Assignment 2 Instructions - 2011

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    MPM704 Managing for environmental

    sustainability

    Trimester 3, 2011

    Assignment 2instructions: Environmental sustainability audit

    Word limit: 4,500 words with 10% tolerance

    Value: Marks out of 100. Worth: 60% of final assessment

    Submission deadline: Friday 24 February, 2012

    The environmental sustainability audit is a practical project to be conducted in a

    company.

    Students need to search for and negotiate with a company to get permission for

    conducting the audit. The company can be either a manufacturing or a service

    organisation. Students can choose the company of their employment for this

    assignment.

    Students need to email the unit chair (mehdi.taghian@)deakin.edu.au) by Friday 9

    December, 2011 and advise their company of choice. The unit chair will email back to

    acknowledge and confirm.

    Please note that the company selected would be exclusive to the student

    who applies first (no duplication of companies). In case the company has

    been already allocated students need to select a different company.

    The audit includes a review of the organisations status on environmental sustainability.

    It will be a comprehensive review of the organisations strategy, objectives, actions and

    achievements in planning and implementing for environmental sustainability.

    Format

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    mailto:mehdi.taghian@)deakin.edu.aumailto:mehdi.taghian@)deakin.edu.au
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    The assignment Market audit and competitive analysis should be prepared using the

    following basic format:

    Executive summary

    (3 Marks)

    Prepare the executive summary at the end when the market audit has been

    completed.

    This summary needs to present all the key points covered in the report, in a way

    that the reader can understand the contents of the report.

    The executive summary is expected to be only one page long.

    Introduction

    (6 Marks)

    Introduction of the company

    o History

    o Ownership

    o Market presence and strengths in key target market segments

    o Major products

    Definition of the companys key target market(6 Marks)

    o Describe the market

    Geographical region

    Forms of transportation and communication

    Customer buying habits

    Distribution of the product

    Marketing communication

    Pricing strategy

    o Compare and contrast the companys key product (goods and/or

    services) with those of their key competitors Products

    Prices

    Promotion

    Market share estimates

    Planning

    (6 Marks)

    o Corporate plan

    o

    Strategic plans (manufacturing, marketing, HR, etc)o Specific environment related plan

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    The current environmental information gathering system

    (6 Marks)

    o The method(s) of collecting information

    o The nature of the information collected

    o Distribution of the information to key decision maker

    Organisational response mechanism

    (6 Marks)

    o Decision making

    o Environment task force or team membership

    o Speed of response to the environment related information received

    Behavioural audit

    (25 Marks)

    o Energy consumption

    o Sources of raw materials suppliers

    o Method(s) of transportation used

    From suppliers to the company

    From company to the market

    o Emission level targets identified

    o Emission levels controlled (recorded, compared to targets)

    o How these measurements recorded

    o How the corrective actions communicated to various stakeholderso Identify the various stakeholders sentiments about the environment

    o Product

    Manufacturing efficiency (process) reviews and actions

    Manufacturing efficiency (facilities, equipment, technology)

    reviews and actions

    New and/or improved product developments

    Waste levels and waste controls

    o Packaging

    Format Quality

    Waste and waste control

    o CEOs (or the key senior decision makers) attitude toward the

    environment

    o CEOs (or the key senior decision makers) education and background

    o CEOs (or the key senior decision makers) participation

    o Office (admin) efficiency

    Supplies used

    Processes Technology

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    Wastes

    Analysis of the nature and types of environmental safety actions being

    undertaken

    (10 Marks)

    o Proactive

    o Reactive

    Reporting

    (7 Marks)

    o Periodic reports to the management

    Contents

    Frequency

    Recommendations

    (25 Marks)

    o Prepare a list of recommendations for changes in the current practice

    with justification

    Sources used

    Appendices

    The marks allocated to each section of the audit are only indicative. Changes will be

    considered depending on the type of business and the extent and depth of audit

    conducted.

    The above list is very basic and is only a suggestion. Please add to or modify the list as

    related to the nature of the business being audited.

    Submission

    Assignment submission instructions

    No hard copy submission is necessary.

    There is no need for assignment cover sheet. Please make sure your name, student ID

    number and your Deakin email address appear on the top of the first page of your

    assignment.

    Please submit your assignment through the Turnitin facility on DSO.

    If there is any problem with submission through DSO, please email your assignment as

    an attachment to the Unit Chair directly: [email protected].

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    Assignments will be assessed and returned by email to students.

    Further information:

    Submitting assignments to Turnitin:

    http://www.deakin.edu.au/dso/student/guides/qg-turnitin-submit.html

    Originality reports:

    http://www.deakin.edu.au/dso/student/guides/qg-turnitin-originality-report.html (Note:

    after submitting an assignment it can take a few minutes to an hour or so for your

    originality report to become available. You can log out of DSO and come back to check

    the report later on).

    Other information about Turnitin:

    http://www.deakin.edu.au/dso/student/turnitin/index.php

    Academic Integrity:

    Avoiding plagiarism and Acknowledging sources:

    www.deakin.edu.au/studentlife/academic-skills/resource-room/assign-ref.pdf

    or

    http://www.deakin.edu.au/studentlife/academic-skills/handouts/plagiarism.php

    Understanding plagiarism self-test:

    http://www.deakin.edu.au/studentlife/academic-skills/plagiarism-test/

    5

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