APPLIED INJURY PREVENTION RESEARCH Kelli England Will, Ph.D.
Associate Professor of Pediatrics & Clinical Psychologist
Eastern Virginia Medical School
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What we do (in a nutshell) Design theory-driven interventions
to target prevalent health threats Apply for funding to test and
evaluate the interventions Run studies of the interventions to
evaluate their effectiveness If effective, package and disseminate
the interventions and publish on the results My team has 3
currently funded projects, all relating to motor vehicle
safety
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Teen Distracted Driving Intervention Using an anti-manipulation
strategy vs. lecture approach Multi-component, whole school
approach Series of posters, contests, with social media Student
involvement throughout Piloting at 2 high schools in VB 1 control,
1 intervention surveys, driver observations, focus groups Funded by
DMV/EVMS In Control: Beyond Distraction
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Goal is to train professionals in the use of 2 of our
empirically supported interventions for car safety Boost em in the
Back Seat video intervention (www.boosterseats4safety.org) Make it
Click Initiative (www.umakeitclick.org) Creating online training
courses for CE credits Working with lead agencies of each
profession Funded by CDC Professional Training Grant
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5 Make it Click
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6 Boost em in the Back Seat
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Car Safety Messages Study 2-site experimental study to advise
on how the US should message parents regarding car seat safety and
seat selection What is the most effective method of framing the
NHTSA CPS guidelines to increase parents knowledge and improve
correct seat selections? Parents will view 1 of 4 alternative
messages or a control and respond to pre-post assessments in a
computer lab setting Working with TransAnalytics in Philadelphia
Funded by NHTSA
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Contact us for more information! Kelli England Will, Ph.D.
[email protected] 757-668-6449 Erin Maple, MPH [email protected]
757-668-6414 Interested in getting involved?