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8/11/2019 Barclays Back to School Consumer Conference
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BarclaysBack-To-SchoolConsumer Conference
John F. BrockCHAIRMAN & CEO
Bill DouglasEVP & CFO
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Included in this presentation are forward-lookingmanagement comments and other statements thatreflect managements current outlook for future periods.
Forward-Looking Statements
2
As always, these expectations are based on currently availablecompetitive, financial, and economic data along with our currentoperating plans and are subject to risks and uncertainties that couldcause actual results to differ materially from the results contemplated bythe forward-looking statements.
The forward-looking statements in this presentation should be read inconjunction with the risks and uncertainties discussed in our filings with theSecurities and Exchange Commission (SEC), including our Form 10 -K forthe year ended December 31, 2012 and other SEC filings.cc
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Agenda
3
Solid Foundation
Opportunity For Growth
Shareowner Value
CRS and Key Takeaways
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CCE at a Glance
4
$8.1 billion net sales
30 billion servingsannually to 170
million consumers
17 production facilities
~13,000 employees
EUROPE
10-K 2012
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Vision and Global Operating Framework
5
Drive consistent long-term profitable growth
Be the best beverage sales and customerservice company
#1 or strong #2in every
category wecompete
Our customersmost valued
supplier
A winning andinclusive culture
StrategicPriorities
Vision
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Solid Fundamentals
6
Commitment to driving shareowner value
NARTD: retail value of ~$65B with a 3 year CAGR of +6%
Large AndGrowing
Category 1
#1 in value & volume shareSuccessfulPosition 2
Meeting or exceeding our long-term targets on a 3 & 5year compounded annual basis
TrackRecord
Of Growth 3
1. Non-alcoholic ready-to-drink (NARTD) AC Nielsen FY12 & Canadean FY11; excludes tap/bulk water & dairy; CAGR based on AC Nielsen2. AC Nielsen FY123. Comparable CAGRS through 2012; base years represent Legacy CCE EU operating segment except EPS which is total company; 2008-
2011 includes segment remeasurement
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Agenda
7
Solid Foundation
Opportunity For Growth
Shareowner Value
CRS and Key Takeaways
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$65B
~$115B
~$50
CCETerritories
...Indexedto US
Opportunity
Market & Category Growth Opportunity
8
Opportunity to grow NARTD categoryand per capita consumption
~$40B
~$25B
~$95B
$160B Beverage Market 1 (Retail Value)
NARTD (Retail Value)
NARTD Non-measured
NARTD Measured 2
Hot Tea/Coffee,All Alcohol,Dilutables
1. Canadean FY11 (most recent); excludes tap/bulk water & dairy2. AC Nielsen FY12
AC Nielsen FY12; Canadean FY11 (most recent);CCE Territoriy indexed based on US per capita consumption
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37%
11%
46%86%
NARTD Value CCE Volume
Successful Position & Historical Growth
9
Category & CCE Mix
1 2
Sparkling Still Water
3%
A proven track record of growth and focused onhigh value segments that drive favorable profit mix
1. AC Nielsen FY12
2. 10-K 2012
CCE Per Capita Consumption
CCE internal reports; TCCC beveragesbased on eight fluid ounce servings
2 0 0 0
2 0 0 1
2 0 0 2
2 0 0 3
2 0 0 4
2 0 0 5
2 0 0 6
2 0 0 7
2 0 0 8
2 0 0 9
2 0 1 0
2 0 1 1
2 0 1 2
17%
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Successful Brand Portfolio
10
Coca-ColaTrademark 68%MIX
SparklingFlavorsAnd Energy
18%MIX Stills 14%MIX
10-K2012; rounded
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Successful Brands Drive Category Growth
11
CCE grew both volume and value share acrossentire category and in key segments
NARTD +3.4% +4.3% +0.2
Sparkling w/Energy +4.1% +4.9% +0.4
Colas +3.8% +4.8% +0.7AC Nielsen July YTD 2013; rounded
1H13 Category& Segments
Category ValueGrowth
CCE ValueGrowth
CCE Value ShareGain (bps)
11
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5 consecutiveyears of
double-digitvolume growth
Sparkling Coca-Cola Trademark
12
#1 in volume and value colashare in every territory
PackageInnovation Brand Innovation& Expansion
Coke Zero Cherry Vanilla Coke
Multi-serve: 1.75 ltr Single-serve: 375 ml
& 250 ml Norway: new
package flexibility
CCE internal reportsAC Nielsen
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Sparkling Flavors & Energy
13
PackageInnovation
Fanta 1 ltr &Fridgepack
Norway: varietyof new packages
Relentless 250 ml& 500 ml can
Brand Innovation& Expansion
Sprite with Stevia
Fanta: Grape,
Peach Apricot,Tropical
Burn Sugar Free
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Stills
14
PackageInnovation
Oasis 2 ltr
Nestea can
& 1 ltrMinute Maidelopak
Brand Innovation& Expansion
Oasis Mango &Lemonade
vitaminwaterSunshine
NesteaLemon Stevia
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2013 Marketing Calendar
15
2013 GROWTH WILL BE DRIVEN BYCORE BRANDS
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Share A Coke
Connect with target
shoppers and consumers
Reinforce engagementand brand relevance
Motivate purchase
Facilitate recruitment
Drive excitement
16
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Share A Coke - Video
17
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Supply Chain Excellence
18
Customer CentricSupply Chain
Pan European scale withglobal procurement capability
Flexible & efficientlogistics/distribution system
Cost efficient production &expandable infrastructure
Responsible & sustainable
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Optimizing Our Business
19
Improve our operating model for drivingsustainable future growth
Business Transformation Program
Streamline and reduce back office cost structure
Standardized sales and marketing into a channel-focusedorganization
Improve efficiency and effectiveness
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New Packaging Model in Norway
20
Unlocking value by expanding package offeringsto better meet consumer & customer needs
FROM TOTwo primary
packages thatare refillable
Package flexibilitythat is recyclableand non-refillable
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New Delivery Model in Norway
21
FROM TO
Direct StoreDelivery
IndirectDelivery
Value for customers, consumers, and CCEand a positive environmental impact
Large geography anddisbursed population results inan inefficient delivery system
Higher utilization of assets
More efficient logistics
Lower cost structure
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Our People
22
Attract, develop, and retain a highly talentedand diverse workforce
Experiencedmanagement team
Solid bench strengthInvesting in capabilities
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Agenda
23
Solid Foundation
Opportunity For Growth
Shareowner Value
CRS and Key Takeaways
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CONSISTENT earnings in line with ourlong-term objectives
MAXIMIZE free cash flow (FCF) and maintain
financial flexibility
INCREASE return on invested capital anddrive shareowner value
Financial Priorities
24
Drive consistent long-termprofitable growth
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Financial Approach
25
Achieve long-term targets while investing in CapEx prudently
Reach and maintain target leverage range
Invest in high return M&A opportunities and/orreturn cash to shareowners
Drive Cash From Operations
Optimize Capital Structure
Opportunistically Invest and/or Return Cash To Shareowners
Focus on total shareowner return
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Net Sales growth 4% 6%Operating Income growth 6% 8%
Drive Cash from Operations
26
Comparable & Currency Neutral
Long-Term Targets
Long-term target 4.0% - 4.5%of net sales
2/3 on growth & 1/3 onmaintenance
Long- term target of 20 bpsannual improvement
Focus on operating growth, highreturn initiatives, and managing
working capital
CapEx Return On Invested Capital (ROIC)
Investing in long-term growth
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1.6x2
1.7x2.0x
2010 2011 2012 2013 est.
2.5 to3.0x
WACD ~3%
Balanced debt maturitieswith all years near orbelow annual Free Cash
Flow
Optimize Capital Structure
27
We expect to continue to operate within ourlong-term target range of 2.5-3.0x
1. 10-K; Net Debt is total 3rd party debt less cash & cash equivalents;comparable EBITDA2. Pro forma FY10 assumes D&A of low to mid $300M
Debt ProfileNet Debt 1 To EBITDA
Internal reports
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Invest in High Return M&A Opportunities
28
Opportunities evaluated against alternatives,including return of cash to shareowners
Cash flow of existing business
Incremental valuecreation by CCE
Incremental value toCCEs core business
Risk, cost, and timeframe
Evaluation Criteria
Core business growth
Adjacent territories andadjacent categories
Other territories
New business
Opportunities
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$0.00
$0.10
$0.20
$0.30
$0.40
$0.50
$0.60
$0.70
$0.80
$0.90
03 04 05 06 07 08 09 10 11 12 13E
Cash Returned To Shareowners ($B)
2010 2011 2012 2013 est.
$3.6
$1.0 $1.0$1.2
Return Cash to Shareowners
% ofMkt Cap
29
Dividends
Other
Share Repurchase
Dividends
10-K, YE market cap (2013E as of 8/19/13);
internal reports; rounded10-K, internal reports; rounded
Focus on total shareowner return with almost$7B of cash returned after the formation of newCCE through 2013 est.
43% 12% 11% 12%
2013 RATEINCREASE OF 25%
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Future Cash Availability
30
CCE internal reports
Free Cash Flow
Annual Cash Available As % Of Market Capitalization
Non-recurringcash costs
Organic growthwhile maintaining
debt leverageAnnual cash
available
LONG-TERM GROWTH
Opportunity for ~9 - 10% of our current marketcap annually for M&A and/or shareowners
2013 est.
+ + =
+
~5%
~9 -10%~2%
~2 - 3%
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2013 Outlook
31
Near term, we expect business results andshare repurchase to drive EPS growth aboveour long-term objective
Net Sales growth LSD
Operating Income growth LSD - MSD
Earnings Per Share $2.45 - $2.50
Net Sales & Operating Income growth are comparable and currency neutral; EPS is comparable
2013 Growth Guidance
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Key Financial Takeaways
32
Focus on consistent long-term profitable growthand total shareowner return
Realistic about challenging environment
History of and commitment to managing the levers of ourbusiness to deliver growth
Favorable and flexible capital structure
Long-term financial objectives are challenging, yet achievable
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Agenda
33
Solid Foundation
Opportunity For Growth
Shareowner Value
CRS and Key Takeaways
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CRS
34
Significant Progress: Carbon Reduction,
Water Usage And Packaging Recycling
2012 Key Highlights
15% carbon footprint reduction
Lowest ever water usage ratio
15M bottles recycled at the London2012 Olympic Games (6 week fromwaste to shelf)
Announced residential recyclingbehavioral study with Exeter University
Community investment, includingactive and healthy living programs
Expanded portfolio of low and no-calorie offerings
All new cooler placementsare HFC-free
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Key Takeaways
36
CCE is executing our strategic priorities
History of solid growth
Operating environment remains challenging
Financial priorities focused on long-term profitable growth
Track record of and focus on delivering shareowner value
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BarclaysBack-To-SchoolConsumer Conference
John F. BrockCHAIRMAN & CEO
Bill DouglasEVP & CFO