Strong History. Bright Future.This is our shining moment: The 60th Annual IHS Convention & Expo!

As we reflect on 60 strong years as your professional association, we look

forward to an even brighter future with the “re-invention” of IHS. Our rapidly

changing marketplace is on the cusp of greatness and IHS is prepared to

lead the way.

To proudly celebrate our past, present and future, the International Hearing

Society is teaming up with two key icons. One, the city of Boston. Rich in its

economic and cultural history, Boston is the largest city in the New England

area. And while it’s rather compact in size, it packs quite a punch. It’s the site

of many of America’s major historical events and continues to impact today’s

research, technological and financial industries.

The second is Thomas Edison, the prolific American inventor, scientist and businessman, who developed

many devices that influenced the world. Hearing impaired himself – almost 100% deaf by the age of

sixteen, Edison had numerous bright ideas throughout his life. He never saw failure as a reason to quit

but as a new step forward. We are thrilled to have Thomas Edison’s Great Grandniece - Sarah Miller

Caldicott – joining this year’s convention as our keynote speaker. This is one you won’t want to miss!

We hope that these champions of industry and innovation will serve as inspiration to make your own

history! Network, learn, grow - and reinvent YOUR business!

60thAnnual IHS Convention & Expor e i n v e n t y o u r b u s i n e s s

Register online today!www.ihsinfo.org/convention

Schedule of EventsTHuRSdAy, SEpTEMBER 15, 2011

10:00 am – 5:00 pm Onsite Registration 8:00 am – 12:00 pm Chapter Leadership Conference

11:30 am – 2:30 pm Lunch and Opening Keynote Presentation: “Innovate Like Edison”

3:00 pm – 5:00 pm Licensing Board Conference

3:00 pm – 5:00 pm Choice of Concurrent Seminars: • Tympanometry:Methodology, InterpretationandClinicalApplication • LoopingTechnology&YourPractice

7:00 pm – Midnight NBC-HIS 30th Anniversary Party

FRIdAy, SEpTEMBER 16, 2011

8:00 am – 5:00 pm Onsite Registration 8:00 am – 9:30 am General Session: “Online Marketing Tools to Reinvent Your Business”

10:00 am – 12:00 pm Choice of Concurrent Seminars: • BusinessManagementSoftwarePanel • Real-EarMeasurementTrack: FittingMethods

12:00 pm – 2:30 pm Annual Membership Meeting and Luncheon 3:00 pm – 5:00 pm Choice of Concurrent Seminars: • Ethics–WatchYourBackside! • Real-EarMeasurementTrack:Verification &Validation 5:00 pm – 7:00 pm Networking Dinner and Silent Auction in the Expo Hall

SATuRdAy, SEpTEMBER 17, 2011

7:00 am – 3:00 pm Onsite Registration

8:00 am – 10:00 am Breakfast and Silent Auction in the Expo Hall

10:30 am – 12:30 pm Choice of Concurrent Seminars • Real-EarMeasurementTrack:Live Demonstrations • TheImportanceofBinauralHearing

12:30 pm – 2:30 pm Lunch Buffet and Silent Auction in the Expo Hall

2:30 pm – 4:30 pm Choice of Concurrent Seminars: • ProfessionalizingtheProfession-Reinvent YourTrainingSkills •Real-EarMeasurementTrack: LiveSpeech Mapping

6:00 pm – 9:00 pm IHS Diamond Anniversary Awards Gala

Scheduleissubjecttochange.

Annual Membership Meeting & LuncheonFriday, September 16 12:00 pm – 2:30 pm

IHS has the most passionate members! This annual membership meeting connects our members in an

open forum for a discussion of the Society’s issues and those of the hearing healthcare industry at large.

This is your event … if you want to be heard, don’t miss this meeting. Get involved and lead the Society

toward a bright future.

Silent AuctionFriday, September 16 5:00 pm – 7:00 pm

Saturday, September 17 8:00 am – 10:00 am & 12:30 pm – 2:00 pm

Have some fun this year by bidding on the irresistible deals at the silent auction. Not only could you go

home with your smartest purchase of the year, all the proceeds from the silent auction help fund the

IHS Advocacy Alliance. The advocacy alliance supports the legislative and regulatory efforts of IHS on

behalf of hearing healthcare professionals and the hearing-impaired community we serve.

To make a donation visit www.ihsinfo.org/convention

IHS Diamond Anniversary Awards GalaCelebrating 60 years of hearing healthcare excellenceSaturday, September 17 6:00 pm – 9:00 pm

Join us as we proudly celebrate six decades of service to the hearing impaired at this year’s Diamond

Anniversary Awards Gala. The diamond is unique in its strong characteristics, and so is IHS. As we focus on

the future, we will honor the accomplishments of our members and IHS chapters who lead us every step

of the way. From Past Presidents to New Members, it’s an opportunity for today’s IHS members to pay

tribute to past achievements. This is your time to shine! Evening attire is suggested.

Find your inspiration at these Special Events!

And for the grand finale...

The Great Grandniece of Thomas Edison will review the results of her

three years of research into the best practices of Thomas Edison, America’s

most prolific inventor and innovator. Sarah sheds new light on Thomas

Edison’s world-changing innovation best practices, which she calls the

Five Competencies of Innovation™ in her book, “Innovate Like Edison:

The Success System of America’s Greatest Inventor.” Discover how you

can begin implementing Edison’s own methods to create a competitive

advantage for your business. Sarah brings great experience and knowledge

to the table as a 20-year marketing executive.

Opening Keynote Presentation“Innovate Like Edison” 1.5ContinuingEducationCredits

Sarah Miller Caldicott, Founder, The power patterns™ of Innovation

Thomas Edison’s most notable inventions

were the phonograph, incandescent light

bulbs, kinetoscopes (early movie cameras

and projectors), and even stock tickers. His

discovery of electricity not only changed how

we live our lives every day; it also had a

direct impact on the hearing aid industry

when electric hearing aids were attempted in

the late 1890s and early 1900s. While electric hearing aids

were considered expensive and not a viable solution, they

have a place in hearing aid history.

Bonus!Each premier convention registrant will

receive a signed copy of Sarah Miller

Caldicott’s book:

“Innovate Like Edison”

Thomas Alva Edison

“I have not failed. I’ve just found 10,000 ways that won’t work.” -Thomas Edison

Are you serious about growing your business but overwhelmed by

new technology? The way patients find local hearing care professionals is

changing. To stay ahead of the curve it is imperative to refocus your

marketing efforts to include the right mix of online media.

Don’t miss these simple solutions that you can immediately implement

in your practice. You will learn how to market to the online demographic,

understand search engine optimization and social media marketing,

realize the value of internet video, improve your online and offline

credibility and take home website best practices.

By attending this seminar, you will:• Sell more hearing aids with easy internet marketing tools • Communicate more effectively with current and prospective clients• Enhance your online credibility and increase referral sales• Stop losing business to online competitors!

General Session“Online Marketing Tools to Reinvent Your Business”1.5ContinuingEducationCredits

paul dybala, phd, president, AudiologyOnline

Continuing Education CreditThe opening keynote

presentation, general session

and each of the convention

seminars provide continuing

education credit for a total of 13

credits available per person.

Developed with input and

guidance from the International

Institute for Hearing Instrument

Studies Committee (IIHIS),

IHS’ education committee,

the focus was on providing

a well-rounded educational

event for attendees with

inclusion of the following

categories: hearing science,

audiometric assessment,

audiometric interpretation,

counseling, patient selection

criteria, marketing, ethical

practice and business

management.

Hearing Loop TechnologyLooping systems are provided compliments of Wireless Hearing Solutions.

Real-Ear Measurement Track A new feature at this year’s IHS convention is an integrated, progressive

learning opportunity comprised of three 2-hour seminars and one 2-hour

demonstration on real-ear measurement. Each seminar on this topic will

take you from beginner knowledge through intermediate to advanced.

During the live demonstrations, you will take the learning experience

from the convention to your practice.

This is a unique opportunity for you to learn from the experts in a step-wise

way and to apply your new knowledge and skills directly to your next

clinical encounter.

Although you are strongly encouraged to attend all four 2-hour seminars,

each one does stand-alone on content and learning value. Follow

this learning pathway and walk away with a new or enhanced skill.

NEW!

Seaside SeminarsThursday, September 15

11:30 am - 2:30 pmOpening Keynote presentation: “Innovate Like Edison”Sarah Miller Caldicott, Founder, The power ofpatterns™ of Innovation1.5ContinuingEducationCredits

3:00 pm - 5:00 pmTympanometry: Methodology, Interpretation and Clinical ApplicationTed Venema, phd, professor, Conestoga CollegeAdvanced Level2ContinuingEducationCreditsContrary to common belief, Tympanometry does not determine “how much the eardrum wiggles.” In essence, Tympanometry measures how much sound bounces off the eardrum at positive air pressure in the ear canal, then at normal room pressure, and lastly at negative air pressure. Air pressure should be even on both sides of the eardrum in order for the middle ear to be most efficient at passing incoming sounds through it. This seminar will describe the methodology, interpretation, and clinical application of the quick and yet very important test.

3:00 pm - 5:00 pmLooping Technology & your practiceWm. Scott peyton, MA, General Manager/Owner, Wireless Hearing SolutionsBeginner Level2ContinuingEducationCreditsHearing Aid Specialists play a critical role in helping clients to “get into the hearing loop,” including optimizing telecoils for use with hearing loops, providing written information and resources, and demonstrating hearing loops in their offices. This session is a blueprint for connecting your practice to loop system installations, growing your business and maximizing sales efforts.

Friday, September 16

8:00 am - 9:30 amGeneral Session: “Online Marketing Tools to Reinvent your Business”paul dybala phd, president, AudiologyOnline1.5ContinuingEducationCredits

Friday, September 16

10:00 am - 12:00 pmBusiness Management Software panel discussionModerated by douglas A. Lewis, Jd, phd, Aud, MBA, president and CEO, Excalibur Business ConsultantsAdvanced Level2ContinuingEducationCreditsBusiness management software can do more than scheduling, manage patient data, and billing. Some sophisticated systems can help you grow your hearing healthcare practice. Compare and contrast the functional capabilities of each system during this interactive panel discussion.

For a list of participating software suppliers, visit www.ihsinfo.org/convention

10:00 am - 12:00 pmREAL-EAR MEASuREMEnT TRACK:Fitting Methods Ted Venema, phd, professor, Conestoga CollegeBeginner Level2ContinuingEducationCreditsThe most popular fitting methods today are NAL and DSL. These have been incorporated into manufacturers’ fitting software for new digital products, as well as in real-ear testing equipment. Whether you are new to the profession or looking for a refresher, this seminar revisits real-ear measurements as the verification technique upon which the other sessions in the track will build. We will compare and contrast the original methods like REUR, REIG, and the latest versions of DSL 5 and NAL-NL2.

3:00 pm - 5:00 pmEthics – Watch your Backside!Sheryl Arends, BC-HIS, ACA, Hearing Instrument Specialist, Sonus Hearing CareIntermediate Level2ContinuingEducationCreditsIt is never too late to fine-tune your ethical standards and practice. Test yourself as you hear about real-life case examples against hearing healthcare practitioners. And, protect your practice by doing the right thing!

Visit www.ihsinfo.org/convention for session details, plus a complete list of speakers, biographies, exhibitors and sponsors.

Seaside SeminarsSaturday, September 17

2:30 pm - 4:30 pmREAL-EAR MEASuREMEnT TRACK:Live Speech MappingMichael poe, AS, president, Outback Enterprises, Inc. Advanced Level2ContinuingEducationCreditsUtilizing live speech mapping technology to provide the best possible hearing instrument fitting is vital to the growth of your practice and the satisfaction of your patients. Practical application strategies with explanations of why this approach is effective in appealing to the new generation of hearing instrument wearers will be discussed. Strategies for measuring and activating advanced features of hearing instruments (noise reductions, multiple memories, frequency compression, directional microphones and feedback control) will be demonstrated.

2:30 pm – 4:30 pmprofessionalizing the profession - Reinvent your Training Skillspatricia E. Connelly, phd, CCC-A, ABA, pediatric Audiologist, Valley Hospital Center for Child development and chair of the International Institute for Hearing Instruments Studies (IIHIS) committeeAdvanced Level2ContinuingEducationCreditsEntry-level practitioners require the skill and knowledge to effectively and safely address the hearing concerns of their patients before they engage in independent practice. Technological advancements in hearing aid engineering combined with increasing competition require our trainees and newly licensed hearing aid specialists to demonstrate a high level of professionalism. Given that most new dispensers are trained through a business model of practice-based learning, it is the responsibility of the supervising licensee to ensure that each trainee has the skill set and knowledge that our profession demands. If you are currently or plan to train hearing instrument specialists, then this seminar is for you. It will provide supervisors and mentors with an integrated approach, training materials, and resources that result in an outcome-oriented learning experience. By professionalizing the profession, we can all contribute to improved patient care and the continuation of independent practice.

Friday, September 16

3:00 pm - 5:00 pmREAL-EAR MEASuREMEnT TRACK:Verification and Validation douglas L. Beck, Aud, director of professional Relations, Oticon Inc.Intermediate Level2ContinuingEducationCreditsDiscover the importance of validation and verification measures in virtually every hearing aid fitting. As hearing aid fittings continue to evolve from “art” to “science” it has become increasingly important for hearing professionals to fit hearing aids using scientifically rigorous and validated protocols to assure maximal amplification results for the majority of patients.

Saturday, September 17

10:30 am - 12:30 pmThe Importance of Binaural HearingTheodore p. Mason, Md, Ear, nose & Throat Surgeons of Western new England LLCBeginner Level2ContinuingEducationCreditsLearn about the clinical benefits of bilateral and binaural hearing. Dr. Mason will present current research focusing on patient hearing in a bimodal configuration (hearing aid and cochlear implant). Tips for fitting and counseling an individual who uses a cochlear implant with a hearing aid will be shared.

10:30 am - 12:30 pmREAL-EAR MEASuREMEnT TRACK:Manufacturers Live demonstrationsAdvanced Level*2ContinuingEducationCreditsSeveral manufacturers will participate in this quasi-lab experience. These small-group demonstrations will help you decide which equipment to purchase and will provide the experiential learning required for the clinical application of fitting verification in your office.

*Participationislimited.

r e i n v e n t y o u r b u s i n e s s

“Bright Ideas”ExpoDiscover ideas for your business at our state-of-the-art showcase.

IHS brings together manufacturers and service providers to make

the most of your time at the convention. Explore the dynamic

products and services available - designed to give your business a

bright future.

ExpO SCHEduLE FRIdAy, SEpTEMBER 165:00 pm - 7:00 pm Exhibits Open & Networking Dinner

SATuRdAy, SEpTEMBER 178:00 am - 10:00 am Exhibits Open & Breakfast Buffet12:30 pm - 2:30 pm Exhibits Open & Lunch Buffet

Expo Only package: If you are looking for new product solutions,

we suggest you purchase an Expo Only Package. This package

includes the exhibits and food functions in the expo hall on Friday

and Saturday.

“60 years of Hearing Healthcare” A featured display in the exhibit hall

It’s a step back into history as we showcase hearing aids from

the past through the present. This represents a unique opportunity

to visually see where we were – “hearing devices through the

decades” – and technological advances over the years. There

will also be a historical look at the industry and IHS.

For a list of exhibiting companies visit www.ihsinfo.org/convention

If you would like to share any artifacts,

equipment, photos or stories you

believe would capture the rich history of

our industry please contact IHS

at 734.522.7200

Hotel ReservationsSeaport Hotel and Seaport World Trade Center

1 Seaport Lane / Boston, MA 02210 / 617.385.4514

www.seaportboston.com

For your convenience, IHS has reserved a block of rooms at the Seaport Hotel. The IHS discounted group

room rate is $229 for single or double occupancy for reservations made before August 19, 2011. After this

date, reservations will be accepted only based on availability and the discounted rate is not guaranteed.

You can make your hotel reservation by calling the hotel directly at (800) 440-3318 and identify yourself

with the IHS convention.

Hotel reservations can also be made online at www.ihsinfo.org/convention,

under location & lodging.

Going GreenIn accordance with our efforts

to be environmentally respon-

sible, we are taking a “Go

Green” approach to seminar

materials. Again this year we will

not provide printed handouts.

Instead, you may access seminar

handouts after the convention

on our website via exclusive

attendee-only access.

Logo Shirts

Order Online Today!

To celebrate our 60th anniversary, the

International Hearing Society is selling IHS

logo shirts. A portion of the proceeds will

benefit the Hearing Aid Foundation. IHS logo

shirts are available when you register online

and must be pre-ordered by Friday, August

26. The shirts will be distributed at the IHS

registration desk beginning on Wednesday,

September 14.

IHS members are leaders in hearing healthcare. They stay ahead of their competition with the knowledge and opportunities that IHS provides. Become an IHS member today and save on your registration! See online registration form for details.

Join IHS Today & Save!

FAST, Convenient Registration Choose the package best suited for you and take advantage of our early-bird discounts!

• PrEmiEr PackagE: includes the Opening Keynote Luncheon, Seminars (up to 13 credits), NBC-HIS Anniversary Party, General Session, Annual Membership Luncheon, Networking Dinner in the expo hall, Breakfast & Lunch on Saturday, the IHS Awards Gala and a signed copy of “Innovate Like Edison.”

• EVEnTS OnLy pACKAGE: includes the NBC-HIS Anniversary Party, Annual Membership Luncheon, Networking Dinner in the expo hall, Breakfast & Lunch on Saturday, and the IHS Awards Gala. The Events Package does not include seminars, opening keynote presentation luncheon, and the general session. • dAILy pACKAGES: include all events on each day (Thursday, Friday, or Saturday). The Saturday daily package does not include the Awards Gala.

• ExpO OnLy: includes exhibits and food functions in the exhibit hall on Friday and Saturday

Special AccommodationsIf you require a special accommodation to fully participate, please contact IHS at 734.522.7200.

Cancellation policyTo be valid, IHS must receive notification of your cancellation in writing. Cancellations received on or before August 12 will be refunded less a $50 administrative charge; after August 12 but on or before September 1 will be refunded less a $75 administrative charge; after September 1 or no-show no refund is available.

policy for ChildrenChildren under the age of 18 are not permitted at any IHS convention activities.

AttireAll convention activities are business casual attire. Evening attire is suggested for the IHS Awards Gala on Saturday night.

EARLy RATES

Available through

7/4/11

AdVAnCEd RATES

Available from

7/5/11 to 9/8/11

OnSITE RATES

Begin 9/9/11

How to RegisterOnLInE: www.ihsinfo.org/convention

(Register online and receive an instant email confirmation)pHOnE: 734.522.7200 FAx: 734.522.0200

MAIL: IHS, 16880 Middlebelt Road, Suite 4, Livonia, MI 48154

personal Information (please print clearly)

Email ________________________________________________________

Prefix ______ First Name_______________________________________

Last Name ___________________________________________________

Designation(s) (Ex. ACA, BC-HIS, AuD, CCC-A) _________________

Job Title _____________________________________________________

First name as it would appear on badge_______________________

Company/Organization ______________________________________

Country ______________________________________________________

Address Line 1________________________________________________

Address Line 2 ________________________________________________

City __________________________________________________________

US State/Candian Province ___________________________________

Zip/Postal Code ______________________________________________

Work Phone __________________________________________________

Fax __________________________________________________________

Last Four Digits of SS/SSI Number _______________________________

q IHS Member q I joined IHS in 2011 q Non-Member q Please send me information on becoming an IHS member

q First-time convention attendee

demographic QuestionsWhich of the following best describes your work environment?q Private Practice q Franchise q Clinic/Hospitalq Educational Institution q Manufacturer q Retiredq Other: _____________________________________________________________

are you directly engaged in fitting/selling hearing aids to the consumer?q Yes q No

How long have you been in the profession/a hearing healthcare provider?q Student q Less than 2 years q 2 - 5 q 6 - 10q 11 - 15 q16 - 20 q 21 – 25 q 25 or more years

number of employees in your practice: q Less than 10 employees q 10 – 20 q 21 – 50q 51 – 75 q 76 – 100 q 100 or more employees

Which license/credential(s) do you hold in good standing? (Choose all that apply)q A license to dispense in my state/provinceq A license to dispense in multiple states/provincesq BC-HIS q AuD q ACA q CCC-Aq MD q Other: ________________________________________

What is the highest academic degree you have earned?q High School Diploma or GED q Associates degreeq Undergraduate degree q Masters degreeq PhD q AuDq None q Other: _______________________

Select your Option(s) Early Advanced On-Site Ends 7/4 Ends 9/8 Starts 9/9

q pREMIER pACKAGE: MEMBER $425 $450 $495 _______ NON-MEMBER $495 $550 $595 _______

q EVEnTS OnLy pACKAGE: MEMBER & NON-MEMBER $325 $375 $400 _______

q THuRSdAy OnLy pACKAGE: MEMBER & NON-MEMBER $155 $200 $250 _______

q FRIdAy OnLy pACKAGE: MEMBER & NON-MEMBER $155 $200 $250 _______

q SATuRdAy OnLy pACKAGE: MEMBER & NON-MEMBER $155 $200 $250 _______

q ExpO OnLy pACKAGE: MEMBER & NON-MEMBER $100 $150 $200 _______

q AWARdS GALA MEMBER & NON-MEMBER $150 $200 $225 _______

Total Amount _______payment Information

q Check enclosed (payable to the International Hearing Society)

Credit Card: q Visa q MasterCard q American Express

Credit Card Number____________________________________________________

Credit Card Secruity Code_________ Exp. Date (Month/Year) _____________

Cardholder Name ______________________________________________________

Billing Address (If other than address above) _____________________________

_________________________________________ City __________________________

State/Province____________________ Zip/Postal Code _____________________

Which industry specific organizations are you affiliated with?q International Hearing Society (IHS) q Local IHS Chapterq Academy of Doctors of Audiology (ADA) qCanadian Hearing q American Academy of Audiology (AAA) Instrument PractitionersqAmerican Academy of Otolaryngology Society (CHIPS) Head and Neck Surgery (AAO-HNS)q American Speech-Language-Hearing Association (ASHA)q Other: ____________________________________________

do you intend to evaluate products for purchase?q At the event q Within 3 monthsq Within 3 – 6 months q Within 6 – 9 monthsq Thereafter q Not at this time

What is your ability to influence purchasing decisions?q Final Decision-Makerq Make Recommendationsq No Influence

If so, indicate your budget:q Up to $25,000 q $25,001 - $50,000q $50,001 - $100,000 q $100,001 - $500,000q More than $500,001

What year were you born? ______________

What is your gender?q Maleq Female

2011 REgIstRatIon

Register online at www.ihsinfo.org/convention or mail/fax this registration form with payment to: international Hearing Society • 16880 middlebelt road, Suite 4 Livonia, mi 48154 • Fax: 734.522.0200 • Phone: 734.522.7200 PLEASE USE ONE FORM PER PERSON. PHOTOCOPY FORM FOR ADDITIONAL REGISTRANTS

60thAnnual IHS Convention & Expor e i n v e n t y o u r b u s i n e s s

September 15-17, 2011 Seaport Hotel and Seaport World Trade Center Boston, Massachusetts, USA

REGISTER TODAy! www.ihsinfo.org/convention

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September 15-17, 2011 Seaport Hotel and Seaport World Trade Center Boston, Massachusetts, USA

REGISTER TODAy!www.ihsinfo.org/convention

International Hearing Society 16880 Middlebelt Road, Suite 4Livonia, MI 48154