AT&T–M2Mandthe Network - CIO Summits HLR GERAN BTS Abis 2G EDGE Call Node B D SCP IMS Core CSCF PCRF AS HSS PSTN NTN H.248 D Messaging Core Other Packet 850Mhz & Networks 1900Mhz

© 2012 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respecCve owners.

AT&T – M2M and the Network

Dan Miller Sr. Director – Industry SoluCons AT&T Advanced Enterprise SoluCons


•  Cau$onary Language Concerning Forward-‐Looking Statements

•  InformaCon set forth in this presentaCon contains financial esCmates and other forward-‐looking statements that are subject to risks and uncertainCes, and actual results might differ materially. A discussion of factors that may affect future results is contained in AT&T’s filings with the SecuriCes and Exchange Commission. AT&T disclaims any obligaCon to update and revise statements contained in this presentaCon based on new informaCon or otherwise.

Safe Harbor Statement

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Mobile Device Evolu$on Driving Data Growth More capable smartphones means more engagement with devices

3

AT&T has experienced unprecedented mobile Internet growth …

•  25,000% wireless data increase over last 5 years

•  Phone Calls •  Email •  Limited Web Browsing

•  Complex ApplicaCons •  Streaming Video •  Extension of Office PC •  Smartphones, Branded CompuCng Devices, and Emerging Devices

Legacy Mobile Devices Today’s Mobile Devices


Inves$ng in Our Future…and Yours Evolving the network to provide you the best mobile Internet experience

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•  >$98 billion invested in our wireline and wireless networks over the past five years (2008-‐2012)

•  In 2012, invested nearly $20 billion, including more than 160,000 wireless network improvements

•  Expect to invest in the range of $21 billion in 2013 •  In 2012, announced three year $14B investment plan with Project Velocity IP (2013-‐2015)

Investment


Wireless Network Evolu$on Con$nuously improving network speeds to provide you with the best mobile Internet experience

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GPRS

EDGE

UMTS

HSDPA

HSPA 7.2

HSPA+

LTE

Past Present Future

Faster Speeds

TheoreCcal Peak 48 Kbps



TheoreCcal Peak 3.6 Mbps

TheoreCcal Peak 7.2 Mbps

TheoreCcal Peak 21.6 Mbps (est)

TheoreCcal Peak 73 Mbps (est)

Ø  Consistent with worldwide global standards for GSM device

Ø  Lets you use your device globally

2005 2011 2013

Can Deliver 4G Speeds

with Enhanced Backhaul*

All future acCvity depicted in this presentaCon for informaConal purposes only and is subject to change by AT&T without further noCce. Based on theoreCcal peak speeds. Actual speed experienced will be less. * Limited 4G LTE availability in select markets. 4G speeds are delivered by HSPA+ (with enhanced backhaul) or LTE, where available. CompaCble device and data plan required. LTE is a trademark of ETSI. Learn more at aj.com/network.

LTE-‐ Advanced TheoreCcal Peak

1 Gbps (est)


4G Network Architecture Advantages Designed for improved performance

6

•  Network radio components close to antenna at most cell sites, which helps minimize power loss and improve LTE network performance

Cell site architecture engineered for stronger

signal

Network designed for op$mized performance

•  Core elements distributed, which helps reduce latency because request isn’t traveling as far

•  In the event of an outage, network can reroute traffic for a sustained 4G experience

Devices designed for op$mized performance

•  4G LTE devices designed with a single radio for excellent performance


Architectural Convergence 3G 4G/HSPA+, LTE

BSC: Base Station Controller BTS: Base Transceiver Station HLR: Home Location Register GERAN: GSM EDGE Radio Access Network GGSN: Gateway GPRS Support Network LTE: Long Term Evolution SMSC: Short Message Service Center MMSC: Multimedia Message Service Center

MSC: Mobile Switching Center NTN: National Tandem Network RNC: Radio network Controller SGSN: Serving GPRS Support Network UTRAN: Universal Terrestrial Radio Access Network IM GW: Instant Messaging Gateway

Page 7

IP Network

2G

SGSN

GG

SN

PS Core PGW

3G

SGSN

Gn

Gn

Gi

CS Core

A-Bearer

RN

C R

NC

UTRAN Iub

Iub

Iur

Node B

3G/4G HSPA+

eUTRAN

eNode B

X2

4G LTE

S1

S1

SS7 SIGTRAN

2G M

SC

Cal

l Se

rver

A-Control

2G-MGw

3G-MGw

Iu-cs Control

BSC

GERAN

Abis BTS

2G EDGE

3G M

SC

Cal

l Se

rver

Node B

D

HLR SCP

IMS Core

CSCF

PCRF AS HSS

PSTN NTN H.248

H.248

D

Gr

Emai

l G

W

IM

GW

Messaging Core

MM

SC

SM

SC

Other Packet

Networks 850Mhz & 1900Mhz

700Mhz

eNode B

Co-existence


Fundamental trends feeding off each other driving opportuni$es

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Companies are re-engineering their businesses…

Powerful Mobile Computing

Devices

Cloud Infrastructure

Fast, Widespread Wireless/Wireline

IP Networks


9 Mobility Services

$

ConsulCng Security Security

SmartPhones & Tablets

Laptops, Netbooks, & Data Cards

Mobile Commerce & LocaCon Based

Services

Mobile Device Mgmt & ProtecCon

Fixed Mobile Convergence

Machine-‐to-‐Machine

Global Wi-‐Fi Access

Mobile Resource Management

Mobile Messaging

Business ApplicaCon MobilizaCon Middleware

Mobile Remote Access &

Wireless WAN

Field Service AutomaCon

Sales Force AutomaCon

Mobile Lifecycle Management

Global Mobile CompaCbility



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M2M (Telemetry)


M2M: More Than Just Connected “Things”… Real-time, Automated, Event-driven Solutions

Automate monitoring "   Devices

"   Sensors "   Machines

Automate action "   Operate

"   Modify "   Alert/Alarm

Automate decisions "   Databases

"   Reports "   Systems

Sense Analyze Respond

Supply chain automation

Prevention and medical treatment

Agronomics

Leverage proprietary

data and achieve:

Innovation Real-time response

Competitive Advantage

© 2012 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property. 11


Every industry is experiencing major transformation creating a new “Industrial Internet” projections indicate the combined networks of machines could add $10 to $15 trillion to global GDP

30% fewer truck rolls with remote diagnosis and

repair

Higher upCme and more output of equipment with

remote monitoring Alarm panel relays info to responding firefighters

Video transmiged to remote security

personnel

Lower energy bills with smart grid aware

appliances

Inventory tracked and replenished

before supply is depleted

Insurance premium reduced

by $400 w/ Usage Based Insurance soluCon

Content delivered on demand

Road congesCon reduced via analysis of traffic data from

signs

Sohware updates safely delivered without field

service visit

PaCents monitored at home w/ less cost and fewer office

visits

The World is Moving to Connected Products


Transforming M2M SoluCons

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Devices / Hardware Network

Service Delivery Plaiorms

M2M Applica$on Plaiorm

Ver$cal Applica$ons Analy$cs

Professional Services

Traditional Business New Opportunities

Hos$ng / Cloud / CaaS

80% of the requirements are common in most M2M deployments


•  Take the complexity out of connecCng and managing a connected product •  Make it easy to integrate with enterprise systems •  Develop new M2M applicaCons that differenCate customer offerings

The AT&T M2M Applica$on Plaiorm

14 Any Asset, Any Device, Any Network , Any Application


M2M Service Management Platform

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Why Important? •  Pre-‐built Service Delivery planorm specialized for m2m •  Features added based on customer demands in agile development •  Turnkey Business Management, OperaCons, Support


Real-time Interoperability across the Manufacturing Product Value Chain

ü Lead GeneraCon ü Account Management ü Up-‐sell, Cross-‐sell

ü Warranty Management ü  Billing ü  Point-‐of-‐Sale Payments

ü Remote Service ü PredicCve Maintenance

ü Enhanced Customer Service

ü Asset Tracking & Management ü Consumables ü Order Management

ü Sopware Management ü Product Design / PLM ü QA

© 2012 Axeda Corporation – Do not reproduce without permission – COMPANY CONFIDENTIAL


Innovate Using Machine Data New Capabilities and Interfaces Create Enhanced Customer Value

Cloud-‐to-‐cloud IntegraCon

Customer Portals Inventory/Parts Management

Field Service Management

Usage-‐based Billing

Mobile Apps Consumable Ordering

Compliance Machine Data

Asset Locator


© 2010 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

AT&T Proprietary - The information contained herein is for use by authorized persons only and is not for general distribution

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Making Assets Smart: “Machine Phone Home!”

Medical Equipment

Industrial Machines

Building Automa$on

"   How do I manage my devices over the air? "   Can I get an affordable wireless plan? "   What’s the best way to configure and

activate devices?

"   What if something isn’t working? "   What about international coverage? "   Can I integrate data into our legacy and ERP

systems?

Products

Any Device


•  Do you have a roadmap of all the areas Mobility can benefit your organizaCon?

•  Do you have a handle on Cellular, VS Wifi, VS Satellite? •  Do you have an inventory of your current mobile soluCons and

how they stack from a maturity level? •  Do you understand the M2M applicaCon landscape •  Have you measured the risk/liability Mobility can have in

today’s connected world?

Summary – Big Ques$ons to figure out.

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Documents

AT&T–M2Mandthe Network - CIO Summits HLR GERAN BTS Abis 2G EDGE Call Node B D SCP IMS Core CSCF PCRF AS HSS PSTN NTN H.248 D Messaging Core Other Packet 850Mhz & Networks 1900Mhz