ALTRUM Memory Focus supports thinking power, sharp mental focus and vibrant memory. And it protects your brain’s function with proven

nutrients in a powerful nutritional formula.

Good nutrition and regular exercise are essential for brain health. In addition, you can supplement your efforts to remain mentally fit with the best combination of premium nutrients. ALTRUM Memory Focus protects you against the effects of aging, stress, change, free radical damage, stroke and inflammation.*

Memory Focus Delivers Lifelong Brain PowerALTRUM Memory Focus provides

high-quality brain health nutrients and potencies in a formulation designed for optimal brain, memory and clarity function.*

Memory Focus was introduced to the ALTRUM nutritional supplements line in 2007. Research since then has consistently proven the effectiveness of the nutrients in this unique formulation to help sustain and improve mental clarity and brain function.* Memory Focus is among the most popular products in the ALTRUM line.

ALTRUM products are formulated with the highest-quality ingredients available; each formula provides the nutrients to supplement a healthy diet. Ultra Multi provides more than 86 life-sustaining ingredients in each tablet, including vitamins, minerals, antioxidants, phytonutrients, enzymes, herbs, amino acids and

more. Compare ALTRUM Ultra Multis to the best multi at any health-food store. You won’t find a comparable formula anywhere for less than $60.

Price Adjustment Effective May 1Effective May 1, ALTRUM Ultra Multi, A.J.’s Ultra Multi and Memory Focus each will undergo a price adjustment in the U.S. due to increased raw-material costs. A price adjustment affecting all ALTRUM products also will be implemented in Canada on May 1. Canadian Dealers will see small increases in the price of a number of ALTRUM products, as well as several products that have undergone price reductions.

Updated prices will be available on the ALTRUM website, in the May ALTRUM News and in printed ALTRUM price lists May 1.

“Success begins with good health.”

Al Amatuzio President and CEO, AMSOIL INC.

APRIL 2015

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ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

RECHARGE Your Mental PowerMemory Focus

Gain Mental Sharpness, Remember More

2 APRIL 2015 ALTRUM www.altrumonline.com

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Check with your physician when using prescription medications along with food supplements.

• Chinese Skullcap root extract (400 mg) – Protects against free-radical damage to brain cells. Inhibits an enzyme responsible for brain inflammation.*

• DMAE (500 mg) – Steps up production of brain chemicals essential for short-term memory, concentration and learning capacity.*

• Acacia heartwood and bark extract (100 mg) – Improves focus, attention and ability to think quickly.*

• L-Tyrosine (1200 mg) – An amino acid that helps mental energy, relieves stress and increases mental motivation. Helps cope with stress and maintain focus under stress.*

• Vinpocetine/ Astaxanthin Complex (13 mg) – This complex supports healthy oxygen flow, nutrient supply and energy production in the brain, plus powerful brain cell protection. Vinpocetine increases blood circulation in the brain and enhances its use of oxygen by increasing the amount of ATP (adenosine triphosphate, the body’s cellular fuel). Astaxanthin, a carotenoid, is a powerful free-radical fighter that protects the vital energy centers that spark brain cells into action.*

• Alpha-Lipoic Acid (80 mg) – Supports long-term memory. Research shows that alpha-lipoic acid holds promise for preserving brain cells after a stroke or other type of trauma that restricts blood flow to the brain.*

• Ginkgo Biloba leaf extract (50 mg) – Aids blood flow in the brain. It may improve memory and other age-related memory problems. It keeps the brain active and alert and boosts attention and focus.*

• Green tea extract (100 mg) – Green tea increases blood flow for better nutrient and oxygen delivery to the brain, plus powerful antioxidant protection.*

• Acetyl-L-Carnitine (1000 mg) – ALC may slow neurological aging and promote the body’s synthesis of neurotransmitters essential for memory, thought and mental vigor.*

• Blueberry fruit powder (400 mg) – Blueberries contain a powerful antioxidant linked to protection against brain aging. Research shows blueberries may help prevent strokes, protect against brain damage after stroke, reverse brain aging, produce anti-aging effects and develop new brain cells. Blueberries also improve short-term memory and motor skills, ameliorate age-related declines in neural and cognitive function and reduce brain inflammation already in progress.*

• Vitamin B-6 (40 mg) – Essential for normal brain development and function, aids in the making of neurotransmitters.*

• Folic Acid (150 mcg) – Essential for the health of the brain and nervous system.*

• Vitamin B-12 (Methylcobalamin) (100 mcg) – Prevents neurological damage and loss of cognitive function. This form of B-12 regulates levels of homocysteine to support healthy brain function.*

Renew Your Brain Power

Memory Focus: multi-nutrient mental clarity formula providing the most advanced

premium quality nutrients.*Suggested Use: Take 3 to 6 capsules daily, with or without food. This product is best as part of a program including the ALTRUM products: Ultra Daily Enzymes, DNU Ultra Multis and Vision Power (your best anti-oxident formula). Memory Focus may be better adsorbed if taken between meals.Store in cool, dry place with lid tightly closed.Warning: Consult your health care professional before taking this product if you are undergoing treatment for a health condition or are presently using any prescription medications. Do not take if you are pregnant or lactating.

Distributed by ALTRUM Nutrition Div. of AMSOIL INC.

Superior, WI 54880 (715) 392-7101

Product Code

DMF-01

Supplement FactsServing Size 6 CapsulesServings per Container Approximately 16

Amount per % Daily Serving Value

Other ingredients: Magnesium stearate, gelatin capsule (gelatin and water), cellulose, silicon dioxide.

*This statement has not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Vitamin B6 (as pyridoxine HCl) 40 mg 2000%Folate (as folic acid) 150 mcg 38%Vitamin B12 (as methylcobalamin) 100 mcg 1667%

Proprietary Focus Blend 1.0 g **DMAE Bitartrate, Chinese Skullcap extract(root), Asian Ginseng root

Proprietary Healthy Brain Blend 2.9 g **L-Tyrosine, Acetyl-L-Carnitine, Blueberryextract (fruit), Green Tea extract (leaf),Alpha Lipoic Acid, Ginkgo extract (leaf),Vinpocetine, AstaxanthinBoron (as boron citrate) 250 mg **

* Daily Values are based on a 2,000 calorie diet.** Daily Value not established.

Memory Focus Provides Advanced Nutrients to Keep You Mentally Sharp

Memory Focus supplies vital nutrients that increase focus, concentration, recall, quick-thinking and over-all mental sharpness.

3 APRIL 2015 ALTRUM www.altrumonline.com

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Revitalize Memory and Mental ClarityRenew Your Brain Power

Stress. Age. Change. Those things alone can sap your mental energy. Add a lack of brain nutrients to the mix and you have the perfect combination to erode your ability to think on your feet, focus and learn. There’s good news. Scientists have proven nourishing the brain with the right nutrients can bring big results.

Recharge Your Brain Power with Memory FocusALTRUM Memory Focus provides a comprehensive brain-enhancing formula, to give you the edge you need in a stressful world. It supports the ability to focus, concentrate, recall details, think quickly and stay mentally motivated and sharp.*

Strengthen Memory With DMAE and ALCA key agent in the workings of memory, learning, thought and mental vigor is DMAE, which promotes the synthesis of acetylcholine, a neurotransmitter vital for those brain functions.

DMAE may be the most crucial nutrient for brain function because it steps up production of brain chemicals essential for short-term memory, concentration and learning.

ALC (Acetyl-l-Carnitine) nutritionally supports the brain’s nerve communication system to help with clear and sharp thinking, increase short-term memory, attention and learning capacity. Studies indicate that ALC can slow neurological aging and promote the body’s synthesis of neurotransmitters. ALC also has been shown to fight Alzheimer’s disease, senile depression and memory loss associated with aging.*

Acacia and Skullcap for Mental Quickness A team of scientists combined acacia with Chinese skullcap in an extensive brain function study. Healthy adults showed an improvement in focus and attention. When they were given a complicated task, their processing speed (ability to think under pressure) improved significantly.*

Restore Mental Energy with TyrosineTyrosine, an amino acid, helps increase mental energy, relieve stress (that can impair thinking) and keeps you mentally motivated.* It is the forerunner to dopamine, the “uplifting” neurotransmitter in the brain that sends out motivating and energizing messages that regulate mood and help you cope with stress. Stress impacts memory, concentration and other essential brain functions. Tyrosine can help you stay focused during the stressful times of life.*

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Check with your physician when using prescription medications along with food supplements.

Best ValueMemory Focus gives you all of these premium nutrients at a fraction of their individual cost. You would pay more than $100 to buy these ingredients separately, and you could not be assured of the right amounts. Memory Focus provides the correct dosages to make a difference in brain health, memory and mental clarity support.

Memory Focus Stock# Units Pkg/Size Wt.Lbs. Wholesale Price Catalog PriceDMF01 EA (1) 100-count 0.4 40.60 42.65DMF01 CA (6) 100-count 2.4 243.00 255.15

Memory FocusUnique combination of nutrients for sharper memory and optimum mental clarity

Nourish Your Brain & Gain

• Mental Sharpness • Focus • Concentration • Recall • Quick Thinking

4 APRIL 2015 ALTRUM www.altrumonline.com

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease.  Check with your physician when using prescription medications along with food supplements.

Ultra Multi (with Iron) is much more than a standard multivitamin. Its 86 ingredients give you more than 14 supplements in one formula. With more than 25 vitamins and minerals, antioxidants, phytonutrients, enzymes, herbs and amino acids, Ultra Multi is your foundation for well-being. *

This unique formula is balanced and whole for optimum health and vitality.*

Formulated to support:• Heart health*• Energy and mood*• Immunity*• Brain Function*

DON’T COMPROMISE ON QUALITYOne tablet of Ultra Multi contains more nutrition than best-selling one-per-day multivitamins.*

Same Premium Formula WITHOUT IRON

Ultra Multi with IronStock# Units Pkg/Size Wt.Lbs. Wholesale Price Catalog PriceDNU01 EA (1) 180 ct. 0.8 28.20 43.70DNU01 CA (6) 180 ct. 4.9 161.10 261.15

A.J.’s Ultra Multi without IronStock# Units Pkg/Size Wt.Lbs. Wholesale Price Catalog PriceDWI01 EA (1) 180 ct. 0.8 28.20 43.70DWI01 CA (6) 180 ct. 4.9 161.10 261.15

25Vitamins

& Minerals

12

Veggies

13

Herbs

8

SuperFoods

2

DigestiveEnzymes

8

BVitamins

A.J.’s Ultra Multi (without iron) is ideal for women past child-bearing age and men more than 50 years of age.

Ultra Multis

5 APRIL 2015 ALTRUM www.altrumonline.com

ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Order online at www.altrumonline.com

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Check with your physician when using prescription medications along with food supplements.

This comprehensive formula has optimal levels of key joint health ingredients MSM, glucosamine, chondroitin sulfate, boswellia, calcium and manganese.

Vision Power supplies the antioxidant power of carotenoids, lutein, lycopene, zeaxanthin, alpha lipoic acid and much more.May Help:• Night vision*• Keep eyesight strong, sharp and clear*• End eye strain, blurred vision and dry, irritated

eyes*• Reduce free-radical damage*• Promote circulation and nourish eye tissue*• Strengthen and protect eyes from harmful UV

radiation*

Joint FormulaStock# Units Pkg/Size Wt.Lbs. Wholesale Price Catalog PriceDJF01 EA (1) 60 ct. 0.3 18.60 30.15DJF01 CA (6) 60 ct. 1.8 106.50 180.10

Joint Formula

Vision PowerStock# Units Pkg/Size Wt.Lbs. Wholesale Price Catalog PriceDVP01 EA (1) 100 ct. 0.2 31.00 47.90DVP01 CA (6) 100 ct. 1.2 177.30 286.65

Vision Power

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Feel Your Best With ALTRUM Nutritional Supplements

ALTRUM is published by the ALTRUM Division of AMSOIL INC.ALTRUM product and Dealer Information is available from your independent AMSOIL/ALTRUM Dealer, or write to AMSOIL INC., 925 Tower Ave., Superior, WI 54880.Order ALTRUM products quickly and easily. Call 1-800-777-7094 and use your VISA/MASTER/DISCOVER CARD.

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ORDER #: 1-800-777-7094 | To Fax Your Order 1-715-392-5225 or 1-715-392-5267Dealers and Preferred Customers can order at www.altrumonline.com

*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent disease. Check with your physician when using prescription medications along with food supplements.

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