AT&TAndrea Forrest

Company History• -AT&T began in 1875 with founder

Alexander Graham Bell’s invention of the telephone

-During the 1800’s, AT&T became a parent company of the Bell System, which had the best telephone service in the world

-The Bell System broke into 8 companies in 1984

-AT&T avoids traditional consumer services, and offers consumers and small businesses alternative

Key Dates1984: The first cellular systems are built in Chicago and

Washington, D.C. 1987: Craig McCaw sells his cable television assets to

focus on wireless business. 1989: McCaw Cellular Communications acquires LIN

Broadcasting. 1992: AT&T Corp. acquires 33 percent of McCaw Cellular

Communications. 1994: AT&T Corp. and McCaw Cellular Communications

merge. 1998: AT&T Wireless Group introduces Digital One Rate. 2001: AT&T Wireless Services, Inc. is spun off as a

separate company.

Other Stuff

Public Company Incorporated: 1982 as McCaw Cellular

Communications, Inc. Employees: 33,000 Sales: $13.61 billion (2001) Stock Exchanges: New York Ticker Symbol: AWE NAIC: 517212 Cellular and Other Wireless

Telecommunications

Number of Employees

256,210

Worldwide

Headquarters

Dallas, Texas

Services Provided

Wireless Services-Cell Phones-Home Phones-Cable-Internet

Stock Information

Current Price : $ 31.56+0.11

52 Week High : $ 31.97

52 Week Low : $ 27.29

SWOT Analysis

S : StrengthsW : WeaknessesO : OpportunitiesT : Threats

Strengths

AT&T is the United States’ largest provider of broadband

Leading Market Position-Has a high stock value

Strong Financial Position-Established Company with a large revenue

Weaknesses

Prices continue to increase more than other companies

Not enough towers-Leads to bad reception

Company has liabilities from older business spin-offs

Oppurtunities

Industry will continue to grow

Company will grow, especially with its partnership will Apple

Further industry growth with 4G technology

Threats

Technology is falling behind

Price Competition is growing dangerously

AT&T relies on the iPhone, which leaves Apple the control

I would recommend buying stock because the price seems to increase slowly but surely. I think that if you hold onto it for a while then you should make some money.

Sources

http://www.yousigma.com/comparativeanalysis/atandt.html

http://whoisatt.wordpress.com/2011/04/14/att-swot-strengths-weaknesses-opportunities-threats/