Embed Size (px)
Citation preview
Aubrey Corda
Senior Advisor – Springboard PerformanceMarch 2015
Current Focus• Springboard Performance
• Founder and Senior Advisor
• Objective• Share experience and expertise gained over 30 years with
entrepreneurs and mid to senior professionals
• Business Advisor and Coach• Startups and Small Medium Enterprises
• Problem Hypothesis and Solution• Creating a Scalable Business Proposition• Customer and Revenue Creation• Company Building• Funding
• Entrepreneurs and Mid to Senior Professionals • Life Changing Decisions• Career Management
Background
Responsibilities
• 30 years: IT industry in India and abroad• Companies: Startups, Midsized Companies and Multinationals • Overseas Experience: US Midwest, Asia Pacific
• Business Advisor and Team Coach• Fintech in transition
• B2B partnerships and B2B, B2C clients
• Leadership responsibilities• IBM India – Executive Director, Financial Services• Wipro Infotech – General Manager, BFSI• CA Technologies – Director, Strategic Alliances
• Middle Management responsibilities• Larsen & Toubro Infotech• Mastek
Experience and Expertise
• Strategy• Strategic and Operations / Execution Plan
• Management• General Management - Business Unit Head • Functional - Strategic Alliances Head
• Industry• Financial Services (Banking, Insurance, Financial Markets)• Information Technology (Products & Services)
• Products & Services• Remittance & Payment Services (B2C)• Cloud (IaaS, SaaS, PaaS), Strategic Outsourcing• Systems Integration and Managed Infrastructure Services• Hardware & Software Products
Accomplishments
• IBM India• Delivered solid revenue growth & profitability • Achieved banking industry leadership in Data Warehousing
& Analytics
• Wipro Infotech• Created the BFSI Vertical• Won the largest, legacy application, modernization project in
the Indian Insurance industry
• CA Technologies• Revitalized the Business Partner Network
(Systems Integrators, Implementation Partners & Academic Alliances)
• Forged Global Alliance partnerships with the top SI’s in collaboration with CA HQs
(TCS, Wipro, HCL, Infosys & Satyam)
Business Advisor and Coach Sample Templates
B2C Client PersonaPERSONAL BACKGROUND
EMPLOYMENT / BUSINESS PROFILE
GOALS & CHALLENGES PREFERENCES
Name:
Age: Total Years: Personal: Social Media:
Sex: Years in Current Role / Profession:
News:
Marital Status: Role Description: Professional/Business: Entertainment:
Education: Shopping:
Income:
Location: Team Size:
Family:
Marketing Message:
Elevator Pitch:
Product Roadmap
DESCRIPTION SEED NURTURE FRUIT BEARING
Stage Minimum Viable ProductCustomer Acquisition
Scalability in a manageable unit or Pivot
Expand and Monetize
Time Frame
High Level Description
Market Size and Opportunity
Elevator Pitch
Features/Functions
Mobile O/S
Customer Acquisition Tactics
Progress Metrics
Unit Economics
Business RoadmapDESCRIPTION Year 1 Years 2 and 3 Years 3 to 6
Business Objective
Market Size/Opportunity
Business Goals
Human Capital Technical
BD & Marketing
Operations
Business Partners
Capital/Funding
Income
Expenditure
Risks/Challenges
Mitigation Plans
Critical Success Factors
Business Cadence FrameworkACTIVITIES FREQUENCY TOPICS PARTICIPANTS
Sales Meeting
Coaching
Planning
Performance Reviews/Appraisals
Team Reviews
Use Case Discussion• Name
• Description
• Targeted Persona / Business
• Revenue Model
• Strategic Partners
• Technology Partners
• Influencers
• Competition
• Challenges / Risks
• Critical Success Factors
• Notes
Personal Mentoring
Professional help to succeed:
• Discover your unique capabilities
• Understand your needs and aspirations better
• Define and focus on goals that inspire and motivate you
• Learning through trial and error
• Learning to fail
• Staying motivated
• Establishing credibility and creating a network of well-wishers
Thank you very much for your interest.
If you have any questions or need any additional information, please feel free to write or call.
My contact information is on the next slide.
Aubrey Corda
Aubrey CordaSenior Advisor
Springboard Performance+91-9820606675
in.linkedin.com/in/aubreycorda/in.linkedin.com/in/springboardperformance/
Contact Details and Additional Information
