BANCOMEXT BANCOMEXT Trade Promotion SystemTrade Promotion System

World Conference ofWorld Conference ofTrade Promotion OrganizationsTrade Promotion Organizations

MarrakechMarrakechOctober 2000October 2000

2

BancomextBancomext

•• Development bank founded in 1937Development bank founded in 1937

•• Offers financial and promotional services on an Offers financial and promotional services on an integral basisintegral basis

•• 36 representative offices in Mexico and 41 36 representative offices in Mexico and 41 abroadabroad

•• Does not receive transfers from the federal Does not receive transfers from the federal government and does not grant financial subsidies.government and does not grant financial subsidies.

0

40

80

120

1981 1983 1985 1987 1989 1991 1993 1995 1997 1999

Source: Banco de México

0

50

100

150

1981 1983 1985 1987 1989 1991 1993 1995 1997 1999

EXPORTSEXPORTS IMPORTSIMPORTS

Mexico’s Foreign Trade, 1981Mexico’s Foreign Trade, 1981--19991999(Billion Dollars)(Billion Dollars)

BancomextBancomextIncrease CompetitivenessIncrease Competitiveness

•• TO DEVELOP EXPORTERS TO DEVELOP EXPORTERS Integral development of exports is the way to assist Integral development of exports is the way to assist

the increase of competitiveness of small and the increase of competitiveness of small and medium size companiesmedium size companies

•• EXPORT PROMOTIONEXPORT PROMOTION

BANCOMEXT EXPORTER

Small and medium size companiesSmall and medium size companies

•• Identification of needsIdentification of needs•• Added value focusAdded value focus•• Building up solutionsBuilding up solutions•• Developing alliances with our clientsDeveloping alliances with our clients•• Proactive support to companies.Proactive support to companies.

Action linesAction lines

•• Project developmentProject development

•• Internationalization of human resourcesInternationalization of human resources

•• New ways of doing businessNew ways of doing business

•• Making alliances with foreign trade agents.Making alliances with foreign trade agents.

FINANCIALSERVICES

OTHER SERVICES

TRADEPROMOTION

Design centerDesign center

Trade Trade companiescompanies

CreditCredit−− Direct creditDirect credit−− SalesSales−− Investment Investment projectsprojects

−− EquipmentEquipmentLetters of creditLetters of creditBuyers’ creditBuyers’ creditGuarantees and Guarantees and endorsementsendorsementsRisk capitalRisk capital

InformationInformationTrainingTrainingTechnical Technical assistanceassistanceCounselingCounselingInternational International eventsevents−− FairsFairs−− MissionsMissions−− Joint Joint

investmentsinvestments

Mexico Mexico ExportaExportaSectorSector SubSub--sectorsector SupplierSupplier ExportExport

DevelopmentDevelopment PromotionPromotionAgribusinessAgribusiness FreshFresh XX

ProcessedProcessed XXFisheryFishery XX

ConstructionConstruction Construction materialsConstruction materials XXMaterialsMaterials HardwareHardware XXPharmaceuticalPharmaceutical XXLeather goodsLeather goods FootwearFootwear XX

LeatherLeather XXGiftsGifts JewelryJewelry XX

CraftsCrafts XXFurnitureFurniture XXTextile and apparelTextile and apparel ApparelApparel XX

TextileTextile XXAutomobile partsAutomobile parts Automobile partsAutomobile parts XX

Finishing industryFinishing industry XXPlasticPlastic XX

ElectronicsElectronics XXMetalMetal--mechanicsmechanics MachineryMachinery XX

Steel industrySteel industry XXElectric appliancesElectric appliances XXElectromechanicalElectromechanical XXEquipmentEquipment XX

Information TechnologyInformation Technology

•• Technology changes economic relationsTechnology changes economic relations

•• Digital economy expands opportunitiesDigital economy expands opportunities

•• IT approaches companies, suppliers and clientsIT approaches companies, suppliers and clients

•• IT is valuable for the exportersIT is valuable for the exporters

•• IT is an important tool for promotion institutions.IT is an important tool for promotion institutions.

BancomextBancomext StrategyStrategy

•• Link Mexican companies with ITLink Mexican companies with IT

•• IT exportersIT exporters

•• TrainingTraining

•• IT insideIT inside BancomextBancomext..

IT and ExportersIT and Exporters

•• Joint efforts public and private organizationsJoint efforts public and private organizations

•• Links between exporting companies and IT Links between exporting companies and IT supplierssuppliers

•• Improvement eImprovement e--commerce capabilitiescommerce capabilities

•• Financial supportFinancial support

•• Sector strategy.Sector strategy.

IT inIT in BancomextBancomext

•• New services and more clientsNew services and more clients

•• Clients on line (call center and web page)Clients on line (call center and web page)

•• Better quality services (cost and opportunity)Better quality services (cost and opportunity)

•• Services for each clientServices for each client

•• EE--commerce.commerce.

BancomextBancomext InsuranceInsurance

•• Protects Mexican exporters from the risk of lack Protects Mexican exporters from the risk of lack of foreign buyers paymentof foreign buyers payment

•• Covers commercial and political risksCovers commercial and political risks

•• Provides an 800 line to assist Mexican exporters.Provides an 800 line to assist Mexican exporters.

StateStateGovernmentsGovernments

GovernmentGovernmentOfficesOffices

MexicanMexicanChambersChambers UniversitiesUniversities

BANCOMEXTBANCOMEXT

INTEGRAL PROGRAMSINTEGRAL PROGRAMSMEXICO EXPORTAMEXICO EXPORTA

ExportersExportersDevelopmentDevelopment

SuppliersSuppliersDevelopmentDevelopment

Attract foreignAttract foreigninvestment andinvestment and

strategic alliancesstrategic alliances

Integral Attention PhilosophyIntegral Attention Philosophy

Tomorrow’s agendaTomorrow’s agenda

•• Go from exports promotion to exporting Go from exports promotion to exporting companies developmentcompanies development

•• Work on:Work on:–– Export projects andExport projects and–– Groups of companies from the same sector (“clusters”)Groups of companies from the same sector (“clusters”)

•• Integrate the productive chain and impel suppliers Integrate the productive chain and impel suppliers developmentdevelopment

•• Strengthen promotion and financing infrastructureStrengthen promotion and financing infrastructure