National Planning AssociationNational Planning Association

2010 Conference2010 Conference

Community Education and EngagementCommunity Education and Engagement

Joseph Horwedel, A.I.C.P.Joseph Horwedel, A.I.C.P.

City of San JoseCity of San Jose

Community EducationCommunity Education

Neighborhood AcademyNeighborhood Academy

Neighborhood CommissionNeighborhood Commission

Web Site MaterialsWeb Site Materials

Topical ToursTopical Tours

Neighborhood AcademyNeighborhood Academy

Planning 101Planning 101 What is a General Plan and Zoning?What is a General Plan and Zoning? Policy vs. ordinancePolicy vs. ordinance

Environmental ReviewEnvironmental Review What are significant impacts?What are significant impacts? What is mitigation?What is mitigation?

Enforceable Permit ConditionsEnforceable Permit Conditions Difference between zoning and permit Difference between zoning and permit

conditionsconditions Ask who, what when and howAsk who, what when and how

Smart Growth MaterialsSmart Growth Materials

Creative GraphicsCreative Graphics

Creative GraphicsCreative Graphics

Bus TourBus Tour

Community Community EngagementEngagement

Community EngagementCommunity Engagement

Engagement MethodsEngagement MethodsCommunity forumsCommunity forumsWeb sitesWeb sitesSurvey toolsSurvey toolsSocial MediaSocial MediaAlternative mediaAlternative media

Community EngagementCommunity Engagement

Variety of settings and formats of forums

Community Workshop - Community Workshop - VisioningVisioning Simultaneously Simultaneously

conducted in conducted in Spanish and Spanish and VietnameseVietnamese

Table discussions Table discussions in Mandarin and in Mandarin and Cantonese Cantonese

Lego Exercises:Lego Exercises:

Community Workshops & Community Workshops & Task ForceTask Force

Task Force Meetings:Task Force Meetings:

Community EngagementCommunity Engagement

Web SitesWeb Sites

Community EngagementCommunity Engagement

WikiplanningWikiplanning

Community EducationCommunity Education

WikiPlanningWikiPlanning

Both the total number and the demographic distribution of participants establish this technology as a very effective outreach tool. The 4,463 participants swamp the total number of distinct participants that we’ve had in our 2+ year process!

Lee Butler

Senior Planner, City of San Jose

Section 1 Survey Data - Age & Resident Breakdown

0100200300400500600700800900

1000

18-25 26-40 41-55 >55

Age Group

Nu

mb

er

of

Re

sp

on

se

s

Living in San Jose:

Living Outside SanJose:

Total:

Online SurveysOnline Surveys

Community EngagementCommunity Engagement

Social MediaSocial Media

Engaging the Engaging the CommunityCommunity

Alternative MediaAlternative Media