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8/14/2019 Automobile hemraj prajapat
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APresentation Report
On
Automobile Industry & Bajaj Auto Company
College of Engineering & Technology,Bikaner
(An Autonomous Institute of Govt. of Rajasthan)
MBA
2008-2009
Submitted By: - Submitted To:-HEMRAJ PRAJAPAT Ms. ALKA SWAMIM.B.A (2nd Sem.) LECTURER
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CONTENT
1. Introduction Of Automobile Industry
2. History Of Automobile Industry
3. Preview Of Automobile Industry
4. Background Of Automobile Industry
5. Structure of Automobile Industry
6. Trends in Passenger Car
7. Strengths of the Automobile Industry
8. Weaknesses of the Automobile Industry
9. Opportunities for the Automobile Industry
10. The Challenges Of Automobile Industries11. Focus On Bajaj Auto Company For Three Wheelers
12. Competitors Of Bajaj Auto Company
13. Conclusion
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Introduction of Automobile Industry
The automobile as we know it was not invented in a single day by a single
inventor. The history of the automobile reflects an evolution that took place
worldwide. It is estimated that over 100,000 patents created the modern
automobile. However, we can point to the many firsts that occurred along the way.
Starting with the first theoretical plans for a motor vehicle that had been drawn up
by both Leonardo da Vinci and Isaac Newton.
In 1769, the very first self-propelled road vehicle was a military tractor
invented by French engineer and mechanic, Nicolas Joseph Cugnot (1725 - 1804).
Cugnot used a steam engine to power his vehicle, built under his instructions atthe Paris Arsenal by mechanic Brezin. It was used by the French Army to haul
artillery at a whopping speed of 2 1/2 mph on only three wheels. The vehicle had
to stop every ten to fifteen minutes to build up steam power. The steam engine
and boiler were separate from the rest of the vehicle and placed in the front (see
engraving above). The following year (1770), Cugnot built a steam-powered
tricycle that carried four passengers.
In 1771, Cugnot drove one of his road vehicles into a stone wall, making
Cugnot the first person to get into a motor vehicle accident. This was the
beginning of bad luck for the inventor. After one of Cugnot's patrons died and the
other was exiled, the money for Cugnot's road vehicle experiments ended.
Steam engines powered cars by burning fuel that heated water in a boiler,
creating steam that expanded and pushed pistons that turned the crankshaft,
which then turned the wheels. During the early history of self-propelled vehicles -
both road and railroad vehicles were being developed with steam engines.
(Cugnot also designed two steam locomotives with engines that never worked
well.) Steam engines added so much weight to a vehicle that they proved a poor
design for road vehicles; however, steam engines were very successfully used in
locomotives. Historians, who accept that early steam-powered road vehicles were
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automobiles, feel that Nicolas Cugnot was the inventor of the first automobile.
The automotive industry has certain trends it has to follow, just like fashion
designers and musical composers. In times of recession and decreasing sales
there is less room to take chances and manufacturers are prone to follow the
common pattern as a safer bet rather than releasing a controversial product or
idea that might or might not be successful. However throughout the automotive
industry's history, great innovators have "boldly gone where no man has gone
before" to set new trends which have dynamically altered the industry as a whole.
History Of Automobile Industries
1880's & early 1900's
About hundred years ago The first motor car was imported Import duty on
vehicles was introduced.Indian Great Royal Road (Predecessor of the Grand
Trunk Road) was conceived.
First car brought in India by a princely ruler in 1898.
Simpson & Co established in 1840. They were the first to build a steam car
and a steam bus, to attempt motor car manufacture, to build and operate
petrol driven passenger service and to import American Chassis in India.
Railways first came to India in 1850's
In 1865 Col. Rookes Crompton introduced public transport wagons strapped
to and pulled by imported steam road rollers called streamers. The maximum
speed of these buses was 33 km/hr.
From 1888 Motors Spirit attracted a substantial import duty.
In 1919 at the end of the war, a large number of military vehicles came on the
roads.
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In 1928 assembly of CKD Trucks and Cars was started by the wholly owned
Indian subsidiary of American General Motors in Bombay and in 1930-31 by
Canadian Ford Motors in Madras, Bombay and Calcutta In 1935 the
proposals of Sir M Visvesvaraya to set up an Automobile Industry were
disallowed.
1942 Hindustan Motors Ltd incorporated and their first vehicle was made in
1950.
In 1944 Premier Automobiles Ltd incorporated and in 1947 their first vehicle
was produced.
In 1947 the Government of Bombay accepted a scheme of Bajaj Auto to
replace the cycle rickshaw by the auto and assembly started in a couple of
years under a license from Piaggio. Manufacturing Programme for the auto
and scooter was submitted in 1953 to the Tariff Commission and approved by
the Government in 1959.
In 1953 the Government decreed that only firms having a manufacturing
programme should be allowed to operate and mere assemblers of imported
CKD units be asked to terminate operations in three years.
Only seven firms namely Hindustan Motors Limited, Automobile Products of
India Limited, Ashok Leyland Limited, Standard Motors Products of India
Limited., Premier Automobiles Limited, Mahindra & Mahindra and TELCO
received approval. M&M was manufacturing jeeps. Few more companies
came up later.
Government continued with its protectionism policies towards the industry.
In 1956, Bajaj Tempo Ltd entered the Indian market with a programme of
manufacturing Commercial Vehicles, and Simpson for making engines.
1960's
In sixties 2 and 3 Wheeler segment established a foothold in the
industry.
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Escorts and Ideal Jawa entered the field in the beginning of sixties.
Association of Indian Automobile Manufacturers formally established in 1960.
Standard Motors Products of India Ltd. moved over to the manufacture of
Light Commercial Vehicles in 1965.
1970's
Major factors affecting the industry's structure were the implementation of
MRTP Act, FERA and Oil Shocks of 1973 and 1979.
During this decade there was not much change in the four wheeler industry
except the entry of Sipani Automobiles in the small car market.
Oil Shock of 1973 quickened the process of dieselization of the CommercialVehicle segment.
Three other companies, namely, Kirloskar Ghatge Patil Auto Ltd, Indian
Automotive Ltd and Sen & Pandit Engg products Ltd entered the market
during 1971-75. They ultimately withdrew in early eighties.
During the seventies the economy was in bad shape. This and many specific
problems affected the Automobile Industry adversely.
1980's
The period of liberalized policy and intense competition
First phase of liberalisation announced.
Unfair practices of monopoly, oligopoly etc slowly disappeared.
Liberalisation of the protectionism policies of the Government.
Lots of new Foreign Collaborations came up in the eighties. Manycompanies went in for Japanese collaborations.
Hindustan Motors Ltd. in collaboration with Isuzu of Japan introduced the
Isuzu truck in early eighties.
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ALL entered into collaboration with Leyland Vehicles Ltd. for development of
integral buses and with Hino Motors of Japan for the manufacture of W Series
of Engines.
TELCO after the expiry of its contract with Daimler Benz, indigenously
improved the same Benz model and introduced it in the market.
Government approved four new firms in the LCV market, namely, DCM,
Eicher, Swaraj and Allwyn. They had collaborations with Japanese companies
namely, Toyota, Mitsubishi, Mazda and Nissan respectively.
In 1983 Maruti Udyog Ltd was started in collaboration with Suzuki, a
Japanese firm.
Other three Car manufacturers namely, Hindustan Motors Ltd., Premier
Automobiles Ltd., Standard Motor Production of India Ltd. also introduced
new models in the market.
At the time there were five Passenger Car manufacturers in India - Maruti
Udyog Ltd., Hindustan Motors Ltd., Premier Automobiles Ltd., Standard Motor
Production of India Ltd. and Sipani Automobiles.
Ashok Leyland Ltd. and TELCO were strong players in the Commercial
Vehicles sector.
In 1983-84 Bajaj Tempo Ltd. entered into a collaboration with Daimler-Benz of
Germany for manufacture of LCVs.
Important policy changes like relaxation in MRTP and FERA, delicensing of
some ancillary products, broad banding of the products, modifications in
licensing policy, concessions to private sector (both Indian and Foreign) and
foreign collaboration policy etc. resulted in higher growth / better performance
of the industry than in the earlier decades.
1990's
Mass Emission Norms were introduced for in 1991 for Petrol Vehicles and in
1992 for Diesel Vehicles.
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In 1991 new Industrial Policy was announced. It was the death of the License
Raj and the Automobile Industry was allowed to expand.
Further tightening of Emission norms was done in 1996.
In 1997 National Highway Policy has been announced which will have a
positive impact on the Automobile Industry.
The Indian Automobile market in general and Passenger Cars in particular
have witnessed liberalisation. Many multinationals like Daewoo, Peugeot,
General Motors, Mercedes-Benz, Honda, Hyundai, Toyota, Volvo and Fiat
entered the market.
Various companies are coming up with state-of-art models of vehicles.
TELCO has diversified in Passenger Car segment with Indica.
Despite the adverse trend in the growth of the industry, it is resolutely trying
to meet the challenges. Various issues of critical importance to the industry are
being dealt with forcefully.
Preview of Automobile Industry
The automobile industry, one of the core sectors, has undergone
metamorphosis with the advent of new business and manufacturing practices in
the light of liberalization and globalization. The sector seems to be optimistic of
posting strong sales in the next couple of years in view of a reasonable surge in
demand.
The Indian automobile market is gearing towards having international
standards to meet the needs of the global automobile giants and become a global
hub. Players are strategizing to consolidate their position and gradually increasemarket penetration with the launch of new models, targeting different segments.
Since the sector is price driven, huge investment is envisaged to remain
competitive through cost advantage, for which indigenization is highly important.
The product becomes dearer if it is manufactured using imported parts. IT in the
automobile sector plays a crucial role.. Some players are working towards
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development of efficient production systems that control the entire production
process with high precision and accuracy. Such systems working on real time
operating systems allow efficient control of different parts of manufacturing and
production. It is essential to leverage skills of different engineering disciplines to
build these kinds of integrated systems.Analysts foresee high scope in the
electronics for auto sectorand expect the retailing of such electronics products to
contribute a major chunk of future revenues. The government is increasing the
research and development (R&D) fund for the automobile industry over and above
the Rs 1400 crores earmarked for eight years. All laboratories in the country
researching on automobile technology, such as BHEL which is developing cell
technology as alternative fuel, have also been brought together through the setting
up of a national R & D working group. The group is working out a plan to link all
major laboratories across the country to give a thrust to automotive research.
Indian automobile sector being a driver of product and process technologies, and
has become a excellent manufacturing base for global players, because of its high
machine tool capabilities, extremely capable component industry, most of the raw
material locally produced, low cost manufacturing base and highly skilled
manpower Not only a large number of world manufacturers have set up production
bases in India but also a large number of foreign companies are collaborating with
the auto component suppliers and vendors.
Indian Automobile Components Industry has been making rapid strides
towards achievement of world-class Quality Systems by imbibing ISO 9000/QS
9000 Quality Systems whereby the Indian Automotive industry has become more
competitive in the export market due to its technological and quality advances, so
much so that in quality conscious markets such as Europe and America, it is
emerging as a major player, based on its performance. India today exports: Engine
and engine parts, electrical parts, drive transmission & steering pats, suspension &
braking parts among others.
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The sector is striding inroads into the rural middle class after its inroads into
the urban markets and rural rich. It is trying to bring in varying products to suit
requirements of different class segments of customers.
States like Rajasthan, Uttar Pradesh, Maharashtra, Andhra Pradesh and
West Bengal are vying to woo global players with proposals including heavy tax
exemptions and to create a more investor friendly regime, each state is proposing
to provide all regulatory clearances at express speed.
The Government should promote Research & Development in
automotive industry by strengthening the efforts of industry in this direction by
providing suitable fiscal and financial incentives.
The current policy allows Weighted Tax Deduction under I.T. Act,
1961 for sponsored research and in-house R&D expenditure. This will be
improved further for research and development activities of vehicle and
component manufacturers from the current level of 125%.
In addition, Vehicle manufacturers will also be considered for a
rebate on the applicable excise duty for every 1% of the gross turnover of the
company expended during the year on Research and Development carried either
in-house under a distinct dedicated entity, faculty or division within the company
assessed as competent and qualified for the purpose or in any other R&D
institution in the country. This would include R & D leading to adoption of low
emission technologies and energy saving devices.
Government will encourage setting up of independent auto design firms by
providing them tax breaks, concessional duty on plant/equipment imports and
granting automatic approval.
All locations to automotive cess fund created for R&D of automotive
industry shall be increased and the scope of activities covered under it enlarged.
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Background of Automobile Industry
The automobiles industry for many years operated in a seller's market.
In such a scenario the manufacturer could offer outdated models and
also raise prices at will. Little or no attempt was made to control costs or
to offer new products. Lack of innovation restricted the consumers
options to the models offered by these companies.
The number of manufacturers (domestic and foreign) increased
dramatically after the de-licensing of the sector. Increased competition
has forced companies to focus on cutting costs, improve technology and
styling through research. It has also constrained them to limit price
increases.
Availability of easy credit facilities also resulted in creating demand for
automobiles. The car financing market has boomed from a turnover of Rs 7,000
m in FY95 to nearly Rs 35,000 m in FY97.
Structure of Automobile Industries
The Indian automobile industry can be broadly classified into:
2 /3 Wheelers
Passenger Cars
Commercial Vehicles (LCV/HCV/MCV)
UV (Utility vehicles)
Tractors
The models in the car market can be fitted to different segments as given
below:
Category Models
Economy segment (upto Rs Maruti Omni, Maruti 800 etc.
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0.25mn)
Mid-size segment (Rs 0.25-0.45
mn)
Fiat Uno, Hyundai Santro, tata
Iindica,
Maruti Alto etc.Luxury car segment (Rs 0.45- 1mn) Tata Indigo, Honda City, Mitsibushi
Lancer, Ford Ikon, Opel Astra, Hyundai
Accent & othersSuper luxury segment (above Rs
1mn)
Mercedes Benz & other imported
models
The economy segment has a very large foothold over the Indian automobile
market as compared to the mid-size and luxury segment.
Segment Market Share (%)Economy 90.2
Mid-size and luxury 9.8
Source: SIAM/ Auto Car India
Increased urbanisation, low pricing policies, improvement in products
and technology have fuelled demand for 4-wheelers. The markets are
clearly segmented between economy models and premium models. The
easy availability of finance and increased levels of disposable incomes
has led to higher demand for premium models. Rural areas have also
become an exciting market to cater to.
The growth of the economy has also resulted in a shift in consumer
preferences in each of the segment. Gradual shift can be seen in buyersfrom mopeds to economy scooters, from economy scooters to premium
and from premium to motorcycles
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Figure -Structure of Passenger Vehicle Market (India)
Trends in Passenger Car / Utiltity Vehicle Sales
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The passenger car segment has seen rapid growth on the back of rise in
disposable income, increased availability of consumer finance, and
reduction in excise and customs duties. Post-1991, this segment has
seen maximum foreign investment. There is a clear segmentation of
passenger cars based on price and size. While the lower and medium
range cars (Maruti, Ford, Cielo) have been moderately successful,
luxury cars such as Mercedes have found the going tough.
The CV segment is directly linked to industrial production and foreign
trade and is therefore subject to cyclical fluctuations of the economy.
The demand for CVs is related to growth in movement of goods
transported and freight rate levels, both of which are linked to level of
production.
Commercial Vehicle Sales Growth v/s IIP Growth
Demand for utility vehicles and tractors come from rural India. These
vehicles have witnessed steady demand growth over the past few years
due to successive monsoons, better procurement prices, improved
irrigation facilities, and availability of finance.
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A strong in-house R&D capability allows a manufacturer to develop and
introduce products at lower prices, thus saving costs of importing
technology. However, Indian companies spend very little on
R&D.Availability of quality components is another factor that determines
smooth production without bottlenecks. High rejection rate of auto
components has prompted several global majors like Ford, to get their
international suppliers
Strengths of the Automobile Industry
Low labor cost
India enjoys a comparative cost advantage in labour as compared to
western countries.
Skilled Manpower
India has vast pool of skilled manpower and qualified engineers
among the largest in the world.
Availability of Skilled labour
On a scale of 1-10, 1 = low, 10 = high.
Sr. No Country Points.
1 India 8.5
2 Brazil 7.5
3 US 7.4
4 Germany 6.6
5 Mexico 6.6
Availability of Qualified Engineers.
Sr. No Country Points.
1 Germany 7.5
2 India 7.4
3 US 7.2
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4 Brazil 6.4
5 Mexico 6.3
Weaknesses of the Automobile Industry
Low labor productivity:
Cost advantage in labor wages is nullified by the fact that we have
lower labor productivity.
Defect rates high:
We have a higher defect rate about 10 times the world average.
Low Investment in R & D:
The Industry has a very low investment in R & D as compared to their
foreign counterparts which will their sustainability in the future.
Not reached critical mass:
Indian companies are in nascent stage and hence not able to cater to
the requirements of OEMs. Our auto- ancillary industry is of 2.4 bn $
while Fords outsourcing budget is 86 bn $.
Poor infrastructure :
Poor infrastructure like roads, ports, railways which lead to higher
logistics cost and lower reliability.
Opportunities for the Automobile Industry
Global automobile companies are setting up manufacturing facilities in
India. Also, many Indian automobile manufacturers have announced their
plans to increase the export of vehicles from India. The year 2002-03 has
already seen a significant 65% increase in export volumes during the
period April to March. This trend is expected to continue with more global
OEMs sourcing vehicles from their Indian plants.
Additionally, the introduction of newer technologies such as Electronic
Diesel Control Systems to reduce emission levels, safety devices such as
Air Bags, Anti-lock Braking Systems, etc. augur well for the Company and
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the automotive sector as a whole. These technologies not only offer
increased safety for drivers and passengers, but also result in greater
comfort and better drivability.
While there exist many opportunities for growth in business, there are also
quite a few factors, which act as an impediment.
In my last years speech I mentioned about the need for a well thought out
and clearly defined policy on emission norms. It is now fairly certain that
Bharat Stage II norms (equivalent of Euro II norms) will be implemented
countrywide starting 2005. It is important that this plan is implemented in
time in the interest of a cleaner environment. Technology is available to
meet the advanced emission norms using gasoline and diesel fuel; Bosch
and many other companies have proved this worldwide. There is no need
for the authorities to specify the type of technical solution required for this
purpose as long as the end objectives are met.
The spurious and reconditioned goods market, which I also dealt with in
detail in my speech last year, continues to be a worrying factor as it
directly affects our market share. The Company on its part has intensified
the anti-spurious operations by conducting several raids across the
country with the help of local regulatory authorities. Large quantities ofspurious and fake products have been seized and legal action has been
taken against those indulging in such activities. The Company believes
that continued focus and concerted action against spurious activities
would improve safety and fuel efficiency of the vehicles and at the same
time help in expanding our market share in the Aftermarket. The Company
is also continuously educating the users about the benefits of using
genuine spares in place of spurious and reconditioned spares.
The lack of any significant change in the labor law reforms also continues to be a
matter of concern. It is essential that legal reforms be put in place at the earliest to
provide more flexibility in manufacturing operations and enable the industry to
quickly adjust the work force in line with fluctuating market conditions.
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The Challenges Of Automobile Industries
External Level :
Integrating into Global Supply Chains
WTO Multilateral trade regimes
FTAs (i.e. Bi-lateral Trade)
Country Level :
Infrastructure
Cascading effect of Taxes
Cost of Capital
Cost of Power
Inflexible labor laws Inflexible labor laws
Firm Level :
Export as a mind set
QCDDM equation taken for granted
Logistics
Warranties & Liabilities
Challenges for CEOs
Dilemma of Investment
Addressing fast Global Business Environment
Changing mind set of teams
Developing & Employing people with right right skills skills
Focus On Bajaj Auto Company For Three Wheelers
Bajaj auto company is very largest automobile company in india Bajaj has enjoyed the
prestige of having developed RE Two Stroke three wheelers and RE CNG twostroke three wheelers
Detail of RE Two Stroke
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KEY FEATURES Advantage Benefits
Antidive front suspension
Reduce the nose divingtendency during breakingand
provides more drivingcomfort on rough roads
Comfort
TMC brake systemProvide safety incase ofthe brake failed
Safety for driving
Stylish tell-tale indicatorson the dash board
Easy indication ofpetrol/gas mode, highbeam, neutral gear &battery charging.
Convenience
Powerful 100 wattsmagneto
Provides efficient batterycharging
Low maintenance
Petrol mode alsoprovided
Limp home facility
Enables the vehicle toreach the gas fillingpump in the event ofvehicle running out ofgas.
TECHNICAL SPECS
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Engine
Type Two stroke, forced air cooled, SI engine
Bore x stroke, mm 57 / 57
No. of cylinders OneDisplacement 145.45 cc
Compression ratio 10.0 0.7 : 1
Max. Power, kW @ rpm 5.24 kW @ 5000 rpm
Max. Torque, Nm @ rpm 12.17 N.m a@ 3500
Air cleaner type Oil Bath Type
Clutch Type Wet multidisc type
TransmissionTransmission 4 Forward + 1 Reverse
Chassis
Type Monocoque
Suspension
Suspension
Type / DescriptionFront Swing arm with Antidive Link,Rear Swing arm.
Spring Front - Helical coil compression spring,Rear -Helical coil compression spring
Shock absorbersFront - Hydraulic, double acting, Rear Hydraulic, double acting.
Brake
Service brake (Brief description)Single control, right foot operatedhydraulic brakes with TMC
Wheel rim size Front- 3.00 x 8, Rear - 3.00 x 8
Tyre size Front & Rear Front & Rear - 4.00-8, 4PR
Electrical system
System voltage, V 12 V, AC + DC
Battery rating, Ah 12 V, 9 A.h
Wiper motor Electrical
Wiping system (Brief description)Single speed electrical wiper motor with
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Detail Of RE CNG Two Stroke
KEY FEATURES Advantage Benefits
Bifuel-2 stroke engine[uses CNG as main fuel& petrol for limphome]
Very low running costcompared to petrol engine
Higher earnings
Very low exhaust emmisions Cleaner environment
Remote location gasfilling
Convenient & safe gas filling Safety & comfort
Gas regulator with built-inanti-flooding circuit
No gas flooding in thecombustion chamber.
Better startability
Oil pump drive extracted
from clutch shaft.
Fully enclosed & lubricated
drive for oil pump.
Enhanced life for oil
pump & its drivegear.
First stage regulatorprovided on the CNGcylinder
Measures filling pressure ®ulates supply pressure.
Safety
Second stage CNGregulator
Easy setting of Power & idlingrpm
Freedom from enginehesitation problems
Stylish tell-tale indicatorson the dash board
Easy indication of petrol/gasmode,high beam, neutral gear& battary charging
Convenience
Antidive front suspension
Reduce the nose divingtendency during breaking and
provides more driving comforton rough roads
Comfort
TMC brake systemProvide safety incase of thebrake failed
Safety for driving
Powerful 100 wattsmagneto
Provides efficient batterycharging
Low maintenance
Petrol mode alsoprovided
Enables the vehicle to reachthe gas filling pump in theevent of vehicle running out ofgas.
Safety
TECHNICAL SPECS
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Engine
Type Two stroke, Forced air cooled, S.I. Engine
Bore x stroke, mm 57 / 57
No. of cylinders OneDisplacement 145.45 cc
Compression ratio 10.0 1 : 1
Max. Power, kW @ rpm 4.9 kW @ 5000 rpm
Max. Torque, Nm @ rpm 10.8 N.m a@ 3500
Air cleaner type Foam element
Clutch Type Wet multidisc type
Transmission 4 Forward + 1 ReverseChassis
Type Monocoque
Suspension
Type / DescriptionFront Swing arm with Antidive Link ,Rear
Swing arm.
SpringFront Helical coil compression spring,Rear Helical coil compression spring.
Shock absorbers Front - Hydraulic, double acting, Rear Hydraulic, double acting.
Brake
Service brake (Brief description)Single control, right foot operatedhydraulic brakes with TMC
Wheel rim size Front- 3.00 x 8, Rear - 3.00 x 8
Tyre size Front & Rear Front & Rear - 4.00-8, 4PR
Electrical system
System voltage, V 12 V, AC + DC
Battery rating, Ah 12 V, 9 A.h
Wiper motor Electrical
Wiping system (Brief description)Single speed electrical wiper motor withwiper arm and blade
Fuel tank CapacityCNG 4kg (29L or 30L Cyl.), Petrol - 3litrs.
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Competitors Of Bajaj Auto Company
Top Bajaj Auto CompetitorsAnalysis of Bajaj Auto's main competitors with details in several key
categories, including: sales, profitability, valuation, and financial ratios. Learn howHoover's business intelligence provides you with an accurate, 360 view of BajajAuto's competitive landscape
1. Tata Motors Ltd.2. Mahindra and Mahindra3. Kerala Auto Company4. Force Motors
Conclusion
Automobiles have become an indispensable part of our lives, an extension of
the human body that provides us faster, cheaper and more convenient
mobility every passing day. Behind this betterment go the efforts of those in
the industry, in the form of improvement through technological research.
What actually lie behind this betterment of the automobiles are the opinions,
requirements, likes and dislikes of those who use these vehicles.
These wheeled machines affect our lives in ways more than one. Numerous
surveys and research are conducted throughout the world every now and
then to reveal one or the other aspect of automobiles, be it about the pollution
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caused due to vehicle population in cities, or rising motor accidents and
causes, vehicular technology, alternative medicine and so on.