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Babymel AW12 lookbook
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WWW.BABYMEL.CO.UK
AUTUMN WINTER 2012 LOOKBOOK
CAMDEN CARRYALLBlack new
CAMDEN CARRYALLAubergine new
Launched in 2006, Babymel’s bags combine the coolest original prints and durable fabrics with great features. Wipe-clean linings, insulated bottle pockets, multi-functional storage pockets and padded changing mats come as standard, and all bags feature the patent pending Strollerstrap – switching between stroller and shoulder has never been so easy. This season, Babymel’s collection has been updated to include four innovative new styles, as well as exciting new prints and colourways.
In 2012, the best selling Amanda was shortlisted for the ‘Best Changing Bag’ in the Loved by Parents Awards.
ELLA QUILTED Pewter new
ELLA QUILTED Black new
SATCHEL Grey Stripe new
SOHO MESSENGERForest Green new
RUBY RUCKSACK Black new
WENDYBlack new
AMANDA PRINTEDLacy Leaf Mulberry new
AMANDA PRINTEDLacy Leaf Powder Blue new
ELLASIZE H40 W31 D15 cm MATERIALS PU, Coated Canvas
The Ella Quilted is an elegant new style for Autumn/Winter 2011. The perfect size for storing all your essentials, it is a stylish new shape for Babymel - a fashionable handbag which retains all the functionality of other classic Babymel styles. Featuring insulated bottle holder, changing mat, top zipped closure and inner zip pocket.
1 | BABYMEL
eLLA black dot
eLLA QUIltEd blacknew
eLLA MUltI dot
eLLA QUIltEd PEWtERnew
eLLA Mocha
BIGSLOUCHY
SIZE H45 W33 D16 cm MATERIALS Gloss Laminated Cotton Canvas
The Slouchy is a simple modern shape in our original twisted print and shiny laminated canvas material. It comes with an insulated bottle
holder and a changing mat made from the same outer material as the bag. Featuring the patent pending strollerstrap, wipe clean outer material, water resistant lining, four outer pockets and two inner pockets and
the signature Babymel heart key charm.
3 | BABYMEL
BIG SLOUCHY tWIStEd olIVE
BIG SLOUCHY tWIStEd blUE
BABYMEL | 4
BIG SLOUCHY tWIStEd REd
BIG SLOUCHY tWEEd
BIG SLOUCHY black dot
Like all our Amanda styles, the Amanda quilted is equipped with an insulated zipped bottle pocket, multiple internal elasticated storage pockets, and a zipped compartment to keep valuables. The Amanda comes with a strollerstrap-
a patent pending invention which enables the adjustable strap to be worn as a shoulder strap or to be securely attached to the stroller. The lining is wipe-clean, and this style features an original heart quilted pattern.
AMANDA QUILTED
SIZE H45 W33 D16 cm MATERIALS Polyester
5 | BABYMEL
AmAndA QUILted NaVY AmAndA QUILted black
AmAndA QUILted MoSS AmAndA QUILted PEWtER
BABYMEL | 6
AmAndA QUILted NUdE
SIZE H36 W47 D16.5 cm MATERIALS Canvas
After the success of the lightweight Satchel for SS’12, Babymel introduce two new colourways this season. Made from the softest cotton, with built in strollerstraps to easily switch from shoulder to stroller, the Satchel is a must-have for day trips with your little one. Cleverly concealed inside this style are a padded changing
mat, insulated bottle holder and separate compartments to keep your essentials organised and accessible - trips out are a breeze with Babymel’s Satchel!
SATCHEL
7 | BABYMEL
SAtCHeL NaVY StRIPE
SAtCHeL REd StRIPE
BABYMEL | 16
SAtCHeL GREY StRIPE new
BABYMEL | 8
SAtCHeL hEaRt new
AMANDA ZIPPER
SIZE H33 W44 D15 cm MATERIALS Satin Nylon
The Amanda Zipper comes in jet black with beige lining, all in wipe clean, durable satin nylon. It features five internal elasticated pockets, internal zipped pocket, an outside insulated zipped bottle pocket and padded changing mat. Its adjustable strollerstraps are practical and secure,
alleviating the need for separate stroller clips.
9 | BABYMEL
BABYMEL | 10
AmAndA PrInted lacY lEaF MUlbERRYnew
AmAndA PrInted lacY lEaF PoWdER blUEnew
AmAndA PrInted JUNGlE FloRal REd AmAndA PrInted black & WhItE FloRal
SIZE H33 W44 D15 cm MATERIALS Satin Nylon
The Amanda is equipped with an insulated zipped bottle pocket, multiple internal elasticated storage compartments, and a zipped pocket to keep valuables. The Amanda
comes with a strollerstrap- a patent pending invention which enables the adjustable strap to be worn as a shoulder strap or to be securely attached to the stroller. The lining
is wipe-clean, and all styles feature our original prints.
AMANDA PRINTED
11 | BABYMEL
BABYMEL | 12
For the adventurous parent, the Ruby was designed for those who love to be hands free. Perhaps the most useful of this style’s features is its additional, adjustable top strap, which converts the Ruby into a casual shoulder bag.
RUBYSIZE H37 W42 D14 cm MATERIALS PU
13 | BABYMEL
rUBY black new
BABYMEL | 14
15 | BABYMEL
WENDYSIZE H28 W47 D17 cm MATERIALS PU
Brand new for A/W ‘12, the Wendy weekend bag is big enough to fit all of your essential baby items and much more! It can be worn as a shoulder
or cross body bag, or secured to a stroller when wanting to be hands free. Four ruched external pockets are ideal for storing bottles, and five further
internal compartments keep all items organised.
BABYMEL | 16
WendY black new
TOTESIZE H32 W42 D13 cm
MATERIALS Gloss Laminated Cotton Canvas
17 | BABYMEL
The Babymel Tote is a super stylish and functional laminated canvas bag which will carry all your necessary baby items whilst still leaving plenty of room for your essential items. With built-in strollerstraps, insulated bottle holder with carry strap, changing mat and top zipped closure, the Babymel Tote doubles up as your fashion shopper and babybag.
BABYMEL | 18
19 | BABYMEL
SIZE H34 W37 D20 cm MATERIALS Printed Cotton Canvas
Anything goes in Camden, and you can fit just about anything in Babymel’s Camden Carryall! Designed for parents who like to stand out in style, it features wipe clean
linings, insulated bottle holder and integral strollerstraps. Soft on the outside and hard working on the inside, this style is made from a quilted nylon with cool silver studs.
CAMDENCARRYALL
SIZE H36 W53 D17 cm MATERIALS Nylon
CAmden CArrYALL aUbERGINE new
CAmden CArrYALL black new
BABYMEL | 20
TOOL BAGCOLLECTION
SIZE Tool Belt- H20 W48 D8 cm
Tool Pouch- H23 W28 D6 cmTool Bag- H29 W44 D13 cm
X2- H30 W41 D17 cm
MATERIALS Polyester Ripstop
Our collection of tool bags are robust and extremely practical, and have been designed for active parents who require
being hands-free when they are on the go!
Each style is made from durable polyester ripstop and features wipe clean linings and built in strollerstraps.
21 | BABYMEL
BABYMEL | 22
tOOL POUCH black
tOOL BeLt black
tOOL BAG black
X2black/REd
23 | BABYMEL
Designed with the uniquely stylish Soho in mind, the Babymel Soho Messenger is a cool and casual man-bag with plenty of hidden extras. An updated version of the popular Tool Bag, this style is made from a modern
padded nylon with a durable Ripstop base and contrast lining.
SOHOMESSENGER
SIZE H29 W44 D13 cm MATERIALS Nylon
BABYMEL | 24
SOHO meSSenGer FoRESt GREEN new
LONDONGIFT SET
SIZE H20 W18 D13 cm MATERIALS Phthalate free clear PVC
This charming gift set features the signature Babymel London skyline print and a union jack heart key charm. It comes equipped with a matching padded changing mat and insulated
bottle holder stored in a clear (phthalate free) PVC outer wet bag.
25 | BABYMEL
BABYMEL | 2BABYMEL | 26
DOUBLE BOTTLE HOLDER
The babymel bottle holder is an innovative design which opens to hold two bottles. It is fully insulated
and comes in an original print. It features PET insulation which keeps food and drinks warm or
cool for up to four hours, grab handle, wide opening zipper and wipe clean
lining and outer material.
CHANGE STATION
Featuring three original prints with wipe-clean linings, our change stations come equipped with
dual mesh elasticated pockets, wipe clean built-in change mat, removable waterproof pouch and a
handy outer pocket for wipes or nappies. It also boasts a practical carry holder which
can be clipped around a stroller.
CHAnGe StAtIOn MoRoccaN NaVY
CHAnGe StAtIOn ZEbRa GREY
dOUBLe BOttLe HOLder ZEbRa GREY
27 | BABYMEL
1 2 3Lift up velcro strap Pull strap through ring Wrap around stroller handle.
Thread strap through ring
Fold over velcro strap to secure. Repeat at other side and you are ready to go!
4
StrOLLerStrAPThe Babymel Strollerstrap is a patent pending
invention from Babymel.
How to use the strollerstrap:
1. Apply the brakes and make sure the stroller is level before attaching bag.
2. Attach your strollerstrap before putting your child into the stroller.
3. Do not overfill your bag. This may cause your stroller to tip.
BABYMEL | 28
COntACt
WWW.BABYMEL.CO.UK
UKHEAD OFFICEStudio 13, Spectrum House, 32-34 Gordon House Road, London, NW5 1LPT +44 (0) 207 284 2252www.babymel.co.uk
AUSTRALIAMinskat PTY Ltd.Suite 4A, Royal Arcade 401-404 New South Head Road, Double Bay NSW 2028T 02 9328 1700www.minskat.com.au
AUSTRIAMatthias BatthyanyReisnerstrasse 321030 WienT +43-660-5555261E [email protected]
BELGIUM / LUXEMBOURGIsabelle BeelenT +32 472 42 40 19E [email protected]
CZECH REPUBLICPana S.R.OMusilova 14, 58601 JihlavaCzech RepublicT +420 776 158 188
FRANCEAgence Commerciale Future Maman6 Rue Herschel, 75006 Paris, FranceT +33 (0) 1 53 80 07 85www.bettinahenry.com
FINLANDPIITU’S TRADING Portti 702270 Espoo, FinlandT +358 46 811 6235E [email protected]
GERMANYAgentur Für Kindermoden Bettina RaminMTC Haus 3 Raum 226, Taunusstr. 45 80807 MuchenT +49 (0)89/ 358 99 451www.bettina-ramin.de
GREECE & CRETEKidscom SA 71, Millerou str.10436 AthensGreeceT.+30 210 5232605 ext.952F.+30 210 5226605www.kafounis.gr
ITALYStudio MarliseV.Tevere, 720020 Lainate (MI) ItalyT +390293559304F +390293553082M +393356088229
IRELANDBaby Bedibie Ltd. CaketownKells Co Meath, IrelandT +353 (0)14 294 318E [email protected]
ISRAELUmbrella6 Shpinoza St. Ap. 3Tel Aviv, 64384, IsraelT 052-9773299F 072-2321553
JAPANSEDNA Inc.401 Hakuhodo Bldg23-14 Higashi 2 cho-me Shibuya-ku, Tokyo,150-0011 JapanT +81 3 5766 4830www.baby-rose.jp
NETHERLANDSIlco Nijhof AgenturenMarion HanenberghAmsivarilaan 277312 HS ApeldoornM +31 (0)6138 265 76E [email protected]
RUSSIAOOO PrizmaRussia 191119 St. Petersburg,Tiushina str 11T/F +7-812-406-01-56 (57)M +7-911-922-62-66
POLANDNetranova.PL40-084 Kotowice ul. Opolska 22 lok. 209 A, PolskaT +48 795 533 805www.netranova.pl
SCANDINAVIAMamatoola AgencySkrænten 7DK – 3060 EspergærdeT +45 40 61 05 04
SOUTH AFRICABabyfirstPO box 1598,Sunninghill 2157,JohanesburgT +27 (0)21 671 1269www.babyfirst.org.za
SWITZERLANDBloch AG - KindermodeTMC 280 / Postfach 1968Thurgauerstrasse 117CH - 8065 ZürichT +41 (0)44 829 23 07F +41 (0)44 829 25 64E [email protected]
SPAIN & PORTUGALIndependent Marketing S.LC/Santo Tomas, 8Poligono La Leala, ES 29631 Arroyo de le Miel, Malaga, SpainE [email protected]
TAIWANChickabiddy Co Ltd.5F., No. 186, Sec. 4,Nanjing E. Rd, Taipei,10595, TaiwanT +866-2-2578-1188
USAConception ShowroomCalifornia Market Center110 E. 9th Street, Suite A635Los Angeles, CA 90079T 213.614.9633www.babymel.com
To order samples or to get press shots, please contact: CLAIRE NORRISH PR [email protected] +44 (0)7866-800900
or contact us at;E [email protected]
WWW.BABYMEL.CO.UK