batia portfolio

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HELLO,I AM . . .

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a 23 years old French girl proactive, user-concerned and sensitiveMaster in Responsible Innovation, Bachelor in Product Design at Ecole de Design Nantes Atlantique in Francelooking for a junior position or freelance !

BATIA BERTHO

>>> In my life, and in my design work, what I am really interested in is people. My work is defined by how social and emphatic I am. I travel a lot, in order to meet new people and learn about new behaviours and customs. It is this sharing of experiences that taught me to me step back from my old certitudes and open my mind to a new, inspiring way of creating. Curious by nature, I like to learn new things every day, expanding the logic and sense of observation that I rely on to develop my projects. I am definitely a design lover, but what truly defines me is how passionate I am about enhancing people’s lives by solving a problem in a creative way.

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HERE IS MY

ENJOY !PORTFOLIO,

Batia Bertho / [email protected]

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My projects are my solutions to real-life problems. To solve them, I research, experiment through drawing, modeling, prototyping... I enjoy working for people and with people, like designers, artisans, engineers, users or clients.

I NTRODUCT ION

>>>PRODUCT DES IGN & RESPONS IBLE INNOVATIONEcole de Design Nantes Atlantique, France

CONTEXTLooking for new opportunities

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1 / FITNESS AT HOME for Milan furniture fair 20128 - 17

2 / STORING TOOLS in private home18 - 29

3 / ROLLATOR mobility for ageing people30 - 35

4 / CHILDREN AT HOSPITAL end of studies project36 - 51

5 / WORKSHOPS materials experiments52 - 55

6 / RÉSUMÉ

: if you just have two minutes, check out those two projects

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FITNESS AT HOMEMILAN FURNITURE FAIR 2012

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PROBLEM

Many people don’t do enough sport. Gyms are expensive and most fitness products are not made to be used in the home.

>>>TASKCreate a piece of furniture allowing people to make fitness at their home, from the insight to the prototype.

CONTEXT / CL IENT

Milan international furniture fair 2012École de Design Nantes Atlantique6 months, 2011

WITHSalomé LELAY Marjorie BROUDIEU

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RESEARCH

EXIST ING PRODUCTS

INSP IRAT ION

big, heavy, technicalhard to storecannot be used for anything else than fitness

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Pre-modelA fitness carpet, with parts you can move up.

EXPER IMENTAT IONS

Development > comfort+ back and accessories (light, lamp, table...)

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Model / real scaleproportions + ergonomics

Building in collaboration with ATAO, a rehabilitaion upholstery center for the mattress parts

EXPER IMENTAT IONSTEST

PROTOTYP ING

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As a big spa ce for family and fr iends i t i s a large cushion with back supports , on a wooden base .

I t s adjustable elements l e t you persona l ize the space whi le the f i tness modules a l low for so f t exerc i se in the comfort o f you r l iv ing room.

TECHN ICS

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SOLUT ION

PANORAMA

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Panora m a is a n exercise area incorpora ted into modern furni ture , a domest ic la ndscape which comb ines f i tness modules , a so fa , a co f fee ta ble , a lamp and s tora ge .

CHILL OUT

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. . . AND DO F ITNESS

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STORING TOOLSIN PRIVATE HOME

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PROBLEM

Toolboxes are bu lk y a nd ro u gh, so people store to o ls ever ywh ere , which makes t h e m h a rd to f i nd and which can be d a ngero u s .

>>>TASKDesign a new long-lasting product to store tools which makes them easy to grap and to find.

CONTEXT / CL IENTProduct design class at the Hochschule für Gestalltung (erasmus semester in Germany)4 months, 2013

WITHElena Becker

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F IELD RESEARCH

INTERV IEWS : WH ICH TOOLS DO YOU NEED ?

1/ 21 years old / girl / student / by herself in a flat / « I only have a few tools in a drawer, in my kitchen »

2/ 22 years old / man / design student and DIY lover / shared flat / « I have a little toolbox I store in the entrance closet »

3/ 35 years old / couple / in a flat / « We keep them in a shoes box, that we never find when we need it »

4/ 60 years old / man / DIY lover / house« I have a room where I built some boxes and shelves to store them »

Produktgestaltung 6, Storing of tools in Private Homes, Annke Osthues, Toolbag, Batia Bertho and Elena Becker, 26.11.2012, HfG Schwäbisch Gmünd

Interviews followed by selection tools

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Interviews followed by selection tools

most used group of tools : the ones to include into our storing system

TOOLS SELECTED BY THE USERS

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First model / put it wherever you want

You will find a place in every room, where you can hang it, so it is possible to create your working area just where in the house you need it. After building this model, we decided that one bag is enough and that it is better to have the table protec-tion seperated to make it possible to put it where you want it.



This is the first one to one model we did, here we wanted to check the proportions and sices. Also we try to find out if we want to have one bag or two and where in the house you can hang it. Produktgestaltung 6, Storing of tools in Private Homes, Annke Osthues, Toolbag, Batia Bertho and Elena Becker, 26.11.2012, HfG Schwäbisch Gmünd


This is the first one to one model we did, here we wanted to check the proportions and sices. Also we try to find out if we want to have one bag or two and where in the house you can hang it.


Toolbag / open and closed


Toolbag / open and closed

EXPER IMENTAT IONS

PRE-MODEL 1

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EXPER IMENTAT IONSPRE-MODEL 2fon ct ionna l with a l l the too ls ins ide


second model / easy to store, carry and to work with

We worked a lot on the handle to make sure that it holds on round things, like for example in the closet, but also at flat things like the table. Furthermore we want to make sure that you can carry the bag with it.





table protection included

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SOLUT ION

TOOLBAG

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TOOLB AG has been designed for people requiering basic tools . Toolbag is a combination of l i t t le good solut ions for them to use their tools easier.

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T han ks to the p ivot ing handle you can carr y a n d hang Toolbag wherever you need i t wi thout deter iorat ing sur faces because th e in s id e sur face i s covered o f rubber.

T he f ront pocket contains a fo ld out mat m ad e for protect ing them whi le cutt ing , g lu in g , screwing etc .

T he s tor ing system al lows you to eas i ly grap , retr ieve and restore i tems .

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USE

1/ Take Toolbag in the the wardrobe

5/ Grap a tool 6/ Use it on the table protection

2/ Carry it to the table

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3/ Take out the table protection and hang toolbag 4/ Unfold the table protection

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ROLLATORMOBILITY OF AGEING PEOPLE

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>>>TASKCreate a rollator for ageing people

CONTEXT / CL IENTDesign and Autnomy Competitionby the French Ministry of HealthEcole de Design Nantes Atlantique1 week, 2013

PROBLEM

Walkers and wa lk i ng f ra m es st igmatize thei r u se rs wi t h t heir aesthet ics and t h ei r f u nct i o n is not optimal .

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SOLUT ION

WHEELO1ST PR ICE OF THE COMPET IT ION

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... will make you enjoy walking outside again, with elegance. Thanks to its light wheels, moving in comfort is no longer a problem. The large space between the back wheels and the ergonomic handles improve stability, and the light, foldable wooden structure makes the whole object transportable by car, so walking and resting are possible anywhere.

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The incline of the handles makes them more comfortable while walking and are useful when getting up from a seated position.

USE

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The breaks are well-placed, and the blue button lock the wheels.

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CHILDREN AT HOSPITALEND OF STUDIES PROJECT

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>>>TASKSolve the problem of your choice through three phases to present to a jury of two designers. 1/ Researches, 2/ Ideation3/ Finalisation

CONTEXT / CL IENT

End of studies project in processEcole de Design Nantes Atlantique6 months, 2014

WITHActor’s Network

PROBLEM

Chi ldren hosp i ta l i zed i n pro tected sectors - in ca se o f ch i m o t h erapy for example - a re lo cked i n their room. Th ei r toys h ave to be desinfected , i t i s a lo ng a nd frustrating p ro cess f o r t h e ch l id .

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HOSP ITAL VS HOME

HOW TO OPT IM IZE THE CH ILD 'S EXPER IENCE

OF A STAY AT HOSP ITAL ?

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ACTORS

ProfessorsBen Walker and Simon Brous-sardDesignersBetrand Letourneur & Lucie Bolzec, product designers in NantesHikaru Imamura, poetic designer in Amsterdam

NursesBarbara Leroy, Lille’s HospitalNathalie, Angers’s HospitalYanan, Qianfo HospitalCarole Collet, oncology pediatric department’s head at Angers’s Hospital

AuxiliaryOphélie Buché, Angers’s Hospital

PsychologistsSarah-Hélène Lumineau& Catherine Héry , Nantes’s Hospital

Animation VolunteerAlexandra Leroux, Angers’s Hospital

EMPA-USERSEXPERIENCE

PSYCHOLOGYMY

EXPERIENCEDESIGN

ParentsLaurence & Yves-MarieAnne & Rachid

ChildrenXavier, Héloïse, Abdel, Stérenn, Antoine, patients at Angers’s Hospital

Angers’s University HospitalOne abservation day in the oncology pediatric department

My storyMy sister stayed at hospital for a year in 2000

PeadiatricianCandace Bensignor , Dijon’s Hospital

EducatorsBeatriz Corte, Nantes’s HospitalMathieu , Angers’s

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F IELD EXPER IENCE / Angers's Hospital, Oncology Pediatric department

MEETING the children in cancer treatment had a huge impact on my project, that I developped WITH my contacts fomr this department.

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PROBLEM

SOLUT ION : UV DES INFECT ION MADE BY THE PAT IENT H IMSELF

toys have to be desinfected before entering the room it takes time and costs money it destroys the toys (cuddling toys are washed at 90° and plastic toys are dropped in chlore) it is not possible for paper or wood, so those toys are packed in plastic (cf picture)

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UV TECHNOLOGY

NOVODIO CLEAN UPexisting product found on the internet« it kills the bacterias on you cellphone or your keys, it is small, cheap and needs only 3 little bateries and 5 minutes to clean up your phone !»

> TECHNOLOGY TRANSFER TO MY CONCEPTbut before, let’s check if it really work as it is...

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VER IF ICAT ION TEST / with a bacteriology teacher for Pharmacy University

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preparing a protocole, with a student from the pharmacy university

a : before UV CLEAN UP, there is bacterias

b : after UV CLEAN UP, no bacteriasa b

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SHAPE RESEARCH

hedgehock story : little animal that pro-tects itself from dangers with his spikes / makes sense / pedagogy

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3 users optimize propotions

graphism development

MODEL 1 / user feed-back

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SOLUT ION

UTO

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Uto is a hedgehock culbuto, that allows the child hospitalized in protected sectors, to desinfect his toys by himself. The parent or the hospital staff puts the dirty toy inside of Uto before getting in the patient room. The patient can then play with Uto for 5 minutes, time for the UV system, inside of Uto, to kill every bacteria of the dirty toy. When it’s done, Uto unlocks and the child can get his toy cleaned, and not destroyed !

shell

rubber for

UV lamps

baseeletronics, battery

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PROTOTYPE

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that spine is transparent, so it gets lighted on during UV process, and it turns off when it is done

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PEDAGOGIC D IMENS ION

little story about UTO, developped with the hospital psychologist /book = tool for the pedagogic staff

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animation video to explain the objetc to patients, parents, hospital staff...https://www.youtube.com/watch?v=WGJMOepveC0

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WORKSHOPSMATERIALS EXPERIMENTS

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MATAGOwith Caroline Kermareclead by Yonna Vautrin (editorial design)& Guillaume Delvigne (kitchen products)Ecole de Design Nantes Atlantique, 2011

Matago is a table archipelago of several pieces. This relief placed on a table underline the seminal object of the meal. Alone, in couple or more... the modules fasten and unfasten, as a multitude of islets.

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OMEGAwith a metal artisan Hochschüle für Gestaltung

Kley and wax modelsTraditionnal technique

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1 . 5 CUP

I drink 1.5 cups of tea in the morning so I made one that was the perfect size. It is an ergonomic cup which can be used to warm up hands while waking up slowly.

with a ceramic artisanHochschüle für Gestaltung

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THEN MY

HAVE A LOOK !RESUME,

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BATIABERTHOPRODUCT DESIGNER & RESPONSIBLE INNOVATOR

EDUCATION Master Responsible Innovation with distinctionat l’ Ecole de Design Nantes Atlantique september 2014 / FranceDevelopment of relations skills with clients/ sustainability and innovation for products, companies and buisiness / use and ergnomy through empathy, field studies and contact with the future users and professionals / theorical and academical research to write my thesis about children at hospital / end of studies project : work in autonomy

6th semester at the Hoschüle für Gesttaltung 2012 / GermanyGroup work with people from many different countries / new modeling technics with 3D printing, ceramics ans silver / context analysis through experimenting and experience sharing

Bachelor Industrial Product Design at l’Ecole de Design Nantes Atlantiquejune 2012 / FranceTechnical skills as drawing, 3D modeling and prototyping / creativity in several fields / managing a group / design for big companies like Beneteau

High School Diploma with distinction2009 / FranceTechnical knowledge / logical thinking

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CONTACT/ [email protected]/ + 33 6 10 68 52 20/ Batia Bertho5 rue Flandres Dunkerque44000 Nantes, FRANCE

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PROFESSIONAL EXPERIENCE & COMPETITIONS

EOOS, industrial design internMarch > July 2014 / AustriaDesign -from A to Z- of a porcelain set for a high quality german manufacturer /research / material and ergonomics experiment / presentation to the client / workingprecisly with Rhino and 3D printing / prototying and testing

1st Price for Design and AutonomyOrganized by the Ministery of Ageing People of FranceWHEELO rollator, exhibited at the Autonomy & Health Fair of Paris 2013designed in a week workshop : understand a problem through feeling what the users feels / quick prototype to check functions and proportions / meeting the ministerypublished on alltrends.com

Milan International Furniture Fair 2012 / ItalyExhibition of our group project PANORAMA / developped from the idea to theprototype / meeting professionals and journalistspubilished on fastcodesign.com, trendland.com, psfk.com, architectureoflife.net, digitaltrends.com

Mouvement Créatif - ecodesign agency, product design internSeptember > October 2011 / CanadaConception of a range of cardboard furniture, drawing, modeling and 3D / graphicdesign / space design for Montreal’s Biodome re-using material to create aparticiaptive space for visitors and neibhorood / contact and find suppliers

BATIABERTHO

/ [email protected]

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BATIABERTHOPRODUCT DESIGNER & RESPONSIBLE INNOVATOR

CONTACT/ [email protected]/ + 33 6 10 68 52 20/ Batia Bertho5 rue Flandres Dunkerque44000 Nantes, FRANCE

SKILLS DesignResearch and analysis with every media / on the field, through interviews, empathy or observation to establish a design positionningCreativity alone or by groups / though dynamic excercies (post-it, brainstorming) even with the clients or the usersRealisation and presentation of projects with a good and simple communication (scenarios, story of the product, industrialisation...)

TechnicalDrawing -hand and wacom tablet, modeling, prototyping, good knwoledge on the industrial fabrication processSoftware Solidworks, Rhino, Sketchup, Keyshot, Vray, Illustrator, InDesign and Photoshop+ notions on After Effects, 3DS Max, Adobe Premiere

LANGUAGES French / mothertongueEnglish / fluentGerman / conversation

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BATIABERTHO

/ [email protected]

REFERENCES

HOBBIES

Teachers / Ben Walker, sustainability expert / Christian Van Oost, ingenier and car designer / Betrand Letourneur, space and product designerIntership Tutors / Vincent Vandenbrouck [email protected] Bergmann [email protected]

Digital photographysince 9 years, Canon 1000DExperimenting digital technics / urban landscapes and empty spaces / lights and shadows / long exposure

Drawingsince 21 yearsConstantly filling a sketchbook / using many technics

Traveling, meeting people and discovering foreign cultureAustria / 5 months in Vienna in 2014 / learning german and working at EOOS designChina / 1 month in Shanghai in 2013Germany / many student exchanges in highschool / eramus semester of 5 months in Schwäbisch Gmünd in 2012Canada / 2 months in Montreal in 2011+ Switzerland, Italy, Spain, Maroc, Tunisia, USA, Holland, Iceland

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THANK YOUTHAT'S IT,

FOR WATCHING.

. . . IF YOU LIKED WHAT YOU SAW,

YOU CAN NOW CONTACT ME AT

[email protected]

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batia portfolio