Bentonville Public Schools

*Social Media: 2012 Plan for Success!

What are people looking for? What do they want easy access to?

It’s now on facebook. They are now engaged.

*Step 1: Build Value with Custom Features & Design

Coaching & Training for In-House Management:- Wall Posts, Strategy- Viral Campaigns- Check-Ins

- Monitoring Tools to Use- Tweeting! How is it different? Hash Tags, etc.

- Superintendent Poore: Link Twitter to Phone, show how to use! (Publish Weekly Profile, etc.)

- Awareness: E-Blast; Signage/Send Home Note Flyers

*Step 2: Engage! Use the Tool!

Front-End Client login to access and edit:Facebook App

Mobile App

soBEso Monthly Maintenance:Hosting Service, Back-Ups & Restorations

*Step 3: Updates & Maintenance

QR or URL Access:- Menus

- Calendars- Schools Contact Information

*Bonus: Mobile App

Page for Each School:- Set-Up

- Management Tools- Monitoring Tools- Engagement

*Phase II: Schools