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HUAWEI TECHNOLOGIES CO., LTD. www.huawei.com Based on Broadband Beyond Telecom - Huawei FBB Strategy 2011 Huawei Global Analyst Summit

Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

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Page 1: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD.

www.huawei.com

Based on Broadband

Beyond Telecom - Huawei FBB Strategy

2011 Huawei Global Analyst Summit

Page 2: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 2

The New Forces of Broadband: Society, Government, Openness

Open

Broadband

National Broadband

Social Broadband

《Broadband Declaration of U.N.》 --” Broadband Everyone, Broadband Everywhere ”

Policy changed: competition

encouragement to network

construction encouragement

Global NBN: 50+ countries,

100+ billion

Open Internet and broadband access

Open content and communication

Open business & competition

environment

Open brings tremendous opportunities

Broadband networks will be as critical

to social and economic prosperity as

networks like transport, water and

power”, bandwidth becomes a new

era of "black gold “

Page 3: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 3

Telecom Transformation: Back to Pipe, but a Golden Pipe

Broadband revenue can fetch up the loss of voice

Why build

100M ?

How to deliver

100M quickly ?

Drive

(society &

government)

Request

(cloud

& terminal)

Threat

(OTT

competition)

Golden Pipe

Unified

service

platform

All-IP

Infrastructure

No Pipe, Failure Now. Golden Pipe, Win Future

Revenue from pipe

almost makes up

the shrinking voice

revenue

“carriers must position themselves

as service providers who handle

sourcing and delivery of content to

consumers…

Open ecosystems and

government policies towards

content rights will be key elements

in telco’s future success”

---- Didier Lombard, Chairman 54.2 65.7 79

102.9

111.6 96.3 78.4 62.5

0

50

100

150

200

2007 2008 2009 2010

Wireline Data

Wireline Voice

Page 4: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 4

A New 10-Year Wave of Ultra Broadband

App on Cloud

Video, Gaming, Music, Enterprise App…

Single & Smart Network

Ultra Broadband, All-IP based FMC

Simple

Life

Smart fixed

device

Internet on TV

Plug and Play

Personal Industry

Family

App App App

Data Center

App Platform

IP + Optical

Efficient

Work

Mobile

Enterprise

One-stop GW

Managed

Service for SME

Page 5: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 5

Pipe Home Enterprise Cloud Service

Single + Smart: Infrastructure for Ultra Broadband

Scale merit

Purchase & training

cost reduction

On-demand

deployment

Separated platforms

Traffic localization

Storage for bandwidth

xDSL

PON

NG PON

ATM/TDM

IP/MPLS

VPLS

ATM/TDM

BRAS

DPI

SR

GGSN

FW Single Chassis

Access Metro Core

IP & Storage Synergy IP & Optic Synergy

Traffic optical

layer bypass

iODN

planning and

deployment

DPI

CDN

Cache

BNG

Clustering System

SingleFAN SingleMetro SingleBackbone

xDSL

PON

NG PON

IP/MPLS

VPLS

BRAS

SR

GGSN

DPI

FW

OLT

Page 6: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 6

Single: 3T Enable Ultra Broadband

Pipe Home Enterprise Cloud Service

SingleFAN SingleMetro SingleBackbone

Terabit-Class OLT

Fiber Copper

All in One

Gigabit-Class

Microwave

CDE enabled

10T-Class Metro Core

400G / 30T

Multi-Service Single-

Gateway

500,000 Subs. Mgmt

100T Capability

Clustered to 200T

100T OTN/WDM

IP & Optics Synergy

Multi Network Single Network

Supporting bandwidth demands and emerging

technologies for next 10 years

No Generation

All-IP enabled platforms,

emerging technologies as “plug and play”

Page 7: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 7

SingleOSS to Reduce the Increasing OPEX of All-IP

Pipe Home Enterprise Cloud Service

E2E Fast Provisioning IP Visualization

Service Topology

Tunnel Topology

Physical Topology

Multi-layer IP Visualization

95%

IP Troubleshooting Time

Shorten

Traditional: Point by Point

Now: Segment by Segment

U2000: E2E Provision

E2E service provisioning

time Saving

Zero-Touch Site Solution

Site Roll-Out Cost Saving

x1 x10 x100 x1000

CO FTTC FTTB FTTH

Zero-Touch, Plug & Play

Remote Batch

Deployment/Upgrade

50% 60%

Page 8: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 8

Smart: IP&Cache Synergy for Storage/Bandwidth

Trade-off

Pipe Home Enterprise Cloud Service

50%

Video Traffic Saving

Sources:

Peak Time Bandwidth Share, 2009 Global Broadband Phenomena

Web Internet

15% traffic in YouTube homepage

60% video clip viewed in past 24

hours

Traffic

Time

Video

Video -- Continuous traffic 2:1

Web – Intermittent traffic 16:1

20% Hot content

Caching moving

down

IPTV 80% Time-shift TV time <0.5 hour

Video brings great pressure on metro

End User OLT

Single Metro Backbone

BRAS

UPE

S-POP

CR CR NPE

Caching 20%

Content (Hot)

Caching 80%

Content (Cold)

CDN

Saving 50% traffic

1Mb

8Mb

BRAS

IP&CDN Synergy

Predictable Video Traffic

Page 9: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 9

Simple Life, Enriched Experience

Pipe Home Enterprise Cloud Service

Any Media @ Any-Screen

FTTH

Internet

Basic TV Service

Voice

Service Home Networking

To

day

Futu

re

PSTN Phone

Broadcast TV

Various Cable

Manual Configuration

Change

Tablet

Hybrid TV

FTTH + WIFI

Plug and Play

Х

Х

Х

WIFI

Х

Page 10: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 10

Hybrid TV for Family

Pipe Home Enterprise Cloud Service

Video: 130% CAGR

Rich Comm.

SD+HD IPTV

VoD

Games

Accessory

Advertising

VAS

Widget

Rich services and features

Traditional TV

Hybrid TV

Internet TV

Extended eco-system

Multi screen(Home NAS)

Good user interface

Page 11: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 11

Efficient Work, Easy Deployment & Maintenance

Pipe Home Enterprise Cloud Service

Internet

Basic IT Service

Voice

Service Deployment & Maintenance

To

day

Futu

re

Fixed PC

Complex Network

Professional IT team

Local Application

Change

Mobile Enterprise

One-stop Service GW

Managed Services by

Operator

Application on Cloud

Professional

IT team

Complex

Network

Mobility

Application

on Cloud

One-stop

Service GW

Virtual

Team

Х

Х

Х

Х

Page 12: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 12

Computing & Storage Provider, Beyond Pipe

Pipe Home Enterprise Cloud Service

Pipe

Pipe2.0

Enterprise data in 5

years: 650% growth,

Storage cost in the

last10 years: have

declined 99%

Cloud Computing + Big Data=Opportunity Strategy: Pipe 2.0( Computing + Storage)

Product

search

indexes

Analytics

from user

sessions

Research

for Ad

systems

and web

search

Clusters

of

commodi

-ty Intel

machines

Log

analysis for

reporting/

analytics/

machine

Learning

Global Cloud Revenue(B$)

Pipe

Device Device

Services

Cloud

Computing

+storage

Pipe

Page 13: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 13

Delivering “ABC” Values

Pipe Home Enterprise Cloud Service

Customer

request

Transfe

r ABC

ABC: Building a lower cost, higher bandwidth and

profitable golden pipe

Ultra broadband:All-IP, Video Broadband: Web Voice

ARPU

Bandwidth

Managed Life

IP + Cache SingleMetro

SingleOSS

Managed work

Digital WALMART

Smart ODN IP+OTN synergy

SingleFAN

A

B C

Cost

D: Delivering ABC value by EOT model

New Delivering Model

100G WDM/Ethernet

200T Cluster Router

400G Metro Platform

Super MIMO、NG PON

T-10T-100T UBB network

Page 14: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 14

Based on Broadband, Beyond Telecom

App on Cloud

IaaS/Hybrid TV/DSM/SDP…

Single & Smart Network

SingleFAN, SingleMetro, SingleBackbone

iODN/CDN/DPI/IP & Optical Synergy

Simple

Life

Android based

STB

Android based

Tablet

Home presence

Personal Industry

Family

App App App

Data Center

App Platform

IP + Optical

Efficient

Work

Mobile Enterprise

Service GW (AR)

Telepresence

Page 15: Based on Broadband Beyond Telecom · 2014-12-09 · Open business & competition Open brings tremendous opportunities ... Video, Gaming, Music, Enterprise App ... CDE enabled 10T-Class

Thank you www.huawei.com

Copyright© 2011 Huawei Technologies Co., Ltd. All Rights Reserved.

The information contained in this document is for reference purpose only, and is subject to

change or withdrawal according to specific customer requirements and conditions.