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ASSISTANCE PROGRAMS FOR SOUTH AUSTRALIAN EXPORTERS
www.southaustralia.biz
Market Access Program (MAP)
• MARKET ACCESS PROGRAM (MAP)
- State government program
- targeting new and irregular exporters•TRADESTART
- Jointly State and Commonwealth
- targeting new and irregular exporters•EXPORT MARKET DEVELOPMENT SCHEME
- Commonwealth Government program
- targeting sustainable exporters •EFIC HEADWAY
- Commonwealth Government program
- Provides access to extended bank credit facilities
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Market Access Program (MAP)
• Designed to assist small and medium sized exporters achieve the objectives of their export plans
• Who is eligible? registered small and medium sized South
Australian businesses ineligible for Austrade’s EMDG Scheme
• Maximum of 3 grants per financial year or $15,000 per year on a dollar-for-dollar basis
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ELIGIBLE ACTIVITIES FOR MAP
• Outgoing Export-Oriented Missions
- Maximum grant of $5,000 ($2,000 cap on travel &
Accommodation
Group application – Project Manager plus 3 companies
minimum - Maximum grant of $75,000
• Incoming Export-Related Missions - Maximum grant of $1,000 – (individual)
- Maximum grant of $5,000 - (group)
• Other activities to increase export capability - Maximum grant of $1,000 per financial year
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Ineligible Expenseswww.southaustralia.biz
• Items of a capital nature such as luggage, mobile telephones, printers and portable display stands
• Meals and beverages
• Domestic on-ground transport (exception at the promotional end of an export-oriented trade show conducted in Australia)
• Entertainment expenses
• Activities which have received funding from another government agency
• Any materials produced by, or research and project management provided from within, the requesting company
• Facilitation payments or anything which contravenes the Criminal Code Amendment (Bribery of Foreign Public Officials) Act 1999, or anything which is otherwise illegal
• Any activity which is not business related
TRADESTART
• Partnership with Austrade
• Free services - targeting new/irregular exporters- Assessing capability- Coaching- Market selection- Management and financial issues- Preparation for market- Initial market entry- follow-up
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Assessing Capabilitywww.southaustralia.biz
Getting Started
Assembling thebuilding blocks
Building domesticbusiness
Testing corporate preparednessto invest in international business
Seeking general information and advice about exporting
Expanding over-seas business
Selecting, understandingand entering markets
BusinessFormation
Full InternationalCompetitivenessDomestic
FocusInternational Focus
Ha n
dove
r po
int
Go/No Go Point
EXPORT CAPABLE
Domestic Business International Business
EXPORT READY
Coachingwww.southaustralia.biz
• A series of coaching modules varying from: preparation of an export plan; through to export pricing; and International commercial terminology; and Market selection; and Preparation for the market; to Maintaining relationships with offshore partners.
Market selectionwww.southaustralia.biz
• Establishing existing linkages• Secondary research on a short list of potential targets• Commissioned primary research in selected primary
market
Management & Financial Issueswww.southaustralia.biz
• Supply capacity• Resources necessary for an export initiative• Staffing – domestic and international• After sales service• Referral
Preparation for the marketwww.southaustralia.biz
• Business and social norms• Country profile
Initial Market Entrywww.southaustralia.biz
• Accommodation• An office to work from• Qualified appointments• Accompanied visits/translation/geography• Brief and debrief
Follow upwww.southaustralia.biz
• Staff in the target market will assist you to follow up leads and proposals which result from your visit.
EXPORT MARKET DEVELOPMENT GRANTS SCHEME
•Targeting SMEs to encourage development of export markets•Reimburses up to 50% of eligible promotion expenses – after
a threshold of $15,000•Claim in arrears – the beginning of the next financial year•Provides up to 7 grants to each eligible applicant
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DON’T OVERLOOK THE DTED MARKETING MISSIONS –
•IN-BOUND BUYER MISSIONS AND OUTBOUND TRADE MISSIONS•OVERSEAS REPRESENTATIVE OFFICES
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EXPORT PROMOTION AND IN-MARKET SUPPORT
EFIC HEADWAYwww.southaustralia.biz
• EFIC (Export Finance & Insurance Corporation) is an export credit agency, which operates beyond the limits of the commercial market. It provides the support you need when financial, country or industry risks exceed the capacity available in financial markets.
• EFIC Headway is designed especially for SMEs. It is a Commonwealth guarantee to your bank, which enables that bank to extend to your company a loan greater than that which its usual prudential guidelines would permit.
FOR THOSE NOT YET READY……
• DTED business development and advisory services
• South Australian Centre for Innovation
• Business Enterprise Centres
• Regional Development Boards.
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THE EXPORT LADDER OF SUCCESS
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SU
ST
AIN
AB
ILITY
TIME, EFFORT & MARKETING EXPENSES
MAP
TRADESTART
EMDG
EFIC HEADWAY
C f I, AusIndustry, BECs &RDBs
EFIC HEADWAY
DTED MARKETING AND BUYER MISSIONS
•www.southaustralia.biz
•www.austrade.gov.au
•www.efic.gov.au
www.southaustralia.biz
