Embed Size (px)
Citation preview
“Socializing Your Project With Your Stakeholders”
March 28, 2013Mr. Roberto “Bobby” Lago, PMP
Director of Public Relations, PMI Emerald Coast‐Panama City Branch
“Making Project Management Indispensable for Business Results.” ®
“Making Project Management Indispensable for Business Results.” ®
How many times have you, the Program/Project Manager had a
great idea for a Program/Project but it seems it takes no traction?
Are Projects a Living, Breathing, entity? (unlike the U.S. Constitution…)
Why some good projects get defunded while others that seem to
offer very little merit flourish in funding?
Politics? What politics?
PM‐Questions to Ask Yourself
“Making Project Management Indispensable for Business Results.” ®
Project Management Process Groups:InitiatingPlanningExecutingMonitoring & ControllingClosing
Project Knowledge Areas:Integration ManagementScope ManagementTime ManagementCost ManagementQuality ManagementHR ManagementCommunications Management Risk Management (so dear to my )Procurement Management
“Making Project Management Indispensable for Business Results.” ®
Communications ConceptsTypes of Communication:
VerbalWrittenNon‐Verbal
Statistics in Communication:55% of message is transmitted physically‐ (by Body
Language) rather than verbally (words & tone). 38% of message is communicated by pitch and tone of
voice.7% of the message is communicated by words.
“Making Project Management Indispensable for Business Results.” ®
Communications ConceptsConsider Communication Barriers
Noise or distanceDistorted Perceptions/ MoodDistrusted SourcesTransmission ErrorsPoorly Encoded Message
Consider Communication EnhancersRelevanceSimplicityOrganizationRepetitionActive Listening
“Making Project Management Indispensable for Business Results.” ®
Communications Management Project Knowledge Area:
Identify Stakeholders {Initiating Process Group}
Plan Communications (internal/external) {Planning Process Group} Communications Plan is an output!
Distribute Information {Executing Process Group}
Manage Stakeholder Expectations {Executing Process Group}
Report Performance {Monitor & Controlling Process Group}
Communicate Completion of Project {although not in PMBOK®}
“Making Project Management Indispensable for Business Results.” ®
If You Don’t Know What You Don’t Know, thenYou REALLY Don’t Know!
Effect a Stakeholder Analysis
Keep Satisfied Manage Closely
Keep INformedMonitor
Level of Influence
Level Of
Power
4th version of the PMBOK®
“Making Project Management Indispensable for Business Results.” ®
Stakeholder AnalysisID the Stakeholders
Classify Stakeholders “who’s who in the playground”Power/Interest Grid Power/Influence GridInfluence /ImpactSalience Model
•A
•C
•B
•E
•D
“Making Project Management Indispensable for Business Results.” ®
Know Your Stakeholders!!!!(and you shall know who holds the steak! ☺)
“Making Project Management Indispensable for Business Results.” ®
Influencing People & Gaining Support
Keep the Team Appraised
Project Success!
Initiating Project‐ Selling the Concept to Stakeholders
Communications Management
“Making Project Management Indispensable for Business Results.” ®
MANAGE STAKEHOLDER EXPECTATIONS
Understand YOUR Project!Know your finances/funding‐EVMKnow the requirements‐ Risks, QA, Schedule, HR, etc.How external/internal factors play for /against project!
Communicate risks, issues, problems, successes and failuresCorrectly & TimelyMatch Message to Stakeholder Analysis!
Communicate frequently and as necessary‐SOCIALIZE YOUR PROJECT!
Control that Scope!
“Making Project Management Indispensable for Business Results.” ®
Socializing Your Project With Your Stakeholders
Everything is politics ‐ NEVER forget that!
Projects are Living, Breathing entity that morphs throughout the life of project… After all, people work projects……
Program/Project Manager’s ideas must be frequently re‐sold and stakeholders reassured that they are great ideas to keep traction!
Controlling Cost, Showing ROI, properly managed EVM and salesmanship/marketing keeping the interest in your project, keeps funding! (Most of the time….anyways)
Be Realistic!
“Socializing Your Project With Your Stakeholders”
“Questions/Discussions”
March 28, 2013Mr. Roberto “Bobby” Lago, PMP
Director of Public Relations, PMI Emerald Coast‐Panama City Branch
“Making Project Management Indispensable for Business Results.” ®
