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Anjo de Heus anjo@ sposea.com SP⦿SEA (e)Spos(i)ea Driving profitability via real-time, dynamic pricing. Enabling the SAP ecosystem with end to end customer engagement and behavioral insights, increased sales in an optimized price.

Anjo de Heus [email protected] [email protected] SPSEA (e)Spos(i)ea Driving profitability via real-time, dynamic pricing. Enabling the SAP ecosystem with end

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Page 1: Anjo de Heus anjo@sposea.com anjo@sposea.com SPSEA (e)Spos(i)ea Driving profitability via real-time, dynamic pricing. Enabling the SAP ecosystem with end

Anjo de [email protected]

SP⦿SEA(e)Spos(i)ea

Driving profitability via real-time, dynamic pricing.Enabling the SAP ecosystem with end to end customer engagement

and behavioral insights, increased sales in an optimized price.

Page 2: Anjo de Heus anjo@sposea.com anjo@sposea.com SPSEA (e)Spos(i)ea Driving profitability via real-time, dynamic pricing. Enabling the SAP ecosystem with end

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Backend systemsData sources

Pricing modelsCustomers’ perception

PRICING CHALLENGES

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Product Overview

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Go To Market&

Team

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GO TO MARKET

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25%

13%

6%6%5%

2%2%

2%1%

1%

37%

SAP oracle

Sage Infor

microsoft kronos

Totvs Concur

YonYou UNIT4

Others

Worldwide ERP SoftwareMarket Share, 2013

Market size :

$25.4B ; 3%Growth Over 2012

Initial focus would be on SAP customersSAP has more than 25% of the worked ERP market. SAP customers are looking for trusted solutions to compliment and enhance their current IT investments.

• SAP 85000 ERP + customers• SAP S4/HANA will be standard• Coverage of white space in SAP Portfolio by Sposea• Unique Selling Point: Value Based Dynamic Pricing vs Cost Based “Static” Pricing in SAP

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TEAM

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Anjo De Heus, Chief Executive Officer amongst others, initiated and executed OEM and global reseller agreements with SAP AG.

Etay Gafni, Chief Product OfficerTwo decades of experience in project management, analytics, content and communication technologies, product development and UX technologies. 

Pieter Van Den Tillaart, Chief Financial OfficerPieter holds a MSc degree in General Management and Post-University in Finance from University Nijenrode. Harikishore Sreenivasalu, Chief Technical OfficerHarikishore holds a MSc degree in Information Technology and has multiple certificates for SAP technology and system architecture. Technical Pricing Expert.

Advisory board

Stefan Schulz, Board MemberMember of the Supervisory Board at SAP

Page 17: Anjo de Heus anjo@sposea.com anjo@sposea.com SPSEA (e)Spos(i)ea Driving profitability via real-time, dynamic pricing. Enabling the SAP ecosystem with end

Anjo de [email protected]

SP⦿SEAThank you!

SPOSEA BVHigh Tech Campus 315656 AE Eindhoven

The Netherlands

http://[email protected] @S_Posea