Display Properties

Size and color options are immediately available

to customers when viewing items in the apparel

category. Once the size and color a customer

desires has been selected they can easily view

the product that they have selected and add it to

their shopping cart. Alternatively, customers can

click on the “pricing and availability” chart to see

a full list of the color and size combinations

available for the product and the different

merchants listing the item.

Apparel pages utilize matching, this is the

process Amazon uses to bring offers from

multiple merchants for the same item and display

them to the customer simultaneously on the

product detail page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Product Type

Search Terms

Clothing Type (shirt, blazer)

Department (men’s, women’s)

Style Keyword (describes the product)

Quantity

Apparel

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes

Swatch Images (where applicable)

Bullet Points

Description

Display Properties

Automotive pages utilize matching, this is the

process Amazon uses to bring offers from multiple

merchants for the same item and display them to

the customer simultaneously on the product detail

page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer (if UPC is not provided)

Manufacturer Part Nbr (if UPC is not provided)

Product Type (AutoPart)

Item Type (see the Item Classification Guide)

Item Package Quantity

Search Terms

Quantity

Automotive

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Bullet Points

Description

Additional Elements (Displayed)

Item Weight

Height

Length

Width

The Amazon Auto Partfinder lets

customers simply enter information

about their car (such as the year, make

and model) in order to display products

relevant to them. The customer can

save their information in their “Garage”

and use it as the basis for future

searches.

To leverage the Auto Partfinder, you

enter the manufacturer, manufacturer's

part number, title, and UPC (and other

information, such as the size and color)

for your auto parts products. If you

supply this information, Amazon.com

will attempt to match your product to

one auto parts in our database.

Automotive - Partfinder

To assist in matching your products to the Partfinder database we recommend you provide the Part Type ID; this attribute has been defined by the

Automotive Aftermarket Industry Association (AAIA). There is both a string value and a numeric equivalent value (ID). Amazon.com is using the ID,

per the AAIA ACES and PIES XML delivery specifications. To see a complete and up to date version of the ID's, please refer to the Parts

Configuration Database (PCDB) on the AAIA website at: http://www.aftermarket.org/eCommerce/eCatalog/eCatalog.asp.

Display Properties

Baby pages utilize matching, this is the process

Amazon uses to bring offers from multiple

merchants for the same item and display them to

the customer simultaneously on the product detail

page.

Baby supports the Child display model meaning the

detail page updates (Image, Bullet Points,

Description, etc.) based upon the child SKU

selected.

The following variation types are supported:

•Size

•Color

•Size-Color

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Product Type (BabyProducts)

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Baby

Required Elements (Displayed)

Product Name

Manufacturer

Main Image

Item Price

Variation Attributes

Bullet Points

Description

*The Beauty category is gated, only authorized

sellers are allowed to list products within this

category. Authorization is by invitation only

Beauty products may be listed in Health &

Personal Care without authorization.

Display Properties

Beauty detail pages will only display

information given in relation to the parent SKU,

regardless of alternate child SKU information

selected in the drop down list.

The following variation types are supported:

•Size

•Color

•Scent

•Size-Color

•Size-Scent

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer (if UPC is not provided)

Manufacturer Part Nbr (if UPC is not provided)

Product Type (BeautyMisc)

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Beauty

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes

Swatch Images (where applicable)

Bullet Points

Description

Desired Elements (Only in H&PC / Beauty)

Ingredients

Indications

Directions

Warnings

Display Properties

Electronics pages utilize matching, this is the

process Amazon uses to bring offers from multiple

merchants for the same item and display them to

the customer simultaneously on the product detail

page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer

Product Type (PC, PDA or ConsumerElectronics)

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Electronics

Required Elements (Displayed)

Product Name

Main Image

Item Price

Bullet Points

Description

Required To List within PC Required To List within PDA

Hard Drive Size & Unit of

Measure

Memory Type

Hard Drive Interface RAM Size & Unit of Measure

Computer Memory Type Screen Resolution

RAM Size & Unit of Measure Color Screen (y/n)

Processor Brand, Speed,

Type and Count

Operating System

Operating System

Hardware Platform

Required elements if listing PC’s or PDA’s

*The Gourmet category is gated, only authorized

sellers are allowed to list products within this

category. Authorization is by invitation only

Gourmet products may be listed in Grocery without

authorization.

Display Properties

Gourmet supports the Child display model meaning

the detail page updates (Image, Bullet Points,

Description, etc.) based upon the child SKU

selected.

The following variation types are supported:

•Size

•Flavor

•Flavor-Size

Required Elements (Not Displayed)

SKU

Manufacturer

Product Type (GourmetMisc)

Package Quantity

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Gourmet

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes

Bullet Points

Description

Display Properties

Grocery supports the Child display model meaning

the detail page updates (Image, Bullet Points,

Description, etc.) based upon the child SKU

selected.

The following variation types are supported:

•Size

•Flavor

•Flavor-Size

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer

Product Type (Food or Beverages)

Package Quantity

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Grocery

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes

Bullet Points

Description

Category Display Properties

Health and Personal Care supports the Child

display model meaning the detail page updates

(Image, Bullet Points, Description, etc.) based upon

the child SKU selected via the drop-down lists.

The following variation types are supported:

•Size

•Color

•Count

•Flavor

•Size-Color

•Flavor-Count

•Flavor-Size

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC)

Manufacturer

Product Type (HealthMisc)

Item Type

Search Terms

Quantity

Health & Personal Care

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes (where applicable)

Bullet Points

Description

Desired Elements (Displayed)

Ingredients

Indications

Directions

Warnings

Display Properties

Home (Bed & Bath) detail pages update

(Image, Bullet Points, Description, etc.) based

upon the child SKU selected via the drop-down

lists.

There are approximately 90 variation types

supported, some popular choices include:

•Size

•Color

•Color-Size

•Material-Color

•Occasion-Color

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer

Product Type (BedAndBath)

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Home – Bed & Bath

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes

Swatch Images (where applicable)

Bullet Points

Description

Display Properties

Home (Furniture & Decor) detail pages update

(Image, Bullet Points, Description, etc.) based

upon the child SKU selected via the drop-down

lists.

There are approximately 90 variation types

supported, some popular choices include:

•Size

•Color

•Color-Size

•Material-Color

•Occasion-Color

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer (if UPC is not provided)

Manufacturer Part Nbr (if UPC is not provided)

Product Type (FurnitureAndDecor or OutdoorLiving)

Item Type (see the Item Classification Guide)

Search Terms

Item Package Quantity

Quantity

Home – Furniture & Décor / Outdoor Living

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes (where applicable)

Swatch Images (where applicable)

Bullet Points

Description

Display Properties

Home (Kitchen) detail pages update (Image,

Bullet Points, Description, etc.) based upon

the child SKU selected via the drop-down

lists.

There are approximately 90 variation types

supported, some popular choices include:

•Size

•Color

•Color-Size

•Material-Color

•Occasion-Color

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer

Manufacturer Part Number

Product Type (Kitchen)

Item Type (see the Item Classification Guide)

Search Terms

Item Package Quantity

Quantity

Home – Kitchen

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes

Swatch Images (where applicable)

Bullet Points

Description

Display Properties

Jewelry detail pages will only display information

given in relation to the parent SKU, regardless of

alternate child SKU information selected in the drop

down list.

There are several variation types supported, some

popular choices include:

•Length

•Metal Type

•Size

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Product Type

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Jewelry

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Variation Attributes

Material

Description

Diamonds Pearls Gemstones Necklace /

Bracelets

Metals

Total Diamond

Weight

Type Type Length Type

Number of

Stones

Minimum Color Lab Created Length UOM Stamp

Stone Cut Luster Weight

Stone Color Shape Weight UOM

Stone Clarity Uniformity

Stone Shape Size Per Pearl

Stone Weight Number of

Pearls

Lab Created

Required elements if listing…

Display Properties

Pet Supply pages utilize matching, this is the

process Amazon uses to bring offers from multiple

merchants for the same item and display them to

the customer simultaneously on the product detail

page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer (If UPC is not provided)

Manufacturer Part Nbr (if UPC is not provided)

Product Type (PetSuppliesMisc)

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Pet Supplies

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Bullet Points

Description

Display Properties

Sporting Goods detail pages will only display

information given in relation to the parent SKU,

regardless of alternate child SKU information

selected in the drop down list.

Sporting Goods pages utilize matching, this is

the process Amazon uses to bring offers from

multiple merchants for the same item and display

them to the customer simultaneously on the

product detail page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Product Type

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Sporting Goods

Required Elements (Displayed)

Product Name

Manufacturer

Main Image

Item Price

Variation Attributes

Bullet Points

Description

*Clothing items, such as jerseys, cleats, and goggles, need

to be uploaded using the apparel template to be able to list

the items properly. You can use the apparel template and

insure that your products will appear both in the Apparel

and Sporting Goods Categories by using the term “athletic”

or “outdoor” in the “OccasionAndLifestyle” along with the

name of the related sport (baseball, soccer, hiking, etc.) .

Display Properties

Tools pages utilize matching, this is the process

Amazon uses to bring offers from multiple

merchants for the same item and display them to

the customer simultaneously on the product detail

page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Tools

Required Elements (Displayed)

Product Name

Manufacturer

Main Image

Item Price

Bullet Points

Description

Display Properties

Toys pages utilize matching, this is the process

Amazon uses to bring offers from multiple

merchants for the same item and display them to

the customer simultaneously on the product detail

page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Product Type (ToysAndGames)

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Toys

Required Elements (Displayed)

Product Name

Manufacturer

Main Image

Item Price

Bullet Points

*Merchant Minimum Age

*Merchant Maximum Age

*Manufacturer Minimum Age

*Manufacturer Maximum Age

Description

*A manufacturer’s minimum and maximum age range is

required for all toys listed through Amazon. It is very

important to note that this age range is often too broad for

customers to easily pin point products for the age range

they are searching for on-line. For this reason we will also

require a merchant-provided age-range for all toys that

will better define the products for our mutual customers.

*Baby Apparel should be loaded in the Apparel Category

(where product variations are supported)

Display Properties

Watches detail pages will only display information

given in relation to the parent SKU, regardless of

alternate child SKU information selected in the

drop down list.

Watches pages utilize matching, this is the

process Amazon uses to bring offers from multiple

merchants for the same item and display them to

the customer simultaneously on the product detail

page.

Required Elements (Not Displayed)

SKU

Standard Product ID (UPC or EAN)

Manufacturer

Manufacturer Part Number

Item Type (see the Item Classification Guide)

Search Terms

Quantity

Watches

Required Elements (Displayed)

Product Name

Brand

Main Image

Item Price

Bullet Points

Description