April 2010 Commerce

Embed Size (px)

Citation preview

  • 8/9/2019 April 2010 Commerce

    1/8

    COMMERCEAPRIL 2010 VOL. 21 NO. 4 WE FOCUS ON BUSINESS.

    NAPA CHAMBER OF COMMERCE CONNECTING COMMERCE TO COMMUNITY

    1556 First Street | Napa CA 94559 | 707.226.7455 | napachamber.com

    Welcome New Members!

    Spotlight: Alkar Human ResourceINSIDE

    and more...

    Two-Way Streets... Yes!

    City Guide Now Online

    A Clean Air Invitation

    The Napa Chamber o Commerce has ahistory o working with education to grow acondent, engaged, college and career readyworkorce. We are proud to do so again bysupporting the SC21 Napa Initiative(http://www.sc21napa.org/).

    The Napa Chamber supports the

    SC21 vision ounded in and unded by thecommunity in order to give all students thecritical 21st century skills needed or successin todays interconnected and ast-changingworld. The SC21 initiative provides studentswith classrooms where 21st Century skills- critical thinking, collaboration, creativeproblem-solving, and eective communication- are developed even as students meet Statecurriculum standards. Students becomeresponsible or their own learning andmastery, and grow in condence, maturity andability as they do so.

    SC21 classes are given using an

    instructional strategy o project-based learningacilitated by real-world use o technology(PeBL). The model entails studentsworking in groups on issues that requireintegration o inormation and skills acrossseveral disciplines and rom multiple sources,including the Internet. Teachers model

    2010

    PRESIDENTS CIRCLE

    The Valleys Daily News Source

    PREMIER SPONSORS

    DIAMOND LEVEL SPONSORS

    collaboration in addressing problems anddeveloping programs. Students motivate eacother to reach solutions. SC21 adapts anddevelops district-wide state o the art teacheand student practices that have been developover the past ourteen years here in Napa

    and since recognized and replicated in smalschools across the nation. (For inormationabout tours o SC21 acilities please call707-259-1726.)

    The mission o the NVUSD Boardo Education is to transorm lives by

    SeeSC21 next pag

    PG&Es New Energy Efciency OptionsHelp Businesses Reduce Costs

    Have you ever considered upgrading

    your business acilities to the latest inenergy-saving technologies but hesitatedto do so because o the high upront costs?Pacic Gas and Electric Company (PG&E)oers the New Eciency Options (NEO)program to promote innovative lightingtechnology that can reduce energy demandand cut energy costs signicantly enoughto generate a short payback period. Theseimproved technologies oer the same or

    SeeENERGYnext page

    better quality lighting, so business customer

    achieve savings without compromise.For example, recent advances in

    lighting technology could reduce lightingcosts rom 10 to 35 percent annually, eveni customers already have T8 lamps andelectronic ballasts in their acilities.

    NEO provides design assistanceand cash incentives or the ollowingtechnologies: high-lumen, extended-lie

    CREATING A STRONG LOCAL ECONOMY

    Accelerated Marketing GroupNet-Flow Corporation

    Redwood Credit UnionSilverado Resort

    Napa Valley Marketplace MagazineMarkstein Beverage Company

    Exertec Health & Fitness

    Charter Oak BankHawthorn Inn and Suites

    Queen o the Valley Medical Center

    Golden State WarriorsMark Coleman, State Farm

    Travis Credit Union

    Umpqua BankKathryn Fitzgerald, CFP

    SUPPORTING A SUSTAINABLE FUTURE

    Napa Chamber Supports21st Century Skills for Students

  • 8/9/2019 April 2010 Commerce

    2/8

    SC21continued rom previous page...

    April 2010 | COMMERCE | Page 2 | napachamber.com

    instilling 21st century skills and inspiringlielong learning in every student. NVUSDSuperintendent and Chamber board memberJohn Glaser is working with teachers,community leaders, parents and all whosupport this vision to ulll this mission opromoting twenty-rst century skills at alllevels throughout the district - particularly

    in the three comprehensive high schools orwhich current und-raising eorts, includingthose o the R. E. Schuler Foundation andAuction Napa Valley, are concentrated.

    When complete, SC21 will signicantlyimpact over 5,000 high school students eachyear, in addition to many younger ones in thelower grades whose teachers are already beingtrained in similar approaches.

    The magnicent new American CanyonHigh School has been designed as a 21stcentury high school. Napa and VintageHigh Schools are undergoing renovations,while lead teachers have been trained in

    SC21 teaching techniques, and as one-to-one computing has been added to the SC21classrooms.

    SC21 teachers report signicantlyincreased engagement, improved perormance,and richer understanding o both the materialsand the problem-solving process. And haventwe all seen the increased sel-condence thatallows a sophomore to articulate how such anexperience enhances her education to a room

    ull o Rotarians, Kiwanians, city councilmembers and others?

    Our Congressmen are impressed andsupportive. Foundations are interested. Butlocal action speaks louder than words.

    The Chamber was a key partner increating the rst New Technology HighSchool in 1995-7. That original model hassince been replicated in 41 schools nationally.Twenty-ve more will open in the next twoyears in Florida, Hawaii, Indiana, Texas,

    Louisiana and elsewhere. Other stateshope to be recognized as the cradle o 21stcentury education. But Napa has the clearestopportunity to take inspirational learning tothe next level.

    National policy or unding educationwith Race to the Top and Innovation grants,dened by the Obama Administration,ocuses on just such examples o educationaltransormation as the Napa communitycreated teen years ago then a blueprintor what a 21st century school should looklike. Partnering with teachers, administrators,students and community members, we

    are now positioned to create the blueprintor what a 21st century school districtshould look like. That leadership is ours toclaim. And with it comes the opportunityor signicant outside unding. Again, thedemonstration o local commitment andinvestment will be key.

    Change o this magnitude is not easy.With armation rom the wider community,teachers and students will have the tools and

    ENERGYcontinued rom previous page...

    T8 lamps and extra-ecient electronicballasts; suspended direct/indirect xtures;electronically ballasted metal halides;ceramic metal halide xtures and innovativelight-emitting diode (LED) lighting.

    NEO incentives oten oset the higherupront costs o these technologies. Cashincentives equal $0.07 per kilowatt-hour(kWh) plus $140 per peak kilowatt (kW)saved, which can cover nearly 30 percento the installation costs and help reduce thepayback period o a new lighting system.

    In addition, PG&E provides NEO

    participants ree expert consultation withproessionals who are versed in state-o-the-art technologies. They will provideparticipants with written specications

    customized or their acilities. Theexperts will also walk them through the

    entire process so they understand theprogram and capture available savings.

    Eligible NEO participantsinclude PG&E non-residential electricdistribution customers who pay thepublic purpose surcharge ound on mostcommercial electric accounts, and have20,000 square eet or more o businessspace. Projects must also be innovativein their design.

    For more details on qualiyinglighting technologies, please visithttp://www.pge.com/mybusiness/energysavingsrebates/rebatesincentives/

    neo/. For questions about eligibility orqualiying measures, please contactNEO at 1-866-348-2399 [email protected].

    Napa Business FocusYour Chambers Award Winning E-Newsletter

    membernews

    Read hot topic articles that will benet your businessonline atnapachamber.com/businessocus.

    support they need to ensure that all graduatepossess the skills necessary to competeeectively in college and in the workplace.It is our responsibility to ulll the vision oour children and or our community. As ournation increasingly recognizes the connectiobetween Americas economic success and thtransormation o public education, your NaChamber is ready to step boldly orward anhelp. We encourage all members to do thesame.How does Business beneft rom SC2

    Read more about SC21 in Lisa Battos CEOFocus on Page 3.

    Bringing attention

    to local and national

    issues that affect my

    business and giving

    me an opportunity

    to participate in the

    decision-makingprocess is what makes

    being a member of

    the Napa Chamber of

    Commerce important!~ Jim GuntherInnkeeper/Proprietor,The Inn on First

    YourNa

    paCham

    bers

    AwardW

    inning

    Enew

    slette

    r....

  • 8/9/2019 April 2010 Commerce

    3/8

    By Lisa Batto ACE,President/CEO

    CEOs FOCus

    Here are a ewreasons why I likethe SC21 programas a parent and as

    an employer...

    Chairmans FOCus

    By Randy Martinsen,President & CEOo AcceleratedMarketing Group

    2010 Napa Chamber oCommerce Chairman othe Board

    What employers aremissing from the youthin the workforce today.

    A ew Saturdays ago, I was at theGym watching my son nish up his leagueplay in the City o Napa Parks league. I wassitting next to an old high school riend whohappened to be a teacher. We got to talkingabout the SC21 project that the school

    district is working on implementing. I wasvery enthusiastic while she was skeptical othe program thinking it is just another adprogram and will dropped ater a couple oyears, so why get behind it.

    While she elt the program worked orNew Tech High, the other schools have verydierent populations. I asked her i she hadever been on a tour o New Tech High and shehad not. I gave her a quick overview about theway project-based learning worked, primarilyhow the process teaches them to be betterprepared or college and the workorce.

    CEO

    COMMENTARY

    The benets o project-based learning can

    be compared to our kids basketball programs.All the kids participate, they learn to listen to aleader, they hold their teammates accountableand they share in the success o doing a goodjob. This is exactly the reason why I make(yes, I do make) my son play basketball eventhough he whines, he does really like to play andhe is building lie-long skills.She ound this analogyinteresting and began askingmore questions about theprogram.

    Here are a ew reasonswhy I like the SC21 program

    as a parent and as anemployer: Thekidsworkacrosssocio-economic

    boundaries. This gives them a boost up whenthey leave their high schools and move on tocollege or the workorce. Being comortablecommunicating and working on a team areimportant skills that employers look orwhether the kids are looking or their rst jobor beginning their career.

    Ascomparedtotraditionalclassroomswherethe students are constantly being remindedto get their work in. Project-based learning

    I would like to discuss two importantissues this month. First o all, I want tocongratulate The Napa Valley DestinationCouncil (NVDC) or getting Napa Countyto agree on the ormation o the TouristBusiness Investment District (TBID). Kudosto Clay Gregory, CEO o NVDC, or all hishard work to bring about this much neededmarketing money to Napa County. The hardwork is not over yet, while the Cities o

    Napa, American Canyon and St. Helena haveagreed to be part o the TBID, Calistoga andYountville still have to agree. Those meetingswill happen on April 6th in each respectiveCity. We ask i you have a business or live inthose cities and agree that Napa Valley wouldbenet rom these dollars to publicize Napaas the destination it is to the world and bringmore business to the County that you will

    TBID AND TWO-WAYSTREETS

    they [prospectivebusinesses] will

    not lease propertyuntil the streets areconverted back to

    two-way.

    lobby your City Councils to vote yes on theTBID.

    Secondly, in my last newsletter I touchedon the conversion o Napas one-way streetsraised in ITT Committee in February. Asyou may recall, this is an issue that has beenvoiced to the City o Napa multiple times bythe Napa Chamber on

    behal o our membersover the past 24 years.In a recent meetingwith past Presidents/Chairmans o the NapaChamber o Commercewe discussed this issueand they unanimouslysigned a petition insupport o the Chamberpressing this issue orward again. Landownersin Downtown Napa have been repeatedly toldby prospective businesses they will not leaseproperty until the streets are converted back to

    two-way. In a time when Napa is strugglingthrough a slow economy, we think it isimperative the City take action immediatelyand make this happen as soon as possible.Visitors oten dont see the real downtownuntil they exit the City.

    We understand the complexity o theinterchange rom Hwy 29 and First Streetexit. Rough estimates by competent engineers

    have shown a cost o about $5 million tomake the necessary changes to keep tracfowing on Caliornia Blvd., and convert thinterchange so trac can enter Downtownon First Street. We believe this is a low-cost when compared to the more than $500million invested in Downtown Napa by theCity and independent developers over the lten years while much o Downtown spaceremains vacant o businesses that will attra

    dollars to the City o

    Napa.We believe the tim

    to act is now - whileNapa is going throughits Downtown SpeciPlan, and get thisproject moved to a higpriority on that list. Iencourage our Chambemembers to write to ou

    Mayor and City Council to reinorce theurgency o this project. We would like tosee a plan o action as soon as possible romthe City with comment and discussion rom

    businesses and community members in 20and a goal o completion in late 2011.

    The Chamber CEO and I have sent aletter along with the petition signed by pasPresidents/Chairmans to the Mayor and CiCouncil to ask or immediate action. Withyour help I believe we can get the plan inmotion this year.

    allows each student to be responsible ortheir work and to be accountable to eachother. What happens when a student doespull their weight? The team can re th

    student or poor perormance. How otendoes that happen? Almost never!

    Theprogramopensuptheirmindsandgives them permission or the rst time tocreative in a sae environment o their pee

    When I was at Napa High or a tour o new classrooms, I went around and talked to

    ew kids. One o them was mcousins son. He told me thathe teachers dont give muchdirection, and he liked the oclasses where the work wasset up step by step. So I saidSo you are saying that the

    teachers in this class are askyou to create stu together t

    get your project done, pretty much any wayyou want? Yes, was the answer and I like tother way better! To me that was a huge fathat the project-based learner or the SC21 kiis no-doubt going to be better prepared to enthe workorce or college and be prepared toexcel in both.

    I encourage you to experience your owtour at New Tech High, Vintage and Napa HSchools. Please go to http://www.sc21napa.SC21Napa/ or more inormation.

    April 2010 | COMMERCE | Page 3 | napachamber.com

  • 8/9/2019 April 2010 Commerce

    4/8

    PROVIDING NETWORKING OPPORTUNITIES

    The Napa Chamber o Commerce Napa Valley Business EXPO held onMarch 26th drew more than 500 people who visited the 66 vendor booths romlocal businesses and nonprot organizations.Best Booth marketing awards werepresented to Pine Ridge Winery, Alkar Human Resources, and Napa ValleyKitchen Gallery.

    April 2010 | COMMERCE | Page 4 | napachamber.com

    s

    1st Place BEST BOOTH winner:Pine Ridge WineryL-R: Jeff Butler, Randy Martinsen (NCCChairman), Debra Blanchard, Karen Rivers,Dorian Greenow

    L-R: Jeff Schechtman from KVON and ChamberCEO Lisa Batto broadcast live from the EXPO!

    2nd Place BEST BOOTH winner:

    Alkar Human ResourcesL-R: Gytahnna Loffgren, Jennifer

    Vidkjer, Liz Davis, RandyMartinsen (NCC Chairman),

    Minnette Nugent

    s

    s

    Napa Valley Business EXPO and MIXERat The Meritage Resort and Spa

    3rd Place BEST BOOTH winner:Napa Valley Kitchen GalleryL-R: Lynn Campagna, Randy Martinsen (NCCChairman), Denise Brown

    s

    The EXPO is a great opportunity to get myself out into the community and letpeople know about my business. I used to participate in this event several yearsago, but now I wanted to get reconnected and knew this was the best way.~ John Cardinale, State Farm Insurance

    Ive gotten more involved in the Chamber recently and have had so much funat the Mixers and Connect 4 Lunch that I wanted to participate in the BusinessEXPO also. These events introduce me to a lot of people that I would not havemet otherwise.~ Robert Nations, Senior Helpers

    We have participated in this event ever since it has been here at the Meritage.It is nice to get out and meet the public. We get lots of new clients from thisevent.~ Richard A. Beller, M.D., Eye Care Center of Napa Valley

    We come to the Business EXPO for EmployerNetworking and to get the word out to the generalpublic. Today we are promoting our EmergencyRide Home Program, Carpool/Vanpool Assistance,and Local and Regional Public Transit.~ Sorel Klein, Solano/Napa Commuter Info

    This EXPO is the bestone that I do. Peopleremember us and thenthey call us when theyhave an event. We get lotsof local Napa business.~ Pauline Seago,Ace Casino Game Rentals

    We wanted to get morepeople to know about usand be able to sample ourfood. Were serving chickenmasala with polenta andare offering coupons forfree appetizers here at the

    EXPO.~ Adriano, Chef/Owner,

    Ristorante La Strada

  • 8/9/2019 April 2010 Commerce

    5/8

    AttorneysLaw Ofce o Douglas PharrDouglas Pharr, (707) 258-26541700 Second St Ste 333, NapaWebsite: www.napavalleylawoce.com

    Meibeyer Law GroupCharles Meibeyer, (707) 963-7703

    1236 Spring Street, St. HelenaEmail: [email protected]: www.meibeyerlaw.com

    Attractions, Tours & SightseeingNapa Walking TourGeorge Webber, (707) 694-5097Email: [email protected]: www.napawalkingtour.com

    BanquetsThe Adobe HouseAlma Fuentes, (707) 255-4310376 Soscol Avenue, NapaEmail: [email protected]

    Business ConsultantsPaul Arenson, Personal Achievement Coach(707) 944-8176PO Box 53, YountvilleEmail: [email protected] Website: www.paul-success.com

    EmbroiderySeams When Pigs Fly EmbroideryLaura Priolo, (707) 552-59593431 Broadway Ste A-3,American CanyonEmail: [email protected]: www.seamswhenpigsfy.com

    WElCOmE nEW mEmbErs!

    Emergency MedicineNapa Valley Emergency MedicalGroupTony Mottalei, (707) 257-40141000 Trancas St - Dept. o EmergencyMedicine, NapaEmail: [email protected]

    Entertainment & PerormanceThe Rhythm CatsJim Adamson, (707) 225-7704NapaEmail: [email protected]

    Uptown TheatreSheila Groves Tracy, (707) 259-01231350 Third St, NapaEmail: [email protected]: www.uptowntheatrenapa.com

    Film & Video ProductionHerbey ProductionsSeth Herbey, (707) 226-1101

    PO Box 3782, YountvilleEmail: [email protected]: www.herbeyproductions.com

    Interior DesignsDecoration ArtsEric Brever, (707) 514-7278100 Silver Eagle Way, VacavilleEmail: [email protected]: www.decorationarts.com

    Motorcycles Sales / RepairHarley-Davidson/Buell o VallejoJoy Read, (707) 643-14131600 Sonoma Blvd, Vallejo

    Website: www.harleyvallejo.comRestaurantsRistorante La StradaMartin Gonzalez, (707) 226-30276240 Napa Vallejo, Hwy 29,American CanyonEmail: [email protected]: www.lastradanapa.com

    For a complete listing ofNapa

    Chambermembers, updated daily, go to

    napachamber.com

    mEmbEr bEnEFit bullEtin

    To learn more benefts o membership, visit napachamber.com or phone us at 707.226.7455

    Connect with us...NapaChamber

    Senior ServicesVisiting Angels Sonoma/NapaAlbert DeSilver, (707) 528-02222245 Montgomery Dr Ste B-1, SantaRosaEmail: [email protected] Website: www.visitingangels.com/

    santarosa

    StorageNapa Midtown StorageLouise Heck, (707) 257-8877895 Jackson St, NapaEmail: [email protected] Website: www.storagenapa.com

    Travel ConsultantsMy Pampered TravelerJessica Peuer, (707) 738-2080American CanyonEmail: [email protected] Website: www.mypamperedtraveler.com

    April 2010 | COMMERCE | Page 5 | napachamber.com

    COMING SOON...

    AUDIO & VIDEO IN YOURCHAMBERDIRECTORY LISTING!

    Napa Chamber of Commerce

    The Napa Chamber understands the trending-techavenues or marketing your business and we wantto make sure you have access to these marketingadvantages by connecting your Business DirectoryListing to your video and audio messaging.

    Stay tuned or more ino on how to make thistechnology work or you!

    Renew your resources...

    by using the NapaChambers

    Green BusinessDirectory

    online at napachamber.com

    Your Napa ChamberSupporting A Sustainable Future

  • 8/9/2019 April 2010 Commerce

    6/8

    April 2010 | COMMERCE | Page 6 | napachamber.com

    Ts, M 18Napa Valley Marriott Hotel & Spa

    Lnchon 11:30 .m.$55 P Pson

    Fo mo nfomtoncontct th Np Chmbt 707.226.7455 ost onln t

    napachamberfoundation.org

    This event recognizes localcommunity leaders, individuals and

    businesses for their outstandingleadership, contributions and/orachievements toward the bettermentof the communities of Napa Valley.

    Who th Hos nO Commnt?

    Join us to celebrate honors given in theollowing categories:

    This event is presented in partnership with

    The ValleysDaily NewsSource

    Media Partners

    OuTSTaNdiNg COMMuNiTy BOOSTer

    OuTSTaNdiNg HeaLTHCare PrOFeSSiONaL

    OuTSTaNdiNg NaPa VaLLey COLLege STudeNT

    OuTSTaNdiNg HOSPiTaLiTy/TOuriSM aWardOuTSTaNdiNg NONPrOFiT eMPLOyee

    OuTSTaNdiNg NONPrOFiT OrgaNizaTiON Are you using your2010 City Guide,

    BusinessDirectory &

    Event Calendar?If you need more, stop by

    the Chamber!

    EventandSemCalendar

    YourNapaChamberhasthebestbusiness

    calendarofeventsintheNapaValley.Keepthis

    cardhandytoscheduletheeventsandworkshops

    thatwillhelpyousucceed!Lookonlineforother

    eventsnotlistedhere,suchasConnect4Lunch

    andSecondWednesdaySalon.Alsoavailableatnapachamber.comistheonline

    AT-A-GLANCEEventCalendar.Theonline

    calendariseasytobookmarkandwillassistyou

    inmaximizingyournetworking,marketing,and

    businesseducationeffortswiththeevents,dates,

    times,venues,andregistrationlinksallonone

    page.ConnectwithusFacebookandTwitter,

    too!napachamber.com707.226.7455

    Now available online atvillageprole.com/california/nap

    Dear Napa County business owner,

    The Napa Valley Clean Air Coalitionwould like to invite you and your business toparticipate in a new program that promotesgreen, sustainable tourism throughout NapaValley. Napa Valley Car Free provides toolsor travelers to plan car ree and car litevisits to the Valley. It includes inormationon transportation services, links to localand regional public transportation systemsand connections to airports and other travel

    destinations. The highlight o the Napa ValleyCar Free site is special oerings or car reeand car lite visitors. By participating in thisprogram your business can distinguish itselas car ree-riendly, and urther highlight yoursupport or sustainable tourism.

    How the program works for your business:

    1. Your Business develops a specialoering or Napa Valley visitors who registerat http://napavalleycarree.ino/business_registration.php and pledge to travel car reeor car lite during their stay in Napa Valley.

    2. Fill out the application orm on-lineand submit your promotions or Napa ValleyCar Free participants. Your business will be

    eatured on www.napavalleycarree.ino witha direct link to your website highlightingyour promotion or car ree travelers. Thereis no cost or ee or becoming a participatingbusiness

    3. We request that you place areciprocal link to www.napavalleycarree.inoon your website.How the program works for visitors:

    1. Visitors go to www.napavalleycarree.ino and register to receivepackage details and a conrmation code.

    2. They then book their stay at one othe hotels eatured on the website as a Napa

    Valley Car Free Participant and plan their tripby looking through the eatured activities,hotels, restaurants and trips on the website.

    3. Once visitors arrive, they mustpresent their printed Napa Valley CarFree conrmation voucher at any o the

    participating businesses to receive thediscounts and promotions.

    I you are interested in participating in launch o the Napa Valley Car Free programplease ollow this link to complete the on-linorm and submit your Car Free promotions.We will send you a conrmation once yourinormation is added to the webpage. Formore inormation on this program please

    contact Stephanie Anderson at [email protected].

    Napa Valley Car Free was developedby the Napa Valley Clean Air Coalition, paro the Bay Area Air Quality ManagementDistricts community outreach eorts. Formore inormation on the Napa Valley CleanAir Coalition, visit http://www.sparetheair.org/Get-Involved/Your-Community/ResourTeams/Napa.aspx.

    Sincerely,The Napa Valley Clean Air Coalition

    SUPPORTING ASUSTAINABLE FUTURE

  • 8/9/2019 April 2010 Commerce

    7/8

    WE FOCus On businEss

    The Napa oce o Alkar HumanResources opened in May o 1985; thebusiness has been thriving in the NorthBay or 25 years. In 1985, Al Habergerwas getting ready to retire and had theidea o opening a Personnel business. Herecruited his daughter Elizabeth LizDavis, along with a consultant namedMargaret Semrad to open Alkar PersonnelServices. With nancial support romher ather Al, and Margarets expertise,Liz had the tools and passion to ulllher athers dream. Alkar was openednot only as a personnel service providingull-time and temporary stang, but alsoas a business-to-business service providerwith an extra personal touch. Their goalhas always been to work closely withlocal businesses ullling their stangneeds and providing them with thepersonnel that will help them to improveproductivity, quality and bottom lineresults.

    As the wine industry in the NorthBay began to grow, Alkar recognized theneed or experienced winery personnel.

    Chamber Member Spotlight:

    Alkar Human Resources Celebrates 25 Years

    In 1992 under Lizs direction, Alkarcreated its winery division and was oneo only two North Bay stang companyto provide skilled and sorely neededproduction labor to local wineries. Alkarnow supplies wineries throughout theNorth Bay with qualied bottling, cellar,hospitality, administrative, nance andmanagement sta. 1992 also saw anupdating to the current logo and a namechange to Alkar Human Resources.

    In 1996 Alkar opened its secondoce in Suisun, CA, to be more readilyavailable to their growing Solano clientbase. Between the two oce Alkar servesover 30 dierent industries. The primaryindustries represented are wineries,hospitality, manuacturing and health care.

    Alkar uses a detailed, ullyautomated, in-depth testing process.Alkars computerized skills evaluationsystem, Kenexa Prove It!, is used ina variety o ways to assess individualapplicants in clerical, sotware, industrial,healthcare, nancial and technical jobclassications. There are more than 1,000

    April 2010 | COMMERCE | Page 7 | napachamber.com

    Your Napa Chambers COMMERCEnewsletter is a vital 8-page electronicnewsletter currently reaching a subscriber baseo over 1,850 Napa Chamber o Commercemember emails each month and has asuccessul average open rate o 34%. Thistimely publication keeps our members up-to-date with legislativeissues, member benets, networking and event opportunities, and otherbusiness concerns in the Napa County area and State o Caliornia.

    Other Chamber advertising opportunities are:audioandvideolinksonthebusinessdirectorypagesBusinessFocuse-newsletterhotsheets,

    e-sheetsradiointerviewsM2Msavingsprogrameventsponsorships

    SeeSPOTLIGHTnext page.

    dierent types o tests available and thissystem enables Alkar to send pre-screenetested, tried and trained employees out onassignment. Alkar has one o the largestdatabases o proven perormers in theNorth Bay, so can be relied upon to supplthe right skills or their clients fexiblestang needs.

    As Liz looks back on the past 25

    years and celebrates her business she saysThe last 25 years has been an incrediblejourney. Its been exciting to be part osuch a vital community and be able togive back to those businesses, individualsand organizations who have helped Alkarbecome the premiere stang service in thNapa Valley.

    Alkar Controller Jason Lewis sees theconomic climate gradually improvingin 2010, I expect 2010 to be better than

    Get your messagein front of hundredsof Napa Valleybusiness andcommunity people...

    CREATING A STRONG LOCAL ECONOMY

    Call Katherine Zimmer at

    707.254.1147for space reservations

    and specials...

    or email:

    [email protected]

    Now with two locations to serve you better.630 Airpark Road Suite D & 1556 First Street Suite 102

    707 257-6555

  • 8/9/2019 April 2010 Commerce

    8/8

    Upcoming Events... maximize your networking!

    NAPA CHAMBER 2010 OFFICERSRandy Martinsen, Chairman of the Board .................... Accelerated Marketing Group

    Ryan Gregory, Chair-elect..................................... Riechers & Spence Associates, Inc.

    Debra Dommen, Vice-Chair Advocacy ..........................Winegrowers o Napa County

    Cathy Poliak, Vice-Chair Membership ......................................CBPoliak HR SolutionsKent Kuhlmann, Vice-Chair Resources ........................... Retirement Capital Strategies

    Cherie Knox, Treasurer..............................................................Redwood Credit Union

    Mike Silvas, Immediate Past-Chair....................................Wine Country Fine Properties

    M I S S I O NAs the membership organization forbusiness, we promote our communityseconomic vitality and quality of lifethrough leadership development,advocacy, facilitation and education.

    BENEFIT from being amember o the NapaChamber o Commerce

    For membership information call

    Sherrell Harper at 707.257.4598

    or Rebecca Johnson at 707.254.1142

    Creating a Strong Local Economy

    Promoting the Community

    Providing Networking Opportunities

    Supporting a Sustainable Future

    Representing Business to Government Engaging in Political Action

    COMMERCEeditorial is exclusively produced bythe Napa Chamber o Commerce,

    1556 First Street, Napa, CA 94559. 707.226.7455

    EDITOR: Katherine ZimmerPlease email submissions [email protected]

    For more information call707.226.7455 or visit our

    website and registerfor events online atnapachamber.com

    March 17, 2010

    Wake Up Your

    BusinessWednesdayNapa Chamber Boardroom

    7:30 a.m. to 9:30 a.m.

    Social Media

    Marketing

    April 2010 | COMMERCE | Page 8 | napachamber.com

    SPOTLIGHTcontinued rom previous page...

    2009, however it will probably be a gradualrecovery. During these tight economic timeswe will continue to strategize our eortsand modiy our business plan to be readyto help our clients respond to their businessneeds in a recovering market. Liz Daviscontinues; at Alkar, we believe the truestmeasure o our success will be the degree towhich our clients view us, not as a vendor,but as a business partner in a strategicalliance, developing creative solutions tomeet their unique needs.

    For more inormation on Alkarsservices go to www.1alkar.com or call707.224.5468.

    April 29, 2010

    All-County

    MIXERWinecare Logistics

    644 Hanna Drive

    American Canyon5:00 p.m. to 7:00 p.m.

    Bring plenty of

    business cards!

    April 15, 2010

    MIXPONapa Valley Marriott

    Hotel & Spa3425 Solano Ave, Napa

    5:30 p.m. to7:00 p.m.

    A great advertising

    opportunity for your business!

    Ads are now available

    in the Napa ChambersCOMMERCE newsletter!

    Contact Katherine Zimmer formore information at

    707.254.1147 [email protected]

    NEWFORMAT!

    NAPA CHAMBER STAFFLisa Batto, ACE, President/CEO, 707.226.7455, [email protected]

    Katherine Zimmer, VP Marketing & Communications, 707.254.1147, [email protected]

    Sherrell Harper, Membership, 707.257.4598, [email protected]

    Rebecca Johnson, Membership, 707.254.1142, [email protected]

    Jayson Johnson, Creative Manager, 707.254.1144, [email protected]

    Paula Wick, Customer Service, 707.226.7455, [email protected]

    Lynn Page, Sr. Administrator / Event Specialist, 707.254.1145, [email protected]

    Christine Sullivan,Administrative Assistant, 707.254.1143, [email protected]

    Caryl Chakerian, Communications, 707.738.6053, [email protected]

    NAPA CHAMBER BOARD OF DIRECTORSDean Bowen, Net-Flow Corporation; John Cardinale, State Farm Insurance; LindaChampagne, Artesa Winery; Sandra Elles, Napa County Farm Bureau; Ken Frank, La ToqueJohn Glaser, Napa Valley Unifed School District; Pamela Gleeson, Santen Inc.; SpencerGraham, Elizabeth Spencer Wines; Clay Gregory, The Napa Valley Destination Council;Cathy DAngelo Holmes, Coldwell Banker Commercial; Stanton Lawson, Sequoia SeniorSolutions; Bill Lockhart, Edward Jones; Kara Long, Tugboat, Inc.; Barry Martin, City oNapa; Kevin Massie, Napa Ford Lincoln Mercury; Sherry McKillop, Follow Your CompassShawn Milburn, Napa Valley Marriott Hotel & Spa; Dennis Pedisich, Napa Community BankJaime Penaherrera, Queen o the Valley Hospital Foundation; Richard Rybicki, Rybick

    & Associates; Don Shindle, Westin Verasa Napa; Brenda Speth, Napa Valley Register;Jay Williamson, Williamson and Company.HONORARY DIRECTOR: Julian Weidler, Retired.

    save the date!for the best benet go

    tournament in the ValleyFriday, July 16, 201