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Barbara Young Chief Executive Environment Agency. Making it Happen. The development of strategy in public organisations. My experience of strategy development. UK National Health Service - health care for half a million people RSPB - Europe’s largest conservation charity - PowerPoint PPT Presentation
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Barbara YoungChief ExecutiveEnvironment Agency
Making it Happen • The development of strategy in public
organisations
My experience of strategy development• UK National Health Service - health care for
half a million people• RSPB - Europe’s largest conservation charity• Anglian Water - a global water and
infrastructure commercial company• BBC - a world renown public service
broadcaster• The Environment Agency
Similarities• Value driven, professional staff• Important to the public - services that
matter• Politically high profile - management in
the goldfish bowl• Multiple stakeholders and multiple
accountabilities
Preparing for strategy development• Scenarios• SWOT• Stakeholders
The Vision for our Environment:Making it Happen
Our Vision is:A healthy, rich and
diverse environment in England and
Wales, for present and future
generations
The Nine Themes for the Future• a better quality of life• an enhanced
environment for wildlife• cleaner air for everyone• improved and protected
inland and coastal waters
• restored, protected land with healthier soils
• a ’greener’ business world
• wiser, sustainable use of natural resources
• limiting and adapting to climate change
• reducing flood risk
Making it happen
Priority Outcomes
‘Environmental Outcomes’
‘The Future Agency’
Vision
RolesValues
NationaltargetsNationaltargetsNationaltargets
Nationaltargets National
targetsNationaltargetsNationaltargets
Changing to ensure success
Nature of targets:• Environmental outcome-focussed• Challenging but achievable • Measurable• Cover both doing and influencing
activities• Existing and new actions
The FutureAgencyVISION
Better quality of lifeEnhanced environment for
wildlifeCleaner Air
Improved inland & coastal waters
Restored, protected landGreener business world
Sustainable use of natural resources
Climate changeReducing flood risk
VALUESFocus on Environmental OutcomesBy working in effective PartnershipsBy being robustAnd by being flexible, embracing change, learning and improvementExert real influence
ROLES
Efficient OperatorModern RegulatorInfluential Advisor
Informative Communicator
catalysing changeChampion of the
environment within the context of
sustainable development
The change projects
EfficientOperator
Driving Corporate Performance
SupportingTechnology
The Future AgencyDevelopingPeople
Modern Regulator
InfluentialAdvisor, CatalyticConvertor
Making it happen:Developing local contributions
Your Local ContributionMaking ithappen
Local outcomes and targets
Local changes and resources
Stakeholders and staff commitment
Local Dialogue “HOW do we make it happen?”
and“HOW will we measure
progress?”
Purpose• Turning the Vision into action• Define how we contribute to
‘Making it happen’• Provide a focus for all employees• Form a basis for dialogue with key
external partners
The Vision for our Environment:Making it Happen
Developing support for the strategy• The sinusoidal curve• Using the cynics• Forging the partnerships• Signing up the customers
Leadership and strategy• This vision is exciting!• It’s good to care - walking and talking the
values
Leadership and strategy• Anyone around here who isn’t confused,
doesn’t understand what’s going on.
Organisational development and strategy• Training and development - strategic
objectives• Sheep dip - shared language and values• Loose/tight - setting people free
Strategy in a changing world• Change is a natural process - be a
cockroach, not a dodo• Change is not predictable• Scanning the external world• Keeping your eye on the horizon• Grasping opportunity
Strategy in a changing world• It’s about outcomes
Barbara YoungChief ExecutiveEnvironment Agency