA EARTH CAFE(Formerly Java Jones)

Coffee Drinks, Sandwiches, Açai Bowls, Pastries, Paninis, Salads & More

4978 Cass St (Cass & Loring) • 5:30am-8pm DailyIn the Heart of North PB Free

Thank You for Voting Us an Award Winner for:Best Cafe/Coffee

Best Pet Friendly Restaurant

Thanks PB for voting us Best Bank in the 2010 Readers Choice

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5THURSDAY

AUGUST 19, 2010Beach & Bay PressREADERS CHOICE AWARDS 2010

Bare Back GrillThose aren’t manhole covers on top ofyour plate, you big silly. Those are thetwo giant organic beef patties thatcome with the Bare Big & Dirty, thecentral jewel in the Bare Back Grill’samply adorned crown. And that’s nota piece of driftwood sitting on yourplacemat, you big silly again. It’s themenu, hand-cut and laminated byBare Back co-owner P.J. Lamont him-self. Lamont is one of a trio of NewZealanders who built a lot of this placefrom the ground up - but that was fineby them, because the final product wasthat much more genuine. They touttheir lighter dishes like chicken and fishsandwiches with the same enthusiasmthey do their beer and wine and burgers- they even serve beet root as one oftheir gazillion toppings on the latter.

Bare Back Grill4640 Mission Blvd.(858) 274-7117www.barebackgrill.com

Burrito

Margo’s Mexican Grill Margo’s is a family-run restaurantthat opened in 2006 and prides itselfon its original Southern Californiaburrito – with its own added twist ofcourse. A meal at Margo’s is not thesame as grabbing a burrito – rather,it’s partaking in the comfortableatmosphere of a family home. Checkout Margo’s website for happy hourinformation and free coupons.

Margo’s Mexican Grill 2015 Garnet Ave. (858) 581-1408www.margosmexicangrill.com

Taco SurfThe burrito is to fast Mexican cuisinewhat the hamburger is to the unedu-cated American palate. Each item isincredibly tasty when it’s done right— and in the case of the former, TacoSurf has it knocked. There’s not much

to the decor of the place other than apick-up counter and a few smalltables — but the ceiling is lined withsome sweet classic surfboards to fuelthe local flavor. The burritos, tacosand fajitas are big and fat to boot, andyou get to experiment with a massivechoice of toppings. You reportedlycan’t go wrong with the Californiaburrito, topped with hashed browns.

Taco Surf4657 Mission Blvd.(858) 272-3877www.tacosurfpb.com

Café/Coffee Shop

Java JonesJava Jones collects fair trade, organicbeans from all over the world – fromPeru to Ethiopia – and roasts themdowntown for a fresh cup of javaeveryday. The store opens at 5:30a.m. and closes at 10 p.m. so there isplenty of time to sit, relax, enjoy theartwork hanging on the walls, and thefriendly staff who take a few momentsto socialize. Most importantly, thecoffee shop offers free Internet so stu-dents and freelancers can work all dayand never be far from a refreshingpick-up. The coffee shop also servessandwiches and salads.

Java Jones4978 Cass St.(858) 274-0028shop.javajonescoffeehouse.com

Zanzibar CaféZanzibar Café has created a welcom-ing, worldly atmosphere that providesa relaxing haven in the heart of GarnetAvenue. Décor from local artists hangson the walls and the aroma of freshlybrewed organic coffee wafts through-out the dining area. At the counter,you are greeted by friendly staff and atantalizing display of pastries, which isan irresistible combination. It’s nowonder that Zanzibar has been a sta-ple in Pacific Beach for 17 years. Stopin to try their organic coffee and

healthy gourmet fare for breakfast,lunch or dinner.

Zanzibar Café976 Garnet Ave.(858) 272-4762www.zanzibarcafe.com

Catering

Fig Tree Cafe(see entry under Overall Restaurant)

The French Gourmet(see entry under Bakery)

Chicken Wings

Australian PubAussie Pub is a favorite local hangoutwith a chill atmosphere, strong drinksand a solid selection of beers. Butwhat really draws the crowd to thisbar is the chicken wings. The bar has11 sauce options to choose from, witha spiciness spectrum that spans frommild to DOA, and every servingcomes with ranch dip, carrots and cel-ery. Prices range from $5.95 for sixpieces to $19.95 for 24 pieces everyday except Wednesday, when allchicken wings are half off.

Australian Pub1014 Grand Ave (858) 270-2233

Dirty BirdsFor a place with a name like this,things inside look immacu-late–sweeping wooden beams andstanchions with cool beachy art onthe walls. And Dirty Birds throws youa few odd looks, too—turkey chili friesand fried cheese sliders are just a cou-ple quirky entries on the menu. 22different wing flavors.

Dirty Birds4656 Mission Blvd.(858) 274-2473www.dirtybirdspb.com

Chinese Restaurant

China InnHow this place charges almost noth-ing for its food and at the same timemaintains its flashy decor is beyondus. The funksters that populate thisplace, young and usually without a lotof money, can expect to let go of lessthan $10 for generous helpings ofChinese staples such as egg foo yong,chow mein, chop suey and variationson chicken and beef dishes (prices forthe Imperial Lobster and PekingDuck are somewhat higher). If youhave even less to spend, you’re wel-come to spend time at the full bar —cocktails, like the rest of the fare, areanything but pricey.

China Inn877 Hornblend St.(858) 483-6680

Great Plaza BuffetOn any given day, customers at GreatPlaza Buffet can indulge in as manyas 158 different delicacies at this all-you-can-eat establishment. Not onlycan you try traditional Chinese fare,but there is also a wide variety ofseafood and sushi, plus a full saladand fruit bar. And your decadencewon’t cost you a fortune – prices forlunch and dinner range from $8.29 to$12.99 for adults and $3.39 to $6.49for children.

Great Plaza Buffet1840 Garnet Ave.(858) 273-6868www.greatplazabuffet.com

Han’s Boardwok Asian KitchenReaders are raving about Han’sBoardwok on Mission Blvd. for its fla-vorful, inexpensive dishes, all ofwhich are prepared fresh. Chef Han isoften in the kitchen, greeting guestsand serving his signature menu items,as well as a few specials that only heknow how to make. Customers are

particularly complimentary aboutHan’s soup menu, especially the Hot& Sour. Perhaps best of all, Han hasestablished a drive-in at his restau-rant, so you can get your Chinese foodfix in a hurry.

Han’s Asian Boardwok Kitchen4462 Mission Blvd.

Comfort Food

Dirty Birds(see entry under Chicken Wings)

Filippi’s Pizza GrottoIn name, Filippi’s has been in SanDiego since 1950, which makes it olderthan most of you. The thing is, it didn’tstart out as a pizza restaurant at all. Itsorigins were in Little Italy, where Vin-cent dePhilippis and Madeleine Ste-fani ran a deli grocery — the couple’sbusiness savvy fed on itself until Filip-pi’s pizza took hold. Fifteen deliciouspizza entries, with mountains of thetraditional toppings, spearhead amenu that includes lasagna, ravioli,spaghetti, soups, salads and subs. Ifyou’re not satisfied with that, you canalways go back for more somewhereelse. Filippi’s has locations fromTemecula to Chula Vista.

Filippi’s Pizza Grotto962 Garnet Ave.(858) 483-6222www.realcheesepizza.com

Deli

Chalkboard Deli & Coffee ShopFor 14 years, Bill Thomson of MissionBeach has layered Boar’s Head delimeats onto sandwiches, spunsmoothies and assembled saladsbehind the counter of ChalkboardDeli. All his sandwiches are namedafter famous people: Howard Sternpacks in the ham, turkey and roastbeef. Fidel Castro takes marinatedturkey breast and cooks it in salsa.

THANK YOU FOR VOTING US ONCE AGAIN

BEST CAFE IN PACIF IC BEACH

COME CELEBRATE WITH US AS WE LAUNCH OUR NEW BEER, WINE AND SMALL PLATES MENU COMING SOON

WWW.ZANZIBARCAFE.COM 976 GARNET AVE, PACIFIC BEACH8 5 8 . 2 7 2 . 4 7 6 2

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READERS CHOICE AWARDS 20106THURSDAYAUGUST 19, 2010Beach & Bay Press

Donald Trump knows how to bringhome the bacon, lettuce and, appar-ently, the tomato as well. Sandwichesrange in price from $6.50 to $9. Thedeli is also a mini juice bar. The staffsqueezes oranges and carrots for freshjuice, as well as wheat grass. The delioffers strawberry banana smoothies,banana and chocolate smoothies andbanana, chocolate and peanut buttersmoothies. A late breakfast includesBLT and egg salad sandwiches.

Chalkboard Deli & Coffee Shop1146 Garnet Ave.(858) 274-8819

Rubicon DeliEvery deli has its own spin on how tomake their sandwiches stand out in acrowd, and at Rubicon Deli, its allabout the bread. All of their sand-wiches come on bread that is bakedfresh daily, and they stay open until“the bread runs out.” And this is noordinary bread. Customers can choosefrom standard white or wheat, orindulge an adventurous side by order-ing pesto, jalapeno jack, garlic, garliccheese or bleu cheese. Add in qualitymeats, gourmet condiments and animpressive variety of cheese, and thisdeli becomes a must-visit.

Rubicon Deli3819 Mission Blvd.(858) 488-DELI (3354)www.therubicondeli.com

Desserts

The French Gourmet(see entry under Bakery)

Dinner

Enoteca AdrianoAs Pacific Beach’s first wine bar,Enoteca Adriano provides an unex-pected touch of romance and class inthis fun-loving beach town. ChefFranco Tassone was born in Italy andhas parlayed his love of cooking andfine dining into a gem of a restaurant,with authentic Italian entrees and awine list that offers glasses and bot-tles from more than 13 regions inItaly. If you have your own favoritebottle, bring it to the restaurant Mon-day or Tuesday when there is no cork-age fee.

Enoteca Adriano4864 Cass St(858) 490-0085www.enotecaadriano.com

Nick’s at the Beach(see entry under Overall Restaurant)

Early Bird SpecialTurquoise Bar,Café Europa

Flamenco is much more in the publicmind than the word indicates. It’scome, gone and come again from itsMoorish roots to tell a tale of humansurvival through dance and song. It’sa living archive of some pretty roilyhistory – and if you go to TurquoiseBar, Café Europa with any regularly,chances are you’ll get to see some,Turquoise offers tapas, appetizers andmain courses such as panini sand-wiches and meat and cheese plattersto go with all that music (it does jazzand blues too) and abundant art onthe walls. Lots of sophistication hereamid a feel for Old World culture.

Turquoise Bar, Cafe Europa873 Turquoise St.488-4200www.cafeturquoise.com

Family Restaurant

Woodstock’s PizzaWoodstock’s Pizza has been makingits mark in college towns across Cali-fornia for more than two decades, andthis year Pacific Beach finally got itsown location for families and studentsto enjoy. Here, the secret really is inthe sauce, which is baked into thefolded crust for a spicy kick from yourfirst bite to your last. Founders Chuck

Woodstock and Mike Chew commit-ted early on to using only fresh doughand piling on more toppings thantheir competitors. They also estab-lished a family friendly environment,where parents can enjoy an adult bev-erage and watch sporting events onlarge-screen TVs while their childrendig into the gooey slices of pie.

Woodstock’s Pizza1221 Garnet Ave.(858) 642-6900www.woodstockspb.com

Nick’s at the Beach(see entry under Overall Restaurant)

Fish Taco

RT’s Longboard GrillNightly drink specials, live music,televised sports, cheap pool and palm-thatch tables color the budget-inten-sive effect at RT’s — it’s comfortableand unpretentious here, replete withsurfboards and a neon sea above thesquare bar. If you’re watching pen-nies, you’re strongly encouraged to tryOpen Mic Night on for size. It’s onTuesdays, and it features fish tacos for$1.25 and Corona beer for $3. Thevery friendly service has its roots inthe surfer community. The bar is infact a memorial to Ron Trenton, alifeguard and pilot whose plane disap-peared in 1997. His brothers openedRT’s to fulfill his dream — ownershipof a laid-back beach bar.

RT’s Longboard Grill1466 Garnet Ave.(858) 270-4030www.longboardgrill.com

PB Shore Club(see entry under Bar)

French

The French Gourmet(see entry under Bakery)

Frozen Yogurt

Bogart YogurtThe length of your sweet tooth doesn’tmatter; Bogart Yogurt has you cov-ered better than the rest. The trick,see, is to serve yogurt that doesn’tstand out in the sugar department –that way, you’re free to add toppingsto taste. Some of the flavors herechange regularly, but there’s always astaple or two, like vanilla, peanut but-ter and chocolate. The cake batter fla-vor will speak to your childhood,when you used to filch from thekitchen; meanwhile, the venue’s Cali-fornia Killer Cookies are freshly madeand will make quick work of whateversugar fix you have left.

Bogart Yogurt910 Grand Ave., Ste. 108(858) 581-0202

Yogurt on the RocksYogurt on the Rocks has launched thetraditional self-serve concept into the21st century by creating a lounge-likeenvironment and installing free wi-fi

for customers. But don’t let the con-temporary atmosphere fool you – thisplace still serves up everyone’sfavorite flavors, like cake batter,chocolate and original tart, in addi-tion to new twists like kiwi strawberryand pumpkin. Choose your base, layeron some of the 36 available toppingsand enjoy!

Yogurt on the Rocks1886 Garnet Ave.(858) 274-3950www.yogurtontherocks.com

Greek

Cafe AthenaThe Greek cuisine at this spot is sogood, and its reputation soformidable, that it’s probably best tomake a reservation. If you don’t, youmay wait a while on the area’s mostcomprehensive Greek menu, whichincludes terrific gyros, souvlaki,moussaka and no fewer than 1 milliondesserts. The three-room decor istasteful yet upscale and reflects aGreek islands motif. The cuisine isshaped by simplicity and spawned byingenuity. Simple, unpretentiousfoods such as grains, pasta andlegumes are enriched by the pungentflavors of garlic, onion, eggplant andartichoke and by the essences of oliveoil, lemons and raisins. The bestGreek cooking is tied to nature and tothe seasons, and it flourishes accord-ingly. Cafe Athena strives to serve itsdishes with the same elemental quali-ty.

Cafe Athena1846 Garnet Ave.(858) 274-1140www.cafeathena.com

Happy Hour

Pacific Beach Bar & GrillThis venue, also popularly known at“the Grill,” is located two blocks fromCrystal Pier, and the patio is about thesize of the pier itself. The Grill offers afull-service menu featuring a seriousselection of appetizers, salads, Mexi-can entrees, pizza, pasta, burgers andsandwiches. It caters to the gamers inno less a fashion - it features pooltables, darts, interactive TV and 72televisions for watching just aboutevery sport that satellite carries (fourof the screens are 8 feet wide). Ifsports isn’t your thing, there’s alwaysdancing - and that’s when ClubTremors comes in handy, just a fewfeet away. There’s something foreverybody here.

Pacific Beach Bar & Grill860 Garnet Ave.272-4745www.pbbarandgrill.com

Cass Street Bar & GrillCass St. Bar & Grill is the neighbor-hood bar where regulars and new-comers alike come to hang out, eatlarge platters of fresh, homemadefood, drink from the large selection ofmicrobrews, play pool or shuffleboardand have a good time. Happy hourhappens every weekday night and

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7THURSDAY

AUGUST 19, 2010Beach & Bay PressREADERS CHOICE AWARDS 2010

patrons sit sidewalk side at the open-air bar. The charbroiled fish burgercomes with the in-house tartar sauce.The oriental chicken salad – with achoice of charbroiled fish or chicken –is a huge hit and all the dressings aremade fresh onsite. The photos of localfishing personalities hanging on thewalls and large replicas of fishreminds everyone who arrives in san-dals with sand still in their hair: CassSt. Bar & Grill is the beach town bar.Of course, NFL and other sports gettheir fair coverage from the TVs hang-ing over the bar.

Cass Street Bar & Grill4612 Cass St.(858) 270-1320

Guava Beach Bar & GrillLooking for a place to grab dinnerwhile watching you favorite sportingevent? Guava Beach is the place, liv-ing up to the motto, “Food too good tobe just a bar, too much fun to be just arestaurant.” Guava offers an eclecticmix of California classics and south-of-the-border fare along with 11 plas-ma TVs and a 10-foot projectionscreen that show every type of sport-ing event. Just a few steps from thebeach, Guava is an ideal place for anight out with friends. Check out theirdaily happy hour from 4 to 7 p.m. toget a taste of the fun.

Guava Beach Bar & Grill3714 Mission Blvd.(858) 488-6688guava-beach.com

Ice Cream/Gelato

Cold Stone CreameryCold Stone revolutionized the icecream store concept when they decid-ed to let customers choose the ingre-dients they wanted to add to their cupor cone. No longer were consumersbound by the creations of Dreyer’sand Haagen-Dazs. Suddenly the pos-sibilities were endless. Since startingmore than 20 years ago, Cold Stonehas expanded to include smoothies,cakes and shakes, all customizable,and all delicious.

Cold Stone Creamery4603 Mission Blvd., Suite 104(858) 272-5200www.coldstonecreamery.com

Mr. Frostie’sMr. Frostie’s is the ideal place for asweet treat on a warm summer day.Whether you are looking for a classicbanana split or a more modern spinlike a Butterfinger milkshake, this isthe place to be. It’s also one of the onlyplaces in town where you can giveyour ice cream cone an extra specialtouch by having it dipped in chocolateor caramel.

Mr. Frostie’s1470 Garnet Ave(858) 274-9977www.mrfrosties.com

Irish

Brewley’s PintFrom the Verant Group comes thisnew addition to Garnet Avenue, anIrish pub with 17 taps, big screen TVs,live music and DJ’s and tasty pubgrub. The bar is already countingdown the days until the next St.Patrick’s Day, but it the meantime ithas become a popular PB destinationwith a laid-back atmosphere andkiller daily specials.

Brewley’s Pint1261 Garnet Ave.(858) 270-9922www.brewleyspint.com

Hennessey’s Tavern (Pacific Beach)

Did you know that more than two-thirds of all new restaurants fail with-in the first year? The Hennessey’sTavern chain won’t hear of it—it’sproven to be a resounding success,demonstrating atypical longevity andprosperity. Since its 1976 founding,the chain has grown from a singlelocation in Hermosa Beach to a 10-venue operation, owing to its selectionof authentic Irish fare and grog andoutstanding service. You only need goto the Pacific Beach locale to see why.

Hennessey’s Tavern Pacific Beach4650 Mission Blvd.(858) 483-8847www.hennesseystavern.com

Italian

Enoteca Adriano(see entry under Dinner)

Mamma MiaThe left hand definitely knows whatthe right one’s doing at this place.The servers’ suggestions are spot-on –listen and heed them when they rec-ommend Italian staples like lodigianasalad, lasagna and ravioli al casale.You simply can’t go wrong with thosechoices. Neither will you shirk at thesight and smell of the handmadepasta or the idea of exclusively in-house preparation. There’s quaint allaround, too – Mama Mia’s is locatedin an old wood house, lending new lifeto the term “home cooking.”

Mamma Mia1932 Balboa Ave.(858) 272-2702www.mammamiaitalianrestaurant.com

Juice Bar

Big Squeeze Juice BarNeed help getting enough vitaminsand nutrients? The Big Squeeze is theplace for you. This juice bar offersfresh squeezed smoothies, vegetablejuices, wheat grass, tropical juices andfruit bowls. Start out with the Break-fast of the Gods – a blend of strawber-ries, peaches, blueberries, bananas,apple juice, orange juice and nonfatplain yoghurt. The veggie juice will

give you a kick with its mixture of car-rots, celery, parsley, beets, spinach,cucumber, broccoli and apple juices.The store also sells purified water,frozen yoghurt and wheatgrass.

Big Squeeze Juice Bar 1826 Garnet Ave.(858) 273-1001www.bigsqueezeonline.com

Jamba JuiceJamba Juice began leading the wayfor smoothies two decades ago, andthey are still one of the most populardestinations for healthy food fanatics.Jamba Juice is always experimentingwith the next great superfood, explor-ing the detoxifying effects of acaiberry, pomegranate and wheatgrassin their concoctions. They have morethan 30 varieties of smoothies andhave also added tea infusions, bakedgoods and flatbread to their menu.

Jamba Juice1774 Garnet Ave(858) 490-5177www.jambajuice.com

Late Night Eatery

Nick’s at the Beach(see entry under Overall Restaurant)

Saska’s Steak & SeafoodAll of 58 years ago, Joe Saska openedthis simple restaurant with the idea ofoffering quality steaks and realRoquefort salad dressing to his cus-tomers. Today, Saska’s offers a dis-tinctive dining experience in a quaint,intimate atmosphere. Steaks havealways been the main draw to thisplace—the juicy, expertly cooked“Duke” is one of the most delicious inSan Diego. Saska’s also offers anengaging variety of fresh seafoodentrées in addition to a great selectionof pastas.

Saska’s Steak & Seafood3768 Mission Blvd.(858) 488-7311www.saskas.com

Live Music & Dancing

710 Beach ClubThe thing that sets 710 apart from theother venues is probably Pacific Beachitself. The club is directly off CrystalPier, which is about as PB a landmarkas you’ll find. A look at the onlinephoto gallery shows just how raucousthings can get, but what the picturesdon’t show is that everything’s all infun. Live music every weekend, agreat lineup of special and weeklyevents, Monday Night Football andmore: 710 has everything PBdemands and the ocean right out thedoor to boot.

710 Beach Club710 Garnet Ave.(858) 483-7844www.710beachclub.com

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READERS CHOICE AWARDS 20108THURSDAYAUGUST 19, 2010Beach & Bay Press

Turquoise Bar,Café Europa(see entry under Early Bird Special)

Tango Del ReyTango del Rey is San Diego’s premierperformance and event venue. Nearlyevery night on their calendar featuressomething different: free tangolessons, Mardi Gras Nights, jazz con-certs, comedians, swing dance ses-sions and milongas. Come here tolearn something new, hear somethingdifferent and see something fabulous.The venue is also available for privateevents.

Tango Del Rey3567 Del Rey St.(858) 581-1114www.tangodelrey.com

Lunch

Cass Street Bar & Grill(see entry under Happy Hour)

Froggy’s Bar & GrillFroggy’s is a casual haven for localswho want good food and drinks with-out any fuss. The friendly staff andtalented bartenders have created acomfortable atmosphere, and theymake it their mission to ensure thatyou have a good time. Try the FroggyFries or Hoppin’ Poppers for a spicystart to your meal, or leap right in to ascampi pesto pizza or Rasta Pasta. Ifyou don’t feel like socializing, you caneven call ahead for takeout.

Froggy’s Bar & Grill954 Turquoise St.(858) 488-8102www.froggysbarandgrill.com

Margarita

Fred’s Mexican CaféFred’s is as well known for its vibrant,festive décor as it is for its menu,which includes a burrito that weighstwo pounds. Every wall is painted in abright hue and plastered with art-work, murals and advertisements forpremium drinks, and the owners havethrown in sombreros and street signsfor good measure. The bright interioris replicated in the outdoor heatedpatio, so the party will follow youwherever you choose to sit.

Fred’s Mexican Cafe1165 Garnet Ave.(858) 483-8226www.fredsmexicancafe.com

Gringo’s Cocina Y CantinaThe secret to any successful happyhour is its people — and the crowd atGringo’s doesn’t disappoint. It’s veryyoung, very lively and very PacificBeach, which means it knows itswines, margaritas and tequilas. Thewine list tends toward the SouthAmerican stuff, which begs for com-panionship with food like the venue’svery good chili verde. $3 draft beers, ahouse wine and house margaritassweeten the deal; weekly specialsabound, like Margarita Mondays ($2Imperial beer and half-off Margaritasall night) or Wine Wednesdays (half-priced bottles of wine). Gringo’s hasthought of everything — the least youcan do is oblige.

Gringo’s Cantina4474 Mission Blvd.490-2877www.gringoscantina.com

Martini

Tavern at the Beach(see entry under Bar)

Tower 23 Bar &Lounge/JRDN(see entry under Overall Service)

Mexican Restaurant

Fred’s Mexican Cafe(see entry under Margarita)

Gringo’s Cocina Y Cantina(see entry under Margarita)

Most Romantic

Costa Brava SpanishRestaurantDelicious food abounds in PacificBeach but Costa Brava is a culinarygem with an old world heritage at itstable: Spanish culture and food. CostaBrava dedicates an entire web page toexplaining its tapas (small bites) -from empanadas, grilled shellfish andpotato omelets to simple ingredientsthat hold their own on the plate -jamon Serrano, chorizo sausage, orunique Manchego cheese. The restau-rant has won awards for its tapas,paella and Spanish wines. The serversare very knowledgeable about theSpanish cuisine. The difficulty in find-ing a table on a given night speaks forthe consensus in the community thatCosta Brava is a top choice.

Costa Brava Spanish Restaurant1653 Garnet Ave.(858) 273-1218www.costabravasd.com

Nick’s at the Beach(see entry under Overall Restaurant)

Tower 23/JRDN(see entry under Overall Service)

New Restaurant

Enoteca Adriano(see entry under Dinner)

Woodstock’s Pizza(see entry under Family Restaurant)

Ocean View

Pacific Beach Shore Club(see entry under Bar)

Tower 23/JRDN(see entry under Overall Service)

World FamousThe menu at World Famous changesdaily depending on what is fresh atthe market, which speaks volumesabout the staff’s commitment to quali-ty. Not only is the food top-notch, butso is the view. Customers seated inthe dining room will feel like they areeating on the beach, and they canenjoy the beautiful Pacific Ocean asthey dive into one of the restaurant’sfamous omelettes, seafood specials orTaco Tuesday offerings. WorldFamous is the ideal place for a sunrisebreakfast or sunset dinner.

World Famous711 Pacific Beach Dr.(858) 272-3100www.worldfamous.signonsandiego.com

Patio Dining

Café 976Half this iconic eatery’s name betraysthe home-style vibe inside and out.“976” is actually a street address, andno wonder – the venue is a convertedCraftsman house built about 80 yearsago and surrounded by every treethat’s ever been grown in recordedhistory. You’re invited to choose fromany number of nooks and crannies atwhich to sit and enjoy the generousbreakfast and lunch choices from theremodeled counter – and you simplymust wash down your meal with aNutty Irish man espresso, replete withhazelnut and mint. 976 is pretty un-PB for PB, but PB wouldn’t be PBwithout it.

Café 976976 Felspar St.(858) 272-0976www.cafe976.com

Pet Friendly Restaurant

Fig Tree Café (see entry under Overall Restaurant)

Java Jones(see entry under Café/Coffee Shop)

Pizza

Hoboken Pizza and Beer JointHoboken is perhaps the only pizzeriain Pacific Beach where you can go fora slice of East Coast pizza, drink abeer, listen to Frank Sinatra andwatch surf videos. Regulars aren’t justeating pizza three times a week, how-ever; the menu includes pasta plat-ters, subs and salads. Hoboken alsodoesn’t close until 2 a.m. so it’s a fineplace to end the evening. The ownerwas born and raised in Hobokenwhere he starting sweeping floors atthe pizzeria on his street for two slicesof extra cheese, and eventually earnedenough respect from the Italian fami-ly to start rolling dough. If you’relooking for an authentic joint withgood homemade pizza, walk over toHoboken’s.

Hoboken Pizza and Beer Joint1459 Garnet Ave. (858) 270-7766www.hobokenpizza.com

Woodstock’s Pizza(see entry under Family Restaurant)

Place to go for a Birthday Party

Nick’s at the Beach(see entry under Overall Restaurant)

Woodstock’s Pizza(see entry under Family Restaurant)

Place to Go On a Budget

Latitude 32William Walker opened Latitude 32on Cass Street 14 years ago aftermanaging Cass Street Bar & Grill fornine years. Walker intended Latitude32, named after the latitude in whichSan Diego falls, to resemble the sortof English pub that sits on everyneighborhood block in England,which originated as a public housewhere men would meet to discusspolitics, business and women. Morethan a dozen English and Irishmenhave made the Cass Street pub theirhome, which they visit every day fora drink or two and to hang out by thejukebox. The pub also took on anIrish character on its own accord.Walker casually hung an Irish flag;the sign and carpets are, by chance,green and so Walker eventuallysealed the deal by adding a fewShamrocks to the sign. The pubcaters to singles or couples seeking areasonably priced dinner – not just abowl of chili. The serendipitous Irishflag also sparked a collection of flagsafter a donation and now more than60 flags from around the world hangfrom the ceiling. The only stipulationis that the flags must be purchasedfrom their place of origin.

Latitude 325019 Cass St. (858) 273-0501

Pacific Beach Bar & Grill(see entry under Happy Hour)

Place to People Watch

Pacific Beach Shore Club(see entry under Bar)

Tower 23/JRDN(see entry under Overall Service)

The BoardwalkThe Boardwalk restaurant in MissionBeach transformed from a bistro to afull service restaurant in May of 2007when Patrick Walsh assumed owner-ship. The Boardwalk offers a full plat-ter of choices - omelets, Mexican food,sandwiches, burgers, salads andsoups, as well as imported and local

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9THURSDAY

AUGUST 19, 2010Beach & Bay PressREADERS CHOICE AWARDS 2010

beer. The mission of the Boardwalk isto offer high quality food in a relaxedatmosphere. The Boardwalk is homebase to KU fans. The restaurant isalso proud to announce it owns theSafari Buck Hunter arcade game.

The Boardwalk3704 Mission Blvd.(858) 488 9484www.boardwalkmissionbeach.com

Sandwich Pop’s Jersey Style Cheese SteaksWhat makes a Jersey style cheesesteak sandwich different from aPhilly style one is bread that is toast-ed a little longer to give it a crispiertexture. Also setting a Jersey sand-wich apart is the standard peppers,onions and mushrooms. Augustmarks the one-year anniversary ofPop’s Jersey Style Cheese Steak at itslocation in Pacific Beach. Serving upthese tantalizing sandwiches are twoboys, a mom and one pop.

Pop’s Jersey Style Cheese Steaks1730 Garnet St. (858) 483-2600

Which Wich?Which Wich features 51 varieties ofcustomized, toasted “wiches.” Theconcept is known for its ordering sys-tem. At Which Wich, customers placetheir orders by using red sharpie pensto mark up pre-printed menus onsandwich bags. The customer selectsa sandwich from ten different cate-gories divided up by principal proteinsource (typically meat), choosesbetween a variety of breads, cheesesand vegetables and, finally, selects thedesired spreads and sauces. All WhichWich locations feature music fromAware Records, newspaper readingstations, and Wi-Fi internet access.

Which Wich1001 Garnet Avenue(858) 270-WICHwww.whichwich.com

Olde City GrillWhen you are craving home cookingbut don’t have the time to do it your-self, head to Olde City Grille. Every-thing on the menu is made fromscratch, and the portions are so bigyou are almost guaranteed to haveleftovers. The restaurant specializesin customized cheesesteak sandwich-es, a rarity on the West Coast, pluspizza, salads and chicken wings by thepound.

Olde City Grill967 Garnet Ave.(858) 483-4624oldecitygrill.com

Seafood

The Fishery(see entry under Appetizer)

Nick’s at the Beach(see entry under Overall Restaurant)

Sports Bar

Miller’s FieldYep – this is a sports bar. Just don’tlet the chief chef hear you say that. AtMiller’s, you can enjoy a wide varietyof unique entrees each expertly pre-pared with the highest quality ingredi-ents. Whether it’s lunch, dinner,happy hour or late at night, it’s a greattime to sit down to one of our heartyappetizers. Signature flatbread pizzas.Huge burgers and sandwiches madefresh, by hand. Crisp salads, piledhigh. Savory soups, made fresh daily.Delectable deserts or any of our otherfresh food creations.

Miller’s Field4465 Mission Blvd.(858) 483-4143www.millersfield.com

Pacific Beach Bar & Grill(see entry under Happy Hour)

Tavern at the Beach(see entry under Bar)

Steak

Saska’s Steak & Seafood (see entry under Late Night Eatery)

Sushi

Mister SushiMister Sushi is the ultimate destina-tion for true sushi lovers in SanDiego. These chefs know their fish,and they are eager to share theirknowledge (and their specialties) withcustomers. The crew here does nothide behind crafty rolls and gimmicks– they use the freshest fish available,and their longstanding reputation inthe community speaks for itself –Mister Sushi has been in PacificBeach since 1986.

Mister Sushi1535 Garnet Avenue (858) 581-2664www.mrsushi.com

Zen 5Zen 5 strives to provide an atmo-sphere that promotes their “Rolls &Reggae” tagline, and the combinationseems to be working, as the restau-rant is almost always full of happydiners. Daily specials keep the menuexciting, and the reggae tunes playingin the background keep the vibescare-free. Those in the mood for sakeor Sapporo can get their fix at therestaurant’s daily happy hour from 5to 7 p.m.

1130 Garnet Ave.(858) 490-0121zen5sushi.com

Thai

Kafe YenThis unassuming little place servesgreat selections to a fault, even if Thaiisn’t your fare of choice. It servesIndian and Japanese curry as well asnoodle dishes from Malaysia, Singa-pore and China. You can add chicken,pork, beef, seafood and, for the more

adventurous, duck to your dish. Youcan even custom-fit your food to thepreferred degree of spiciness.

Kafe Yen4516 Mission Blvd.(858) 373-3936www.kafeyen.com

Ra Ka De KaThis Thai restaurant in the middle ofPacific Beach has multiple thingsgoing for it: fresh ingredients, freedelivery and a happy hour that givescustomers 20% off their meal from 3to 6 p.m. Monday through Friday.When you want to mix up your usualdining routine, try out the pad thai, abowl of Tom Kha soup or spicy curry,all at great prices.

Ra ka de ka4508 Cass St. #D(858) 581-1954rakadeka.com

Vietnamese

Pho Sao BienVietnamese restaurant Pho Sao Bienis known for its rice noodle soup,called Pho, that visitors from thenorth rave about, which is sayingsomething since the competition upthere is more fierce between Viet-namese restaurants. The salad bowl isalso popular, which consists of vermi-celli noodles topped with lettuce,mint, bean sprouts, peanuts and achoice or combo of chicken, beef,pork, tofu or shrimp. The restaurantalso sells a Vietnamese coffee with aFrench influence – served with astrainer and condensed milk on theside. A selection of beer is also avail-able. Lunch goers shouldn’t expect towait more than five minutes for theirmeal, and homebodies can place anorder and carry out their food.

Pho Sao Bien1958 Garnet Ave.(858) 272-9612

Pho Time With bright green bamboo signage toinitially attract hungry eyes, there isan array of good eats at this new phospot. The wonderful pho soup aromawafts inside the restaurant, whichhelped earn them a Readers Choiceaward this year. The broth is not toooily and even referred to as goldenand sparkly, a perfect formed andtasty concoction. With tender steakand finely cut tripe and tendon, thePho Time soup is a standout.

Pho Time1820 Garnet St.(858) 273-1664

Wine Selection

JRDNHere’s where chef David Warnerfuses the best of contemporary steakand seafood restaurants. He useshand-selected, all-natural meats, thefinest sustainable-source seafood andlocally grown organic produce to cre-ate a uniquely modern California cui-sine. Birthday boys and girls willenjoy the magnificent Pacific Oceanview while sipping on signature cock-tails, nibbling on sushi and exploringone of San Diego’s most creative winelists.

JRDN 723 Felspar St.(858) 270-5726www.jrdn.com

Lamont Street GrillLamont serves California comfortfood, punctuated by bold and some-times strange Mexi/Asian/Cajun fla-vors, in a rambling converted resi-dence with several rooms and levelsfor gazing into certain eyes and pop-ping certain questions. Dinners comewith soup or salad, and many entréesare served over marvelous house-made fresh pasta. Salmon over fettuc-cine in a delicate dill cream sauce isespecially fine. The huge array of

THANK YOU!FOR RECOGNIZING OUR

DESIGNS & EFFORTS

TO ENRICH THE BEACH AREA

1015 TURQUOISE ST. SUITE 2SAN DIEGO, CA 92109858.273.5632

OASIS is a full-service Architecture and Design Firmfocused on creating exceptional spaces for the wayyou live.

We pride ourselves on superior design and wellarticulated vision—at OASIS Architecture & Design,Inc. communication and collaboration are the cornerstones of our philosophy.

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READERS CHOICE AWARDS 201010THURSDAYAUGUST 19, 2010Beach & Bay Press

desserts is house-made too, withsomething for every palate. The mostdesirable tables are on the lovely fire-place-heated patio, not far from thefull bar.

Lamont Street Grill4445 Lamont St.(858) 270-3060www.lamontstreetgrill.com

SHOPPING & SERVICESArt gallery

Aztec GraphicsAztec Graphics has found its niche asone of the few remainingposter/frame shops in the county.While the store does sell some giclees– limited print editions of artwork –most of its business focuses on cus-tom framing and its sale of 4,000 dif-ferent posters. Barbara Bailey and herhusband, Rick, opened Aztec Graph-ics near San Diego State Universitynearly 30 years ago, hence the store’sname, and later moved to GarnetAvenue. Despite the poster businessmoving to the Internet, Rick said thatcustomers still want to see the colorand look of a poster in person.

Aztec Graphics1439 Garnet Ave.(858) 272-7760www.posteramerica.com

Gallery at Lands End Gallery at Lands End has a trackrecord of more than 35 years in cus-tom framing that ranges from a sim-ple, clean metal molding to elaborate,water-gilded corner fames. Check outthe website for a photo of a 40-poundbronze relief framed for a local LaJolla Gallery. The store offers morethan 3,000 molding options and 500matting choices. Whether you are afirst time customer or a regular, thestaff will strive to create a customframe that matches your tastes andpreferences. The store also carriesdigital frames.

4984 Cass St. (858) 270-7820www.galleryatlandsend.com

Auto Repair

FTS AutoCar repair shops can be intimidating,but not FTS Auto. The staff goes outof its way to ensure that customersare comfortable, and they can handleany type of repair on any type of vehi-cle. Visit their website to see theirimpressive list of A-Z services.

FTS Auto5165 Cass St.(858) 488-0885www.ftsautopb.com

PB Foreign & Domestic Car RepairAt PB Foreign & Domestic Car Repairyou’ll feel you’ve left your car in thehands of some pretty knowledgeablefolks. Not only has this shop beenopen since 1981, it’s family owned,which translates to a solid investmentin the business’ credibility. The staffwill get you rolling – after all, it’s afamily tradition.

PB Foreign & Domestic Car Repair1727 Garnet Ave(858) 480-3637www.pbautorepair.com

Evans Tire and Service CenterEvans Tire sells and replaces tires, butalso works on any other vehicle-relat-ed problem. Visit Evans if you needyour oil changed, your wheelsrealigned, your brakes checked, newshocks or struts, a transmission flush,and so on. Evans Tires has 75 branch-es across California and opened onGarnet Avenue in 2006.

Evans Tire and Service Center1530 Garnet Ave.(858) 270-7631

Bank

Comerica Bank Rooted in Detroit and headquarteredout of Dallas, the 160-year old Comer-ica Bank has established its footprintin southern California. Within thepast nine years, the bank has set up100 branches in the region, includingseven branches that opened in SanDiego in recent years. The branch onGarnet Avenue specializes in smallbusinesses, and the bank attempts tobe proactive by visiting businessesand residents at their location, as wellas offering full services to its bankingclients.

Comerica Bank 1802 Garnet Ave. (858) 274-4693www.comerica.com

Home Bank of CaliforniaHave you noticed how hard it is tosqueeze a cashier’s check out of ateller these days? Either the bankdoesn’t sell them or they cost theequivalent of a second mortgage.Home Bank of California goes againstthe grain in this respect. In fact, HomeBank goes the extra mile in mostrespects – and these days, with somuch riding on every financial deci-sion you make, it’s good to know PBhas a friend like that in its corner.

Home Bank of California875 Garnet Ave.(858) 270-5881www.homebankofcalifornia.com

Best Place to Buy Jeans

Buffalo ExchangeBuffalo Exchange works to protect theenvironment by reusing and recyclingclothing. With all that activity, theinventory — including designer wear,vintage, jeans, leather and one-of-a-kind items — is ever-changing andplentiful. You’ll also find new mer-chandise and accessories to choosefrom. Buffalo Exchange offers greatfinds at low prices — here, recycling isalways in style.

Buffalo Exchange1007 Garnet Ave.(858) 273-6227www.buffaloexchange.com

Raw ClothingRaw opened its doors in the summerof 1992 in crazy ol’ Pacific Beach. Thestaff chose the beach so it could hangout there before and after work andsometimes during work. Since open-ing, it’s had thousands of happy cus-

tomers and only two unhappy ones.After SeaWorld and the San DiegoZoo, Raw is the most popular touristdestination in all of San Diego (kid-ding). In any case, go check out thewide range of clothing and footwear.

Raw Clothing940 Garnet Ave.(858) 483-9111www.rawclothing.com

Bicycle Shop

Pacific Coast BicycleThe logo for Pacific Coast Bicycle saysit all: a stick drawing of a bicycle inthe shape of a Harley Davidson – highhandles and a low ride. This bicycleshop is in the know about the latestBMX and cruiser trends, and offerseither a cruiser ready to roll, a cus-tom-made bike or modifications toyour old baby. If you don’t havewheels to ride by the shop, check outsome BMX choices online that includethe Redline, Free Agent, SE Bikes andMongoose selection.

Pacific Coast Bicycle1637 Garnet Ave. (858) 581-2453www.pacificcoastbicycle.com

Bicycle DiscoveryThere is no better way to discoverPacific Beach than by bicycle, andBicycle Discovery has all the equip-ment you need to begin your adven-ture. Stop in here to rent a cruiser ortandem bike for a few hours andreconnect with our beach town. Or, ifyou are ready for a more serious com-mitment, buy one of the hundreds ofbikes they have in their inventory.Already have a bike? They’ll take careof the maintenance to keep you going.

Bicycle Discovery742 Felspar St.(858) 272-1274 www.bicycle-discovery.com

Bookstore

Open Door BooksIf you’re looking for certain main-stream titles, Open Door may not beyour first choice. This venue’s mis-sion is to encourage understandingand acceptance of all people regard-less of creed, race or sexual prefer-ence by offering a wide selection ofreading material. Its fare features,but is not limited to, books on main-stream Christian churches, Easternphilosophies, Judaism, Buddhism,Native Americanism, feminism, fam-ily, marriage and parenting. It alsotouts quality fiction and nonfiction

Since 1962

858-373-11384150 MISSION BLVD. #161

SAN DIEGO, CA 92109

• bikes • surfboards

• blades • body boards

• sandals • clothing

“Thank you PB for votingus as one of your

favorite surf shops”

Find us onFacebook

Follow us on Twitter

facebook.com/sdcng twitter.com/sdnews

Now Updated Daily

Bicycle Discover located at 742 Felspar.

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11THURSDAY

AUGUST 19, 2010Beach & Bay PressREADERS CHOICE AWARDS 2010

books and the greatest respect forthe power of the pen.

Open Door Books4761 Cass St.(858) 270-8642www.opendoorbks.com

Traveler’s DepotTraveler’s Depot is a wise place tostop before you travel to ensure youhave everything for your journey.The store sells luggage, travel books,maps, purses, handbags and back-packs, and since you will have to relymore on your feet during your trav-els, the Depot also stocks comfort-able sandals and Keen shoes – awaterproof, non-slip, comfortableshoe for professionals and travelerswith weary feet.

Traveler’s Depot1655 Garnet Ave.(858) 483-1421www.travelersdepot.com

Chiropractor Libs Chiropractic CenterThe Libs – a husband-and-wife team– have run Libs Chiropractic Centersince the early ’80s. Dr. Lori Libs hasbeen practicing since 1979 with afocus on family care. She continues tostudy gentle chiropractic techniques.Dr. David Libs has been a practicingchiropractor since 1982. He hasadvanced training in the GonsteadTechnique and is a qualified medicalexaminer. Dr. David specializes inworking with accident/worker compcases and severe lower back painpatients. The center also offers Vax-Dtreatment to treat herniated discs, aswell as massage therapy, nutritionconsultation and acupuncture.

Libs Chiropractic Center4410 Lamont St. (858) 483-8500libschiropractic.com

Personalized ChiropracticDr. Robert Walcher of PersonalizedChiropractic is committed to betterhealth and wellness for each patient.He has trained in the most up-to-datechiropractic procedures and tech-niques used today, and he has experi-ence working with all types ofpatients: elders, adults, teens, chil-dren, infants and people with sportsinjuries. Personalized Chiropracticaccepts most insurance plans, andyou can get a free consultation at theiroffice to determine if chiropractic ser-vices are right for you.

Personalized Chiropractic4747 Mission Blvd. #1(858) 367-3955www.pbchiropractor.com

Dr. Rob Buechel, BuechelChiropractic CenterDr. Buechel is an expert in the fieldsof chiropractic and nutrition. He isespecially adept at treating sportsinjuries and has distinguished himselfamong his peers by practicing a multi-disciplinary approach to rehabilita-tion. Buechel Chiropractic Centerincorporates manual adjusting tech-niques with appropriate massage andphysical therapy while offering painmanagement through acupuncture,helping almost any patient get resultsquickly.

Dr. Rob Buechel2206 Balboa Ave.(858) 866-6688www.buechelchirpractic.com

Computer RepairSD LaptopsThe goal at SD Laptops is to provideaffordable technical services forrestoring your laptop/notebook, PC ordesktop computer back to its originalworking state. They offer a flat fee of$89 for most repairs, and they pro-vide free diagnostics for a fast and

accurate assessment of the workrequired before they move forwardwith repairs, so you always know whatto expect.

SD Laptops4645 Cass St., Ste. 201A(858) 864-3108www.sdlaptops.com

Contractor / ConstructionArmstrong Construction Inc.Tom Armstrong began at the baselevel at the age of 15 as a laborer, car-penter, framer and layout worker andworked his way up. At 17, he was spe-cializing in stairway construction androofing; a few year later he wassupervising construction phases, andthen Tom went solo in the designand remodeling business. In hiswork, he aims to capture as muchsunlight and ocean view as possible.

Armstrong Construction Inc.755 Turquoise St.(858) 488-3465www.armstrongbuilt.com

Oasis Architecture & Design Inc.Oasis is a full-service architecturalfirm specializing in custom residentialhomes, historic renovations and qual-ity additions. The staff’s primary goalis to understand their client’s visionand help guide them through theentire development process, fromdesign to permits and approvalsthrough the actual construction.

Oasis Architecture & Design Inc.1015 Turquoise Street, Suite 2 (858) 273-5632www.oasis-ad.com

Mark Mitchell AIA Architecture & PlanningWhen you need an architect, you wantsomeone you can trust wholehearted-

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READERS CHOICE AWARDS 201012THURSDAYAUGUST 19, 2010Beach & Bay Press

ly. Mark Mitchell’s architecture firm iscelebrating two decades in businessthis year, and he has built a reputa-tion in San Diego for his ability towork with local planning and buildingdepartments, as well as his problemsolving capabilities. He has designedmore than 300 residential, commer-cial and hospitality projects during hiscareer.

Mark Mitchell AIA Architecture &Planning4747 Mission Blvd., Suite 6 (858) 274-5978mmarchitect.com

Day Spa

Catamaran HotelAt the Catamaran, the biggest drawmight be the beautiful studios andsuites. Or maybe the tropical garden.Or perhaps it is the placid settingalong Mission Bay’s sandy shores. Itcould even be the relaxing day spa.It’s hard to choose the best feature,especially when you get them all for asurprisingly affordable rate.

Catamaran Resort Hotel3999 Mission Blvd.(800) 422-8386www.catamaranresort.com

Eyewear

Dziner EyezAre you one of those people who lovesto wear the coolest sunglasses, buthates spending a ton of moneybecause you will inevitably leave themat the beach or break them in half? Ifso, Dziner Eyez is the place for you.Not only do they carry the most fash-ionable styles of the season, but attheir prices you can afford a few back-up pairs.

Dziner Eyez870 Garnet Ave.(858) 581-3939

LNY OptometryLNY’s mission is to provide qualityeye care with a personal touch andexcellent customer service. They usestate-of-the-art diagnostic technologyto determine what you need, andframes are on the list, they haveaccess to a huge inventory of stylesfrom high-end designers like Fendiand Gucci as well as casual vendorslike Tommy Bahama and Steve Mad-den.

LNY Optometry1890 Garnet Ave. (858) 274-3777www.lnyoptometry.com

Financial PlanningChris Blentzas at Edward JonesAs the stock market continues to riseand fall dramatically, people whosomeday wish to retire are looking forfinancial advisors they can trust. Ifyou are looking for someone to helpyou ride out the financial storms, turnto Chris Blentzas. He has built a posi-tive reputation in Pacific Beach for hisknowledge and customized financialstrategies.

Chris Blentzas at Edward Jones(858) 270-5784 1850 Garnet Ave.www.edwardjones.com

Schoettle FinancialTom Schoettle formed SchoettleFinancial to provide high-quality, per-sonalized investment services to alimited group of clients. The personalattention and commitment they pro-vide enables clients to accumulate andmanage their wealth and work towardachieving their financial goals. Theyoffer top quality financial and estateplanning, keeping each client's needsand tax circumstances in mind.

Schoettle Financial1010 Turquoise Street, Suite 225(858) 488-3800www.schoettlefinancial.com

Florist

Flower GirlsFlower Girls is all about spreadingpeace, love and flowers throughoutthe world and bringing a fresh, sleekapproach to floral design. Its configu-rations incorporate the finest flowersavailable, and the gals are versed inthe traditions of many cultures andcan meet the needs involved in manytypes of celebrations. But the proof isin the petals – so come see and hearmore at this cozy venue in the heart ofPB.

Flower Girls4645 Cass St.(858) 273-0023www.flowergirls.biz

Impulsive FlowersThe Internet has changed businessbut flowers have not gone out of style– you can just order them through theInternet now. Impulsive Flowers, soldoutside Henry’s Market offer creativearrangements for the usual occasions– weddings and funerals and roman-tic surprises – but you can also choosefrom a traditional, contemporary orexotic look, or just skip the petals andgo for the gourmet basket. Take timeto stop by and smell the roses.

Impulsive Flowers1260 Garnet Ave. (858) 274-4333www.impulsiveflowers.net

Furniture Store

Underground FurnitureYou never know what the futureholds. Just ask the peeps over atUnderground Furniture, where theinventory is clean-lined and modern,like it was in the ’50s and ’60s. Thisplace is always trying to keep thataspect in the store, and that’s the wayit’s been since its opening more than adecade ago. And in all that time,you’ve responded so well that Under-ground is inviting you to get into theact. You can now build your own sofa– custom colors, sizes and everythingelse – if you ask.

Underground Furniture1345 Garnet Ave.(858) 581-0229www.undergroundfurniture.com

Yorkshire PineYorkshire Pine furniture is inspired bythe casual lifestyle of America’scoasts, and carries the new CoastalLiving Collection. The collection fea-tures laid- back elegance for any roomin your home including multiple styleoptions and a palette of 14 differentseaside colors. Coastal Living marriescolor with the warm patina of Englishpine. What a great combination!

Yorkshire Pine5171 Santa Fe St.(858) 270-7463

Hair Salon

Belli BelliSlang for beautiful, Belli Belli hasglamorized its clients with full-servicehair styling and treatments, skin care,eyelash and waxing services, massageand wedding and event preparations.Belli Belli describes itself as classicallyorganic where the staff blends Cheerswith Nordstrom in its approach:

everyone knows your name andyou’re always right. Choose betweensenior stylists with five years andmore under their belts or regularstylists that charge less.

Belli Belli3461 Ingraham St.(858) 270-2288www.bellibelli.com

Hip HairIf the salty ocean waters of PacificBeach have taken a toll on your hair,or if you are just in need of a new ‘do,the stylists at Hip Hair can help youout. Any member of their talentedteam can give you an honest assess-ment of what style will work best foryour hair type, then make it happenwith a few swipes of their scissors.

Hip Hair1039 Garnet Ave.(858) 270-7022

Hotel

Catamaran Resort Hotel(see entry under Day Spa)

Tower23Tower23 Hotel is San Diego’s onlyluxury, lifestyle hotel on the beachand one of California’s most stylishand contemporary urban resorts. Thehotel derives its name from lifeguardtower 23, which is positioned onPacific Beach near the hotel and cre-ates a cool haven to enjoy one ofAmerica’s best cities. TOWER23Hotel is a refreshingly minimalist butplayful, creative study for the urbanbeach resort.

Tower234551 Ocean Blvd.(858) 270-2323www.tower23hotel.com

Jewelry StoreDario’s Jewelry and Watch RepairDario’s earns rave reviews for hon-esty, knowledge and exceptional cus-tomer service, as well as an impres-sive selection of rare jewelry andwatches that is constantly beingupdated. Whether you need a quickjewelry cleaning or your Rolex hasgone completely off the rails, Dariowill give you helpful advice and rea-sonable prices to restore your items totheir original luster.

Dario’s Jewelry and Watch Repair4724 Cass St.(858) 272-4854

SuperPawnSuperPawn, part of the Cash Americafamily since 2004, operates 42 loca-tions in Nevada, Arizona, Washingtonand California and is the premierpawnshop company in the westernUnited States. SuperPawn, like otherpawnshops, offers a host of pre-owned merchandise, including jewel-ry. The chain separates itself from thecompetition, however, with its lay-away program (just 10% down on anyitem) and its 30-day satisfaction guar-antee on everything sold.

SuperPawn1471 Garnet Avenue(858) 272-9700www.superpawn.com

Buy 1 get 1 free with the purchase ofan entree of equal or greater value and 2 beverages

Excludes lunch special. Not vaild with any other offer or on deliveries. One coupon per party. Exp. 09/30/10

4508 Cass Street • PB • 858-581-1954 • rakadeka.com

Thank You for Voting Us #1 Thai Cuisine!

ristorante italiano pizzeria

GRAZIE! For making Mamma Mia the #1 Italian Restaurant for the 3rd time in a row.

Thank You loyal friends, customers and everybody who voted!

1932 Balboa Ave , 858-272-2702,www.mammamiaitalianrestaurant.com

The same incredibly delicous cuisine as Mamma Mia!Now in Ocean Beach!

N O W O P E N !

4953 Newport Ave. 619.225.9509

Kim Kittinger, Impulsive Flowers

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13THURSDAY

AUGUST 19, 2010Beach & Bay PressREADERS CHOICE AWARDS 2010

Men’s apparel American ApparelAmerican Apparel owns the largestgarment factory in the United States,and all of their production happens ata huge warehouse in Los Angeles. Thecompany is committed to domesticmanufacturing, fare wages, sweat-shop-free facilities and, of course, thelatest fashions. The next time youneed skinny jeans, cropped tops orother urban styles, shop this sociallyconscious store.

American Apparel1280 Garnet Ave.(858) 274-2202americanapparel.net

South Coast Surf ShopSouth Coast Surf Shop has been serv-ing the surfing community in South-ern California since 1974, and it hasemerged as one of the prime destina-tions for boarders who need customsurfboards, surf accessories, hard-goods, footwear, and men’s andwomen’s clothing from top designerslike Billabong, Quiksilver or Gotcha.Paddle on out to one of the two loca-tions in Pacific Beach to gear up foryour next wave.

South Coast Wahines4500 Ocean Blvd. (858) 273-7600South Coast Windansea740 Felspar #A (858) 483-7660www.southcoast.com

Nails

Mingle Nail SalonThis is a full-service nail, waxing andskin-care salon, and it runs on a widevariety of services. The professionaltechs are ready to give you the bestpossible service available and to createa vibrant social atmosphere and placeyou in a blissful state. Bikini waxing,nail design, even nail removal: Not

much you can’t find here, with thepossible exception of bikinis.

Mingle Nail Salon 955 Garnet Ave.(858) 273-5928www.minglenailsalon.com

QticlesGarnet Avenue is constantly hum-ming with activity and buzzing withbusy people. But step inside Qticles,and you are transported to a quietoasis away from the rigors of dailylife. From pedicures and manicures toworld-class facials, the staff is dedi-cated to providing luxurious treat-ments that will leave you refreshedfrom head to toe.

Qticles1463 Garnet Avenue(858) 274-3395www.qticles.com

Optometrist / Ophthalmologist

LNY Optometry(see entry under Eyewear)

Stephen A. Luskin, O.D.Dr. Luskin graduated with honorsfrom Pacific University College ofOptometry in 1980 and promptlymoved to Pacific Beach to open hisown practice. With an office at the cor-ner of Cass and Garnet, he is in aprime location to fit you for the righteyewear so you can see just how stun-ning the ocean is from a few blocksaway. Luskin and his team will analyzeyour eyes and devise a comprehensivesolution to perfect your vision.

Stephen A. Luskin, O.D.1018 Grand Ave.(858) 272-6843www.sluskinod.com

Paint Store

Dunn-EdwardsDunn-Edwards not only provides afull range of paint and accessories forevery interior or exterior design pro-

ject you undertake, but the companyhas also built a reputation for beingenvironmentally friendly. They dis-continued lead-based paints in theirinventory almost 25 years before thegovernment mandated the practice,and they have lead the industry inseveral initiatives to make paint saferfor people.

Dunn-Edwards5180 Mission Blvd.(866) 844-3070www.dunnedwards.com

Sherwin-WilliamsSherwin-Williams is a contemporarypaint store with an extraordinary his-tory. Founded in 1866, only one yearafter the Civil War ended, they enteredthe market at a time when there wasno railroad to the Pacific, no tele-phones, no electric lights, no automo-biles, and perhaps most notably, noready-to-use paint. Founders HenrySherwin and Edward Williams set outto invent the product that consumersnow use by the gallon every day.

Sherwin-Williams1220 Garnet Ave.(858) 581-3607www.sherwin-williams.com

Pet Hospital/Veterinarian

Turquoise Animal HospitalTurquoise Animal Hospital under-stands the profound value you place onyour pet, and it’s prepared to care for itaccordingly. The state-of-the-art labsand surgical facilities are designed forexpert work on dogs, cats and smallerpets – and the hospital goes just abouteverybody one better with its spayingand neutering service, puppy obedi-ence classes and ID service, involvingchip implantation for instant identifica-tion of your animal.

Turquoise Animal Hospital950 Turquoise St.(858) 488-0658www.turquoiseanimalhospital.com

BEST VIEW IN PB • EPIC SUNSETSALL SPORTS PACKAGES • NEVER A COVER 20 DRAFTS • 2 FULL BARS • KILLER FOODMONSTER BURGERS • KITCHEN TIL 10PM

4343 OCEAN BOULEVARD • PACIFIC BEACH858.272.SURF • PBSHORECLUB.COMMYSPACE.COM/PBSHORECLUBFRIEND US ON FACEBOOK!

Text ‘ShoreClub’ to 74700 for events and specials

VOTED BESTFISH TACO IN PB@ BEACH FEST 2009

THANKS PB FOR VOTING US BEST:OCEAN VIEW, FISH TACO, BAR,AND PLACE TO PEOPLE WATCH

VOTEDBEST

FRENCH RESTAURANT

V V

Catering u Restaurant u Bakery u Wine Boutique

Breakfast & Lunch Served Daily 8am – 3pmDinner Tues - Sat 4pm-Close

2009 LA JOLLA VILLAGE NEWS READERS CHOICE AWARDS

It’s Always a Delicious Day at… The French Gourmet!

THE FRENCH GOURMET960 Turquoise St. • San Diego, CA 92109

• California-French Cuisine in a casual setting.

• Retail wine boutique with very competitive pricing.

• Traditional French pastries, baguettes, croissants,

pâtés, cheeses, and more!

• Now serving fresh sandwiches and prepared

meals to go!

Call for reservations:(858) 488-1725www.thefrenchgourmet.com

Catering • Restaurant • Bakery • Wine Boutique

Full Menu'Till 1amNightly

Have Lunch in the SUN!

Now Serving Breakfast!

Saturday & Sunday 9am-2pm

Happy Hour in Lounge Areas OnlyMust Be 21 with Proper ID

to Enter Upstairs Bar

809 Thomas Ave • Pacific Beach • 858.270.1730

Thanks Pacific Beach for Voting Us a Readers Choice

for the Following:American Cuisine • Dinner

Family Restaurant • Late NightEatery • Most Romantic • Overall

Service • Overall RestaurantPlace for Birthday Party • Seafood

Thank you, from Bill, Jason & EmilyFull Deli • Serving Boar’s Head Meat 1146 Garnet Ave. #A • Pacific Beach, CA 92109 • 858-274-8819

Chalkboard Deli

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READERS CHOICE AWARDS 201014THURSDAYAUGUST 19, 2010Beach & Bay Press

Pet store Noah’s Natural Pet MarketNoah’s is a neighborhood pet storerather than a national chain. Theirknowledgeable staff can provide youwith current information on naturalalternative diets and help you selectwhat’s best for you and your pet.Noah’s freezers are stocked with thefreshest RAW diets. Their shelves arebrimming with a variety of nutritiousall-natural dry foods. And they arecontinuously researching and stock-ing the newest and most nutritiousfoods available.

Noah’s Natural Pet Market 4431 Cass St.(858) 270-8161www.noahsnaturalpetmarket.com

PetPeopleThe first PetPeople store opened inSan Diego in 1990, and the ownersare excited that, true to the day itstarted, it remains a family-ownedand operated establishment. The staffis dedicated to making the store a funplace for people and animals, and giv-ing patrons useful information aboutpet food, supplies and how to proper-ly care for pets. The store carries avariety of organic, frozen, raw andnatural pet food in addition to high-quality pet supplies.

PetPeople1780 Garnet Ave.(858) 270-3499 www.petpeople.com/pb.php

Place With Unusual Gifts

Pangaea OutpostOnce upon a time, Pangaea was thecenter of the world, a colossal landmass that contained anything andeverything its inhabitants needed,including the trinkets. Pangaea’s goneahead and split into seven continentsin the last little while – but the Out-

post has kept the name and spirit alivewith all manner of gifts from all overthe world. Fancy kitchen utensils,Eastern cultural artifacts, baubles,bangles and even beads: Pangaea’s theplace to duck into for a look at theworld as it was and is.

Pangaea Outpost909 Garnet Ave.(858) 581-0555www.pangaeaoutpost.com

Patina Patina is an old-fashioned gift storethat carries delectable items likeAnnie Glass serving pieces, Huiled’olive soaps, positively green cardsand quality product lines like SimonPearce, Nambe and Elegant Baby.The artwork and quality of the warewill charm you and make sweet pre-sents for a wedding, baby shower,dinner party, housewarming gift orjust a token of appreciation. Bornand raised and living in La Jolla,Barbara Holz and her husband, Paul,ran Patina in Point Loma for 12 yearsbefore setting up on Turquoise Streettwo years ago.

Patina957 Turquoise St. (858) 488-4488www.patinagiftstore.com

Printer

North Shores Printery No job is too small for the NorthShores Printery that has served thecommunity since 1980. North ShoresPrintery offers services in off-set anddigital printing, finishing, full capabil-ity binding, drilling and folding. Agraphic designer can create logos oridentity packages for customers. JayBrewer and Jeremy Sessions managethe store.

North Shores Printery 926 Turquoise St.(858) 488-4871www.northshoresprintery.net

PB Printing /SDprint.comPB Printing is a full-service printshop that offers everything frombusiness cards to flyers to postersto stickers, plus a knowledgeablestaff that can help you with graphicand web design, logos, brandingand direct mail campaigns. Thecompany is committed to the envi-ronment, using soy-based inks,Green Seal certified paper andrecycling programs.

PB Printing853 Hornblend St. (858) 273-8335www.SDprint.com

Resale shop

Cream of the CropIf you haven’t been to Cream of theCrop to shop resale, you haven’tlived! Cream of the Crop has a gen-erous supply of the most wonderfulclothes in San Diego. DesignerLabels abound. Clothing rangesfrom causal to formal with acces-sories of all kinds. Current, uniqueand fabulous. You must see foryourself what this resale shop has tooffer. Located at the corner of Cass& Diamond. Opened Tuesdaythrough Saturday Noon to 5:30 p.m.A resale shop where everything iseasy to find and hard to resist!

Cream of The Crop Boutique4683 Cass St.(858) 272-6601

The BuffThe Buff is the place to go for resaleand costumes all year round.Whether you’re looking for a com-plete outfit or just a mask or wig orvery long eyelashes, you’ll find it atthe Buff. The store also caters to allincome levels – from handmadeleather masks or fancy Venetianmasks to $13 accessories. And TheBuff has all the eras covered – from

the ’60s to the ’80s. Currently, thestore is selling costumes for TheBurning Man, but Halloween is rightaround the corner. The Buff is a long-time staple of Pacific Beach with 20years under its belt.

The Buff 1341 Garnet Ave. (858) 581-2833www.thebuffcostumes.com

Shipping/Packaging

UPS StoreWhat can brown do for you? At thislocation across from Broken Yolk,brown can take care of any printingand copying needs, ship a package,and even issue a mailbox with a realstreet address. Feeling anxiousabout an upcoming move? The UPSStore also provides supplies, packinghelp and freight services.

UPS Store1804 Garnet Ave.(858) 237-6661

Surf & PostSurf & Post is your one-stop shop forpersonal mailboxes, Fed Ex and UPSShipping, packaging services, black-and-white and color copies, faxes,and Notary services. Surf & Post alsooffers short-term storage, as well asloan signing services. Located acrossfrom the Post Office in PacificBeach, it’s a far quicker way to sendanything. Open 9 a.m. to 5:30 p.m.Ask for Steve!

Surf & Post4629 Cass St.(858) 272-8656www.surfandpost.com

Shoe Store

Flip N Out FlopsThis Polynesian-themed shoe storehas everything beachgoers need forfun in the sun. The store carries afull range of flip-flops from themost popular brands, including

Billabong, Simple and Teva. If yourflip-flop inventory is already full,you can still pop in to shop forbeach-ready bags and hats.

Flip N Out Flops4603 Mission Boulevard #102 (858) 412-5988

Shoes MeShoes Me carries a huge array offootwear, and they are always fullystocked with the hottest trends of theseason. Whether you are looking forsummer’s popular strappy sandals,the knee-high boots of fall, or a pairof killer heels for year-round fun,this store has it all.

Shoes Me1419 Garnet Ave.(858) 412-3302

Forward FootwearThis chic Pacific Beach boutique car-ries more than 200 styles of shoesand accessories by a variety of brandmanufacturers like Steve Madden,Chinese Laundry, Jessica Simpson,Jeffrey Campbell, Restricted, Doll-house, Michael Antonio and NYLA,creating an awe-inspiring selection.The best part of the experience is thepersonalized customer service withshoes affordably priced.

Forward Footwear1061 Garnet Ave.(858) 490-0411www.forward-footwear.com

Skate Shop

SoulgrindThe part of a skateboard on which theuser stands is called the truck. You’dhave known that if you’d spent anytime at all at Soulgrind, your choiceas Pacific Beach’s best skate shop.Skateboards by Gravity, Sector Nineand other famous makers aboundhere — and the skateboarding lessonsthemselves may be the most impor-tant in Soulgrind’s slate of services.

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15THURSDAY

AUGUST 19, 2010Beach & Bay PressREADERS CHOICE AWARDS 2010

Wouldn’t want any trucks careeningout of control on the open road, now.

Soulgrind4627 Mission Blvd.(858) 581-2468www.soulgrind.com

Smog check

Quick SmogThis one-stop establishment is allabout no fuss, no muss, with a staff ofstraight-shooters who get the jobdone. No appointment is necessary,and you can get your smog, insuranceand registration needs taken care ofin one handy location. Quick Smogalso has a “pass or do not pay” guar-antee, so you can feel confident thatyour car will be DMV-worthy after aquick visit to the shop.

1741 Garnet Ave.(858) 270-9253 www.smogsandiego.com/quicksmogsd

Surf Shop

Pacific Beach Surf ShopSelection is everything at PacificBeach Surf Shop — so don’t let termslike “thruster,” “egg,” “funshape” and“:long board” throw you during yourvisit. It’s just the staff up to its oldtricks, talking the same shop that’smade this place a hit in PB for the last45 years. The big pick of wetsuits,footwear, sun products, beach acces-sories and optics also ensure that theshop is your new best friend for allthings surfing.

Pacific Beach Surf Shop4150 Mission Blvd., Suite 161(858) 373-1138www.pacificbeachsurfshop.com

South Coast Surf Shop(see entry under Men’s Apparel)

Surf Club Surf ShopThe staff at Surf Club is stoked to winthe Best Surf Shop Award for PacificBeach. For more than 30 years, theyhave been assisting customers, and itis evident that they love what they doand the town they do it in. They’vemade it a point to personalize servicethey can get to know their customers.The staff also has a great eye on stylesand products they know that you’lllike. From beachwear to surf supplies,they have what you need to have funat the beach.

Surf Club Surf Shop952 Garnet Ave.858-483-4854www.surfclubsurfshop.com

Swimsuits

Gone Bananas BeachwearThis place has one up on the otherbeach clothing stores in the area. Ittakes its fashion cues right off thebeach. It’s just off the boardwalk, afterall, and it has everything you need fora day on the sand - cover-ups, bikinis,one-piece suits, sandals, beach bagsand more. All this stuff comes indesigner or more affordable models.And you’re so close to the beach thatyou don’t even have to take your pur-chase home first.

Gone Bananas Beachwear3785 Mission Blvd.(858) 488-4900

Pilar’s BeachwearFor the past 30 years, Pilar’s Beach-wear has been committed to the phi-losophy of carrying something foreveryone. Pilar’s carries sizes andstyles to fit any body type, from theteeniest of bikinis to the most ele-gant one-pieces. They are dedicatedto making sure all their customersleave the shop feeling beautiful andcomfortable.

Pilar’s Beachwear3745 Mission Blvd.(858) 488-3056www.pilarsbeachwear.com

Tattoo / Piercing

On Point TattooOwner Shane Ambort turned his 18years of tattooing experience into athriving business this year when heopened On Point Tattoo on GrandAvenue. His passion for art datesback to elementary school, and todayhe specializes in custom tattoos thatfeature realism and portraiture.

On Point Tattoo1020 Grand Ave.(619) 335-7208www.onpointtattoopb.com

Tattoo RoyaleMilton, Guf and Droopy, the trio ofartists at the heart of TattooRoyale, have each earned a reputa-tion in Pacific Beach for their tal-ent and professionalism. Withmore than 50 years of combinedexperience, the group garners highpraise from clients for having acomfortable, clean environmentand quality tattoos.

Tattoo Royale939-A Turquoise St.(858) 488-8833www.tattooroyale.com

Tax Preparation

Mike Blumenthal1040, 540, M-3, exemptions, exten-sions, EINs…every year, the tax lex-icon gets more extensive and moreintimidating, and people dread thecoming of April 15. This year,wouldn’t it be nicer to hire an expe-rience tax professional to handle allthe nuances for you? Rather thanwading through piles of paperwork,you can meet with Mike Blumen-thal, who knows the system andgets the job done.

Mike Blumenthal4629 Cass St.(858) 272-8047www.bps1040.com

The TaxManIn most cases, when you hear thatthe TaxMan cometh, you want torun in the opposite direction, leav-ing a trail of receipts and write-offsbehind. However, the TaxMan ofPacific Beach, Basilio, is actually onyour side and will help you navigateall the ins and outs of tax season, nomatter how complicated your taxsituation might be.

The Taxman931 Grand Ave.(858) 274-9093

Web design

Rosemont MediaRosemont Media is a relationship-building firm with a strong reputa-tion in the elective healthcare indus-try. They credit their success to theirtalented team of people - advertisingconsultants, web developers, writers,and videographers - who draw onyears of industry experience to devel-op practical cost effective solutionsthat connect with business results.

Rosemont Media1010 Turquoise Street, Suite 201(800) 491-8623www.rosemontmedia.com

Women’s apparel

American Apparel(see entry under Men’s apparel)

Raw Clothing(see entry under Best Place to Buy Jeans)

The Purse AddictBilled as a destination for purseaddicts and the people who love them,this store is filled wall to wall withevery type, color, shape and size ofpurse imaginable – more than 150styles in all. And the addiction doesn’tstop at handbags; shoppers can alsofind shoes, sunglasses, wallets, lug-

gage and jewelry to simultaneouslycomplete their wardrobes and satisfytheir obsessions.

1815 Garnet Ave.(858) 272-8585www.purseaddictsd.com

Workout Facility/Health Club

Fitness WestFitness West is a family-ownedhealth club that has been in businesssince 1985. Fitness West offers eightdifferent types of workout classes:boot camp cross training, yoga,group cycling, cardio kickboxing,body sculpting, aerobics/step, Pilatesand High Energy Athletic Training,which is 60 minutes of strength andcardio training. Upstairs offers avariety of exercise equipment fromtreadmills and stair climbers to row-ing machines and free weights.

Fitness West1880 Garnet Ave.(858) 272-9378www.fitnesswestpb.com

Shock FitnessNot just in Pacific Beach, but onPacific Beach, the area’s newest gym,Shock Fitness, boasts 15,000 squarefeet with three ocean-view outdoorworkout areas, an exterior thatopens up to sea breezes and a shock-ing $19.99 per month Grand Open-ing membership special. Shock alsooffers unlimited tanning for only$9.99 a month and has a menu offree group classes including spin,yoga, Zumba and cross training in aroom with ocean views.

Shock Fitness4150 Mission Blvd.(858) 490-1551www.fitpassnetwork.com/location/shock-fitness

Wavehouse Athletic ClubAt Wavehouse Athletic Club, you notonly get access to state-of-the-artequipment, energetic group fitnessclasses and dedicated personaltrainers, but also the chance toswim in The Plunge, San Diego’slargest indoor heated pool and ahistoric landmark to boot, as well assessions on the Flowrider, a man-made wave machine that providesboth fun and fitness.

3115 Ocean Front Walk(858) 228-9300www.wavehouseathleticclub.com

Free Giant Cinnamon Roll or Muffin or Cookie or Scone with minimum $10 purchase!

One Coupon Per Person Per Day. $5.00 Minimum Purchase. Expires 09/31/10

1808 Garnet Ave.Pacific Plaza II

OPEN

Awesome Tasting • All Natural • Scratch Baked • Organic Flours

Mon & Tues 7am-3pmThurs–Fri 7am–6pmSat & Sun 7am–5pm

858-272-3521

Thank you for voting us Best in the Beach

Thank You Pacific/Mission Beach!It is a great honor to win the Gold medal for

best sandwiches 2 years in a row!Love,

Pop, Mama and the boys

Free DeliveryLimited area

See our menu onYelp.com

1730 Garnet Ave. • 858.483.2600In the Vons shopping center next to Lotsa Pasta

Mon.-Fri. 9am to 8pm Sat. 9am to 7pm

HAPPY 2ND YEAR ANNIVERSARY

10% OFF Your next orderPlease present coupon when ordering. Expires 12/31/10

Free WiFi • Patio Seating • Parking

BUY ONEGET ONE

Cannot be combined with other offers. Expires 9/30/10

1886 Garnet & Lamont (behind Bruegger’s Bagels)

858.274.3950yogurtontherocks.com

(Limit 1coupon/person)FREE

Pops' Jersey Style Cheese Steaks, Guadagni family,"Pop", "Mama", Antonio, Benito Jr, Gold Medal for Sandwich

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READERS CHOICE AWARDS 201016THURSDAYAUGUST 19, 2010Beach & Bay Press

Thank You for Honoring Us Two Years in a Row!Best Contractor / Construction

“I love being an integral part of the community, doing what I do best to make ourcommunity a more beautiful place to live.” – Tom Armstrong

755 Turquoise StreetPacific Beach • 92109

858-488-2825www.armstrongbuilt.com

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One of San Diego’s Top Builders Since 1980

We take everything into account – the purpose or function of the remodel or addition, the location of it, what our client likes and how our client lives.

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