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Inclusive business
Enabling small-scale aquaponics farmers toenter the market
1.Input value chain created
2.Marketing research and dissemination
3.Business models that fit the context
2. Marketing research anddissemination
3. Business models that fit thecontext
●More than just producing
●Different sales channels
● To neighbours
● To the market
● To restaurants
●Niche market development
The Business case:
Home consumption
Beneficiary Lettuce Tomato
Swiss
Chard Basil Pepper Cabbage Tilapia
S1 25% 28% 17% 0% 23% 0% 23%
S2 24% 14% 38% 2% 3% 0% 18%
S3 16% 20% 41% 2% 5% 17% 9%
S4 15% 20% 100% 1% 0% 12% 8%
S5 22% 8% 13% 6% 7% 14% 9%
S6 0% 0% 0% 0% 0% 0% 7%
S7 8% 12% 3% 3% 0% 0% 4%
Consumed
The Business case:
Profitability
PROFIT MARGIN LABOUR RETURN ON LABOUR
Beneficiary Tomato
Swiss
Chard Basil Pepper Cabbage Tilapia TOTAL Water Power
Fish
Feed Seed
Fingerling
s
Depreciation
(5yr) TOTAL (Birr) (%) (Hours est. ) (Birr/hour)
S1 1,673 450 - 310 - 5,850 9,813 44 141 538 480 585 3,990 5,778 4,035 41% 104 38.80
S2 2,576 305 890 2,412 - 5,205 11,592 44 141 538 520 520 3,990 5,753 5,839 50% 104 56.15
S3 1,238 230 520 470 228 6,135 9,207 47 142 538 412 620 3,990 5,748 3,459 38% 104 33.26
S4 1,800 110 685 - 99 5,970 9,747 41 141 538 490 590 3,990 5,790 3,957 41% 104 38.05
S5 4,754 754 165 1,002 140 6,105 13,949 39 142 538 650 610 3,990 5,969 7,981 57% 104 76.74
S6 2,490 150 - 176 - 6,315 9,761 42 142 538 300 630 3,990 5,642 4,119 42% 104 39.60
S7 3,246 3,439 930 - - 7,680 16,876 42 143 538 785 780 3,990 6,278 10,598 63% 104 101.90
EXPENSES (6 months)Revenu (6 months)
The Business case:
Profitability
PROFIT MARGIN LABOUR RETURN ON LABOUR
Beneficiary Tomato
Swiss
Chard Basil Pepper Cabbage Tilapia TOTAL Water Power
Fish
Feed Seed
Fingerling
s
Depreciation
(5yr) TOTAL (Birr) (%) (Hours est. ) (Birr/hour)
S1 1,673 450 - 310 - 5,850 9,813 44 141 538 480 585 3,990 5,778 4,035 41% 104 38.80
S2 2,576 305 890 2,412 - 5,205 11,592 44 141 538 520 520 3,990 5,753 5,839 50% 104 56.15
S3 1,238 230 520 470 228 6,135 9,207 47 142 538 412 620 3,990 5,748 3,459 38% 104 33.26
S4 1,800 110 685 - 99 5,970 9,747 41 141 538 490 590 3,990 5,790 3,957 41% 104 38.05
S5 4,754 754 165 1,002 140 6,105 13,949 39 142 538 650 610 3,990 5,969 7,981 57% 104 76.74
S6 2,490 150 - 176 - 6,315 9,761 42 142 538 300 630 3,990 5,642 4,119 42% 104 39.60
S7 3,246 3,439 930 - - 7,680 16,876 42 143 538 785 780 3,990 6,278 10,598 63% 104 101.90
EXPENSES (6 months)Revenu (6 months)
The Business case:
Profitability
PROFIT MARGIN LABOUR RETURN ON LABOUR
Beneficiary Tomato
Swiss
Chard Basil Pepper Cabbage Tilapia TOTAL Water Power
Fish
Feed Seed
Fingerling
s
Depreciation
(5yr) TOTAL (Birr) (%) (Hours est. ) (Birr/hour)
S1 1,673 450 - 310 - 5,850 9,813 44 141 538 480 585 3,990 5,778 4,035 41% 104 38.80
S2 2,576 305 890 2,412 - 5,205 11,592 44 141 538 520 520 3,990 5,753 5,839 50% 104 56.15
S3 1,238 230 520 470 228 6,135 9,207 47 142 538 412 620 3,990 5,748 3,459 38% 104 33.26
S4 1,800 110 685 - 99 5,970 9,747 41 141 538 490 590 3,990 5,790 3,957 41% 104 38.05
S5 4,754 754 165 1,002 140 6,105 13,949 39 142 538 650 610 3,990 5,969 7,981 57% 104 76.74
S6 2,490 150 - 176 - 6,315 9,761 42 142 538 300 630 3,990 5,642 4,119 42% 104 39.60
S7 3,246 3,439 930 - - 7,680 16,876 42 143 538 785 780 3,990 6,278 10,598 63% 104 101.90
EXPENSES (6 months)Revenu (6 months)
Product Specification Nr.Unit
cost
TOTAL
(Birr)
TOTAL
(Euro) Cost %
Depreciation on investment
Depreciation on investment (5yr depreciation) 665 21€
TOTAL 665 21€
Operational cost
Fishfood kilogram 12 8 96 3€ 37%
Electricity kWh 70 0.34 24 1€ 9%
Water m3 2.5 4 10 0€ 4%
Seeds 1 75 90 3€ 35%
Contingencies 40 1€ 15%
TOTAL 260 8€ 100%
Revenu
Fish sales pieces 15 15 225 7€ 13%
Lettuce sales pieces 250 6 1500 47€ 86%
Tomato kg 1 20 20 1€ 1%
TOTAL 1745 55€ 100%
TOTAL EXPENSES 925 29€
TOTAL REVENU 1,745 55€
MONTHLY PROFIT 820 26€
Monthly effective labour required (hours): 18 7
Return on labour (/hour) 46 1€
BUSINESS CASE FOR A 26M2 AQUAPONICS SYSTEM
The Business case:
Investing
Product Specification Nr.Unit
cost
TOTAL
(Birr)
TOTAL
(Euro)
Fish tanks + gowbeds 17600 € 550
Pipes for plant growing 4800 € 150
Connecting pipes PVC for plant growing (grey) 1190 € 37
Irrigation pipes for water delivery (black) 1280 € 40
Siphone construction 172 € 5
Media bed construction 2190 € 68
Other 12670 € 396
Total Budgeted 39,902 1,247€
INVESTMENT BUDGET FOR A 26M2 AQUAPONICS SYSTEM
Making knowledge accessible
Making knowledge accessible
▪ Step by step information
▪ Manuals and troubleshooting guides
▪ Instruction video’s (online next week)
▪ Value chain information
▪ Amharic, Engish (and Oromo)
Thank you for
your attention