BBC Bitesize – GCSE Spanish – Video ... BBC Bitesize: GCSE Spanish Video Brief March 2018 5 Requirements

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  • BBC Bitesize – GCSE Spanish – Video Brief BBC Learning

    March 2018

  • BBC Bitesize: GCSE Spanish Video Brief

    March 2018

    1

    Contents About BBC Bitesize ....................................................................................................................... 2

    Who is the BBC Bitesize audience? ..................................................................................................... 2

    Style, tone and the Bitesize brand ...................................................................................................... 2

    The commission .................................................................................................................................. 2

    Look and feel ....................................................................................................................................... 3

    GCSE Spanish ............................................................................................................................... 4

    Requirements .............................................................................................................................. 5

    Outline of work ................................................................................................................................... 5

    General points ..................................................................................................................................... 5

    Storyboards and scripts ...................................................................................................................... 6

    Suggested titles ................................................................................................................................... 6

    Education consultant .......................................................................................................................... 6

    Deliverables......................................................................................................................................... 7

    Sustainable productions ..................................................................................................................... 7

    Working together......................................................................................................................... 8

    Who’s responsible for what? .............................................................................................................. 8

    The BBC Learning team ....................................................................................................................... 8

    Schedule/project management .......................................................................................................... 8

    The process................................................................................................................................ 10

    Proposal ............................................................................................................................................ 10

    Proposal deliverable list ................................................................................................................ 10

    Selection ............................................................................................................................................ 11

    Pitch .................................................................................................................................................. 11

    Key dates ........................................................................................................................................... 11

    APPENDIX ..................................................................................................................................... I

  • BBC Bitesize: GCSE Spanish Video Brief

    March 2018

    2

    About BBC Bitesize

    Who is the BBC Bitesize audience? Bitesize is the BBC’s study support service for students, helping 5-16+ year olds with their

    coursework, homework and preparation for tests and exams. Bitesize covers core subjects at

    primary, Scottish 1st and 2nd levels, and a much wider range of subjects at secondary, including KS3,

    GCSE, Welsh TGAU, Scottish National 4 and 5 and Higher. It also covers Functional Skills Maths and

    English in England and equivalent Core Skills qualifications in Scotland, Wales and Northern Ireland.

    Bitesize is used by approximately three-quarters of secondary school students in the UK. It received

    an average of 2.5 million unique UK users per week – with weekly traffic peaking at 3.5 million.

    Style, tone and the Bitesize brand BBC Bitesize is a highly trusted brand that students know they can turn to for reliable and

    trustworthy information that is produced in a high quality and entertaining way.

    Bitesize values:

    • Quality learning resources with high production values, tailored to the needs of our

    audience

    • Clear, concise delivery of the key educational points - bite-sized chunks

    • Inclusive

    • Factually correct, high-quality and curriculum-relevant

    • Simple, straightforward language

    • Funny, quirky or irreverent tone where appropriate

    • Accessible to every level of academic ability

    The video links below - whilst not necessarily being representative of the style we’re looking for from

    this specific commission - give an indication of the variety of GCSE Bitesize videos currently available:

     GCSE French: Sport

    http://www.bbc.co.uk/programmes/p02nm39n

     GCSE French: Grammar – Nouns

    https://www.bbc.co.uk/education/guides/zgcgr82/revision

     Exam and revision techniques: Planning your revision

    http://www.bbc.co.uk/programmes/p03ntp1w

     GCSE English Literature: Great Expectations plot

    http://www.bbc.co.uk/programmes/p02nmq46

     GCSE Maths: Solving algebraic problems

    http://www.bbc.co.uk/programmes/p02m44z6

    Given the videos are being produced for the GCSE Bitesize audience we tend to steer clear of talking

    animals and inanimate objects in animations (which can ‘age-down’ content).

    The commission This commission is for a mixture of live action and animation content.

    http://www.bbc.co.uk/programmes/p02nm39n https://www.bbc.co.uk/education/guides/zgcgr82/revision http://www.bbc.co.uk/programmes/p03ntp1w http://www.bbc.co.uk/programmes/p02nmq46 http://www.bbc.co.uk/programmes/p02m44z6

  • BBC Bitesize: GCSE Spanish Video Brief

    March 2018

    3

    As guidance we feel live action video for our topic-based films and animation for our grammar-

    based films (see below) would work well. However we are open to alternative ideas should you feel

    a different approach would be stronger. There may be options for using on-screen text or graphics

    creatively or other effects to underline learning points.

    The BBC reserves the right to award this contract in the way that provides the best service and value

    for money. The budget for this project is £60,000.

    For a commission of £60,000 we expect 24 minutes of video (7 x 2min/ 8 x 1-1.5min).

    Delivery of all content is required by the 23rd November 2018.

    The video content needs to appeal to KS4 students but should not alienate or patronise a wider

    audience. Videos should be concise, lively, imaginative and accurate.

    Subject specialism is not a prerequisite (although clearly it would be useful) – what we’re looking for

    are creative and engaging solutions.

    Likewise, learning experience is not a prerequisite. However, a thorough understanding of the needs

    of the Bitesize audience and a clear approach to addressing those needs is expected. Companies

    should have experience delivering engaging content for young audiences, ideally including short

    form content.

    Deadline for submissions is 5pm on Wednesday 4th April 2018.

    Look and feel Each video should provide an engaging and succinct explanation of the content and be appropriate

    for 14-16 year olds.

    Humour may work for these films but we must ensure it is aimed at KS4-aged students, and that it

    does not detract from the learning objectives.

    Students need to apply Spanish in the real world, so it is useful to be mindful of this when devising

    scenarios and locations for the films.

    For examples of MFL films, see our French films, eg:

     https://www.bbc.co.uk/education/guides/zxtx6sg/revision

     https://www.bbc.co.uk/education/guides/zq7wjxs/video

     https://www.bbc.co.uk/education/guides/zpp6tfr/video

     https://www.bbc.co.uk/education/guides/z9w8d2p/video

    https://www.bbc.co.uk/education/guides/zxtx6sg/revision https://www.bbc.co.uk/education/guides/zq7wjxs/video https://www.bbc.co.uk/education/guides/zpp6tfr/video https://www.bbc.co.uk/education/guides/z9w8d2p/video

  • BBC Bitesize: GCSE Spanish Video Brief

    March 2018

    4

    GCSE Spanish The Department for Education has made changes to the GCSE Spanish subject curriculum in England (for first teaching in September 2016). Therefore, BBC Bitesize is enriching the GCSE Spanish Bitesize content. On the Bitesize website