Assignment for Business Ethics – Internal Evaluation - 15 Marks ;

(Instructions:

1. The assignment will be evaluated out of 45 marks, and total scaled down to 15 marks2. The Cases selected by you can be submitted as soft copy by email to me. Please ensure that

short cases – maximum 2 pages are taken up. If they are bigger than that you will need to edit them within the limit of 2 pages.

3. Answers will need to be submitted in hard copy as they have to be submitted to the Exam department.)

Select any case which highlights a difficult decision situation, an ethical dilemma. For this purpose, you may take the help of any resource – library, internet or any other sources;

Answer the following questions pertaining to the case:

1. What is the Primary Issue? (Try and identify the Basic issue rather than just the apparent problem to be solved; eg; the apparent issue may be whether to go ahead with a particular advertisement or not, whereas, the primary issue may be how far is it justified to mislead consumers with exaggerated claims or half-truths? This answer should not be more than one or two sentences at most) (5 Marks)

2. What is your recommendation regarding the action to be taken? ( This should not take more than a couple of sentences) (5 Marks)

3. What is the likely impact of your action on the major stakeholders or affected parties? (Should not take more than one paragraph or half a page maximum) (15 Marks)

4. How does the proposed action weigh up against the 5 ethical approaches (or the 7 questions) discussed in class? (Should be covered in one page maximum) (20 Marks)

Last date for submission of assignments to me is 15 th Feb 2014.

In case of any clarification you can call me on 9822000716