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Page 1: aw x-media kit - Advertising Week2013.advertisingweek.com/images/userfiles/files/AWX-MediaKit_0530.pdfAdvertising Week Official Guide • Full page, four color ad — $10,000 before
Page 2: aw x-media kit - Advertising Week2013.advertisingweek.com/images/userfiles/files/AWX-MediaKit_0530.pdfAdvertising Week Official Guide • Full page, four color ad — $10,000 before

THE WORLD’S PREMIER GATHERING OF MARKETING AND COMMUNICATIONS LEADERS.

With over 200 events,

The Week is a hybrid

of inspir ing thought

leadership featuring the

world’s best and brightest

with engaging special

events which galvanize

targeted constituencies.

Advertising Week draws

from the client, media

and broader cultural

communities with a laser

focus on key business

drivers which shape and

influence the global

industry.

Measured by breadth,

scope and impact,

Advertising Week

transcends standard

industry conferences

and moves the needle on

key industry challenges

l ike talent and diversity

via GeneratioNext and

Advertising Futures.

90,000 ATTENDEES

+125 COUNTRIES

AGENCY, CREATIV

E

BRA

ND

S

S

UPPLIES

MEDIA / PUBLISHERS

AGEN

CY,

MED

IA

22%

20%

8%

6%

22%

22

%

SOCIAL PLATFORMS - 50,000 +

EMA

IL -

40,0

00 +

VIDEO - 40,000 +

SOCIAL AUDIENCE

18-24

3

5-44

We’re big in SocialSocial Audience – 50,000+2011 Video Streaming Audience – 40,000+Email Audience – 40,000+

Social Audience Pro�le: 55% Female / 45% MaleCore Demos: 18-24: 24%, 25-34: 43%, 35-44: 19%Hypertarget: 26/27 Year Old in Advertising/Communications

18-24 25-34 35-44

HYPERTARGET26/27 YEAR OLD IN ADVERTISING/

COMMUNICATIONS

45%55%

DELEGATEPROFILE

LIVE FROMADVERTISING WEEK

NATIONAL FEATURES

MONTHLY REPORTINGFROM BUSINESS AND

TRADE PRESS

MEDIAPOST

CLICKZ

ALLTHI NGSD

FAST COMPANY

ADAGE

TECHCRUNCH

BUSI NESS I NSI DER

GIGAOM

MASHABLE

HUFFI NGTON POST

FORBES

23.2 k (US)

273.6 k (US)

75.5 k (US)

443 k (US)

58.8 M (US)

1.3 M (US)

1.3 M (US)

385.2 k (US)

2.9 M (US)

6.9 M (US)

2.3 M

78.1 M

1.9 M (US)

138.4 k

664.2 k

*GLOBAL NUMBERS, I F NOT INDICATED

Page 3: aw x-media kit - Advertising Week2013.advertisingweek.com/images/userfiles/files/AWX-MediaKit_0530.pdfAdvertising Week Official Guide • Full page, four color ad — $10,000 before

2013MARKETINGOPPORTUNITIES

PARTNERSHIPSReach Advertising and Media’s most influential decision-makers with a custom corporate partnership package.

PARTNERSHIP BENEFITS MAY INCLUDE:• Advertising Week Special Events

• Custom Content

• Advertising Week Experience

• Credential & Delegate Packages

• Technology Integration

• GeneratioNext

• Content Tracks Sponsorship ( inc lud ing Mobi le, Technology, Socia l, Women, and more)

CONTACTDanny WrightDirector of [email protected]

ADVERTISEPRINT

Advertising Week Official Guide

• Full page, four color ad — $10,000 before April 15; $11,000 after April 15

• Guide closes July 31st

• Enhanced Tablet Version featuring hyperlinks, opportunities for video & audio

• Distribution in Ad Age, Adweek and more

• Circulation over 100,000

• Distribution at all Advertising Week Events

• Guide Drops Monday, September 9th

DIGITAL

Advertising Week Social Club

Unique sponsorships available on new theAWSC.com Social content site, including sponsorships of content preview tracks.

Email

Our AW Insider Newsletter reaches over 60,000 industry professionals and growing. Custom email opportunities also available.

Audio

AW Podcasts feature the industry’s best and brightest. Pre-roll and custom audio content available.

Mobile

Custom opportunities available in Official Advertising Week App and WAP Site

Advertising Week Video

Opportunities around live streaming and on-demand video content of Advertising Week seminars.

Page 4: aw x-media kit - Advertising Week2013.advertisingweek.com/images/userfiles/files/AWX-MediaKit_0530.pdfAdvertising Week Official Guide • Full page, four color ad — $10,000 before

THE ADVERTISINGWEEK EXPERIENCEBREAKTHROUGH TECHNOLOGIES AND THE MARKETING OPPORTUNITIES THEY PROVIDE

In celebration of Advertising Week’s 10th anniversary we’ve been traveling the world, curating the most “AWEsome” new marketing solutions. And we’re bringing them to New York so you can experience them first-hand.

Come meet the world’s coolest emerging companies. They’ll be presenting new technologies and opportunities to help you better engage with and serve your customers.

AWE…it will make you a better marketer.

FOUR TRACKS. LIMITLESS POSSIBILITIES! Come learn what’s next and meet the people who are making it all happen.

For our 10th Anniversary we’re combining our state-of-the-art thought leadership presentations with state-of-the-art technology demonstrations right in the Times Center.

• MONDAY Mobile Where to now?

• TUESDAY Social New ways to engage

• WEDNESDAY Research/Data/Analytics How to unlock the gold

• THURSDAY Content Breakthroughsin the next big thing

SPECIAL PRIVATE TECH-TOURS CATERING TO: • Brand marketing executives

• Agency executives

• Press

• Investment community

For tour arrangements contact: Louise DiIulio — [email protected]

ADDITIONAL BENEFITS FOR AWE EXHIBITORS: • Interviews on the live-streaming Huffington

Post stage

• Teaching presentations and demos in the Times Center Hall

• Print feature in the Advertising Week Official Guide

• Company profile on the Advertising Week app and website

• Inclusion in Advertising Week social media and newsletter

• Video content previewing company technology and solution

• Technology guides on hand to help explain “how it works”

TO BE CONSIDERED FOR EXHIBITION CONTACTBob GreenbergExecutive DirectorAdvertising Week Experience – [email protected]

Page 5: aw x-media kit - Advertising Week2013.advertisingweek.com/images/userfiles/files/AWX-MediaKit_0530.pdfAdvertising Week Official Guide • Full page, four color ad — $10,000 before

ADVERTISING WEEK SOCIAL CLUB

The Advertising Week Social Club (AWSC) is a global industry content and social collective featuring thought-leadership, opinion and inspi-ration. With 50+ contributors, ranging from ju-nior to C-level executives, the AWSC sits at the intersection of advertising, marketing, branding, technology and culture.

Focused on opinion, advice, wisdom and first-person narrative, AWSC topics, blog posts and content offer a fresh, independent perspec-tive. Featuring interesting, unique and com-pelling stories that shape the industry and its people.

The AWSC also works with Advertising Week, Advertising Week Europe and other partners to create content that is relevant to the issues and topics germane to the industry. Our goal is to create engaging content in collaboration with our partners.

MAIN DESTINATIONS

AUDIENCE PROFILE

CONTACTDoug ZangerEditor-In-Chief Advertising Week Social Club – [email protected]

/advertisingweek

@advertisingweek

http://po.st/AWCompanyPage

theawsc.com

theAWSC.com

Social Audience

Social Impressions

Demographics

500,000+ visits per month35% mobile

60,000+(Twitter/Facebook/LinkedIn)

25,000,000 per month

50% Male / 50% Female

Average age of 28