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ENERGYCOMMUNICATION
I
NFORMATION
DIGITAL
ENTERPRISESTORYTELLING
INTERACTIONInformation and Cultural Exchange Inc
SENTERPRISE
JAN-DEC 2011ANNUAL REPORT
COMMPARTNSTORY
DRAINCUBENTER
MAATION
PRISE
CREACULTEXCH
CREACULTEXCH
COMM
TIVE
URAL
ANGE
TIVEURALANGEUNIT
COMM
DEVE
COMMU
ENGAGEURBAN
DIGITASTOR
TELLIN
UNITY
ERSHIPS
TELLING
UNITYLOPME
NITYMENTCULT
LYG
Grant Writing Workshops For Local Government 34
Cultural Mind Jam 35
CREATIVE ENTERPRISE PROGRAM 36
Highlights Of 2011 37
Creative Enterprise Programs 38
Graphic Designer: Nasim Harandi 39
ICE Hub 40
ICEbreakers 40
Hubster: Adam Dunn 41
Creative Services & Production 42
In Her Shoes 43
Training Services 44
Switch Digital Arts Centre 45
Hire - Equipment & Venue 45
INTO THE FUTURE 46
Media Producer: Saber Baluch 45
User Map Of Creative Services 48-49
RESEARCH & COMMUNICATIONS 50
ICE Website And Promo 51
Awards 52
Sustainability 52
Ripple Effects: New Paths To Cultural Citizenship 53
Evaluation 54
Reconciliation Action Plan 55
PEOPLE, PARTNERS AND SUPPORTERS 56
FINANCIAL REPORT 61
Treasurer’s Report 62
Balance Sheet 63
Income Statement 64
Notes For The Year Ended 31 Dec 2011 65
Statement By Members Of The Board 67
Independent Audit Report 68-69
CONTENTS
Overview of ICE 4-5
ICE Map: The Visual Guide to ICE 6-7
Chairperson’s Director’s 8
Executive Director’s Report 9
Organisational Chart 10-11
CULTURAL DEVELOPMENT PROGRAM 12
URBAN CULTURES 13
Megaphonic Slam! 14
Optic Stories 14
Hip Hop Projections 6 15
Transformations: Insights Of The Incited 16
A Conversation With The Narcicyst 16
Reel Words 17-18
East London West Sydney 19
SCREEN CULTURE 20
Stuff Launch 20
Seeing The Elephant 21
Get It On The Big Screen 22
DigiDiaries Launch 23
Tropfest Forum 23
Sex In The West 24
Arab Film Festival Australia 25-26
Revolution, Romance, Realities Forum 27
COMMUNITY ENGAGEMENT 28
Koori Story Exchange 28-29
Upstream: Stories Of Water And Place 30
Fairfield Mobile Expressions 31
The Artfiles Project 32
Artfiles - Profiling Artists 32
Auburn Artfiles Clinic 33
ICE ANNUAL REPORT 2011 32
ICE ANNUAL REPORT 2011 54
ICE was born and raised in Western
Sydney, growing up with our wonderful
family here. And in 2011 we couldn’t
wait to get the family over to our new
place. We threw open the doors to
our high-tech home, and the creative
energies of Western Sydney surged in
to fill the space.
2011 was a fantastic year for ICE. Once
again, we expanded rapidly, and with
our new staff and facilities, our success
stories multiplied too, many of which
are detailed in this report.
Switch Digital Arts Centre provided a
space for the community to explore,
collaborate and network. Artfiles
hosted career-enhancing and industry-
boosting opportunities for the local arts
scene. The Arab Film Festival wowed
a 4000-strong audience with stories
straight from the heart of the Arab
Spring. And audiences of the Sydney
Festival felt the beat of international
hip-hop theatre brought to them in
collaboration with ICE.
It’s been an action-packed year for
the Cultural Development team. They
started with a bang with East London West Sydney, and produced ICE’s first
feature film, Seeing the Elephant.
2011 was the first full year of our
Creative Enterprise Program, which
enabled like-minded organisations to
OVERVIEW OF ICEutilise Switch. The program launched
creative services so emerging artists
could work alongside ICE’s experienced
team on projects like creating promo
videos and workshops in digital media.
ICE started a partnership with Aurora
TV to create a new community news
program – Chatterbox. The ICE Hub
was in full swing, providing a space
for artists and cultural practitioners in
Western Sydney. Monthly networking
events, ICEBreakers, invited guest
speakers to share their experience and
provide an environment for networking
and collaboration. We provided venue
and equipment hire to dozens of local
artists and businesses and held an
Open Day for Switch to showcase the
spaces and equipment.
We stretched out as an organisation
with a renewed sense of identity and
inspiration and created a 30-second
broadcast-quality promo video to share
our ethos widely. We also completely
redeveloped the ICE website,
integrating social media and getting the
whole organisation blogging.
And finally, it was wonderful to be
recognised for our work with an AbaF
Award for Project 5, and to be runner-
up for a Human Rights Award.
Throughout this busy year, ICE’s
incredible team of committed people
(fondly known as the ICE-icles)
maintained the quality and integrity
of ICE’s work to set Western Sydney’s
stories free.
ICE receives core support from
Australia Council for the Arts, Arts
NSW, Screen NSW and Department of
Human Services, Community Services.
ICE ANNUAL REPORT 2011 4
Creative Enterprise TeamCultural Development Team Executive Team
Operations TeamCommunications and Research
ICE ANNUAL REPORT 2011 76
ICE MAP: THE VISUAL GUIDE TO ICE
ICE ANNUAL REPORT 2011
ICE ANNUAL REPORT 2011 98
In 2011 ICE continued its role as one of the major organisations that supports communities of Western Sydney, all the while, working to explore new avenues for our own creativity and growth.
As an organisation operating for over 25 years, there will always be challenges to continually create, invigorate and inspire. However, in 2011 ICE once again delivered new projects, new services and new platforms for expression that reflect the energy of the organisation and the people who collaborate with us.
Our Creative Enterprise (CE) Program has delivered training and skills development in digital arts that are otherwise unavailable in Western Sydney. CE’s new Creative Hub Program has also been providing unique services for artists and cultural practitioners of the region, such as mentoring, co-working space and professional development.
Our recently refurbished digital arts centre, Switch, has finally had a full year in operation, allowing us to welcome thousands of people into the space and also deliver exciting programs.
ICE continues to share the creative work of Western Sydney at a national and international level. In 2011 we partnered with The British Council to produce East London West Sydney and presented it at Sydney Festival. Thanks to our innovative Urban Cultures Projects, we were able to engage artists from both the UK and Canada this year to collaborate and share new practices with ICE trainers and participants. Our Screen Cultures Project has also raised the bar with our first feature film being created and entered into the 2012 festival circuit.
A big thanks goes to our core funders Australia Council for the Arts and Arts NSW as well as our key program supporters Screen NSW and NSW Department of Human Services, Community Services, your ongoing support is what makes it all possible.
On behalf of the Board, we would like to thank Executive Director, Lisa Torrance for her amazing energy, drive and commitment to ICE. Her work is, of course, only one part of the story. The ICE staff are a very special group of people and the Board looks to them for their advice, guidance and expertise in community arts and development. They continue to astound us with the outcomes of projects.
At ICE we are very proud of our continual growth, flexibility, and that we are still an exciting organisation that feels fresh when you walk through the door. This is a testament to the staff, but also to the people of Western Sydney. They come to us expecting programs that will engage them and their expectations continue to inspire us. We thank the people of Western Sydney for their support and ICE remains unequivocal in its commitment to our communities.
Sue Green and Tilda SikesCo-Chairs
CHAIRPERSON’S REPORT
Tilda SikesSue Green
At ICE we see ourselves as a creative conduit between Western Sydney and the world. Our guiding principle is to capture the stories within the communities that surround us and work with people whithin them to express them in creative ways.
For over 25 years we have worked within a region with roots in 100 different nations, being particularly respected for our success with newly arrived migrant and refugee communities, as well as young people. Our role is to work alongside these communities to enable them to share their stories, as we believe that culturally specific, community-based cooperation and creativity can touch and change the world.
Through the many projects we ran in 2011, we captured a wealth of stories and experiences from individuals doing extraordinary things in Western Sydney. By really listening to communities we were able to tap into the deeper currents of what matters to people in the region. The stories that emerge from our creative process have the capacity to become invisible threads that connect people, contribute to real changes in society and build empathy.
Our sincere thanks go to The Catholic Diocese and our long-term supporters Parramatta City Council. 2011 marked our first full year in our purpose-built, high-tech Switch Digital Arts Centre in the heart of Parramatta and We love our new home. We could not throw open the doors and run our programs without the valued support of our core funders Arts NSW and The Australia Council for the Arts as well as key program partners Screen NSW and NSW Department of Human Services,
Community Services. We have many other partners, supporters and peers, all recognised in this report, with whom we collaborate on many levels. We thank each of you warmly for your invaluable support.
Our bonds with communities, artists and program participants are often long and enduring and we thank each of you for sharing your stories and ideas to make ICE the leading organisation it has become. I would also like to thank our Co-Chairs Sue Green and Tilda Sikes for their passionate commitment to ICE over many years, as well as each member of the Board for their support and guidance.
Each day I am inspired by the dedication and passion our ICE team and trainers bring to their work. It is their spirit, imagination and work ethic that makes this organisation so special and gives it such prominence. I thank each of you from my heart for your commitment to the work that we do.
To single out any of our projects is impossible as each of them is special and important in their own ways, as you will discover when you read through this report.
Lisa TorranceExecutive Director
EXECUTIVE DIRECTOR’S REPORT
ICE ANNUAL REPORT 2011 9
ICE ANNUAL REPORT 2011 1110
ICE Board of Management
EXECUTIVE DIRECTOR
EXECUTIVE ASSISTANT
MANAGER,RESEARCH & POLICY
MANAGER,MARKETING
& COMMUNICATION
SWITCH CENTRE & TRAINING COORDINATOR
CREATIVE HUB COORDINATOR
PRODUCTION &CLIENT SUPPORT
ARTFILES PROJECT COORDINATOR
ADMINISTRATION &RESOURCE OFFICER
COMMUNICATIONS OFFICER
GRAPHIC DESIGNERCOMMUNITY
ENGAGEMENT COORDINATOR
SCREEN CULTURE PRODUCER
URBAN CULTURE PRODUCER
MANAGER, OPERATIONS & FACILITIES
MANAGER, CULTURAL
DEVELOPMENT
MANAGER, CREATIVE ENTERPRISE
IT AND FACILITIES OFFICER
Management Plan
ORGANISATIONAL CHART
ICE ANNUAL REPORT 2011 1312
CULTURAL DEVELOPMENT PROGRAM
Whether working with a small community organisation, an emerging
filmmaker or a teenaged refugee, ICE’s Cultural Development
Program (CDP) builds projects that engage imaginations and
demystify digital technologies.
The program stretches the possibilities of community cultural
development to produce exciting new works that empower
communities and create pathways for professional development.
CDP manages a range of projects including Urban Cultures, Screen
Cultures, Community Engagement and Artfiles.
12
Drawing on personal stories and
community inspirations, young
people from Western Sydney shared
their creative inspiration in two
free workshops focusing on hip-hop
and visual arts during April. Guest
trainers international artists-in-
residence Yassin Alsalman (aka The
Narcicyst) and Sundus Abdul Hadi
worked with local trainers and the
powerful results were unleashed on
an appreciative crowd at Hip Hop
Projections 6 in May (See page 15).
URBAN CULTURES
ICE’s Urban Cultures project celebrates the raw and often gorgeous voices of
the urban landscape. It throws creative practitioners at ambitious arts projects,
equips them with digital resources and empowers participants to tell their
amazing stories of Western Sydney.
URBAN CULTURES WORKSHOPS IN THE WEST
Megaphonic Slam! Participants outside Switch
ICE ANNUAL REPORT 2011 1514
MEGAPHONIC SLAM!MEGAPHONIC SLAM!Hip-hop is a magic medium for
telling your story, but there are a few
technical tricks you need to nail too.
The free Megaphonic Slam! Workshops
in Parramatta and Liverpool during
April helped young people bring out
their stories and hone techniques to
tell them. The 70 participants looked
at songwriting, music production,
recording and mic technique as well as
video production.
The workshops were hosted by local
artist and ARIA nominee MC Trey
and Iraqi-Canadian hip-hop emcee,
academic and writer Yassin Alsalman
(aka The Narcicyst). A video clip was
produced by Vanna Seang and music
was created by The Narcicyst, Nick
Toth, L-Fresh and participants.
OPTIC STORIESWhile Megaphonic Slam! kept all ears tingling, participants of Optic Stories set out to tantalise the eyes.
Local digital media artist, illustrator and painter, Eddie Abd and Iraqi-Canadian artist-in-residence Sundus Abdul Hadi led participants on an exploration of visual art including painting, graphic art and photography with a focus on using images to tell a story, and digitally reinterpreting stories that arose from the music workshops.
Supporters
NSW Government through Artstart – TAFE
NSW and Communities NSW – Better Futures
Strategy, Penrith City Council, St Marys Corner,
The Street University – Liverpool, The Hills Holroyd
Parramatta Migrant Resource Centre and Auburn
Community Development Network.
Optic Stories Participants at St Marys Corner
14
HIP HOP PROJECTIONS 6REFLECT+IMAGINE+CONNECT
Telling stories, banging beats, sharing
treasures. A crowd of over 200 gathered
at Switch on 14 May to sample the
creative flavours emerging from the
Urban Cultures workshops.
Hip Hop Projections 6 was the mega
showcase of the workshops with
acapella, song and rap together with
multimedia artworks, along with
projections, paintings and illustrations
filling up the Switch space.
On the night, Megaphonic emcee’s,
L-Fresh, MC Trey, DJ Nick Toth, Juse
Crew, 6PounD, The Narcicyst and
participants performed tracks as
multimedia works were displayed by
Optic stories participants and, Sundus
Abdul Hadi, Eddie Adb. The sights and
sounds blew away the crowd, and later
the country, when SBS World News
featured a three-minute story of the
event. Hip Hop Projections 6 had an
international flavour, featuring artists
in residence from Canada, and trainers
and participants representing the rich
diversity of Sydney’s glorious West.
SupportersAuburn Community Development Network, The
Hills Holroyd Parramatta Migrant Resource Centre,
Street University in Liverpool and Penrith City
Council. Made possible with funding from the NSW
Government through Artstart – TAFE NSW and
Communities NSW – Better Futures Strategy
ICE.org.au/project/hip-hop-projections-6/
ICE ANNUAL REPORT 2011 15
Switch Digital Arts Centre in full swing
ICE ANNUAL REPORT 2011 1716
TRANSFORMATIONS: INSIGHTS OF THE INCITEDOn 2 May, hip-hop artists, multimedia
magicians, performers, producers
and community workers joined in a
conversation to expand the mind. They
ranged over topics such as cultural
interaction and creativity across space
and time; engaging community cultural
development aspirations; diversity as an
asset to identities; and the responsibilities
of artists in cultural life.
Forty emerging creative practitioners,
academics and researchers, community
cultural development workers and artists
gathered at Switch to bounce around
these ideas in a conversation moderated
by artist, writer and activist Dr Paula
Abood. Around the table were Sundus
Abdul Hadi (Iraq/Canada) – painter,
visual and multimedia artist; Eddie Abd
(Lebanon/Australia) – illustrator, painter
and digital storyteller; MC Trey (Fiji/
Australia) – hip-hop artist, performer and
community worker and Yassin Alsalman
aka The Narcicyst (Iraq/Canada) – hip-hop
emcee, writer and sound producer.
A CONVERSATION WITH THE NARCICYST“Hip-hop: Highly Intellectual People Hovering Over Politics” Yassin Alsalman
Acclaimed Iraqi-Canadian hip-hop artist,
academic and actor (Aka The Narcycist)
Yassin Alsalman came down under to
ICE to officially launch The Diatribes of a Dying Tribe. His book captures the
beginnings of the burgeoning Arab hip-
hop scene of the past decade.
Fifty people attended the book launch,
while an online audience of 300 people
streamed it live. Hailing from Montreal
Canada (originally from Basra, Iraq) The
Narcicyst was in town as ICE artist-in-
residence to facilitate Megaphonic Slam!
workshops. At the launch, he rapped,
ruminated, philosophised and joked with
Egyptian-Australian academic, cultural
commentator and spoken word artist
Farid Farid aka MC Shedeed.
My book, The Diatribes of a Dying Tribe, is an example of how hip-hop has been used to create an identity, to help create a space, for people who feel under-represented or mis-represented…Arabs in this case.
Yassin Alsalman
Artists; MC Trey, Eddie Abd, Sudus Abdul Hadi, Yassin Alsalman (The Narcicyst)
ICE ANNUAL REPORT 2011 17
REEL WORDSYoung men in the making, cracked
open their creative hearts with the Reel
Words project, which showed artistic
transformation is possible when you
put mics into the hands of inmates and
at-risk youth. Participants from Pacific,
Maori and Indigenous backgrounds
worked using music and digital
storytelling to develop self-expression,
engagement and communication skills.
The program worked with the 40
young males (aged 14 to 26) to build
self-esteem, skills and alternatives
in rehabilitation to support them in
expressing themselves constructively. It
also worked to develop creative crime
prevention interventions beyond the life
of the project.
Two digital stories, three music videos,
one documentary, and over ten hip-hop
tracks were produced and showcased
live to an audience of hundreds of
people, while the work continues to
live through videos, street press, radio
and online media. Most participants
have gone on to further education and
employment or have used their skills to
train others.
THE WORKSHOPSReel Words consisted of four workshop
components. The first was Train
the Trainer workshops in digital
storytelling, music and production.
Skills learnt are now being used at
Parklea Correctional Centre.
The second component was a series of
workshops at Switch from August to
September in which the participants
worked with artists on original songs
and digital stories. The workshops
encouraged them to share their stories
and present them creatively, while
also exploring culture and identity. The
ICE ANNUAL REPORT 2011 1918
success and popularity of the project
extended the workshops until December.
The third component, Parklea X-Press,
was run at Parklea Correctional Centre.
During November and December.
Inmates attended lyric-writing, beat-
making, recording, film and visual art
workshops. They expressed their stories
and wrote songs for partners and family
members. A multicultural mural of
visual art was also painted.
During November and December, the
workshops also ran as part of the
Rhythm and Reform Program at Ted
Noffs in Mt Druitt. Participants from
Aboriginal and Pacific communities
co-wrote a track, and collaborated using
ICE digital equipment.
SupportersAttorney General’s Department, Proceeds of Crime
Act, Inner West Skills centre- Youth Linx Ted Noffs
Foundation- Mt Druitt Parklea Correction Centre
Trainers (Switch): Vuli Mkwananzi, Junior Tavola,
Charles ‘6 Pound’ Lomu, Vanna Seang, Ari Roberts,
Isaac Parson, Thelma ‘Trey’ Thomas
Trainers (Parklea X-Press): Sally Lim-Sun, Vuli
Mkwananzi, Isaac Parson, Thelma ‘Trey’ Thomas
Trainers (Ted Noffs): Junior Tavola, Ian Escandor,
Isaac Parson, Thelma ‘Trey’ Thomas
“They only judge what they see, but never want to listen to what we all have to say. Only see our pain and frustration, through our struggles of temptation. Leading to bad decisions and a misjudged nation.
”Lyrics by TJ, Sharn, Savannah & Ame
“In the beginning some of the lyrical content was quite violent and dark, which reflected the lifestyles and environment they were in, towards the end of the project, songs of hope, love and positivity were produced
”MC Trey
ice.org.au/project/reel-words/
Performance at Mt Druitt
EAST LONDON WEST SYDNEYEast London West Sydney brought
together a crew of dexterous hip-hop
artists from London and Sydney to
exchange ideas and smash inner-city
stereotypes in a multilingual mash-
up of spoken word, drama, music and
movement.
Directed by leading UK hip-hop theatre
creator and performer Jonzi D, artists
including Brothablack (Aus), Sarah
Sayeed( UK), MC Trey (Aus), Rima Najm
(Aus) and Maxwell Golden (UK) used the
tools of the urban poet to ride the parallels
and divergences between two cities.
Three years in development, the project
culminated in January 2011, when
almost 2000 people attended eight
shows at CarriageWorks, most of them
sell-out performances.
The show was also a hit with the media,
with Jonzi D appearing on ABC triple
j breakfast radio, features and review
in the Sydney Morning Herald and
inclusions in the Daily Telegraph, MX
and The Australian.
SupportersPresented by Information and Cultural Exchange
(ICE) and the British Council in association with
Sydney Festival and CarriageWorks
Project Team: Jonzi D, Brothablack, Maxwell Golden,
Rima Najm, Sarah Sayeed, MC Trey, Lina Kastoumis,
Fadia Abboud, Kim Bowers aka Busty Beatz
“As complex and tangential as our metropolis. Both east & west but shimmering too with true laughs & an ability to laugh at oneself. Very very enjoyable. Well done! Take it to London innit…
”
“Soul connection. I felt your heartspace, your places of humanity. HEARD you. Learnt from you. Am changed through your raw expression
”
Excerpts from audience feedback forms
ICE.org.au/project/east-london-west-
sydney
ICE ANNUAL REPORT 2011 19
ICE ANNUAL REPORT 2011 2120
STUFF“The launch celebrated the many months and efforts of the seven directors, their casts and crews, the filmmakers started this process as enthusiasts and emerged as artists who learned the skills necessary to produce such high quality films
”Amin Palangi
ICE.org.au/project/stuff-the-drama-of-it-all
The digital revolution has put filmmaking within reach of the community, but the
skills required can be intimidating. ICE’s Screen Culture project gets into the nuts
and bolts of storytelling, directing, cinematography, acting and post-production. It
also works to change the content of our digital visual landscape – bringing diverse
perspectives to the screen from Western Sydney and around the world.
STUFF LAUNCH
SCREEN CULTURE
STUFF Coordinator, Amin Palangi welcomes the crowd at Riverside Theatre
20
SEEING THE ELEPHANT Family and relationships in multicultural communities of
Western Sydney is the theme of ICE’s first ever feature film.
Seeing the Elephant demonstrates that far from being an
impediment, diversity is essential in expressing tolerance and
mutual respect.
Taking its name from the ’Elephant in the Dark Room’ by the
Persian poet Rumi, Seeing the Elephant evolved from the
STUFF project. The seven STUFF films had common threads
running through them and an idea was born to link them
together. New scenes were shot and, with passion and hard
work, the seven shorts were pulled into one feature film. The
film will be finished in early 2012 and floated for distribution
and festival entry.
ICE ANNUAL REPORT 2011 21
Actor Ludwig El Haddad in Seeing the Elephant
In 2010, the STUFF project put seven
emerging filmmakers into the furnace of
storytelling with an intensive workshop
on writing and directing drama,
characters and story. In March, the seven
films launched to a packed audience of
200 at Parramatta’s Riverside Theatre.
Since then films have been entered into a
variety of festivals.
SupportersSTUFF is part of ICE’s Parramatta Screening three-
year initiative building film skills and production,
funded through Parramatta City Council.
ICE ANNUAL REPORT 2011 2322
In the second they formed production
teams with a director attached and
made three short films. The workshops
ran over four weekends culminating in a
screening on 30 July at Switch.
SupportersParramatta City Council
TrainersAmin Palangi, Ben Rose, Katie Newton, Maria
Barbagallo, Mariel McClorey, Ross Giardina
ICE.org.au/project/get-it-on-the-big-screen
22
DIGIDIARIES LAUNCHIn 2010 the DigiDiaries project worked
with over 80 young people to create,
produce and tell their own digital
stories. The stories took on subjects
ranging from refugees journeying
across the sea, to young girl’s
reflections on wearing a hijab, to tales
of family and love.
In 2011 their stories were shared with
the world when the DigiDiaries DVD and
accompanying booklet was launched
in March with 180 copies going into
distribution. Over 200 friends, family and
supporters packed out the screening area
at Switch for the launch. The films were
also screened in Newtown in September
for The Sydney Fringe Festival, at the
participating high schools, and their
online home on Vimeo.
Supporters
Arts NSW and Department of Immigration and
Citizenship, Fairfield High School, Intensive English
Centre, Sule College, Auburn Community Development
Network and Afghan Hazare Youth Group.
ICE.org.au/project/digidiaries
TROPFEST FORUMThe Western Sydney information
night for the world’s largest short
film festival, Tropfest was held on
17 November at Switch. The session
enabled filmmakers to hear firsthand
from Movie Extra Tropfest about
the entry process, selection criteria,
filmmaker activities for 2012, and
to meet award-winning Tropfest
filmmakers and watch their films.
SupportersA partnership with Movie Extra Tropfest.
ICE invites you to come along to
WHEN Thursday 17 November 6-8pm
WHERE Switch Digital Arts Centre
8 Victoria Rd, Parramatta (Cnr Villiers St)
The Movie Extra Tropfest Info Session is hosted by Information and Cultural Exchange (ICE) and presented in partnership with Movie
Extra Tropfest. ICE receives core support from Australia Council for the Arts,‚ Arts NSW,‚ Screen NSW and Department of Community
Services – Human Services. This project utilises the facilities of Switch Digital Arts Centre – a partnership with Parramatta City Council.
www.ice.org.au www.tropfest.com
17 Nov
ICE ANNUAL REPORT 2011 23
GET IT ON THE BIG SCREENFilm production is a team effort. The
creative talents of cinematographers,
editors, set designers, make-up artists
and actors must come together to make
it happen. This project did just that –
bringing 25 emerging talents from all
these fields into intensive training that
reinforced the collaborative nature of
filmmaking.
The project involved two stages. In the
first, participants took part in practical
workshops with experienced trainers to
expand their skills.
ICE ANNUAL REPORT 2011 2524
SEX IN THE WEST
WHEN Monday 7 November, 6.30 – 8.30pm
WHERESwitch Digital Arts Centre8 Victoria Road, Parramatta
Refreshments provided. RSVP essential by 2 November to [email protected]
This event is not open to the public and is byinvitation only. For more information phone8821 9152.
is an 8 part TV series created by Fadia Abboud. It is a drama comedyfocusing on Arab Australian women, who have not yet made a dent on theplasma, but dust around it regularly.
Sex in the West is a stylish, sexy, witty
TV series based in Western Sydney
featuring wild women with attitude
— the first of its kind.
The pilot episode has been written
by Fadia Abboud and Lina Kastoumis.
We welcome you to a LIVE SCRIPT
READING for industry and community
to give feedback on this exciting new
television venture. The reading will
take 40 minutes followed by a Q&A.
!"# !"#$%&#'&($ !"# !"#$%&#'&($
THREE LEB CHICKS GET BITCH-SLAPPED BY LOVE AND LIVELIHOOD —
THANK GOD THEY’VE GOT EACH OTHER.
A FADFILMS PRODUCTION. PROUDLY SUPPORTED BY PARRAMATTA CITY COUNCIL AND INFORMATION AND CULTURAL EXCHANGE.
!"#$%&#'&($
You are cordially invited to join us for
A LIVE SCRIPT READING OF THE PILOT EPISODE
SEX IN THE WEST
Though they dust around it regularly, Arab Australian women
are yet to make a dent on the plasma screen. But all this is
about to change with Sex in the West, the first stylish, sexy,
witty series based in Western Sydney featuring wild women
with attitude.
The eight-part series is the brainchild of Fadia Abboud,
recipient of the Parramatta Artist Fellowship for 2011/12. A
pilot episode written by Fadia Abboud and lina Kastoumis
was presented to 80 people at a live script reading at ICE on
7 November. Audience responses were collected to feed into
further research and development for the project.
SupportersParramatta City Council
24
The 2011 Arab Film Festival Australia
hit the screen just six months after the
dawn of the ‘Arab Spring’. As the world
scrambled to understand the swift-
moving events, the festival expressed
inspirations and frustrations, conflicts
and passions that propelled Arabs into
that incredible season of change.
Opening Night on 30 June took us
straight to the barricades of Tahrir
Square with The Cry of an Ant, the first
feature film to address the Egyptian
Revolution, which featured live footage
from of the turmoil.
The program of 22 films journeyed
from Australia to Morocco, Kuwait
to Tunisia and Egypt. International
festival favourite Son of Babylon
followed a 12-year-old boy and his
grandmother on a quest through a
ravaged Iraq, two weeks after the fall
of Saddam Hussein. This is My Picture When I Was Dead investigated the life
of four-year-old Bashir who was with
his father, a member of the PLO when
he was assassinated in 1983, while
Teta, Alf Marra introduced us to a feisty
Beiruti grandmother in a magic-realist
documentary.
Thanks to Etihad; special guests joined
the festival for Q&A sessions including
Nawaf Al-Janahi, whose film The Circle is described as ‘a major turning point
in Emirati and Gulf cinema’; Khalid Al
Mahmoud, who brings poetry to the
screen in Sabeel and Tania Khalaf,
director of Gaza Shield, which explors
triumph of the human spirit.
Opening night audience at the Festival
ICE ANNUAL REPORT 2011 25
ARAB FILM FESTIVAL AUSTRALIA
ICE ANNUAL REPORT 2011 2726
The festival ran at Riverside Theatres,
Parramatta from Thursday 30 June
to Sunday 3 July before touring to
Melbourne, Canberra, Adelaide and
Brisbane through July. A record audience
of over 4000 people attended nationwide.
SponsorsEtihad Airways, the Australian Human Rights
Commission, Australia Council, Arts NSW, Council
for Australian-Arab Relations, Parramatta City
Council, World Media International, Screen NSW,
Media Loft, SBS Film, 2Moro, MySat, Arabic Pages,
Port Bar, Dendy Cinema, Palace Nova Cinema,
Riverside Parramatta, National Film & Sound
Archive and Cinema Nova.
Festival committeeDr Paul Abood, Alissar Gazal, Firas Naji, Joanne Saad,
Saleh Saqqaf, Omeima Sukkarieh and Farid Farid.
AFFA teamFestival directors: Mouna Zaylah and Fadia Abboud.
Publicist Nicholas Pickard, Graphic Designer
Meiying Saw, Documentation Video Artist Vanna
Seang, Multimedia Support Zahra Al Samawi,
Marketing Kristy Mayhew, Jackie Leewai And Yu Ye
Wu, Communications Consultant Monique Perrin,
Festival Trailer Music Provider The Narcicyst,Website
Developer and Designer Maissa Alamedine.
“Celebrating our 10th anniversary with over 4000 people was a major milestone
”Festival Co-director Fadia Abboud
arabfilmfestival.com.au/2011
Fenella Kernebone, Mouna Zaylah, Fadia Aboud abd Tania Khalaf
26
REVOLUTION, ROMANCE, REALITIES FORUM
REVOLUTION, ROMANCE, REALITIES FORUM
The demands by young people in the Arab world for freedom,
justice and dignity have been a unifying call through the
Arab Spring. This special forum addressed how new media
facilitated a critical mass movement, amplifying everyday
voices and transmitting images globally.
Held on 1 July at Switch, the conversation was led by cultural
worker and activist Dr Paula Abood and featured reel
intelligence, raw gossip, and reflective responses by Randa Abdel
Fattah (Author, Human Rights Lawyer and Social Commentator)
and Farid Farid aka MC Shedeed (Academic, Writer and Spoken
Word Artist). The forum attracted over 60 people.
“Arab filmmakers are making it without Hollywood - they are making films under occupation, in cities of chaos, with limited funds and sometimes no budget at all
”Mouna Zaylah, Festival Co-Director
ICE ANNUAL REPORT 2011 27
ICE ANNUAL REPORT 2011 2928
COMMUNITY ENGAGEMENT
Stories, songs and perspectives from
youth in Cranebrook were given
a digital twist with photography,
animation, hip-hop and music
production in Koori Story Exchange.
The project trained 25 young Aboriginal
people in digital media and equipped
four Aboriginal community workers to
become digital storytelling trainers.
Between May and August Koori Story
Exchange produced eight digital stories,
three music video clips, three behind-
the-scenes digital stories, a behind-the-
scenes mini documentary-doco and a
30-minute documentary.
On September 22, the Koolyangarra
Aboriginal Child and Family Centre
With over 25 years’ of local experience and digital media facilities, ICE
is uniquely placed to develop and deliver projects that engage Western
Sydney’s diverse communities, and make a difference.
ICE’s Community Engagement Projects work creatively with at-risk and
socially excluded communities on projects in their own local spaces. It
offers access to information and resources that enable people to change
their futures.
KOORI STORY EXCHANGE
28
showcased the stories. The event
featured performances and screenings
from the young participants and also
their trainers, who put together a rap
to get things going. Over 60 people
attended, including crews from ABC
TV’s 7.30 Report, Koori Radio and 2SER.
Trainers had varied experience in
media production and it was their
creative backgrounds in Aboriginal
media and arts that connected
them with participants. Three of the
Aboriginal trainers have continued as
contractors for ICE.
SupportersA partnership with Nepean Community and
Neighbourhood Services and funded through
Department of Environment, Water, Heritage
and the Arts and Penrith City Councils Magnetic
Places Neighbourhood Renewal Grants.
TrainersEmily Mcdaniel –Video, sound, digital storytelling,
Colin Kinchela – Video artists, actor, Simon
Menzies – Hip-hop artists and youth worker and
Isaac Parsons – Documentary maker.
“It was off the Hook ”Connor aged 11
ICE.org.au/gallery/koori-story-exchange
ICE ANNUAL REPORT 2011 29
ICE ANNUAL REPORT 2011 3130
What happens when a group of
refugees from Egypt, southern Sudan,
Bhutan, Nepal, Sierra Leone, Iran,
Afghanistan and Sri Lanka come
together to tell their stories about
water? The answer: The Upstream
DVD. Produced through a seven-
day digital storytelling workshop,
it features seven digital stories
discussing the sustainable use of water.
The stories look at ways communities
use water in Western Sydney and
compare it to their experience of water
resources in their homeland.
A full house of 250 people launched the
DVD, which also features a 10-minute
behind-the-scenes documentary,
at Hoyts, Blacktown in June. The
DVD has been distributed to partner
organisations and three of the
participants have joined further ICE
projects.
SupportersThis project is funded by Western Sydney Regional
Organisation of Councils’ Water in the Landscape
Cultural Grants Program through The NSW
Environment trust in partnership with Sydwest
Multicultural Services Inc. This project is powered
by Switch.
ICE.org.au/project/upstream
UPSTREAM: STORIES OF WATER AND PLACE
FAIRFIELD MOBILE EXPRESSIONS
30
What if you could document your
activities, generate your own
promotional material, and harness
social media to spread the word about
what you do?
This was the question posed to
participants in Fairfield Mobile
Expressions, a free, five-week series
of digital media workshops. The
workshops targeted community workers
in the Fairfield Local Government Area,
aiming to equip organisations with the
latest promotional skills. At the end of
the project each organisation received
a digital media kit to keep.
The response was strong and
the program was expanded to
accommodate extra people from 10
community organisations. Participants
learned to use digital media equipment,
produce and package their own digital
media and train others in these skills.
They were also introduced to Switch
as a community resource and had
the chance to make new connections
between community organisations
within the group.
SupportersSt Johns Park Bowling Club through the Community
Development Support Expenditure Scheme (CDSE)
“I think this training offers a good opportunity for workers and organisations. You have done a great job in offering a useful training
”Participant
ICE ANNUAL REPORT 2011 3332
THE Artfiles PROJECT
ERRYN ARKIN
Erryn Arkin was IN FOCUS on artfiles.
com.au in July. Westmead born and
bred, this prolific film actor, writer
and producer- now based in Los
Angeles- still calls Artfiles home.
“I like dramas and I’m drawn to stories that deal with the human mind and all its complexities
”Erryn Arkin
Artfiles
artfiles.com.au shares
the love as your online
directory and news service
covering who’s who and
what’s what in Western
Sydney arts (all half-a-
million hectares of it).
Get news of opportunities
and grants, see what’s
on in our region, and
find or be found. In 2011,
Artfiles.com.au welcomed
118 new profiles to the community
including commercial artist Chris
Wahl, the Bullaburra Life Drawing
Group and classical dance artist Aruna
Subbiah. There are now over 3000
profiles online, 2261 subscribers receive
the weekly e-news and 300+ people
connect with Artfiles through Twitter
and Facebook. And, in the actual world,
Artfiles was getting amongst it in a
big way; serving on the Arts Advisory
Committees for Holroyd Council and
Fairfield City Council; hosting artist
professional development activities
in Auburn, Cabramatta, Canley Vale,
Armed with the 24/7 portal artfiles.com.au and a love of connecting people, the Artfiles
Artist Professional Development Project eyeballs new ways to promote and navigate the
creative jungle of Western Sydney’s exploding arts scene. Artfiles is out there pounding
the pavement (actual and virtual) to engage and collaborate with artists, organisations,
government and supporters on career-enhancing and industry-boosting opportunities.
32
Parramatta and Penrith; and working
with other ICE projects to provide artist
professional development opportunities.
Find & be found with Artfiles. Find
people and information, put yourself out
there, upload your own news and events.
All for free. Gold.
SupportersArtfiles is managed by ICE and is a partnership with
Arts NSW and the Australia Council for the Arts.
Artfiles is supported by Fairfield City Council and
Penrith City Council and is Community Partners
with Auburn Community Development Network,
Peacock Gallery and Auburn Arts Studio, Fairfield
City Museum and Gallery, Parramatta Artists
Studios, Casula Powerhouse, and Liverpool
Regional Museum.
“I love Artfiles! The e-news put me onto the ICE Hub call-out for emerging creative enterprises and now I have a space where I can grow my arts business and be inspired
”Jerome Valencia
artfiles.com.au
AUBURN Artfiles CLINIC In February a new-style Artfiles Clinic
rolled out in partnership with Auburn
Council whose LGA includes many
active but under-resourced artists.
Provided in-kind by Artfiles, the ‘clinic’
was created as a way to assist artists
and arts groups who might be a bit
shy when it comes to technology or
talking about themselves. Eight artists
attended the clinic in Auburn Library
and four new Artfiles profiles were
created. The clinic was rolled out on
23 February and covered the Auburn
local government area which includes:
Auburn, Berala, Homebush Bay West,
Lidcombe, Newington, Regents Park,
and Silverwater.
The clinic enabled participants to
prepare text and images for their own
Artfiles profile, work with technological
glitches and gave them an overview
of how to upload their own events
and news items to Artfiles.com.au. All
participants received Artfiles Quick
Guides for profiles, news and events
to remind them of what to do next
time they post something to Artfiles.
com.au. Most participants were over
the age of 45 and keen to get online
despite not having done it before which
was inspiring. The online world isn’t a
scary place! With just a little support
even the most disdainful-of-technology
artist can use Artfiles.com.au to
promote themselves and learn about
opportunities.
SupportersAuburn Council
PROFILING ARTISTS
ICE ANNUAL REPORT 2011 3534
On top of providing online and
professional development support
to artists, Artfiles also delivers grant
writing workshops to support artists
in nosing out the funds available from
local government for projects.
In 2011 both Fairfield and Penrith City
Councils utilised the Artfiles project to
skill up local artists and cultural groups
in the craft of applying for funding,
in Community Cultural Development
practise (CCD) and Place-making.
FAIRFIELD
For four years Fairfield City Council have
boosted the impact of their annual CCD
Grants by engaging Artfiles to deliver
grant writing workshops and mentoring
sessions to potential applicants from
across the LGA. Led by skilled facilitator
Dr Paula Abood, workshop participants,
including artists and representatives
from cultural and/or community groups
learned the ins-and-outs including the
principles of CCD, how to develop an idea
into a funding submission, and realistic
budgeting. Participants also have the
opportunity to bounce these ideas off
their peers in a supportive environment
and book a further mentoring session
with Paula. Fairfield City Council offered
a total of ten CCD grants in 2011 and five
of these were awarded to participants
of our workshops. We held a further
workshop on 20 December for grants
due in March 2012.
PENRITH
In 2011 Artfiles delivered an intensive
grant-writing workshop for Penrith City
Council to assist potential applicants
in applying for the collaborative Place-
making grants program, Magnetic Places.
Also lead by facilitator Dr Paula Abood
the workshop gave participants an
overview on partnering strategically,
using language effectively and meeting
legal requirements of programs such
as Magnetic Places. The session
included a presentation by Dante
Barcoma, former successful recipient
of a place-making grant. From the
workshop’s ten participants, two were
successful recipients of grants. Outside
this key outcome, lively discussion was
had, fresh ideas were sparked and a
general awareness of CCD as a practice
and an exciting artistic opportunity
filled the air.
Supporters
Fairfield City Council and Penrith City Council. 35
We couldn’t think of a better way to
put the cherry on top of 2011, than
bringing together CCD practitioners,
cultural producers and cultural
development workers in a relaxed
setting here at Switch. We dubbed this
Artfiles event - Cultural Mind Jam. The
gathering was organic and took the
shape of informal mingling, and gave
us all a chance to reflect on the years
big and small wins, what’s cooking
right now, and hopes for the future.
The inaugural Cultural Mind Jam on
14 October was a direct response to
anecdotal evidence of the need for more
networking events in the region and also
an opportunity to connect face-to-face,
not just device-to-device. When urged
to enjoy each other’s good company the
crowd took to it like the proverbial to
water. It was great to see and the happy
buzz was music to the ears.
Attending the event were around 20
guests from local government, cultural
institutions, arts companies, community
organisations, festivals, and the world
of freelancing. A ‘word wall’ was created
for everyone to texta up their wins and
hopes, identify gaps, and hint at what
was on the horizon for next year. We
asked the question – More Mind Jams?
And the answer was yes. So stand by
for more Jamming of the minds in 2012.
“we (the national we) can overcome the anxious, hyphenated identity crisis and have an honest and equal dialogue about us as Australian and our Australian stories (like, not Asian-Australian- oh the offending hyphen)
”
“Recognition for our filmmakers, parkour artists, graphic artists in Fairfield and beyond.
”Quotes from our “Big and Small” wins
word wall.
GRANT WRITING WORKSHOPS FOR LOCAL GOVERNMENT
CULTURAL MIND JAM
ICE ANNUAL REPORT 2011 3736
CREATIVE ENTERPRISE
CONNECTING CREATIVITY TO SUSTAINABILITY
ExperienceReal projects engaging
emerging artists
EmploymentAimed at Western Sydney’s
diverse artists
SkillsMentoring, project roles,
collaborative opportunities,
training
PathwaysExternal opportunities and
sustainability outside ICE
IncomeLeveraging ICE contracts
into the community and
brokering work
NetworksICEbreakers, public
events, on the job
networking
36
HIGHLIGHTS OF 2011
CREATIVE SERVICESProjects, contracts and production
SWITCH TRAINING & VENUE
CREATIVE HUBSeeding creative enterprises and cultural producers
Skills development and training in digital media
Switch Digital Arts Centre
Diwali at ICE
Hub Residents At Work
Football United
ICE ANNUAL REPORT 2011 3938
CREATIVE ENTERPRISE PROGRAMS
2011 was the first full year of Creative Enterprise, one of ICE’s key programs. It has established there is a need for creative services in our communities. The significant opportunities that it allows ICE to create for artists and producers in sustainable pathways through projects and employment are an equally important outcome.
The team, Benjamin Rose, Kate Taylor, Leeanne Torpey and Indu Balachandran came together to develop and deliver a range of beautiful and exciting projects, ranging from training, to media and cultural services.
The promise of our work within our communities is now bearing fruit in opportunities for project collaboration with our artists through our networks, digital capacity, facilities, and project management such as Sydney Festival’s Parramatta Chill Out Lounge 2012, and ICE-produced TV series Chatterbox.
The key principles we uphold in our projects are being consultative
(underpinned by principles of cultural community development), being
representative (engaging artists relevant to the project community), working in
partnership (to develop objectives and outcomes), being community advocates (of
the communities’ interests and outcomes), and understanding community issues.
38
Nasim Harandi connected with
ICE as an intern while studying
her Masters in Convergent Me-
dia at the University
of Western Sydney.
She was soon of-
fered a paid position
as ICE’s graphic de-
signer.
Although Nasim had
10 years of experi-
ence working as an
Art Director at Daarvag Interna-
tional in Tehran, Iran, she faced
considerable difficulty finding
an internship in Australia.
Nasim has launched
her own graphic de-
sign studio based
in Western Sydney
designasim. Nasim
is a highly regard-
ed contractor for
ICE, and now for
other organisations
through our networks.
GRAPHIC DESIGNER: NASIM HARANDI
“Without contacts, it was very difficult. I was so lucky that I found ICE and met their welcoming people – they understood the challenges as a new Australian, and supported me and connected me up to other opportunities. I am developing my network and my friendships through ICE, and hopefully this will be continued.
”ICE ANNUAL REPORT 2011 39
ICE ANNUAL REPORT 2011 4140
In 2011, the dream of a creative, professional workspace in Western Sydney
with facilities to connect, incubate and support cultural producers and creative
entrepreneurs came to life. Through business mentorship and fresh networking
opportunities, the ICE Hub helps creatives, who care about community, to grow
their enterprises and spark new connections.
ICE identified that there was a networking gap in Western Sydney for creative
people to get together and share their successes, challenges, and opportunities.
ICEBreakers are the ICE Hub’s answer: monthly after-work opportunities
for creatives to connect with ICE Hub residents, ICE staff and industry experts on
issues pertinent to creative enterprise. The first ICEBreaker was held in August
2011 and over the year themes have ranged from starting up a creative business
to social enterprise collaborations and how to run a campaign that attracts
mainstream media attention.
ICE Hub Residents
40
Adam Dunn first noticed ICE on
a flyer for Hip Hop Projections –
one of ICE’s CCD projects. As an
established hip-hop MC who was
studying digital media at TAFE,
Adam has become
involved with several
aspects of ICE that
assist his develop-
ment.
Adam became a
resident of the ICE
Hub program and is
supported while he
establishes his own
creative enterprise. He is also
mentored in a structured approach
to running a business. “I’ve learned
so much in the short time I’ve
spent involved with the ICE Hub,
many very specific lessons about
art, the process, and industry
know-how of videography as well
as learning about community and
cultural development. Originally
working in the building
industry, Adam was
concerned about
taking the plunge
required to change his
career, that his aspira-
tions were nothing but
a dream. “I am more
and more confident
that I can operate a
freelance business combining
a varied skills set that up until
recently I didn’t perceive to be
compatible or even valuable” said
Adam.
HUBSTER: ADAM DUNN
“I believe the most valuable lesson I’ve learned is that by actively aiming to help and learn from others I have had wonderful opportunities presented to me. I have rapidly built an amazing network of friends, colleagues and mentors. I have had access to jobs directly from ICE and their network which have led to further referrals and repeat clients. This has really been my journey so far, it’s been exciting and at times terrifying due to the speed at which my life is changing, but having support in all areas gives me a confidence to tackle things that I previously thought impossible.
”ICE ANNUAL REPORT 2011 41
ICE ANNUAL REPORT 2011 4342
Our creative services and production work grew significantly
as word continues to spread about ICE
offering creative services. Government
agencies, councils, universities, community
organisations and businesses are now
working with ICE to develop and deliver
projects that use technology and digital
media meaningfully and appropriately to the
diverse communities of Australia.
POP UP ROCKSShowreel for Sydney Harbour Foreshore Authority
CHATTERBOX TV TV program with Aurora for the community by the community
IDEAS ON EDGEShowreel for Parramatta Council’s design competition
PARRAMATTA HILLS HOLROYLD MRC Showreel for Migrant Resource Centre
AUSTRALIA DAY Capturing Parramatta Park Trust’s event on video
FILMLIFEYoung filmmakers’ stories about organ donation and transplantation
IDEAS ON EDGEShowreel for Parramatta Council’s design competition
YOUTH PEACE INITIATIVEDocumenting Noam Chomsky at Cabramatta High School
EASE THE WHEEZEMusic Video on Asbestos with Holroyd High School
IN HER SHOESMedia campaign for Australian Immigrant and Refugee Women’s
Alliance (AIRWA)
SEVENS GOLFShowreel for Sevens Golf
COMMUNITY AND CULTURAL DEVELOPMENT SHOWCASEFor Australia Council for the Arts Cultural Policy Forum
FRESHShowreel for University of Western Sydney’s digital project
Migrant Resource Centre
The Hills Holroyd Parramatta Migrant Resource Centre provides high quality holistic services, support, and settlement information to migrants and refugees in order to facilitate successful integration into the wider community. For more information contact the The Hills Holroyd Parramatta Migrant Resource Centre
Level 41 Horwood PlaceParramatta NSW 2150 Phone: 02 9687 9901Fax: (02) 9687 9990
[email protected] or [email protected] www.thhpmrc.org.au
The Hills Holroyd Parramatta
Migrant Resource Centre
“The In Her Shoes project has been the best thing we’ve done for improving the perception of migrant and refugee women in Australia. It’s been a mind blowing experience for AIRWA members, because we wanted to engage with media in articulating the migrant women’s experiences in a way that their stories can inspire other Australians rather than continuing to victimise them. The colour, accents, languages and depth of the campaign has redefined the perception of the immigrant and refugee experience in Australia, and has created a dialogue that is just as important for our daughters as it is for us.
”Sela Taufa, Australian Immigrant and Refugee Women’s Alliance (AIRWA)
ICE ANNUAL REPORT 2011 43
ICE ANNUAL REPORT 2011 4544
DIGITAL BITES (MDAA)Creative production workshops for siblings of disabled youth
WAKAKIRRI
Film production training for teachers
TWIN WORLDS (BORONIA MULTICULTURAL Services)Digital storytelling workshops for Sri Lankan youth
PARRAMASALAMusic production workshop
TRANSMEDIA WORKSHOPIn partnership with Metroscreen
BONDS FOR LIFE: LIFE AFTER BONDS (TCFUA)Arts advocacy project with retrenched workers
WHAT IT’S LIKE TO BE A KID Digital Storytelling with Mission Australia
WATER IN THE LANDSCAPE (WSROC)Digital Storytelling with Glenmore Park
Hip Hop WHO R UWordPress production and reflection on global citizenship
Our training service has seen a regular stream of organisations seeking us out
to develop and deliver customised training and workshops, from digital storytelling
to film production. Switch training has started scoping and delivering a schedule
of paid training, to begin to address some of the needs in the region.
Parramasala Twin Worlds
Bonds For Life: Life After Bonds
FBi Music Open Day
Hip Hop Who R U?
All of the training, mentoring and creative opportunities engaged the converted
warehouse space that is Switch Digital Arts Centre. It never fails to
surprise us how Switch can be transformed. From powerful theatre performances
as part of the Refugee Art Project launch, to a technical class on WordPress
production, to a buzzing networking event via the ICEBreakers, and much
more. Throughout 2011, the gallery, training facilities, performance space and
recording space were all used extensively; each tailored to respect the diverse
communities, cultures and creative abilities in Western Sydney.
None of the projects would have been possible without the extensive amount
of equipment at our fingertips at Switch. The capabilities of the Sony EX3,
Canon 5D and a JVC HM100 can be seen in the quality of work produced by ICE
in their film based works in 2011. The capabilities of the Canon 550D can be seen
in some of the beautiful photography that was taken at ICE, and the high quality
sound productions created using our zoom recorders.
FOOTBALL UNITED (TRAINING, VENUE)Training partnership for Western Sydney schools
FBi MUSIC OPEN DAY (VENUE)Venue partnership with community radio station
48 GREEN HOURS (EQUIPMENT)Sponsorship partner for short film competition on the environment
COLOURFEST (EQUIPMENT)Sponsorship partner for film festival promoting diversity on screen
REFUGEE ART PROJECT (VENUE)Venue partner for project launch
KABUL KIDS (VENUE)Venue partner for photo exhibition
FBi Music Open Day Kabul Kids
ICE ANNUAL REPORT 2011 4746
We have truly begun the journey of connecting creativity to sustainability and the future is bright and exciting for Creative Enterprise.
A growing pipeline of interesting projects with diverse organisations will bring
new challenges and opportunities for our artists and communities and allow us
to leverage income and employment into our communities.
The potential for innovation in digital media with and for the dynamic
communities and artists of Western Sydney and beyond will continue to drive us.
We will develop the ICE Hub as a platform for producers and entrepreneurs,
and bring new knowledge, networks and people to spark creative collisions that
will speak to the unique issues and solutions for communities that we work with
and for. In 2012 ICEbreakers, our monthly after-work meetups, will be held on the
last Tuesday of every month.
Regular Switch training courses will address the skill gaps in the region and seek
appropriate structures and accreditations for delivery of training that is
appropriate to the needs and strengths of the communities within which we work.
INTO THE FUTURE
Digital Bites
Digital Bites
ICE Hub
Parramasala
46
Saber Baluch officially began his
journey with ICE in 2009, as a par-
ticipant of Create Media! which
mentored young digital artists
from newly arrived refugee
and migrant backgrounds to
encompass the essential skills
necessary to find work or start
a business in digital
media. “The envi-
ronment of ICE is
like a box and you
jump inside that box
and come out with
so many new skills
and discoveries.
Apart from my script
writing, directing,
filming and editing skills, I learnt
so many other skills such as
people skills, leadership skills and
the list goes on” said Saber.
Saber continued his involvement
in workshops and began working
as a trainee film and digital
media trainer for ICE while he
was completing his Bachelor of
Communications Studies. “ICE
provided me with skills and also
enabled me to have access to
equipment so I could practice and
have a reasonable income while I
was studying.”
Fast forward to 2012,
Saber is the Director
of his own produc-
tion company, Saber Media and is a highly
respected trainer and
contractor for ICE,
who is also mentoring
emerging ICE trainers.
He is currently undertaking a
traineeship with SBS, due to a
connection that was facilitated
by ICE. “This has already opened
new doors” said Saber.
MEDIA PRODUCER: SABER BALUCH
“When it comes to the question ‘how has ICE helped me with my career?’ my response is ‘how didn’t ICE help me with my career?’ Because most of the career kick offs I have had, are because of ICE…I have had a life at ICE and life is all about learning. I have learnt so many things. I can go on and ten pages are not enough.
”ICE ANNUAL REPORT 2011 47
ICE ANNUAL REPORT 2011 4948
USER MAP OF CREATIVE Services
Transmedia Masterclass (Training, Hub)
Facilitated by Hub resident Michelle Cotterill, the workshop brought together a group of creative, cultural and technical practitioners. It explored storytelling techniques that draw in an audience through integrated media platforms, and applied these to participants’ projects.
Bonds for Life: Life after Bonds (Training)
In the aftermath of 2000 workers being retrenched when Pacific Brands moved production offshore, The Textile, Clothing and Footwear Union of Australia (TCFUA) worked with ICE on an arts advocacy project Bonds for Life: Life after Bonds. Participants from the Wentworthville factory attended workshops to document and represent their experience as workers and as members of their communities.
“The workers who made the iconic brand Bonds are courageous, hardworking and loyal. Their story is a story of real people, families and communities” said Michele O’Neil, National Secretary, TCFUA.
In Her Shoes (Creative Services)
The Australian Immigrant and Refugee Women’s Alliance (AIRWA) is working with ICE to raise awareness of issues faced by immigrant and refugee women in Australia. Combining social media, video production, consultation, engagement
Transmedia
Masterclass
Kabul Kids
Football United
Seven’s Golf
Audio
StudioMeeting
Room
Bonds for Life:
Life after Bonds
Lab 1Lab 2
In Her Shoes
Chatterbox
Ease the Wheeze
VideoEditing
Performance Space
Greenscreen Area
Gallery Space
48
of ambassadors, capacity building and training, the campaign provides a platform for stories to be told, and conversations to be had, encouraging Australian women and men to share the journey “In Her Shoes”.
Ease the Wheeze (Creative Services)
Students from Holroyd High School worked with several of ICE’s filmmakers to write, produce and edit a rap song and music video with a strong social message about the dangers of working with asbestos.
Seven’s Golf (Creative Services, Hub)
Western Sydney Business Enterprise engaged ICE to produce a corporate video to showcase their national golf tournament. ICE’s artists worked with caricatures, actors and renowned voice-over artists on location and in studio to create a fun way to promote the competition.
Football United (Training, Venue)
Football United uses soccer as a tool for social development. Western Sydney high school students worked with interactive technology, and sport. Five ICE facilitators have worked on the project building the capacity of participants to create their own works, tell their own stories, and actively work against the stereotypes that culturally and linguistically diverse populations face every day.
“You could tell it was a special moment, to suddenly be in this space where they were being taken seriously.” Facilitator, Mayu Ganeshan.
Chatterbox (Creative Services, Hub)
Aurora TV and ICE are producing Chatterbox – a monthly community arts and events program. Chatterbox shows events that bring communities together – introducing the people behind the projects and the passion and joy of those working behind the scenes. The project is an opportunity for emerging screen practitioners to apply their skills, and provides a platform for diverse communities to tell the stories of contemporary Australia.
Kabul Kids (Venue)
Photographer Palwesha Yusaf held a photography workshop at Hope House Orphanage in Afghanistan. The 6 participants’ work were on display over the course of a week including a launch event.
“Launching at ICE meant I had a space to strengthen the ability of the community to work with the wonderful organisation that is Mahboba’s Promise.” Palwesha Yusaf.
ICE ANNUAL REPORT 2011 49
ICE ANNUAL REPORT 2011 5150
COMMUNICATIONSPROJECT 5Project 5, our ongoing collaborative,
artistic and philanthropic partnership
between aMBUSH Gallery, Cockle Bay
Wharf, Leonard Joel Auction House
and a rotating bill of four urban art
trailblazers, was bigger than ever
in 2011, with the third live art event
and auction resulting in $14,800 for
ICE. This takes the total of Project 5
contributions to around $40,000 since
the partnership began in 2009.
The live art event in March at Cockle
Bay Wharf attracted large audiences
with Kid Zoom, Ghostpatrol, James
Jirat Patradoon and Deb working
aerosol cans and brushes. Kid Zoom,
dubbed Australia’s Rembrandt with a
spray can, sparked a fierce bidding war,
topping the auction with $8,000 for the
2 by 1.2 metre artwork.
Perhaps the most exciting news for
Project 5 in 2011 was our National AbaF
Award win. We flew to beautiful Perth
in hopes that the Australian Business
Arts Foundation would put the cherry
on top of our already successful and
vibrant partnership. And the answer
was yes! Project 5 won the National
Partnering Award in the Australia
Council Emerging Artists category, a
real honour in front of our peers.
ICE would like to warmly thank Cockle
Bay Wharf for the last three years of
support for Project 5, as we look to
secure a new venue partner for 2012.
The funds raised so far have been
essential in supporting Switch Digital
Arts Centre and extending the depth
and breadth of ICE youth engagement
programs.
RESEARCH & COMMUNICATIONS
50
ICE.org.au took on a brand new look
and feel in 2011 thanks to the clever
creative vision of The Nest, a good
friend of ICE and an amazing digital
agency specialising in creating stunning
websites for the arts and creative
industries. The new ICE website is a
super user-friendly WordPress site with
gateways through to our social media
augmenting our audiences’ experience
in the one place. ICE staff have really
taken to blogging and creating their
own projects online, so now you can
look forward to hearing the voices of all
ICE-icles and their unique POV’s (points
of view), online.
Whilst we’re on the topic of
communications, 2011 was also the year
we produced a brand new ICE promo
video. With the generous pro-bono
services of acclaimed Director, Platon
Theodoris and a cast of 50 plus very
enthusiastic volunteers from ICE’s
Western Sydney communities, we
made magic happen on the screen. The
promo is now running on Aurora TV
and making the rounds online. ‘We are
Storytellers. We create, We collaborate.’
To watch the promo, check out our
Vimeo site vimeo.com/infocult.
ICE WEBSITE & PROMO
ICE ANNUAL REPORT 2011 5352
RESEARCH
Won AbaF National Award – Australia
Council’s Emerging Artists Category
Finalist Human Rights Awards
Finalist Australian and New Zealand Internet
Awards (ANZIA) in the category of Internet
Access and Digital Skills
AWARDS
SUSTAINABILITYICE’s commitment to sustainability continues. Whether it be
minimalising our impact on the environment through crafting
policies for the efficient use of resources within Switch Digital
Arts Centre, working to find sustainable practices within the
creative industries or reducing the amount of marketing material
we produce, such as creating this annual report primarily as an
E-version, ICE has it’s finger on the pulse of the future.
Our passion for supporting sustainability was evident in 2011
when we partnered with Western Sydney Regional Organisation
of Councils’ (WSROC) Water in the Landscape Project to produce
our Community Engagement Project, Upstream. Individuals from
the Blacktown area were trained in the digital storytelling process
and mentored through the process of making their own digital
stories about water and place from a variety of different cultural
perspectives. Their reflections on the importance of water as a
resource were shared with the world.
ICE also partnered with 48 Green Hours, a film competition based in
Western Sydney that promoted sustainability through stipulating a
‘green’ theme running through each of the films. ICE will continue to
support creative practitioners and organisations that are proactively
involved with sustainable and environmental responsibility and look
forward to sharing our sustainability policy with the world shortly.
52
NEW PATHS TO CULTURAL CITIZENSHIP
In recent years the concept of participation in cultural and media
practices - often making use of digital media - has created a shift in how
we understand being culturally active. This shift can be thought of as
a change in direction from active cultural and media consumption to
active cultural and media production.
For three-years, ICE has partnered on the Ripple Effects Project
with researchers from the University of Technology, Sydney (UTS)
Transforming Cultures Research Centre, Arts NSW and the Australia
Council for the Arts. The Ripple Effects research project is funded by the
Australian Research Council–funded Linkage research project.
In November it was time to bring these discussions, ideas and concepts
out of the hard drives and into the world, resulting in the first ever
Ripple Effects Symposium developed by ICE and partner UTS. Years
of research led to this presentation surrounding community building,
participation and cultural citizenship through creative practices in
Western Sydney. The symposium explores what happens when
participation in cultural activities and the making of cultural forms
become a way to engage in a process of social change.
The symposium was full of creativity, participation and action with
a number of plenary sessions, facilitated panel discussions, creative
showcases as well as the presentation and showcase of research
findings about ICE, Western Sydney and the nature the creative process,
namely, how it develops strength and autonomy within communities.
The research team is led by Dr Ilaria Vanni. Researchers are Dr Tanja
Dreher, Dr Christina Ho, Dr Justine Lloyd, Dr Tony Mitchell, Dr Devleena
Ghosh and the research assistant is Jemima Mowbray. It was managed
at ICE by Caitlin Vaughan, Research & Policy Manager.
RIPPLE EFFECTS
ICE ANNUAL REPORT 2011 53
ICE ANNUAL REPORT 2011 5554
EVALUATIONICE’s evaluation policy has been a key
component of our processes at ICE in
2011. Our research and policy program
has identified measurable practices and
techniques which allow ICE to translate
the learning and intuitive knowledge
of participants and trainers into simple
language. We find points to check in
with the creative journey of our projects
to identify personal and professional
impacts, both subtle and evident
outcomes, which supplement the more
prevalent learnings.
East London West Sydney, ICE’s hip-hop
theatre performance at which featured in
the 2011 Sydney Festival, attracted large
audiences and we took the opportunity
to design a survey card to collect
feedback on the show. Around half of the
audience provided feedback. The form
had simple questions but also space for
free-form feedback which allowed for
drawing and unlimited self-expression.
The data collected from these forms
has given ICE a real insight into our
audiences and will greatly assist the
development of this genre of show for
the next phases.
The activation of our Evaluation
Strategy has allowed us to better track,
monitor and report on the outcomes of
our work. It enables critical reflection
and assessment at different levels of
our practice, and allows us to better
understand and communicate the wider
scope and impacts of our work.
54
This year we have been collaborating
with key partners and communities in
the production of our Reconciliation
Action Plan (RAP) which we will
launch in 2012. ICE recognises
Aboriginal and Torres Strait Islander
people as Australia’s first people and
the traditional owners of this land. We
recognise a continuous living culture
rich in diversity, language, knowledge,
creativity, heritage and contemporary
expression and this recognition
is a starting point for all of ICE’s
collaborations.
On 27 October, ICE hosted
a discussion session called
‘Reconciliation Action
Conversations’ to bring together
Aboriginal artists and community
members along with others from
our many valued partners, projects
and collaborations who are
working towards Reconciliation.
These conversations were vital
to assist us in developing our
Reconciliation Action Plan. It was
also a great opportunity for old
and new friends to connect.
RECONCILIATION ACTION PLAN
ICE ANNUAL REPORT 2011 55
ICE ANNUAL REPORT 2011 5756
KEY ORGANISATIONAL
PARTNERS
Arts NSW
Australia Council for the
Arts
Department of Human
Services - Community
Services NSW
Parramatta City Council –
a partner of Switch Digital
Arts Centre
Screen NSW
ICE Hub Capital Works
and Facilities PROJECT
PARTNERS
Arts NSW
Catholic Diocese,
Parramatta
Toland Architects
Walton Construction
Berents Project
Management
PROJECT FUNDING
BODIES and SPONSORS
Arabic Pages
Arts NSW
Artstart NSW
NSW Department of
Health and Ageing
Attorney General’s
Department, Proceeds of
Crime Act
Auburn Community
Development Network
Aurora Television
Australia Council for the
Arts
Australian Human Rights
Commission
Casula Powerhouse Arts
Centre
Community Services -
Families NSW
Community Services –
Better Futures Strategy
Council for Australian-
Arab Relations
Department of Health and
Ageing
Department of
Immigration and
Citizenship
Department of Water,
PEOPLE, PARTNERS & SUPPORTERS
ICE would like to warmly thank our partners, sponsors and supporters for their support in 2011.
56
Heritage and the Arts
Etihad Airways
Fairfield CDSE
Fairfield City Council
Fairfield City Museum and
Gallery
Holroyd City Council
Inner West Skills centre-
Youth Linx
Loud Multicultural
Media Loft Web Design
and Development
NSW Community Relations
Commission
NSW Department of Trade
and Investment
NSW Environment Trust
Parklea Correction Centre
Parramatta Artists Studios
Parramatta City Council
Peacock Gallery and
Auburn Arts Studio
Penrith City Council
Port Bar and Restaurant
Riverside Theatres
Parramatta
SBS Film
SBS TV
Social Ventures Australia
St Marys Corner
Sydwest Multicultural
Services Inc
Ted Noffs Foundation- Mt
Druitt
The Hills Holroyd
Parramatta Migrant
Resource Centre
The Street University –
Liverpool
The Nest
Western Sydney
Organisation of Councils
(WSROC)
World Media International
PROJECT PARTNERS
48 Hour Film Project
48 Green Hours
Afghan Hazare Youth
Group
aMBUSH Gallery
Arts Law Centre of
Australia
Auburn City Council
Auburn Community
Development Network
Aurora Community
Channel
Australian Immigrant and
Refugee Women’s Alliance
(AIRWA)
Bay East Auction House
Boronia Multicultural
Services
Braddock Primary School
British Council Australia
Cabramatta High School
Casula Powerhouse Arts
Centre
Civictec
Cockle Bay Wharf
Colourfest Film Festival
Cranebrook High School
Cranebrook
Neighbourhood Centre
Darling Park
Deliottes
Dendy Cinemas (Brisbane
and Adelaide)
Fairfield City Council
Fairfield High School
Fairfield Intensive English
Centre
Family Violence Response
Support Strategy (FVRSS)
FBi Radio
Fiji Youth Initiative
Football United
Holroyd City Council
Holroyd High School
Holroyd Youth Services
Inner West Skills Centre
Institute for Sustainable
Futures
Kala Indian Dance
Mars Hill Cafe
Mission Australia
Mount Druitt Family
Violence Response &
Support Strategy
Movie Extra Tropfest
Multicultural Disability
Advocacy Association
Music NSW
National Film and Sound
Archive, Canberra
Napean Intensive Care
Unit
Noffs Foundation – Mt
Druitt
Nova Cinema (Melbourne)
Parraconnect
Parramasala
Parramatta Artists Studio
Parramatta City Council
Parramatta Hills Holroyd
Migrant Resource Centre
Parramatta Park Trust
Penrith City Council
ICE ANNUAL REPORT 2011 57
ICE ANNUAL REPORT 2011 5958
Powerhouse Youth Theatre
School of Social Entrepreneurs
Sevens Golf
Social Ventures Australia
South Penrith Youth Neighborhood
Services
Stockland Property Group
Sule College
Sydney Festival
Sydney Harbour Foreshore Authority
TAFE NSW, Ultimo
The Textile, Clothing and Footwear Union
of Australia
The Street University - Liverpool
University of Technology, Sydney
University of Western Sydney
UWS College
Wakakirri
Word Travels and the National Poetry Slam
ICE STAFF AND KEY CONTRACTORS
Lisa Torrance: Executive Director
Lena Nahlous: Executive Director
(maternity leave)
Yu Ye Wu: Executive Assistant to the
Executive Director
Jill Chambers: Manager, Operations
Jerome Pearce: IT and Facilities Officer
Kim Tan, Georgie Lampe: Administration
and Resource Officer
Kanaki Nadesan: Bookkeeper
Caitlin Vaughan: Manager, Research and
Strategic Development
Mouna Zaylah: Manager, Cultural
Development and Co: Director, Arab Film
Festival
Donita Hulme: Coordinator, Artist
Professional Development
Christian Tancred: Coordinator,
Community Engagement
Fadia Abboud : Co:Director, Arab Film
Festival
Amin Palangi: Screen Cultures Producer
Thelma Thomas aka MC Trey: Urban
Cultures Producer
Indu Balachandran: Manager, Creative
Enterprise
Leanne Torpey, Switch Centre and
Training Coordinator
Ben Rose: Production and Client Support
Kate Taylor: Creative Hub Coordinator
Kristy Mayhew: Manager, Marketing and
Communications
Jackie Leewai: Communications Officer
Nasim Harandi: Graphic Designer
Maria Tran: Urban Cultures Project
Coordinator
Saleh Saqqaf: Project Consultant and
Trainer
Saber Baluch: Enterpise Apprentice:
Saber Media Productions
Vanna Seang: Chatterbox D.O.P.
ICE HUB CREATIVE RESIDENTS
Mike Chin
Michelle Cotterill
Andy Minh Treiu
Adam Dunn
Ravi Kambhoj
Hugo Moline
Heidi Axelsen
Jerome Valencia
Rusalia Bazlamit
58
ARTISTS,
CONTRACTORS
AND CREATIVE
CONSULTANTS
Adam Dunn
Adrian Tan
Aiden Keogh
Aisha Kamara
Akeesha Horton (USA)
Alan Butterfield
Alexis Axelbaum
Alissar Chidiac
Amy Kwong
Ari Roberts
Aveline Hernandez
Ben Hoh
Bheki Mkwananzi
Bill Lesi
Billy Marshall Stoneking
Brad Crawford
Brothablack (aka Shannon
Williams)
Catherine Tsai
Charles ‘6 Pound’ Lomu
Christina Alvarez
Colin Kinchela
Courtenary Botfield
Dan O’Reilly-Rowe
Dante Barcome
David Beaumont
Danielle Antaki
Darrall Thompson
David Cassat
Dennis Cala
Dev Singh
Diana Sedlarevic
Duncan Underwood
ECJ Technology
Eddie Abd
Elena Parashko
Elizabeth Vu
Emily McDaniel
Environmental Art +
Design
Evan Kaldor
Fadle El-Harris
Fadia Abboud
Farid Farid
Fatima Mawas
Felicity Castagna
Felino Dolloso
Felix Ryan
Fraink Mainoo
Garry Trinh
Haidar Noor
Hakan Manav
Hatef Ahankoob
Heidi Axelsen
Hugo Moline
Isaac Parsons
Jacqueline Andres
Jacqueline Leewai
James Carr
Jane Bennett
Jay Johnson
Jeff Purser
Jemwel Danao
Jaivir Dhruv Signh
Jill Colvin
Joanne Saad
Joanne McNeill
Joanne Villacruz
Jonzi D (UK)
Junior Tavola
Juse Crew
Kerrie Noonan
Kevin Crouse
Khalid AlMahmood (UAE)
Kim Bowers aka Busty
Beatz
Kim Huong Nguyen
Kristina Scudds
Kristy-Lea Payne
L-Fresh Sukhdeep Bhogal
Larry Heath
Len Metcalf
Liane Rossler
lina Kastoumis
Lisa Colley
Lisa Rhodes
Lisa Walker
Ludwig El Haddad
Maissa Alameddine
Matt Fallon
Maria Barbagallo
Maria Tran
Marian Abboud
Marian Marcatili
Marie Setiwan
Marina Kingsley
Marissa Kaye
Martin Cox
Maxwell Golden (UK)
Maya Newell
Meiying Saw
Merlyn Bilas
Mia Viaña Stewart
Michelle Cotterill
Mickey Kovari
Miranda Nation
Miriam Cabello
Monique Perrin
Monireh Khabiri
Nasim Harandi
Nawaf Aljanahi (UAE)
Negin Asadipour
Neveen Hanna
Nicholas Pickard
Nocile Miller
ICE ANNUAL REPORT 2011 59
ICE ANNUAL REPORT 2011 6160
Nick Toth
Palangi Productions
Parramatta Clay and Arts
Incorporated (PCAI)
Patrick Heeger
Paula Abood
Paulo Goncalves
Peta Downes
Peter Davidson
Peter Knight
Peviter Veygal
Platon Theodoris
Qamar Zaman
Quan Tran
Rajaella Priogioni
Randa Abdel-Fattah
Rebecca Laubi
Redemption Band
Reza Taheri
Richard Teague
Rima Najm
Saber Baluch
Saleh Saqaff
Sally Lim-Sun
Samanatha Lang
Sanaz Fotouhi
Sania Saeed
Sarah Sayeed (UK)
Saro Carlwig (UAE)
Seina Rahimi
Sheila Pham
Somnang Seang
Simon Menzies
Soul Benefits
Steve Pozel
Stuart Buchanan
Sue McReady
Sundus Abdel Hadi
(Canada)
Tania Khalaf (USA)
Thelma ‘Trey’ Thomas
Toni Blackman
Uncle Greg Simms
Vanessa Scott
Vinh Nguyen
Vanna Seang
Vuli Mkwananzi
Yassin al-Salman aka The
Narcicyst (Canada)
Zahra Alsamawi
PROJECT ADVISORY
MEMBERS
Arab Film Festival
Advisory Committee
Alissar Gazal
Farid Farid
Firas Naji
Joanne Saad
Omeima Sukkarieh
Paula Abood
Saleh Saqqaf
VOLUNTEERS AND
STUDENT INTERNS
Dominik Brunner
Jacob Ching
Jannika Gier
Maria Kirov
Rachida Pearce
Lisa Walker
60
INFORMATION AND CULTURAL EXCHANGE INC.31 DECEMBER 2011
FINANCIAL REPORT
C O N T E N T S
Treasurer’s Report 62
Balance Sheet 63
Income Statement 64
Notes to and Forming Part of the Financial Statements 65-66
Statement by Members of the Board of ICE 67
Independent Audit Report 68-69
ICE ANNUAL REPORT 2011 61
ICE ANNUAL REPORT 2011 6362
I am pleased to report that we have ended the 2011 financial year in a sound financial position with a surplus of $1,253. This result was achievable due to all our core funders and partners, their ongoing support has allowed the organisation to continue to expand and grow. On behalf of the Board, I would like to thank them all for their support. Key funders include Arts NSW, Australian Council for the Arts, Screen NSW and the continued support from the Catholic Diocese, in particular Bishop Anthony and John Spillane.
Due to the support and financial backing of the aforementioned organisations, and all our partners, 2011 was a year of continued expansion and growth as ICE developed new partnerships with SBS, Sydney Festival, AIRWA (Australian Immigrant and Refugee for Women’s Alliance) and Aurora resulting in collaboration on various projects that achieved great success in spreading the stories from our richly diverse communities in Western Sydney.
The past year was also a time of stability for the ICE team as they settled into the newly refurbished Switch Digital Arts Centre for their first full year. This new chapter of growth saw the completion of the Creative Hub and the first nine enterprising individuals taking up residence in August 2011. The completion of this centre could not have been achieved without the generous financial support received from Arts NSW and Social Ventures Australia.
Over the years ICE has developed a fantastic reputation and is frequently approached to undertake a number of
projects to continue to work with the many community members for the expression of the region’s extraordinary cultural voices. Unfortunately not all offers can be accepted, due to the additional resources that would be needed to do so. This being said, a special thanks goes to Social Ventures Australia whose funding has made it possible to employ an additional eight people in 2011 on various short term contracts. This has enabled the organisation to take up the project offers that we would otherwise have declined.
Another component of our revenue stream has been generated by ICE’s own Creative Enterprise program with self-generated funds. This will be a fundamental focus for 2012 as ICE looks to identify new opportunities in raising support from a diverse range of sources to ensure the long term sustainability of this organisation.
The Board would like to thank Jill Chambers, ICE Operations Manager and Lisa Torrance our Executive Director, who have both worked tirelessly over the past year to ensure the continuation of tight operational processes. This has resulted in the sound financial position of the organisation and allows for ICE to continue to reach out to people in Western Sydney communities.
Jennifer WidjojoTreasurer
62
CURRENT ASSETS
Cash and Cash Equivalents Receivables Prepaid Expenses Inventory TOTAL CURRENT ASSETS NON-CURRENT ASSETS Building Improvements - at cost Less: Accumulated Depreciation Office Furniture & Equipment - at cost Less: Accumulated Depreciation TOTAL NON-CURRENT ASSETS TOTAL ASSETS CURRENT LIABILITIES Payables Deferred Income Provision for Staff Entitlements Provision for Building Maintenance TOTAL CURRENT LIABILITIES NON-CURRENT LIABILITIES Provision for Staff Entitlements Deferred Income Provision for Building Maintenance TOTAL NON-CURRENT LIABILITIES TOTAL LIABILITIES NET ASSETS EQUITY Accumulated Income at the beginning of the year Operating Surplus for the year Total Accumulated Income TOTAL EQUITY
BALANCE SHEET AS AT 31 DECEMBER 2011
2011$
565,377 75,835
8,010 7,710
656,932
1,284,605 (154,057) 1,130,548
716,494 (282,803)
433,691 1,564,239
2,221,171
140,279 328,551 109,809
8,000 586,639
152,681 1,422,140
38,501 1,613,322
2,199,961
21,211
19,958 1,253 21,211
21,211
NOTE
34
5
67
86
2010$
797,408 135,761
6,117 -
939,286
1,227,902 (28,434) 1,199,468 696,279
(129,870) 566,409 1,765,877
2,705,162
174,271 474,244 131,842 8,000
788,357
189,122 1,675,725
32,000 1,896,847
2,685,204
19,958
21,182 (1,224) 19,958
19,958
The accompanying Notes form part of these financial statements.
ICE ANNUAL REPORT 2011 63
TREASURER’S REPORT
ICE ANNUAL REPORT 2011 6564
INCOME Arts NSW - Triennial Funding Arts NSW - Capital Works Arts NSW - Project Arts NSW - Digi Diaries Arts NSW - AFF Arts NSW - ELWS Australia Council for the Arts (CCD Program & Project grants) Australia Council for the Arts (AFF Project grant) NSW Human Services, Community Services NSW Human Services, Community Services - one off grant Dept of Premier and Cabinet DEEWR - One off grant for capital work Screen NSW Department of Environ, Water and Heritage Attorney General’s Department Communities NSW Department of Foreign Affairs and Trade Events NSW Industry & Investment NSW TAFE NSW (ArtStart) Local Government Social Ventures Australia Westpac Foundation British Council Australia Community Development and Support Expenditure (CDSE) Foundation for Young Australians Western Sydney Regional Organisation of Councils (WSROC) Special Broadcasting Service (SBS) Community Relations Commission University of Western Sydney Mary MacKillop Foundation Other Small Grants Unexpended grants at the beginning of the year Unexpended grants at the end of the year Interest Received Project Funding Donations Other Income TOTAL INCOME LESS: EXPENDITURE Relocation expenses Employee expense Equipments purchase Depreciation expense Insurance expense Media and marketing expenses Programmes and production expenses Rental expense Contractor expenses Administration expenses Other expenses TOTAL EXPENDITURE SURPLUS/(DEFICIT) FROM OPERATIONS
INCOME STATEMENT FOR THE YEAR ENDED 31 DECEMBER 2011
2010$
300,000 -
131,084 - - -
205,53170,00089,227
110,00050,000
1,500,00055,000
- -
10,479 -
9,000 -
5,200132,528
- 62,844
- -
9,712 - -
14,600 -
4,0001,500
-
(1,675,725)53,956151,78825,08544,345
1,360,154
22,031651,900
7,51680,59620,66592,756
219,34430,69435,42984,370116,077
1,361,378
(1,224)
2011$
307,500 60,500
- 17,000 10,000 3,000
206,544 70,000 112,024
- - -
60,000 50,000 42,300 54,915
20,000 9,000 5,000
53,500 130,500 97,300
- 40,012
20,000 -
15,000 13,000 3,000 11,818
-
2,050 1,675,725
(1,422,140) 18,668 68,768 17,087
151,975 1,924,046
6,672
866,032 15,457
278,556 21,990 112,325
299,383 31,086
108,931 70,943 111,419
1,922,793
1,253
The accompanying Notes form part of these financial statements.64
1. STATEMENT OF ACCOUNTING POLICIES
This financial report is a special purpose financial report prepared in order to satisfy the financial reporting requirements of the Association Incorporation Act NSW. The board has determined that the association is not a reporting entity.
The financial report has been prepared on an accruals basis and is based on historic costs and does not take into account changing money values or, expect where specifically stated, current valuations of non-current assets.
The following significant accounting policies, which are consistent with the previous period unless otherwise stated, have been adopted in the preparation of these financial report.
(A) INCORPORATED ASSOCIATION
The services were incorporated on 1st May, 1986 as an incorporated Association, under the Associations Incorporated Act, 1984. The members liability is limited to the extent of any unpaid membership fees.
(B) Revenue
Interest revenue is recognised on a proportional basis taking into account the interest rates applicable to the financial assets as it is received.
Grant and donation income is recognised when the entity obtains control over the funds which is generally at the time of receipt.
Revenue from funding authorities received in advance is deferred to the period to which it relates and included as an accrual on the balance sheet.
(C) Inventories
Inventories are measured at the lower of cost and net realisable value.
(D) Economic Dependence
Information and Cultural Exchange Inc. is dependent on the Arts NSW and Australia council of Arts for the majority of its revenue used to operate the business. At the date of this report the Board of Management has no reason to believe the Arts NSW and Australia Council of Arts will not continue to support Information and Cultural Exchange Inc.
(E) Employee Entitlements
Provision is made for Long Service Leave, Sick Leave and Annual Leave estimated to be payable to employees on the basis of statutory and contractual requirements. Provision is made for redundancy for long standing employees as the association is exclusively dependent on tiers of government, and that policies and funding arrangements are subject to periodic change. Provision is made for the payment of twelve (12) weeks maternity leave in accordance with pending staff agreements. The amounts provided have been apportioned between current and non-current, the current provision been the portion that is entitled to be paid within the next (12) months. Payroll on costs associated with leave entitlements are recognised as liabilities.
Contributions are made by the Association to an employees’ superannuation fund and are charged as expenses when incurred.
NOTES FOR THE YEAR ENDED 31 DECEMBER 2011
ICE ANNUAL REPORT 2011 65
ICE ANNUAL REPORT 2011 6766
NOTES CONTINUED FOR THE YEAR ENDED 31 DECEMBER 2011
2011$
6,000 6,000
564,377 1,000
565,377
75,835 -
75,835
7,710
114,650
213,901
1,422,140
1,750,691
60,758
49,052
109,809
28,198
74,483
50,000
152,681
AUDITOR’S REMUNERATION Remuneration of the Auditor for: - Auditing the financial statements
CASH AND CASH EQUIVALENTS
Cash at Bank Cash on Hand
RECEIVABLES Trade Debtors Less: Provision for impairment of debtors
INVENTORIES Current Books published available for sale
Inventories are measured at the lower of cost and current replacement cost.
DEFERRED INCOME Total Unexpended Grants Grant in Advance - Other Unexpended Building Grant
PROVISION FOR STAFF ENTITLEMENTS Current Liabilities
Annual Leave
Sick Leave
PROVISION FOR STAFF ENTITLEMENTS Non-Current Liabilities
Long Service Leave
Maternity Leave
Redundancy
RESTATEMENT OF COMPARATIVE INFORMATION
2010$
6,000 6,000
796,008 1,400
797,408
135,761 -
135,761
-
70,200
404,044
1,675,725
2,149,969
78,002
53,840
131,842
30,074
80,638
78,410
189,122
During the year 2010, Information and Cultural Exchange
Inc applied grants and funding revenue for relocation
and establish a Digital Arts Centre at 8 Victoria Road
Parramatta. The full sum of unexpended grant has been
recognised as a non-current liability to be applied in the
year the asset is amortised. The carrying amount of
assets are presented in the balance sheet as a non-current
assets. The reclassification of deferred income to non-
current liability is adopting a uniform presentation of the
unexpended grant and the unexpended depreciable assets.
2
3
4
5
6
7
8
9
Total
Total
Total
Total
Total
Total
66
STATEMENT BY MEMBERS OF THE BOARD
The Board have determined that the association is not a reporting entity and that
this special purpose financial report should be prepared in accordance with the
accounting policies outlined in Note 1 to the financial statements.
In the opinion of the board the financial statements:
1. Present a true and fair view of the financial position of the Information and
Cultural Exchange Inc. as at 31 December 2011 and its performance for the
year ended on that date.
2. At the date of this statement, there are reasonable grounds to believe that
Information and Cultural Exchange Inc. will be able to pay its debts as and
when they fall due.
This statement is made in accordance with the resolution of the board and is
signed for and on behalf of the Board by:
Jennifer Widjojo, Treasurer
Date: 22 February 2012
Associate Professor Susan Green, Co-Chair
ICE ANNUAL REPORT 2011 67
ICE ANNUAL REPORT 2011 6968
Report on the Financial Report
We have audited the accompanying report, being a special purpose financial report of Information and Cultural Exchange Inc. which comprises the committee’s report, the assets and liabilities statement as at 31 December 2011, the income and expenditure statement for the year then ended, notes comprising a summary of significant accounting policies and other explanatory information, and the statement by members of the committee.
Board’s Responsibility for the Financial Report The board is responsible for the preparation of the financial report and have determined that the basis of preparation described in Note 1 is appropriate to meet the requirement of the Association Incorporation Act NSW 1984 and the needs of the members. The board’s responsibilities also include such internal control as the committee determines is necessary to enable the preparation of financial report that is free from material misstatement, whether due to fraud or error. Auditor’s Responsibility Our responsibility is to express an opinion on the financial report based on our audit. We have conducted our audit in accordance with Australian Auditing Standards. Those standards require that we comply with relevant ethical requirements relating to audit engagements and plan and perform the audit to obtain reasonable assurance whether the financial report is free from material misstatement. An audit involves performing procedures to obtain audit evidence about the amounts and disclosures in the financial report. The procedures selected depend on the auditor’s judgment, including the assessment of the risks of material misstatement of the financial report, whether due to fraud or error. In making those risk assessments, the auditor considers internal control relevant to the entity’s preparation and fair presentation of the financial report in order to design audit procedures that are appropriate in the circumstances but not for the purpose of expressing an opinion on the effectiveness of the entity’s internal control. An audit also includes evaluating the appropriateness of accounting
Chartered Accountants Liability limited by a scheme approved under Professional
Standards Legislation
TELEPHONE (02) 9715 1555 FACSIMILE: (02) 9715 1566
C M PITT & CO
Chartered Accountants
2 PHILIP STREETSTRATHFIELD NSW 2135 PO BOX 580CHARLES M PITT B.BUS FCA E-MAIL [email protected]
68
policies used and the reasonableness of accounting estimates made by the Committee as well as evaluating the overall presentation of the financial report.
We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our audit opinion. Independence In conducting our audit, we followed applicable independence requirements of Australian professional ethical pronouncements. Audit Opinion In our opinion, the financial report presents fairly, in all material respects, the financial position of Information and Cultural Exchange Inc as at 31 December 2011 and its financial performance and cash flows for the year then ended in accordance with the accounting policies described in Note 1 to the financial statements, and the Association Incorporation Act NSW 1984. Basis of Accounting Without modifying our opinion, we draw attention to Note 1 to the financial report, which describes the basis of accounting. The financial report has been prepared for the purpose of fulfilling the directors’ financial reporting responsibilities under the Corporations Act 2001. As a result, the financial report may not be suitable for another purpose.
Charles M Pitt ICCA Membership No. 20180
C M PITT & CO Registered Company Auditor No. 2944
CHARTERED ACCOUNTANTS Unit 6 & 7, 2 Philip Street Strathfield
Date: 22 February 2012
Liability limited by a scheme approved under Professional Standards LegislationAll correspondence: PO Box 580, STRATHFIELD NSW 2135
ICE ANNUAL REPORT 2011 69