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Complimentary Copy Create a scene... your VERY OWN pond! Illuminate Your Outdoors! Nothing adds style and functionality to a space like well-placed lighting Preventive Home Maintenance Illuminate Your Outdoors! JUNE 2013 Home Builders Association of Berks County N A T I O NA L A S S O C I A T I O N O F H O M E B U I L D E R S BEST-IN-NATION PUBLICATION P E N N S Y L V A N IA B U I L D E R S A S S O C I A T I O N BEST IN STATE PUBLICATION BEST IN STATE PUBLICATION Preventive Home Maintenance Nothing adds style and functionality to a space like well-placed lighting Create a scene... your VERY OWN pond!

At Home in Berks - June 2013

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Page 1: At Home in Berks - June 2013

Complimentary

Copy

Create a scene...your VERY OWN pond!

IlluminateYour Outdoors!

Nothing adds style and functionalityto a space like well-placed lighting

Preventive Home Maintenance

IlluminateYour Outdoors!

JUNE 2013Home Builders Association of Berks County

NATIO

NAL AS

SOCIATION OF HOME BUILDERS BEST-IN-NATIONPUBLICATION

PE

NNSY

LVANIA BUILDERS ASSOCIATION

BEST IN STATEPUBLICATION

BEST IN STATEPUBLICATION

Preventive Home Maintenance

Nothing adds style and functionalityto a space like well-placed lighting

Create a scene...your VERY OWN pond!

Page 2: At Home in Berks - June 2013

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N Reading Road

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Page 3: At Home in Berks - June 2013

Contents

Features:

What is an Ounce of Prevention Worth?Nothing could be truer than the old cliche, “an ounce of prevention is worth a pound of cure.”

6

3 From the President HBA of Berks County President Cathy Sloan.

Departments

Angles

Government Affairs The crisis is now: PA Pension Reform.

9 Home Improvement & Maintenance Tips In today’s housing market, it is imperative to keep your home in the best condition possible

Beware of Unscrupulous ContractorsUnfortunately, there are contractors who will take advantage of communities after a disaster.

5

24

Complimentary

Copy

Create a scene...your VERY OWN pond!

IlluminateYour Outdoors!Nothing adds style and functionality

to a space like well-placed lighting

Preventive Home Maintenance

IlluminateYour Outdoors!

JUNE 2013

Home Builders Association of Berks County

NATIO

NAL ASSOCIATION OF HOM

E BUILDERS

BEST-IN-NATIONPUBLICATION

PE

NNSYL

VANIA BUILDERS ASSOCIATION

BEST IN STATEPUBLICATION

BEST IN STATEPUBLICATIONPreventive Home Maintenance

Nothing adds style and functionality

to a space like well-placed lightingCreate a scene...your VERY OWN pond!

Alphabet Soup:26Letters after names mean things.They should be a prerequisite when choosing your next professional.

11 Changing Trends in Remodeling Remodeling is back! A survey released by the National Association of Home Builders (NAHB) in 2012 shows that common remodeling projects have increased

14 Create a Scene...Your Very Own Pond What can be a better focal point in your backyard design than your own pond?

17How Does Your Garden (and Landscaping) Glow?It’s the season for everything outdoors. With summer just around the corner, now’s the time to think about ways to enhance your outdoor living spaces. 32 Membership pages

New and returning members, member to member discount programs, and an overview of all Association-related events from June to August 2013.

Page 4: At Home in Berks - June 2013

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Page 5: At Home in Berks - June 2013

From the President

Who is the HBA?

The written and visual contents of this magazine are protected by copyright. Reproduction of print or digital articles without written permission from Hoffmann Publishing Group, Inc., and/or the Home Builders Association of Berks County is forbidden. The placement of paid advertisements does not imply endorsement by HBA of Berks County.

Publisher: Hoffmann Publishing Group, Inc. I 610.685.0914 2921 Windmill Road, Sinking Spring, PA 19608 Dave Hessen, Director of Creative Operations [email protected]

2013 HBA BerksBoard of Directors

Officers:

PresidentCathy Sloan, CGR, CAPS, CGP

Aluminum Associates/Sloan Corporation (Muhlenberg)

First Vice PresidentPatrick Dolan, AIA, LEED APDolan Construction Inc. (Reading)

Second Vice President Ed Anewalt

Anewalt’s Landscape Contracting (Bernville)

SecretaryChad Camburn, P.E.

Bursich Associates, Inc. (Pottstown)

TreasurerJohn Schmoyer

Fulton Mortgage Company (Wyomissing)

Immediate Past President Kevin Kozo, CGP

Turnberry Custom Homes (West Reading)

Builder DirectorsMarco Folino, CGB, CGPFolino Homes, Inc. (Blandon)

Daphne Frownfelter, CKDDeer Mountain Kitchens (Robesonia)

Diane SalksRiverview Tree & Landscaping, Inc.

(Temple)

Brad KehresL A Kehres Building & Remodeling

(Leesport)

Eric KellerBerks Fire & Water Restorations, Inc.

(Reading)

Associate DirectorsJim Gavin

Masano Bradley Attorneys At Law (Wyomissing)

Bryan MollB & G Glass (Reading)

Sherrie HallowellVIST Bank (Wyomissing)

HBA Staff

Executive Officer & At Home in Berks

Editor-in-ChiefChristian D. Malesic, MBA, IOM

Membership Coordinator/ Office Manager

Katie Mauger

The Home Builders Association of Berks County (HBA) is an association that supports the

building industry; but WHO are our members? Our members consist of all types of companies that contribute to the building industry - some that you may not even realize. Below is a list of different types of companies that you may or may not have considered being contributors to the home building industry and why we believe they are an important part of the industry.

ContractorsWe are the home builders and remodelers whom, of course, you would expect to be members of a Home Builders Association (HBA). But, it may not be completely obvious how many different types of contractors are involved in the process of building or remodeling a home. Depending on the project or job, many different trade contractors may be

called upon to assist with the building or remodeling of a home in some way or another. They are: carpenters, drywallers, electricians, excavators, heating ventilation & air conditioning (HVAC) mechanics, painters, plumbers, stucco installers, glass & iron specialists, roofers & siders, carpet & flooring experts, concrete & masons, and landscaping contractors. They all play a very important part in the building or remodeling of a home, whether it is to make it functional or to beautify it. Plus, these are the same trade contractors that you call when you have a repair that needs taken care of in your home.

AssociatesArchitects, designers, engineers, and inspectors are also a huge part of our industry. Whether it is coming up with a new earth-shattering concept, ensuring it is structurally sound and safe, or making all of the pieces fit together just right to look aesthetically pleasing – we couldn’t do it without these professionals. We also have members which are companies that supply the materials for the building project. These are companies often referred to in the industry as ‘suppliers’ or ‘vendors.’ They may be manufacturers of a particular product or distributors of building products. They are a huge part of our industry; because, they supply the “parts” so the contractors can supply the “smarts” to combine for a perfect install. We are all businesses. Businesses have to run their business like any other store, service provider, or shop. So, although it may not have been the first type of companies you thought of when you thought of HBA members, it should make sense that many of our members are banks, accountants, lawyers, human resources consultants, insurers, tool rentals, and car dealers. Why are they considered

Continued on page 4

JUNE 2013 AT HOME IN BERKs 3

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Best Publication ‘At Home in Berks’

Magazine Best social Media

effortfor Comprehensive

Social Media PackageBest Community

service Project Conducted for

HBA Restoring Hope the Van Sant Family

(2012 Build)

Cathy SloanCathy Sloan, CRG, CAPS, CGP Aluminum Associates/Sloan Corp. / 2013 HBA President

From the President

part of the industry? Banks are the suppliers of mortgages for the consumer’s home and also supply financial support to the building industry. Accountants help the building industry to follow all the new tax laws and keep their bookkeeping records correct. Lawyers are there to help us understand the laws and codes we need to follow when building or remodeling a home. And, all of the other businesses support the construction industry in their own special way. There is one other type of company that we have as members: restaurants. You are probably asking yourself why and how do they contribute. Their contribution to the industry is by supporting our association by letting us hold our events at their establishment. Plus, it is no secret that construction pros like to eat – and eat big. All the different types of member companies in some way or another have helped and supported the building industry. So the next time you are considering hiring any type of company, take a moment to check if they are a member of your local HBA of Berks County. We can help you figure it out...pick up the phone and call us at 610.777.8889 or go to our website at HBAberks.org.

1047 Old Bernville Rd Reading, PA 19605 (Off Rt. 183N)

610-926-8800www.kohlbp.com

4 AT HOME IN BERKs JUNE 2013

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It is an unfortunate fact of life that after a natural or man-made disaster, there are people who

will try to profit from a community’s misfortune. Tornadoes, floods, hurricanes, earthquakes, wildfires, windstorms and other disasters can destroy lives and property without warning. Sadly, in the wake of the tragedy, unscrupulous contractors often flock to an area to take advantage of the distressed home owners who are trying to repair the damage or rebuild their homes. But a fly-by-night contractor, often referred to as a “Chuck-in-a-Truck,” is one disaster you can prevent if you pay attention to some common warning signs. In fact, it makes sense to look for these signs when you are evaluating any potential contractor, whether it’s for post-disaster repairs or a planned-for renovation to your home. Here are some common warning signs:

Price and Payment• You’re told you have to sign the contract today to get the quoted price. If you sign later the price will be higher.

• You’re asked to pay the full cost in advance, before work begins. Paying a deposit of anywhere from 20 percent to 50 percent is common, however. • You’re asked to pay cash to an individual instead of a check, money order, or credit card to a company.• The salesperson says you’re getting a special low price because you’ve been “chosen” as a demonstration project.• The contractor asks you to sign over your insurance settlement check to him directly instead of you paying him from your account.

References• The contractor is not registered with the PA Attorney General (this can be verified at www.AttorneyGeneral.com)• The contractor does not have insurance or will not have their insurance agent send you your own copy directly to you by email, fax, or US mail. • The contractor doesn’t have a verifiable mailing address for his business. • The business has complaints that have not been resolved against them with the Better Business Bureau. You can find the nearest Better Business Bureau location at www.bbb.org/us/find-a-bbb.• The contractor won’t provide references for past work; or the references can’t be reached.• The business is not a member of their local trade association, chamber of commerce, or Home Builders Association.

Contract and Completion• You’re told that “a contract won’t be necessary.” If the job is over $500, it is Pennsylvania law – and is necessary! Make sure you insist on a complete and clearly written contract signed by you and the contractor. • You’re expected to make final payment before the job is completely finished and you are fully satisfied with it. Find out if any of the work requires municipal, city, or county inspection, and make sure that is done and you have paperwork to prove it before you make the final payment.

Connect withthe HBA...

Home Builders Association of Berks County

@HBAberks HBAberks

Channel:HBAberks

Group:HBA Berks

Paying attention to these warning signs will help you select a contractor who will do, and stand behind quality work.

To learn more about finding a reliable contractor with an established business in our community, contact the Home Builders Association of Berks County at 610.777.8889 HBAberks.org.

Beware of Unscrupulous Contractors! By HBA Staff

Angles

JUNE 2013 AT HOME IN BERKs 5

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The warm days of summer have nearly arrived. The daffodils and crocuses have been in bloom for

some time. Cookouts, baseball games, swim club trips with the kids, and jaunts to the shore will soon proliferate. But for now, the appeal of a solitary moment enjoying a cold beverage and bacon cheeseburger with sautéed onions - alone on the backyard deck prompts immediate action. A rewarding moment, such as this, is a welcome respite from the daily grind. It is well deserved.

Upon taking a seat in the deck lounge chair, the creaking reminder of a loosened plank provides the unwanted buzzkill. The prospect of locating a contractor to take a gander at the pine deck that hasn’t been maintained since it was built 8 years prior coincides with the realization that the kitchen windows have been leaking for several weeks. But denial has drowned out reason up to this point, because the prospect of things creaking and leaking just doesn’t belong in the picture of a happy homeowner.

The time to act is now! Things that creak

eventually split, crack, and ultimately collapse.

The first step is to go online at HBAberks.org or

phone the Home Builders Association of Berks County (HBA) at (610) 777-8889 for a list of contractors. The decision to hire a licensed contractor, not a just a “Chuck-in-a-Truck” handyman, is crucial in getting the job done right. Unlike a handyman, a locally-licensed contractor is insured, can pull permits, and is registered as a “Home Improvement Contractor” with the PA Attorney General’s office (go to AttorneyGeneral.com).

Deck Maintenance & Repairs When you walk-through with the contractor to review your project, they should ask questions about the creaking deck. It is a good idea to write down in advance any questions as well as concerns

What is an Ounce of Prevention Worth? By Stephen E. Doyle

We’ve heard it many times, but nothing could be more true than the old cliche, “an ounce of prevention is worth a pound of cure.” Preventative maintenance is the best and cheapest way to keep your house in great shape; reduce the risk of unexpected repairs; and also improves the odds of selling your house at fair market value when the time comes.

6 AT HOME IN BERKs JUNE 2013

Home Repairs & Maintenance

Page 9: At Home in Berks - June 2013

about the deck; creaking boards, loose railings and steps, and missing bolts. The most commonly installed deck is made of pressured pine. It’s more affordable, initially, which is often the main attraction for the buyer. While composite decks are a lot more expensive, at the point of purchase, they will likely outlive the pine decks by a couple of decades, if not longer. However, the pine decks will need regular maintenance like pressure washing and staining. The homeowner who takes decisive action at the first sign of trouble may prevent more than the loss of their hard-earned dollars. They may prevent injury or even death...possibly their own. Maintaining a pine deck should generally cost less than $5 a square foot (professionally done) or under $1 a square foot for the DIY homeowner. Whereas, replacing a pine deck typically costs $25 a square foot.

Leaking WindowsUnderstandably, a leaking window, can be an annoyance for any homeowner. It can also lead to expensive cooling and heating bills, by allowing outside air to pass through the cracks and crevices. Additionally, water can seep in and result

in damage to the window frame, sill, and walls. Mold usually follows which, in short order, causes the costs of repairs to increase dramatically. It is paramount to repair the damaged window before things worsen considerably. Timely repairs will put the mind and wallet at ease. Sometimes leaking windows can be the result of improper window installation. One approach is to hire a licensed contractor to remove the leaking window to analyze how the window was installed. This typically reveals whether flashing (flashing is the metal or vinyl material installed around windows for waterproofing and aesthetic purposes) or the installation method was defective. It then becomes clear whether or not it can be remedied without replacing the window itself. There are several questions for the homeowner to answer to aid the contractor in diagnosing, and properly fixing, the leaking window:

• Does the window always leak when it rains? • How long has the window been leaking? • Is there a specific event that comes to mind when the window leak was first noticed? • Has the leak worsened? • Who built the home and when was it constructed? • Have there been any prior attempts to stop the leak? If so, what was done and what was the result of that intervention? Early detection and repair can help avert other far costlier repairs such as mold growth removal, drywall & insulation damage, and ruined wood that can become an inviting food source for termites.

Leaking Pipes A Reading city homeowner (an old friend) who worked long and hard, had been funneling away his overtime pay as an emergency room nurse, and was looking forward to a long overdue vacation. He was aware that the fixer-upper he had purchased three years prior needed work. But, he was a procrastinator by nature. The corroded copper basement

pipes had been leaking, in several different places, for months. One day he returned home, after working sixteen exhausting hours, only to discover that his basement was submerged in two feet of water! His new carpeting, furniture, and newly installed drywall had endured considerable water damage. His vacation fund instantly became the basement flood fund. He also had to dip into savings in order to pay the repair bills. The irony is-the overworked homeowner is quite handy. He knows how to sweat copper pipes, having done so for his parents less than one year prior. Yet, in his own house, he kept putting off doing something that would have cost almost nothing: $5 in pipe and cup links, $5 for tint, $20 for a propane torch and $5 for a simple pipe cutter. Or, he could have hired it out for only a few hundred dollars without even getting dirty. After all was said and done, the very unhappy homeowner forked out nearly $35K! This covered funds paid to professional contractors, new carpeting, additional flooring materials, new furniture, and new drywall. He jokingly said that because of this disaster, he would be eating Ramen Noodles and working many more hours of overtime in order to dig out from under this mishap. All of this could have been prevented for pennies on the dollar with very little change to his normal routine had he simply hired a professional.

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What is an Ounce of Prevention Worth?

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Damaged Roof Shingles

Roof maintenance tops the list of vital home repairs: it keeps the family warm and dry as well as everything else within the home’s walls. Any damage or evidence

of wear calls for immediate action to prevent water from seeping under the shingles and rotting the wood sheathing beneath. Ignoring a problem, even what appear to be an insignificant problem, can lead to thousands or tens of thousands of dollars in unplanned expenses. Additionally, regular and careful roof maintenance can often SAVE thousands of dollars in heating and cooling costs alone over the life of the home. If the roof is older than twenty years, with shingles beginning to ‘curl and the edges’ or otherwise show signs of damage, replacement becomes imminently necessary. Three common DIY-inspired (Do-It-Yourself ) roofing repairs are: replacing damaged shingles, gluing down a badly curled shingle, and repairing shingles that have cracked. Always do roof repairs on a dry, warm afternoon. The shingles will be suppler and less likely to crack. Additionally, stay off of a roof that is icy or wet. Also, strongly consider paying a licensed contractor for this type of work. Not only do they have the expertise and experience, the proper tools, the safety training & equipment; but, they also have the proper insurance should all else fail.

Electrical Wiring and RepairsReplacing outdated wiring and electrical panels are jobs best left to electricians. Faulty electric wiring is common in older homes. More than half of the nation’s housing units are more than 30 years old. Many of those older homes were simply not designed to meet current-day electricity demands. Homes that are 100 years or greater were wired at 30 amps. Homes from a few decades ago were wired at 60, 100, or 150 amps. More recently, however, homes are commonly wired for 200 amps or more. Usually, an upgrade consists of more than simply changing out the electrical panel. Circuits need to be split-out or added as well. Some of the warning signs of wiring problems are hot outlets or switches, dimming lights, blown fuses, and tripped circuit breakers. It is best to have a registered electrician inspect the wiring to provide their expert advice. Save the DIY for other projects.

Do What You Can Yourself There are many problems that will challenge even the most patient homeowner. But, there’s nothing that compares to the sense of overall satisfaction of having completed repairs without forking over money to someone else. Basic sink & tub caulking, hanging

curtains or blinds, unclogging a toilet, cleaning out the gutters, changing the furnace filters, and even trimming backyard tree branches are some examples of basic DIY projects. But, some things are certainly best left for the professionals. The decision to heed the professional advice of the Home Builders Association of Berks County (HBA) is a wise one. After obtaining several estimates, a contractor is chosen. Ensure the contractor is endorsed by satisfied customers, people who are willing and able to give a favorable reference. Due diligence here - taking the extra time to conduct a thorough background check will go a long way towards maintaining peace of mind. Save your life and the lives of your family. And save some money as well. It’s all about prevention: fire prevention, headaches prevention, money lost prevention, and prevention of loss of time. Getting a HBA of Berks County member who is a registered contractor is that ounce of prevention that is worth its weight in gold.

ABOUT THE AUTHORStephen E. Doyle is a fourth-year university student at Penn State Berks majoring in professional writing, and is a regular contributor to At Home in Berks. Steve can be reached at [email protected].

Home Repairs & Maintenance What is an Ounce of Prevention Worth?

8 AT HOME IN BERKs JUNE 2013

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JUNE 2013 AT HOME IN BERKs 9

With warm weather upon us, it is imperative to perform some important maintenance items

on your most prized possession–your home–to keep it performing in top shape. In today’s housing market, it is critical to keep your home in the best condition possible to assist in maintaining its value while servicing your every need!

Weather Rips RoofsBerks County and the surrounding areas experienced big storms during the past few months, including a Super Storm. An inspection of the roofing shingles, or whatever roofing product that is installed on your home should be at the top of your list. Whether you hire a professional to inspect, or drag out the ladder yourself, an inspection is easy, fast, and essential. Focus on safety first! The number one injury of construction workers has remained “slips and falls” for many years; although incident counts are declining. Don’t be another statistic. Choose a day on which the roof is dry and the wind is low. Secure your ladder. Have an assistant. Do not carry tools or items up/down the ladder. Ensure your footing. Stay away from the edges; but view every area of the roof, paying particular attention to edges and areas around the chimney or where one roof line meets another. Any loose or missing shingles should be either reinstalled or replaced to ensure that interior water damage will not occur. The roofing system is the single most important material on your home; it is strongly recommended to hire a professional roofer or a Certified Roof Inspector to inspect your shingles and perform any repairs; especially, if you are not comfortable walking on the roof.

Gutters & DownspoutsHelp keep your roof in good shape by cleaning out the fall and winter debris from the gutters and downspouts. A

clogged downspout can create a water damage situation to the interior of the house by causing water to back up into the gutters, then allowing it to overflow. Water, then, will find the path of least resistance. Sometimes, this is gaining access to the house through an opening in the siding or an adjacent window. Other times, it causes severe water damage to the basement area of your home due to the lack of proper drainage away from the home. Usually, gutters can be checked without having to go on the roof, though, sometimes roof access is the easiest. It is always recommended to stay as close to the ground as possible, thus, a 6 or 8 foot A-frame ladder on the ground is far safer than leaning over at the edge of the roof. Ensure that your downspouts are not cracked, broken, smashed, or separated. As a rule, they should end at least six feet away from the base of the house, or further, if possible. If in doubt, repair or replace. Repairing or replacing downspouts is a fast, easy, and a very inexpensive project, whether you do it yourself or hire a pro, it can literally save you tens of thousands of dollars in avoided water damage.

House ExteriorDue to the severe winds from the recent storms, it is also be a good idea to check the exterior of your home; such as: siding, soffit, fascia metal, stucco, and shutters. Heavy winds can loosen these items which, in turn, could cause water damage to the interior of the home.

Smoke and Carbon Monoxide DetectorsChange the batteries in detectors when you change the clock for Daylight Savings Time. We’ve all heard this for years, but, few of us comply. If you haven’t done so, now is the time to change the batteries. Count all of the

detectors in your home, purchase the batteries, and change all of them out at once. When we hear the chirping sound of a dead battery in a detector it is common to remove the detector entirely or replace the battery in just that detector. Rather, use this alert as a reminder that all of the detector batteries are low in the house and all need replaced. The $10 or so twice a year in battery cost is a cheap insurance policy to save lives. Smoke and carbon monoxide detectors won’t stop the problem from occurring. They WILL allow you to save your life and the lives of your family members and pets should a personal catastrophe occur. Plus, they will give the fire department or gas company ample time to assist you before a total loss occurs.

Electrical SystemsThe electrical load center, also referred to as an ‘electrical panel’ is the primary safety device of the home. Too much power drain causes wires to heat. Heat turns to fire. Fire ruins and takes lives. When an appliance or faulty devices tries

Home Repairs & Maintenance

Home Improvement & Maintenance Tips By Candace Perkins

Continued on page 10

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to draw more power than the design of the house’s electrical system the fuse blows or the breaker trips. This is good. It lets you know there is a problem with a nicked extension cord or broken vacuum cleaner. If, on the other hand, it happens frequently, you are trying to draw more power than the system will allow. You will need to get your panel upgraded and/or circuits added or existing circuits broken out into two or more. Unless using a dedicated circuit (meaning an outlet that has a wire that goes all the way back to the

panel with nothing else on it) for appliances and window air conditioners, you will likely overtax your electrical system causing the breaker to trip. When this happens, the only thing

protecting your life and preventing a burned out house is that breaker. You will need to lessen your electrical load con-siderably (unplug the A/C or appliance) and call an electrician to add wiring to meet your current needs.

Air ConditioningWhen the heat of the summer months is highest, you will want the air conditioning to cool you down. Now is the time to get the systems serviced, filters changed, and ready to go. It is not easy to get an air conditioning service man out on the first hot day of the year. Don’t be a procrastinator-schedule it right away! Apply these tips and get ready to enjoy the warm weather!

Home Improvement & Maintenance Tips

ABOUT THE AUTHORCandace Perkins is the Marketing Representative for ServiceMaster Assured Cleaning. Visit servicemasterac.com or call 610.374.1881. 610.372.8872 | sahinc.com

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JUNE 2013 AT HOME IN BERKs 11

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&

Home Repairs & Maintenance

Changing Trends in Remodeling...

The Rooms Americans love remodeling. Television networks such as HGTV and DIY run 24 hours a day with shows like “BATHtastic” and “Design Star.” Berks County was energized when ABC’s popular TV show Extreme Makeover: Home Edition came to town. Magazines, websites and blogs feature happy homeowners gushing over perfect room makeovers. And, with the continuously challenging economy, more homeowners have decided to stay in their current home longer, which has created higher demand for remodeling.

Remodeling is back! A survey released by the National Association of Home Builders

(NAHB) in 2012 shows that common remodeling projects have increased, compared to a similar survey from 2010. What’s more, nearly 50 percent of remodelers report seeing an increase in the number of homeowners who undertake remodels to avoid moving, compared to the 2010 findings.

Baths & kitchensBathroom and kitchen remodeling remain the two most common types of jobs, as they have been consistently since 2001. After 2009, however, bathroom and kitchen remodeling switched places—bathrooms became the most frequent type of job for professional remodelers. Seventy-eight percent of the survey respondents cited bathroom remodeling as one of the most common jobs, an all-time high. Homeowners are frequently asking for a high-end spa feel to their new bathrooms, with features and materials such as television screens built into mirrors, exotic wood finishes, recycled glass tiles and sophisticated lighting systems. Other popular features include those that enable a homeowner to stay in their home as they age; including step-in tubs and shower stall benches with rails. Both kitchen and bathroom remodeling projects were up 17 percent from two years ago.

the Reasons

Page 14: At Home in Berks - June 2013

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In contrast, more than 20 percent of remodelers said there was a decrease in customers remod-eling to increase home values as an investment or to prepare for a sale (whether distressed or not). Remodeling to accommodate a change in the number of people living in the home also received low scores. Whether they are inspired by the amazing makeovers shown on television shows, or their changing lifestyle necessitates repurposing spaces to make more efficient use of their home’s square footage, homeowners are turning to professional remodelers to help improve their home.

Sought after projectsOther popular jobs were window & door replacements, room additions, handyman

services, and whole-house remodeling, although whole-house remodeling is down significantly from its peak in the mid-2000s.

Why we remodelThe motivation behind many homeowners’ decision to remodel has changed as well. The top two reasons for

remodeling were the need to repair or replace old or outdated components and the desire for better & newer amenities. More than 50 percent of remodelers said that these two reasons for remodeling have become more common over the past two years.

Home Repairs & Maintenance Changing Trends in Remodeling

Page 15: At Home in Berks - June 2013

JUNE 2013 AT HOME IN BERKs 13

investigate everything that is not working. Most times, as you go through this process, you will find the problem area. This is especially true during the holiday lighting period when precipitation covers cords or strings of lights.

Let There Be…No light? Why is your light not working after you install a new bulb? Try using the same bulb in another fixture so you know that the bulb you are trying to use is a ‘known-good’ bulb. Many times, bad bulbs that are brand new do not work directly out of the packaging. So, take the time to check to ensure it is a good bulb. If the bulb is good and the light fixture still does not work, you might need to call your electrician to resolve the issue.

What If It Just Doesn’t Work?Why are your receptacles and/or lights not working? It could be as simple as a tripped circuit breaker. It is important to understand how circuit breakers work. Most manufacturers have a label on the inside of the electrical panel cover explaining how to reset a circuit breaker. Also, there should be a ‘panel schedule’ stating which circuit breaker controls what device in the home. Locate the circuit breaker for the area that is not working. The key to a circuit breaker is that you have to turn it off completely and then turn it back on to reset it. This resets the mechanical interlock inside the circuit breaker. Circuit breakers normally trip due to overloaded or shorted circuits. If the circuit breaker is reset and trips off immediately then you have an overload or short somewhere. Use the same troubleshooting techniques as the GFCI devices listed above. This process usually locates the issue. You can save yourself time, money, and frustration with these simple troubleshooting steps. Do what you can BEFORE you call an expert.

ABOUT THE AUTHOR

David R. Roche is the president of Dave Roche Electric, Inc. Contact Dave at DaveRocheElectricInc.com or call 610. 678.2814.

If you don’t see a GFCI device below your panel, you should check your individual breakers in the panel. There will be a breaker with a trip button on it that should be marked with ‘GFCI.’ Try to reset it by turning the breaker off then on. This will reset the mechanism inside the breaker. If the breaker again

trips off immediately, you might have something plugged into the wiring that is telling it there is a fault. Walk around to all the receptacles to unplug anything still connected then try to reset the breaker again. If it still trips off, then the GFCI breaker might need to be replaced by a qualified electrician. This step can also be used if individual GFCI receptacles are being used.

Arc Fault BreakersAll new homes use the

new Arc Fault Circuit (AFC) breakers. These do not work the same as the GFCI breakers; but, you can use the same troubleshooting processes. The AFC breaker electronically

monitors the circuit. When it senses abnormality to the circuit it will trip the breaker. Portable fans

or heaters, treadmills, and almost anything with a motor can trip these off. There is not much you can do in this case. The manufacturers have tried to correct this problem with newer technology, but it still persists. If the problem continues then you might have to replace the AFC breaker to see if that corrects the problem.

Do a Walk-AboutWhen troubleshooting these types of problems, it is always best to see the whole picture and not just the individual problem. Go through the home to

Do you ever wonder how to avoid a service call from your electrician for something that is a simple

matter? Well, here are some tips to avoid that frustrating and sometimes costly electrical service call.

GFCI Breakers & ReceptaclesDo you have a bathroom, basement, kitchen, garage, or outside receptacle that is not working? Most homes have what are called Ground Fault Circuit Interrupter (GFCI) breakers or receptacles. These are commonly used in the locations mentioned above to prevent electrocution when an appliance or equipment gets wet. The GFCI will trip at a very low amperage amount which prevents you from getting hurt. The mystery lies in locating these devices. While more up-to-date electrical codes have corrected some of this mystery it does not help with the home that was wired prior to these modern wiring practices. To locate one of these GFCI devices, first check below your main electrical panel. Many contractors installed these GFCI devices below the main electrical panel and connected all the bathroom, basement, kitchen, garage, and outside receptacles making this a cost effective way to provide the necessary protection the National Electric Code (NEC) warranted. To reset these devices you can push in the ‘reset’ button. If it again trips off immediately, then you might have a more serious issue and you will need to call a qualified electrician.

HBAberks.org I 610.777.8889

Home Repairs & Maintenance

Page 16: At Home in Berks - June 2013

14 AT HOME IN BERKs JUNE 2013

Most hardscapers advocate incorporating a focal point into your landscape design. This is a central feature of

the area that focuses an onlooker’s gaze to anchor the scene. Water features, such as ponds or waterfalls, serve as effective focal points in a well-designed landscaped yard.

What’s Better Than Your Own Pond?Having a pond will enhance your touch with nature. You’ll get enjoyment with all of the things it brings with it; including: fish, frogs, butterflies, birds, pond plants, and all of the flowers you can plant around it. A natural wonderland is created

important initial decision in designing your garden pond. Locate the pond in an active area of your yard so that you can enjoy it throughout the year. If you have a patio or deck overlooking your yard, set the pond in an area where you can see it from the best vantage point. Keep in mind the safety of people and pets. Check your municipality’s ordinances to see if a fence is required.

Pond Design, Size, Shape, and DepthWhen deciding on the size of your pond, make it as large as the area allows-within reason. Larger ponds are easier to care for. Many pond owners wish they had made their pond larger. A good landscape designer will create designs to help you determine the size and shape of the pond presented with drawn plantings and other features on paper to help you visualize your finished project. A flexible liner should be used when constructing the pond (as opposed to a pre-fab hard plastic pond). Make sure your pond is at least 18 to 24 inches deep. If you are adding Goldfish or Koi, go deeper, if possible.

Sunlight Plus TreesAquatic plants, such as water lilies and lotus,’ require a minimum of six hours of full sun to achieve their full beauty. If you think your pond would look perfect in that shady corner or under overhanging

Home Repairs & Maintenance

CREATE A SCENE: YOUR VERY OWN POND

By Diane Salks

when you have a pond or water feature.  It’s relaxing, calming, and your family, friends, & neighbors will love it, too. Try to picture where you sit the most while you’re outside. Now picture where a great place to put a pond would be. Remember, a well-designed pond, not only adds beauty and enjoyment to your home; but it also can add value. It is a way you can expand your living space without increasing your taxes.

Pond Location, Location, Location Choosing the location is the most

HARDSCAPE [hahrd-skeyp] n.Landscaping without living products.

Hardscapes use materials such as rock, wood, pavers, brick, stone, and concrete in retaining walls, walkways, fire pits, outdoor

kitchens, driveways, and ponds.

Page 17: At Home in Berks - June 2013

a homemake your house

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HBAberks.org I 610.777.8889

Continued on page 16

trees, your plant choices will be limited. Placing your pond in the full sun will also encourage the growth of algae. Algae are plants that love the sunlight. All ponds should include a UV light. This not only takes care of any green-water algae problems; but it is also helpful with the health of your fish. Overhanging trees can be beautiful, but you will need to be vigilant about removing leaves that may fall into your pond.

DrainageBe sure to choose an area for your pond that has well drained soil. Your pond should be placed in an area where storm water runoff will not contaminate the pond with mud and debris as well as pesticide and fertilizer residues from your neighbors’ yards.

Electricity & WaterBe sure that you have easy access to both water and electricity. Pumps, filters, fountains, special lighting, and other accessories run on normal household current. Use a local, licensed electrician. Water and electricity are a dangerous combination. Selecting the right pump depends on how many gallons of water your pond holds as well as the filtration system you are using. Proper filtration is critical for the health of your pond.

Creating Waterfalls and Streams Nothing adds to a landscape like the sound of cascading water in your pond. Flowing water, along with a good filtration system and UV light, creates a healthy environment which attracts more butterflies, birds, dragonflies, and other beneficial wildlife. Mosquitoes are repelled by flowing water. And, of course, a recycling pump is a must. Adding Plants & FishAquatic plants are essential for the health of your pond; but, be careful-aquatic plants are very invasive and can quickly take over your pond. They are available as ‘hardy’ or ‘tropical.’ Hardy plants are plants that will live through our Pennsylvanian winters. Tropical plants will not survive the winter; so they must be taken indoors for the winter. Fish are

Create a Scene: Your Very Own Pond

a great addition, but care must be taken not to overfeed them. Not only is over-feeding bad for the fish, it will hurt the quality of the water which encourages the growth of algae.

Winterizing Your PondWinterizing your pond is a Fall ritual for a pond owner that is bittersweet. In this area, it is a necessity. Winterizing

the pond also gives you an excellent opportunity to check the state of your liner, your fish, and your pump. Different people will winterize their pond in various ways; however, there are a few things that you have to do to maintain healthy fish and plants for the future. If you so desire, you can use products to help winterize the pond and your fish. We recommend a

Page 18: At Home in Berks - June 2013

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product by Microbe Lift called Autumn/Winter Prep. It is also a good idea to get a pair of elbow length gloves, because the water will surely be cold when you start the fall clean up.

Choose CarefullyBalancing landscape design and hard-

Home Repairs & Maintenance Create a Scene: Your Very Own Pond

scaping, along with water features, into a unifying theme to create a complete presentation is the real value of hiring a full-service landscaping firm. Reliable and reputable hardscapers are ICPI certified (Interlocking Concrete Paver Institute) and members of their local Home Builders Association. Check the credentials of any landscaping firm to

make sure you are hiring only trained and qualified professionals.

ABOUT THE AUTHORDiane Salks is the President and Master Gardener at Riverview Nursery & Garden Center. Contact Diane at riverviewtree.com or call 610.929.5049.

Page 19: At Home in Berks - June 2013

HBAberks.org I 610.777.8889

Create a Scene: Your Very Own Pond

JUNE 2013 AT HOME IN BERKs 17

Whether inside or out, few things add dimension, style and functionality to a space like well-

placed lighting. And, when it comes to landscape, patio/deck and security lighting, there are few options easier, safer, and more cost-efficient than low-voltage.

Illuminate Your OutdoorsIn a nutshell, low-voltage lighting uses

Home Repairs & Maintenance

a transformer to reduce the electrical current to less than 50 volts, but more commonly, 12 volts. Less electricity use equals lower energy bills. Plus, since there’s less power involved, it’s safer and easier (cables can be buried just below the surface) for DIY-ers to install.

On Your Mark...Get Set...Here are a few tips to get you started:

Make a plan.Decide which areas you’d like to illuminate: Pathways to help guests navigate safely? A beloved tree to add drama and dimension? Architectural or landscape features to highlight your home’s unique style? Dark areas near doors and windows to deter intruders? Decide where you’ll place the transformer and which electrical outlet you’ll use.

How Does Your Garden (and Landscaping) Glow?

It’s the season for everything outdoors. With summer just around the corner, now’s the time to think about ways to enhance your outdoor living spaces.

By Sue Roeckle

Continued on page 20

Page 20: At Home in Berks - June 2013

Tracy HoffmannPresident, Ho�mann

Publishing GroupPublisher of

At Home in Berks magazine

Christian D. Malesic, MBA, IOMExecutive O�cer,Home Builders Associationof Berks County (HBA)Editor-in-Chief At Home in Berks magazine

The Home Builders Association of Berks County (HBA) and the Hoffmann Publishing Group celebratetheir community building efforts through At Home in Berks, the 2012 NAHB “Best-in-Nation” member publication.

Berks County is a neighborly, giving community; we play hard, but most of all...we work hard. �e expert craftsmen, contractors, and business leaders of the Home Builders Association of Berks County (HBA) wanted a unique forum,

written by local experts in their �elds, to share their knowledge with the business owners and homeowners of Berks. From this vision grew At Home in Berks magazine.

Association newsletters and magazines are traditionally published about the association and its members. We reinvented this concept with At Home in Berks by expanding our target audience beyond HBA members, to

include Berks community business owners and home owners. �is innovative approach quickly drew the attention of the National Association of Home Builders (NAHB) federation, because after just four issues,

At Home in Berks achieved the 2012 NAHB “Best-in-Nation” member publication award. �is accomplishment is the result of the Berks County HBA’s vision and desire to raise the level

of professionalism and service for home and business owners in Berks County.

HBA of Berks CountyHBAberks.org / 610.777.8889

The Hoffmann Publishing Grouphoffmannpublishing.com / 610.685.0914

LEARNMORE

NATIO

NA

L ASSOCIATION OF HOME BUILDERS BEST-IN-NATIONPUBLICATION

Page 21: At Home in Berks - June 2013

Tracy HoffmannPresident, Ho�mann

Publishing GroupPublisher of

At Home in Berks magazine

Christian D. Malesic, MBA, IOMExecutive O�cer,Home Builders Associationof Berks County (HBA)Editor-in-Chief At Home in Berks magazine

The Home Builders Association of Berks County (HBA) and the Hoffmann Publishing Group celebratetheir community building efforts through At Home in Berks, the 2012 NAHB “Best-in-Nation” member publication.

Berks County is a neighborly, giving community; we play hard, but most of all...we work hard. �e expert craftsmen, contractors, and business leaders of the Home Builders Association of Berks County (HBA) wanted a unique forum,

written by local experts in their �elds, to share their knowledge with the business owners and homeowners of Berks. From this vision grew At Home in Berks magazine.

Association newsletters and magazines are traditionally published about the association and its members. We reinvented this concept with At Home in Berks by expanding our target audience beyond HBA members, to

include Berks community business owners and home owners. �is innovative approach quickly drew the attention of the National Association of Home Builders (NAHB) federation, because after just four issues,

At Home in Berks achieved the 2012 NAHB “Best-in-Nation” member publication award. �is accomplishment is the result of the Berks County HBA’s vision and desire to raise the level

of professionalism and service for home and business owners in Berks County.

HBA of Berks CountyHBAberks.org / 610.777.8889

The Hoffmann Publishing Grouphoffmannpublishing.com / 610.685.0914

LEARNMORE

NATIO

NA

L ASSOCIATION OF HOME BUILDERS BEST-IN-NATIONPUBLICATION

Page 22: At Home in Berks - June 2013

20 AT HOME IN BERKs JUNE 2013

Choose the right lights.Low-voltage lights come in all shapes and sizes. Flood and spotlights are great for illuminating trees, entryways, and architectural details. Area lights provide more diffused light making them ideal for highlighting garden features. Pathway and step lights encourage safety. Add a photocell or timer for automatic on/off.

Install like a pro.Position all your fixtures and wires. You’ll want to use a flat-nosed shovel to dig a small trench approximately 6" below the surface. Make sure that your fixtures are straight and level. To ensure a consistent brightness level, be careful not to place too many fixtures on one electrical run.

Get All Decked OutWith summer officially here, deck & patio season is now in full swing. Your outdoor spaces are the perfect spot for dining alfresco, unwinding with a great read, or entertaining family and friends. Just because the sun’s gone down doesn’t mean the good times have to end. Today’s outdoor lighting is designed to deliver beauty, functionality, and energy-savings; so, you can enjoy your deck or patio well into the evening.

A few tips for deck & patio illumination:

Create your lighting plan.Identify the areas where activities like socializing, dining, or grilling will take

place and plan your lighting accordingly. Consider adding path or step lights for better safety.

Set the mood.Create a sparkling ambience for your deck party with party lights, many of which

are available in LEDs. Highlight a favorite centerpiece or the roofline of your gazebo with flexible tube LEDs.

Home Repairs & Maintenance How Does Your Garden (and Landscaping) Glow?

For those of you who are interested in environmental concerns-or if you are just interested in keeping your electrical bills as low as possible-LED lighting may be a great choice for you.

LED lights are known for their energy

saving potential and can

save you a significant amount of money over time.

Landscape lights are meant to enhance the beauty of your well manicured shrubs and plants. There are several options within the category including, low voltage landscape lights, path lights, lighted bird baths and well lights. Landscape lights are available in many finishes and sizes to suit your needs including, inground well lights, tree lights, and flood and spot lights.

Page 23: At Home in Berks - June 2013

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Best Ideas for Landscape LightingTodays landscape and garden lighting options highlight your best garden and landscape features, while using less energy than ever before. • Honor a favorite tree with strategically- placed, recessed well-lights. They provide seamless up- lighting for a beloved tree and require less energy when powered by an easy-to-install low-voltage system.• Highlight your best features with landscape accent spotlights. They’re ideal for illuminating large shrubs, flower beds, and trees. They can also be wired to a low-voltage system.• Add a little shimmer to your pond with an LED pond light kit. LEDs offer superior protection against water corrosion and have an extra-long lifespan. • Step up safety and style with LED- powered step lights. Available in a variety of finishes, they help guests navigate their way safely while adding a distinctive ambience.

Energy SavingsNow is a great time to maximize your home’s curb appeal and snag yourself some energy savings with energy-efficient outdoor lighting. Let’s take a look at a few ways to play up your home’s exterior without breaking your energy budget.

CFLs to the Rescue.Four times more efficient than their incandescent counterparts and now available in nearly any lighting application, compact fluorescent lamps

Save with low-voltage.These easy-to-install energy deck and patio lights reduce electricity output with a special transformer and cable. They’re available in nearly every application – from rail to wall-mount lights.

Max your energy savings with LEDs. Energy savings to the max! LED deck lights provide the greatest energy savings and the longest lifespan. LEDs have evolved rapidly and now are available as rail, recessed step, post cap lights, and more.Solar Issues.Beware the downside of solar. Solar may seem like the ideal option for going and saving green. Unfortunately, in the Mid-Atlantic region, there’s not always enough intense sunlight to power them to full capacity. If you do opt to use them, be sure place them in direct sunlight away from shade trees.

Home Repairs & Maintenance How Does Your Garden (and Landscaping) Glow?

Solar may seem like the ideal option for going and saving green. But beware the downside of solar. Unfortunately, in the Mid-Atlantic region, there’s not always enough intense sunlight to power them to full capacity. If you do opt to use them, be sure to place them in direct sunlight away from the reach of shade trees. Continued on page 22

Page 24: At Home in Berks - June 2013

22 AT HOME IN BERKs JUNE 2013

Beautifying Pennsylvania...One Yard at a Time!CONTACT US TODAY! 610.916.7070 www.AnewaltsLandscape.com

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(CFLs) are the best choice for lanterns, outdoor wall lights, and more. Check that your fixture is designed to accommodate CFLs and your CFL is approved for outdoor use.

The Lowdown on Low-Voltage. Shedding light on pathways or driveways is a bright way to add a warm welcome to

your home, while promoting safety. Easy to install, low-voltage lighting systems produce the same quantity of light but use less electrical energy. Cha-ching!

Dimmer Power.Just as you would indoors, install energy-saving dimmers on your outdoor lighting fixtures. By dimming a light source by 50

percent, you reduce energy consumption by 40 percent.

It’s About Timer Switches.Evening lighting is a great way to enhance your curb appeal and outdoor lifestyle, but leaving the lights on ALL night? That’s a “going-green” no-no. A simple solution? Install a timer switch and designate the precise time for lights out. The outdoor environment offers a kind of sensorial celebration – vivid colors, sweet scents and the gentle buzz of life reawakened. Now through the end of fall, your outdoor spaces become an extension of your home. What better way to celebrate the return of outdoor living than to invest in some energy-efficient landscape lighting to showcase nature’s beauty? Don’t delay. Start today!

Home Repairs & Maintenance How Does Your Garden (and Landscaping) Glow?

Page 25: At Home in Berks - June 2013

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Page 26: At Home in Berks - June 2013

The HBA of Berks County never shies away from the important topics at hand that affect Berks county

residents. Whether discussing property tax reform or the problems dealing with local building codes and approvals, the members are always willing to take on the tough issues, finding ways to help get the Commonwealth growing again. The importance of pension reform within Pennsylvania was the topic at hand at this year’s annual Legislative Luncheon.

Mike Rodino, past president of the HBA and chair of the Government Affairs Committee, emceed the annual event on April 11th at Toscani Events by Viva. Eleven politicians and 42 members attended. Rodino said he was especially pleased with the productivity of the event, which started promptly at noon with an introduction of the politicians and HBA presidents-past and present, the pledge, a prayer, and finished just after 2 p.m.

“We all know that there are a lot of important issues in Harrisburg and nationally; but in keeping it locally in Berks County, we have a great slate of individuals out there fighting for us,” he said. After the buffet luncheon, during which members were seated with politicians, each legislator was given three minutes to discuss their stance on the pension crisis. Members were allowed to ask them questions at the end. “The forum gives our members a chance to interact with the Berks County legislators and hear answers to their questions firsthand,” he said.

Since the topic for this year’s luncheon was pension reform, Rodino said the members heard directly from committee members or legislators who have their finger on the pulse of the issue. “State representatives and senators are the ‘boots on the ground,’ so to speak, and based upon the fact that state budgets must balance, answers tend to be relevant, less political, and sometimes quite passionate,” he said. Rodino said he thinks the annual Legislative Luncheon is one of the HBA’s most important and informative events. “It is also gratifying to meet some

of the newer members of the General Assembly and renew relationships with senior members and hear their positions on issues facing the HBA,” he said. “Pennsylvania is being presented with some interesting challenges, specifically pension reform, property tax reform, and regulatory activism. All these issues keep Pennsylvania from being able to attract new jobs to the Commonwealth; but, these same issues can be viewed as opportunities when resolved through strong diligent leadership to set Pennsylvania on a course of economic growth for years to come.” Rodino said it was gratifying to see that the Berks County delegation fully understood the issues that hamper Berks County and the state and that they individually, or collectively, offered possible solutions. “All the issues we talked about affect the consumer’s ability to purchase a new home or add to an existing structure,”

he said. “Regulations and property taxes equate into the price of the project and in calculating the monthly payment. No matter how we choose to fund the pension shortfalls, unless we make Pennsylvania one of the business-

Thanks Valerie, Damon, and Sherrie (l to r) for getting everyone in and seated fast.

HBA Associate Member Toscani Events by Viva prepares a tasty spread for all in attendance.

Mike Rodino, Government Affairs Committee Chair, looks on as Rep. Gillen speaks. Senator Argall seated in foreground.

The crisis is now:

PA Pension Reform By Susan Wilson

24 AT HOME IN BERKs JUNE 2013

Angles government affairs

Page 27: At Home in Berks - June 2013

JUNE 2013 AT HOME IN BERKs 25

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friendly states, it will ultimately have a negative impact on the consumer’s ability to purchase.”  HBA of Berks County president Cathy Sloan, of Aluminum Associates, agreed indicating she also felt the luncheon went well. “I was very glad to see the turnout of legislators we had in attendance,” Sloan said. “I not only enjoyed hearing their views on the hot topics; but, also liked that we got to mix and mingle a little with them. I especially liked that we had one or two sit at each table to allow members to pick their brains on topics that we may not have time for on the floor.” Sloan said it is always nice to hear that “you have the backing from your legislation to help the hard-working man and not the person expecting a hand out.”

In attendance:Rep. Jerry Knowles, 124th District; Rep. Mike Tobash, 125th District; Rep. Mike Rozzi, 126th District; Rep. Tom Caltagirone, 127th District; Rep. Mark Gillen, 128th District; Rep. Jim Cox, 129th District; Rep. David Maloney, 130th District; Rep. Ryan Mackenzie, 134th District; Senator David Argall, 29th District; Tom Gombar, for Senator Judy Schwank’s office, 11th District; and President Commissioner Christian Leinbach, County of Berks.

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26 AT HOME IN BERKs JUNE 2012

When you are handed a business card of a professional with letters after their name, what

thought comes to mind? That of the infamous billionaire Thurston Howell III, the famous character from TV sitcom Gilligan’s Island, who was tactless, blameful, pretentious, and lazy? Or the customer-serving, career-minded, educated professional who wants to do the job right the first time to earn your praise and your smile? Letters after names mean things. They should be a prerequisite when choosing your next professional.

The Difference is in the DetailsLetters after names are officially called “post-nominal letters.” They can be earned for a number of accomplishments. This article focuses primarily on those

in and around construction and the business of construction. Letters can be earned for academic education, accreditation, certification, designation, and/or recognition. Though the result is the same–the professional can place some letters after their name–the prestigiousness of the accomplishments are not

the same. There are clear levels of accomplishments which are greater than others. Said plainly,

some letters mean a lot more than others.

Academic EducationThough a student should be

very proud when they earn their Certificate degree, Associate degree,

or Bachelor degree, these degrees do not earn the student post-nominal letters. Earning a graduate degree, either a Master or Doctorate, is considered the highest and most prestigious level of professional accomplishment; so, not only does it come with letters, they are the most prestigious of all letters. As a rule, if someone has a Master and Doctorate in the same discipline, they only display the highest level achieved. Thus, when Mr. Makyo Feelgood earns his Bachelor degree in finance, he remains “Mr. Makyo Feelgood.” When he goes on to earn his Master of Business Administration (MBA), he becomes “Mr. Makyo Feelgood, MBA.” And, when he reaches the pinnacle of academia by earning his Doctorate of Business Administration (DBA), he not only replaces his post-nominal letters (replaces MBA with DBA), but we refer to him as “Doctor.” Thus, “Dr. Makyo Feelgood, DBA.”

Interestingly enough, when the academic disciplines are different, both are listed. Therefore, if instead of earning a DBA he earned a PhD in economics, he would have become “Dr. Makyo Feelgood, PhD, MBA.”

Accreditation and CertificationGenerally speaking, these mean the same thing. Usually, a training or education program is ‘accredited’ by an outside government or accrediting agency and then those who complete the program are ‘certified.’ Though not as prestigious as academic education, certified programs require the professional to have a number of years of experience in the profession, pass a comprehensive test, and complete continuous education to maintain their certification.

Designation Though training is part of earning a designation, and sometimes, so is even passing a comprehensive test, a test is not required of designation programs nor is continuous education or experience. Therefore, it is an accomplishment worthy of letters; but, at a lower level than accreditation or certification.

RecognitionStill worthy of post-nominal letters, recognition is the least prestigious of the four categories. It may be earned through training or simply through reaching a professional career milestone that is often not reach by others in the same profession. Testing, experience, and continuous education, then, are not involved.

Order Means EverythingWhen a professional has earned more than one set of post-nominal letters, it is appropriate to display each set of letters after their name. This is done in descending order with the most prestigious letters being first (closest to the name) followed by a comma then the next set of letters and so on. Thus, when Snoopy earns his doctorate degree in engineering, he becomes “Joe Cool, PhD.” When he passes his first set of

Angles

ALPHABET SOUP: LETTERS AFTER NAMES

By Christian D. Malesic, MBA, IOM, CGR, CAPS

Continued on page 28

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HBAberks.org I 610.777.8889

Common Degrees, Certifications, Designations, and Recognitions:

AcademiaDBA–Doctor of Business AdministrationM Arch–Master of ArchitectureMBA–Master of Business AdministrationPhD–Doctor of Philosophy

Association StaffCAE–Certified Association ExecutiveIOM–Graduate of the Institute for Organization Management

ConstructionCAPS–Certified Aging-in-Place SpecialistCGB–Certified Graduate BuilderCGP–Certified Green ProfessionalCGR–Certified Graduate RemodelerGMB–Graduate Master BuilderGMR–Graduate Master RemodelerHCCP–Housing Credit Certified ProfessionalPMP–Project Management Professional

DesignAIA–American Institute of ArchitectsAICP –American Institute of Certified PlannersCID–Certified Interior DesignerCKD–Certified Kitchen DesignerEIT–Engineer in TrainingLA–Landscape ArchitectLC–Lighting CertifiedLEED AP–Leadership in Energy &Environmental Design Accredited ProfessionalLS–Land SurveyorPE–Professional EngineerRA–Registered ArchitectSIT–Surveyor in Training

Lending & AccountingCMC–Certified Mortgage ConsultantCPA–Certified Public AccountantCRMS–Certified Residential Mortgage SpecialistGMA–General Mortgage Associate

Real Estate SalesABR–Accredited Buyer’s RepresentativeCMP–Certified New Home Marketing ProfessionalCSP–Certified New Home Sales ProfessionalGAA–General Accredited AppraiserMIRM–Master in Residential MarketingRAA–Residential Accredited Appraiser

ALPHABET SOUP: LETTERS AFTER NAMES

Continued on page 28

Page 30: At Home in Berks - June 2013

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exams on the way to becoming a Professional Engineer (PE), he is known as an Engineer in Training (EIT) and becomes “Joe Cool, PhD, EIT.” Finally, when Snoopy goes back to school to sharpen his design prowess and eventually earns his Master of Architecture (M Arch), he becomes “Joe Cool, PhD, M Arch, EIT.” It is important to note that post nominal letters DO NOT appear in the order in which they were chronologically earned; but, in the order of the importance of the accomplishment. Once earned, a professional has every right to use all of the letters for each accomplishment earned as long as they maintain their license, continuous education, or other requirements of the accomplishment. That said, in common practice, it is rare to display more than three sets of letters at once. Usually, the professional drops the least prestigious accomplishment(s) to display three or less. In certain instances, it is appropriate to show all of the accomplishments (more than three) of the professional in the form of post-nominal letters; such as: when receiving an award, when instructing or teaching on relevant subject matter, or other special circumstances (such as shown herein by the author: when writing an article on letters after names). However, even if not used after the professional’s name, the accomplishments should always be shown on a résumé.

Tying this Back to Construction Like every profession, there are some Chuck-in-a-Truck, Fly-by-Night contractors that give our industry a bad name. Nothing causes the blood to boil more than when a professional builder, remodeler, or trade contractor hears a story of a home or business owner being burned by a con-artist or unskilled worker. The scammers and wanna-be’s bring down the reputation of the industry and of the true professional who believes their career honorable, takes pride in their knowledge of the latest codes and products, and maintains a high-level of continuous education as represented by post-nominal letters. Don’t become a victim. Choose a designer, contractor, real estate agent, banker, accountant, and lawyer who take their careers seriously by staying at the top of their professional field. A professional may cost a little more to hire up front or may ask you to wait a little longer before they can start on your project; but, in the end, will serve you better. Letters after names mean things. Look for them. Learn about them. Only hire those who have earned them.

ABOUT THE AUTHORChristian D. Malesic, MBA, IOM, CGR, CAPS is the Executive Officer of the Home Builders Association of Berks County. He provides insight on construction issues, business operations, marketing, personal finance, and occasionally, on political philosophy/history. Contact Christian at the HBA of Berks County office: [email protected] or, to receive notice of the newest articles written by Christian, follow him on Twitter @CDMalesic.

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december 2012 AT HOME IN BERKS 29 JUNE 2013 AT HOME IN BERKs 29

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30 AT HOME IN BERKs february 2013

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Big Reveal: 2012 Build of HBA Restoring HopeThe Big Reveal (Saturday, June 16th 2012) of the Restoring Hope 2012 Build to Mary Jo Van Sant and her children, Kerrigan & Derrick, organized by the Home Builders Association of Berks County in Pennsylvania, USA.

The HBA of Berks County has always represented the best builders, remodelers, trade contractors, and associated professionals in the construction industry. This is our way of thanking and giving back to a community that provides us our livelihoods. The HBA Restoring Hope Foundation (RHF) is neighbors helping neighbors rebuild a community. It is not a ‘hand out’ but a ‘hand up’ for one family in the county each year.

For the 2012 Build, Mary Jo Van Sant and her two children, Muhlenberg Township, were chosen for a home makeover. The project took place from Monday, June 11th thru Saturday, June 16th, 2012. (Length: 11:33).

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“The Smart Home:” Home Automation“The Smart Home” has been around for decades; but, it was never truly ‘smart’- until now. Today, almost everything in the home can be controlled by an iPhone, iPad, tablet, or smart phone from anywhere in the world, that is, as long as you have an internet connection.

Charles Bock, President of Stereo Barn, presented to a live audience at the Habitat for Humanity of Berks County ReStore on 9 Mar 13 the basics, definitions, conveniences, and products of Home Automation. (Length: 3:13).

Herb Gardens: Gardening 101 The Home Builders Association of Berks County presents: CEO of Riverview Tree & Landscaping, Inc. and Master Gardener, Diane Salks, sharing her thoughts starting & growing a herb garden, types of herbs that work well together, and growing in a container for limited space gardening with an enthusiastic audience at the Habitat for Humanity of Berks County ReStore in Temple, PA, USA. (Length: 3:17).

Common Contract ClausesAs part of an on-going edu- cational series of business topics, Executive Officer Christian D. Malesic, MBA, IOM presented “PA HICPA & Contracts in Plain English” to a live audience of HBA members. This video explains, in simple language, the following clauses: Signature Block; Complete Agreement AKA Entire Agreement; Notices; Amendments, Additions, Changes AKA Change Orders; Dispute Resolution; Time is of the Essence; Indemnify Against Loss AKA Indemnification; Legally Binding; Counterparts; Severability; Governing Law, Jurisdiction, and Venue; Title and Headings; Event of Default; Terms; Scope of Work; Background; Opening. (Length: 14:35).

JUNE 2013 AT HOME IN BERKs 31

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2013 Upcoming Events...

PBA Board of Directors MeetingState CollegeAll Day

june4-8

Spring NAHB Board of Directors MeetingWashington, DCAll Day

LobsterfestFish Pond West5:00 pm – 9:00 pm

Membership happenings

june13

Wind Down ThursdayLord’s Lounge at Stokesay Castle5:00 pm – 7:00 pm

JULY10

Welcome New Members!

JULY25-27

Association Leadership Institute Portland, ORAll Day

AUG14-17

Aluminum Associates / Sloan Corporation Contact: Kert E. Sloan 610.921.22015% discount on all servicesAmeriGas Propane Contact: Jim Scheaffer 800.533.3537Free tank set & 5 cent per gallon discount on propane (Some restrictions apply)

Berks Transfer Contact: Bob Quinn 610.926.7626$50 off 1st can order to new customersQuality Floors Inc. Contact: Chuck Smith 800.446.603510% off any order (Not valid with any other offers or prior purchases)

Geoff Penske Buick GMC Contact: Victor Popescu 610.777.1300GM affinity program & partnership with HBA (Call Victor for more details on how you can save)

Martin’s Flooring, Inc. Contact: Richie Zook 877.445.779910% off materials only (Ask about our contractor referral program)

Member 2 Member Discount Program

As one of the many benefits of membership in the Home Builders Association of Berks County (HBA), the following

members are offering the discounts listed to HBA members only. If you would like to join the HBA or offer a Member 2 Member Discount, contact the HBA office: 610.777.8889.

HBAberks.org I 610.777.8889

32 AT HOME IN BERKs JUNE 2013

Advanced Construction Solutions, LLCBrian Bogert. 2 Hillside Drive, Newmanstown, PA (610) 589-4007 [email protected] Work Type: Remodeling Contractors / Sponsor: Skip Bell

Damiani Plumbing LLCDerek Damiani. 4337 10th Avenue, Temple PA (610) 763-4248 / [email protected] Work Type: Plumbing Contractors / Sponsor: Cathy Sloan

Esterly Concrete Co., Inc.John Esterly. 401 Elm Street, West Reading, PA (610) 376-2791 / [email protected] Sponsor: Larry Kehres

Tap Pro Tavern Services LLC Matthew Labe. 2106 Park Plaza Ste. 200, Wyomissing, PA (484) 219-8603 / [email protected] Sponsor: Cathy Sloan

The D&B Groups

Brennan Reichenbach, 4 Park Plaza Suite 200 Wyomissing, PA / (610) 927-6494 [email protected] Sponsor: Peter Hart

UGI HVAC Enterprises, Inc. dba UGI Heating, Cooling, & Plumbing 150D Love Road, PO Box 12407 / Reading, PA (610) 796-3496 / [email protected] Sponsor: Cathy Sloan

Page 35: At Home in Berks - June 2013

Thank You to renewing members of the Home Builders Association of Berks (HBA)

1st Year Anniversary

Carini’s Italian Restaurant East Penn Energy Solutions Hamburg, Rubin, Mullin, Maxwell & Lupin, P.C. Masano Bradley – Jim Gavin, Affiliate Petersheim Bros., Inc. VIVA` Bistro & Tapas Lounge

2-5 years

Birchcraft Kitchens Brookside Builders, LLC Fleetwood Bank Fox Rothschild LLP Greth Homes – John Newton, Affiliate James A. Turner Company Kohl Building Products–Peter Hart, Affiliate Manning Materials Corporation Masano Bradley Attorneys At Law Mohns Drywall Morgan Enterprises Telco, Inc. Wolfe Roofing & Sheet Metal, Inc.

6-10 years

Bachman’s Roofing, Building & Remodeling, Inc. CGR Construction, Inc. Kolakowski Quality Painting, LLC Folino Homes Lezzer Lumber, Inc. Perrotto Builders, Ltd.

Sanatoga Water Conditioning ServiceMaster Assured Cleaning Stoney Creek Rentals Turnberry Custom Homes Van Cleef Engineering Associates

11-15 years

GMI First, Inc. Hearthstone Homes, Inc. Snyder’s Construction Co. T. A. Kozlowski, Inc.

16-20 years

84 Lumber Barnhardt Remodeling Blue Lake Builders Great Valley Consultants Hahn Exteriors, Inc. Herbein & Company, Inc. Howard L Stoltzfus Construction Co., Inc. Omega Builders Inc. UGI Utilities, Inc.

21-25 years

LA Kehres Building & Remodeling M L Construction Reading Box Co., Inc. Rolling Rock Building Stone, Inc.

26-30 years

Keystone Interior Systems, Inc.

31 + years

Henry R. Sharman, Inc.

Daphne FrownfelterDeer Mountain Kitchens, LLC

Patrick DolanDolan Construction, Inc.

Steve BrightE J B Paving & Materials Co.

John SchmoyerFulton Mortgage Company

Aritec LLC Grande Construction

Greater Reading Economic PartnershipHosty Equipment Co

Terry MaenzaPennsylvania American Water

James GaspariPMJ Properties, LLCYork International

2013 Foundation Club Members:(alphabetically by company name)

Member 2 Member Discount Program

Call the HBA office at 610.777.8889 to learn how to become a member of the FOUNDATION CLUB. These members understand the important role

legislation plays in their businesses and the importance of electing and supporting legislators who are sensitive to the issues affecting the building industry.

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JUNE 2013 AT HOME IN BERKs 33

Tap Pro Tavern Services LLC Matthew Labe. 2106 Park Plaza Ste. 200, Wyomissing, PA (484) 219-8603 / [email protected] Sponsor: Cathy Sloan

The D&B Groups

Brennan Reichenbach, 4 Park Plaza Suite 200 Wyomissing, PA / (610) 927-6494 [email protected] Sponsor: Peter Hart

UGI HVAC Enterprises, Inc. dba UGI Heating, Cooling, & Plumbing 150D Love Road, PO Box 12407 / Reading, PA (610) 796-3496 / [email protected] Sponsor: Cathy Sloan

Page 36: At Home in Berks - June 2013

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