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ATP FINALS 2021+ REQUEST FOR EXPRESSIONS OF INTEREST TO BECOME THE HOST OF THE ATP FINALS FROM 2021
IS THE PINNACLE
THE SINGLE BIGGEST STORYLINE OF THE SEASON
OF THE ATP WORLD TOUR
SINCE THE INCEPTION OF THE EVENT IN 1970 IN TOKYO, THE ATP FINALS HAVE BEEN HELD IN SEVERAL LOCATIONS AROUND THE WORLD. AFTER NINE HIGHLY SUCCESSFUL YEARS IN LONDON DURING WHICH THE YEAR-END CHAMPIONSHIP HAS ESTABLISHED ITSELF AS ONE OF THE WORLD’S LEADING ANNUAL SPORTING EVENTS, THE ATP IS CONSIDERING OPTIONS TO POTENTIALLY RELOCATE THE TOURNAMENT FROM 2021.
The ATP, assisted by Deloitte, is undertaking a process to identify a potential new host location for the tournament from 2021. Interested parties are invited to apply to host this world-leading sporting event.
THE OPPORTUNITY
AFTER 62 ATP WORLD TOUR TOURNAMENTS AND 4 GRAND SLAMS, ONLY THE TOP 8 SINGLES PLAYERS AND DOUBLES TEAMS EARN THE RIGHT TO COMPETE
Host of a Major Global Event
Marketing / Promotional Value for City
Investment Opportunity Economic Impact on Region/City
DON’T MISS OUT ON THIS OPPORTUNITY.
GLOBAL SPORTING EVENT
253,642 fans attended the 2017 tournament, taking the nine-year attendance since the event was moved to The O2 in 2009 to more than 2.3 million.
During the eight-day event, the ATP Finals website and social media accounts generate a combined 101.9 million impressions and 10 million video plays on average.
250,000 FANS ON SITE EACH YEAR
$83AVERAGE TICKET PRICE 95M
180
AVERAGE TV AUDIENCE
BROADCAST MARKETS
THE TOURNAMENT HAS A STRONG TRACK RECORD OF PROFITABILITY IN A PARTICULARLY COMPETITIVE MARKETPLACE:
EconomIc IMPACT
In addition to the economic benefits, the Event will bring huge exposure to the host city through a season-long promotion of ATP Race to…your location
Strong commercial investment, including sponsorship and corporate hospitality packages
Attractive event for international brands
Global media focus on host city
Spending by hundreds of thousands of spectators
Supported by country’s leading political figures
The bidding process to host the ATP Finals from 2021 is supported by the Sports Business Group at Deloitte on behalf of the ATP, and interested parties are invited to request an Expression of Interest form by emailing [email protected].
After returning the Expression of Interest form to Deloitte, you will be provided access to the full set of bid documentation via a unique online ShareFile system onto which you can also securely upload your bid. The bid documentation will include full details of the process that all applicants will be required to follow.
Whilst a suggested tournament operating model and guidelines will be provided in the bid documentation, the ATP is adopting a flexible approach and will welcome innovative bids to host the tournament, provided its world-leading status will be maintained.
Candidates will then have until Friday 2nd November 2018 to complete their applications and pay the bid administration fee.
HOW TO EXPRESS YOUR INTEREST
95 MILLION VIEWERSDISTRIBUTION TO 180 BROADCAST MARKETS
NEARLY 6,000 HOURS OF TELEVISION COVERAGEOVER A QUARTER-MILLION FANS IN ATTENDANCE
BE PART OF THIS...
