Author, execute, manage and scale analytically powered ......data and analytics Continually improve through feedback loops Integrate data, analytics ... approach opens the door to

© 2018 Fair Isaac Corporation. All rights reserved. 1

FICO® DECISION MANAGEMENT SUITE

With FICO® Decision Management Suite, you can:

Put the decision first

Automate decisions and actions

Make decisions in real time

Create personalized customer experiences

Move at the speed of business to meet customer demands

Monetize and operationalize your data and analytics

Continually improve through feedback loops

Integrate data, analytics and rules from a single platform

FICO® Decision Management Suite was designed from the ground up as an integrated suite of tools to allow businesses to easily and cost-effectively create fully customizable, analytically powered applications. It is a complete cloud or on-premises solution to ingest and explore data (streaming or at rest), discover analytic insights, develop decision rules and optimization strategies, execute predictive or prescriptive analytics in operational decisions, create and deliver engaging web and mobile applications, and track and improve analytic models and decision strategies.

Move at the speed of businessFor decades, FICO has been offering industry-leading rules and analytics technologies to help companies make better decisions. FICO® Decision Management Suite is the next-generation integrated, platform-enabled, authoring and analytic execution environment from FICO that will help turn digital disruption into competitive advantage.

Leveraging the latest technology advances, FICO created Decision Management Suite to interconnect the data, solutions and decisions across an organization. Powered by advanced analytics, this suite of tools and services enables business owners to manage and improve all decisions while also providing transparency and governance. It helps companies create personalized customer experiences and move at the speed of business.

Author, execute, manage and scale analytically powered applications to consistently engage customers and create powerful competitive differentiation

FICO® DECISION MANAGEMENT SUITEAuthor, Execute, Manage and Scale Analytically Powered Applications


Digital transformationFICO® Decision Management Suite provides an easy way for customers, developers or partners to quickly integrate FICO and FICO partner decision management tools and services with their own systems and components, helping organizations of all sizes realize the promise of advanced analytics and decision management via cost-effective, scalable cloud and on-premises solutions.

By leveraging the next-generation of advanced analytics — including artificial intelligence and machine learning algorithms — companies can find the competitive advantage in the haystack. Decision Management Suite allows businesses to flexibly create and deploy digital transformation solutions that are faster, smarter and provide more measurable value than anything else available in the market today.

Decision-first approachData-driven decisions are becoming strategically important to a company’s success at every stage of the customer lifecycle. Companies across all industries find that they have the data but struggle to make decisions that have meaningful business impact. A simple change of approach could make a big difference. Rather than start with data, forward-looking businesses are applying a decision-first approach that

Combinatorial explosionBased on thousands of implementations of our technology, FICO has experienced first-hand how successful companies were combining its solutions to solve real-world problems. After developing a way for FICO’s tools to fit together on a common platform, the company started turning those tools into services. These services — from dealing with data to applying advanced analytics to creating a learning loop — can all be mixed and matched in a way that creates a combinatorial explosion and a way for businesses to solve problems quickly and easily without investing the time and money to do it themselves.

Digital Decisioning Platforms

NEW WAVE LEADER 2018

Forrester WaveTM named FICO a digital decisioning platforms leaderImproving customer engagement requires automating the decisions that attract and retain them. Digitization is the mechanism by which businesses combine analytics, decision rules and process automation to develop decision applications that automate customer-level decisions. The challenge for today’s digital-hungry businesses is finding a partner who can help combine these capabilities into flexible, scalable and unified platforms.

FICO believes that our vision has been validated in the Q4 2018 Forrester Wave for Digital Decisioning Platforms report, which names FICO as a leader in this evolving, highly critical area. We encourage business and technology leaders in every industry to download, read and share this important new report.



begins with the business objective and decision model before considering data and analytic requirements. Once the right decision or decision process and owners have been identified, a company can access data in order to gain customer insights and then act at the exact right moment. The organization can then drive key decisions across all interactions and continually improve so the next decisions are even more accurate.

By putting the decision first with decision models, organizations are reducing departmental siloes. Add

cloud-based technology to the mix and companies can also break down functional siloes. This is because platform technologies increase the velocity of how businesses get all the necessary data and analytics into the decisions, while essentially refocusing what individual team members do so they’re more efficient. This enables organizations to operationalize more quickly, getting more out of automation, more precision and better results. It’s easy to see how a decision-first approach opens the door to realizing true digital transformation.

Greater business controlAll of the components of FICO® Decision Management Suite were designed to be useful by people with a wide variety of skill sets and areas of expertise. The tools and solutions were purposely built to empower business users to create, maintain and control business policies and procedures. FICO’s intuitive and visual interfaces enable non-technical users to explore and model data, create and maintain business rules, simulate the impact of potential strategy changes and glean insights from existing decisions. With intuitive tools in the hands of

The power of the FICO® Decision Management Suite

FICO® Decision Management Suite comprises authoring components (including advanced analytics, decision rules and optimization) with application development and productivity tools to provide a complete decision management solution.

Increase the effectiveness of analytic and decision processes

Sense and respond to real-time changes

Build and deploy reobust predictive analytic and optimization models

Create decision rules to achieve desired results

Comprehensive solution to execute decision rules and lifecycle management

What You’re Doing Now

• Drowning in data, ignoring the data or relying on gut instinct

• Buying expensive pre-packaged software that does not fit current needs

• Using inconsistent processes that don’t leverage data-driven actions

What FICO® Decision Management Suite Does for You

• Senses and responds to data to create consistent processes that deliver concise actions

• Provides everything needed to create complete solutions on an open and integrable platform

• Create data-driven actionable insights that align to your business goals and objectives

DATA ANALYSIS DECISION ACTION



the business, companies can expect faster time-to-value, higher levels of productivity, and significant business improvements through analytically powered decisions.

The improved business agility helps organizations realize order-of-magnitude acceleration in decision cycle times, such as changing pricing and new account processing. Tasks that formerly took days are now being performed in minutes. This speed to deploy new strategies and predictive models helps companies respond rapidly to internal or external policy changes and expedites decision time-to-market.

Decision Management Suite ComponentsFICO® Decision Management Suite provides a rich set of capabilities that enable the business to manage, measure, understand and improve outcomes. Decision Management Suite runs on and leverages the FICO® Decision Management Platform. The platform provides an enterprise-ready solution for connecting and sharing data and decision science services to foster collaboration and scale analytically powered solutions to enable digital transformation across the business.

Decision Management Suite includes modules that can be deployed in various combinations depending on business objectives. These modules are like links in a chain — they can be hooked together for one powerful decision platform or they can be connected to existing systems, data sources and processes.

FICO® Decision Management Suite leverages FICO’s methodology of combining data and data-driven insights with business process and decision logic to generate possible business responses to customer data in real time. In addition, FICO adds industry-leading optimization technology to drive true prescriptive analytic outcomes.

By integrating these critical decision services to a service orchestration and workflow capability, Decision Management Suite makes it easy for customers to not only generate data insights but also map these to their own business process in order to operationalize those insights and empower customer engagement.

FICO includes all the machine learning and artificial intelligence capabilities to automatically learn, modify and adapt business processes based on real-time customer engagements. Decision Management Suite includes the management tools necessary to track, report, test, modify and update decision logic and business processes to create a true 21st century, digitally transformative experience.

LEARN & IMPROVE

EXECUTEAUTH

OR

MANAGE & GOVERN

DECISION

DATA

ACTION

ANALYSIS

A complete solution



FICO® Decision Management Suite provides products and solutions across the entire lifecycle of a decision. Each of these modules connects to and shares information with the other modules within the suite. There is a depth of tools available under each stage of the decision lifecycle:

There are numerous ways to leverage sophisticated yet easy-to-use tools to import, normalize, visually explore and wrangle data directly from Decision Management Suite. FICO’s data retrieval and mapping solution can access, gather and transform data from corporate or public-facing information services, such as credit reference agencies. From there, organizations can ingest and run analytics on streaming data using FICO’s analytics environment for business users, analysts and data scientists to gain valuable insights from the exploration and analysis of any type or size of data.

Part of the model development process includes making sure all the data and decision characteristics are consistently named. This can be a daunting task if done manually. FICO’s Characteristic Library enables modelers to easily augment character sets with more than a thousand FICO characteristics, which are continually maintained with meticulous logic, attention to accuracy, fairness and extensive documentation. The Characteristic Library makes it possible for modelers to quickly pinpoint the exact characteristics for yielding greater precision in their model developments.

From traditional analytics such as scorecards, decision trees and decision tables to advanced technology such as machine learning and artificial intelligence, FICO® Analytics Workbench™ provides an integrated set of state-of-the-art data analytics capabilities, enabling organizations to tackle a diverse array of modeling problems. From this work space, users of varying skill sets can apply a wide range of analytic techniques and algorithms, both from leading open source projects and from FICO’s own IP portfolio. Users can write and run code in a variety of languages and ingest big or small data, and then explore, manipulate and visualize that data directly from the workbench.

Data Management

Characteristics

Analytics

Data Management Analytics

DecisionManagement Execution Optimization

Characteristics Decision Governance

Simulation & Visualization

Rapid Application Development

Communication

INSIGHT & LEARNING LOOP



As the volume of decision assets grows, so will the need to govern and monitor those assets to ensure they are performing as expected and that suitable documentation and reporting can substantiate that expected outcomes are being delivered. FICO® Decision Management Suite manages all decision assets and analytic models across the entire lifecycle and minimizes compliance risk with streamlined validation reporting, consistent workflow processes, automated approval capture and accurate audit trails.

Organizations are looking to simplify business rules and establish the best analytic approaches for next-gen customer engagement. FICO’s decision rules solution makes decision modeling easy by providing a complete environment for decision authoring, analysis and testing for decision services. Decision diagrams and strategy design support organizational decision-making by modeling the structure of the entire decision-making process.

Powerful capabilities can be accessed from Decision Management Suite that offer a unique and significant business-outcome simulation feature. Proposed changes to assets can be evaluated to compare before and after outcomes as well as “what-if” scenarios. By narrowing down to just those modified outcomes and then visually presenting associated outcomes, the business stakeholder is able to assess, approve, modify and proceed in record time.

Decision Management Suite provides intuitive and interactive visualization of the decision pathway and associated outcomes. Whether reviewing simulated outcomes, assessing controlled validation data, or examining a single production transaction outcome, advanced visualization capabilities provide business clarity.

The components within Decision Management Suite are available from FICO’s own cloud or through Amazon Web Services cloud. In addition, FICO offers a variety of execution options ranging from real-time streaming to Spark batch and web services. With an extensive set of proven deployment options, the FICO platform offers the broadest set of alternatives.

Decision Governance

Execution

Visualization

Simulation

Decision Management

“With FICO, we moved decision-making from the hands of IT to business users who are industry experts and know what customers are looking for.”Rohan D’Souza, Vice President of Technology, Smart Employee Benefits (SEB)



Build analytically powered applications embedded with insights from Big Data analytics directly from FICO® Decision Management Suite in order to drive customer engagement across all touchpoints and align with business goals and strategies. Workflow, case manager and intuitive user interfaces help developers move quickly and easily through the application development process.

FICO’s award-winning optimization technology makes it easy to create, deploy and utilize business optimization solutions with scalable high-performance algorithms, a flexible modeling environment and reporting capabilities. FICO’s prescriptive analytics let teams work in a collaborative environment with interactive visualization and an interface designed for the business user to work with models in business terms and understand trade-offs and sensitivities implicit in the business problem.

Consumers expect service on their terms, when and how it’s most convenient for them to resolve situations. FICO’s communication technology delivers one-way and two-way omni-channel interactions through voice, text, email and mobile app notifications that are smart, scalable and include a human touch. The technology learns from each engagement and adapts future communications based on that knowledge.

Organizations can struggle to make decision data actionable. Decision Management Suite eases this process by automatically capturing all data and decision execution outcomes, permitting the creation of outcome and KPI reporting. FICO’s integrated data visualization and reporting tool enables business experts to track their strategies and find their own insights by visually exploring data captured from decision services running on FICO® Decision Management Platform. It makes it easy to create reports and dashboards that quickly expose trends in customer behavior and strategy outcomes, and drill down into the details to identify opportunities to improve business results.

Optimization

Communication

Insight and Learning Loop

Rapid Application Development

Client: LoanDepot

Challenge: As the second largest non-bank mortgage company in the US, this online lender sought to re-engineer its customized origination system.

Solution: FICO® Decision Management Suite

Results: By creating a single, unified, cloud-based system enabled by Decision Management Suite, LoanDepot has:

• Empowered business users to develop, modify and ultimately manage all lending business rules

• Provided batch and real-time data processing

• Analyzed more than 12 million loans annually for fraud

• Improved decision precision

• Reduced fraud to boost the bottom line

Success Story: LoanDepot



Client: Southwest Airlines

Challenge: Improve customer experience, enhance employee engagement and streamline operations to maximize revenue as the company grows and expands into new markets.


Results: Southwest has successfully implemented optimization projects across the airline to realize significant cost savings, increased profitability and enhanced passenger and crew satisfaction.

• Decreased costs by $19 million a year by optimizing fuel tankering strategies

• Reduced annual fuel costs by $20 million per year by optimizing the annual fuel contracts process

• Increased on-time flight performance by 10%–15% for operational disruptions related to weather

• Increased overall on-time flight performance by 2%

• Increased reserve crew availability and lowered overtime pay by creating a more efficient crew schedule

• Increased the number of consistent lines for pilots by 15%, increasing crew satisfaction

Success Story: Southwest

Client: Worldpay (formerly Vantiv)

Challenge: This payment processing company needed to scale its onboarding system to handle 40 billion payments per year while also being compliant with regulatory requirements and reducing decision siloes.


Results: With innovations such as automated onboarding and instant underwriting, which are enabled by Decision Management Suite, Worldpay has:

• Scaled across verticals, product lines and regions

• Cut decision time from days to minutes (51% automation: 5x improvement)

• Reduced portfolio risk, cut costs and minimized fraud

• Increased speed for better customer experience and faster business growth

• Streamlined rule and strategy development to quickly adapt to market and regulatory changes

Success Story: Worldpay

FICO and Analytics Workbench are trademarks or registered trademarks of Fair Isaac Corporation in the United States and in other countries. Other product and company names herein may be trademarks of their respective owners. © 2018 Fair Isaac Corporation. All rights reserved. 4163PS_EN 12/18 PDF

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The sheer number of vendors offering decision management capabilities can be daunting for organizations in the market for solutions. FICO Decision Management Suite simplifies the choice of cloud-based or on-premises decisioning and actioning platform, as its open architecture is specifically designed to leverage the investments organizations have already made in analytic (e.g., SAS, IBM) and other (e.g., ERP, SCADA) solutions, while providing the speed, scalability and agility to evolve over time.

Why Choose FICO® Decision Management Suite?

Connect to and leverage Big Data to determine the best decisions: Sort and sift through to extract value from an increasing avalanche of data — proprietary and third-party — and optimize decision-making by creating and automating consistent business rules and models that efficiently drive smarter decisions.

Faster and easier time-to-value: Quickly and consistently implement business decisions based on customer insights and rapidly changing market and business conditions.

Lower costs and reduce barriers to implementation for predictive analytics and decision management solutions development: Regardless of business industry, size or location, it’s easier, faster and more cost-effective than ever to use the most advanced decision management solutions.

Readily integrate FICO and third-party apps and tools on a single platform: More easily share and leverage data, data models and decision management across all solutions/tools.

Reduce risk and increase ROI for the ultimate in optimized business decision infrastructure: A web-based, PaaS offering provides the customizable, easy-to-use tools for any business to get started today and realize benefits in hours.

Connect analytics and business strategies across organizations for best practices and consistency: Adopt a common means of applying data analytics and decision management across organizations in order to consistently improve decision performance and help drive regulatory compliance.

Measure impact of changes before they happen: Immediately visualize business impacts of decision components, and simulate candidate changes to decision components before they go into production.

Find out how FICO can help transform your

business using the right combination of technology

from the FICO® Decision Management Suite.

Visit www.fico.com/dms to learn more.

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Author, execute, manage and scale analytically powered ......data and analytics Continually improve through feedback loops Integrate data, analytics ... approach opens the door to