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8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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Analytics and a Crossroads |for Higher Educ
Susan Grajek, Ph.D.Vice President of Data, Research, and
AnalyticsEDUCAUSE
Analytics and a Crossroadsfor Higher Education
Susan Grajek, Ph.D., Administrative IT Summit, June2015
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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Three Horizons: Where are We?
Pocets
o! the!uture
!ound inthe
"resent
Time
d e g r e e o f s t r a
t e g i c t ! i t h e " t e r n a l
e n
# i r o n $ e n t
S t r a t e # i c
$ i t
futures s%ace in %hich "o&ic'
and strate#'con(icts "&a'
out
)1st HorizonRefor$
2nd
Horizon&ransition
3rd Horizon&ransfor$ation
Sources: Richard
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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Ana&'tics in Hi#her*ducation+
read'
set
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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-otivations !or Investin# in Ana&'tics
To" motives !or institutional ana&'tics
To" motives !or leana&'tics
."timize resources
/emonstrate eectiveness1ecienc' to e3terna& audiences
Im"rove student retention1com"&etion
4ontain or reduce costs
4reate #reater trans"arenc', sharin#1!ederation o! data
05 205 605 705 805
5 o! institutions inc&udin# in to" 9 !or :*A;<I<= ana&'ticsinvestments
Im"rove student retention1com"
Im"rove student course>&eve& "er!orm
;educe students? time to d
/emonstrate eectiveness1ecienc' to e3terna& audi
@nderstand chan#in# student demo#ra"hics and eh
5 o! institutions inc&udin# in to" 9 !oinvestments
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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Ana&'tics in Hi#her*ducation+
read'
set =
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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Ana&'tics -aturit' in Hi#her *ducatio
9B50
9B50
9B70
9B20
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3'2
2&12 9B5
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&he $ain story !ill *e that not $uch %rogress has *een $ade o#erall in
higher education analytics.+ature analytics %rogra$s a%%ear to
*e scarce, and analytics stars !ill
continue to *e case studies thatothers only as%ire to, at least in the
near future.
Source) EDUCAUSE -/ CSource) EDUCAUSE - Analytics study
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Ana&'tics -aturit' Toda'
9B50
9B65
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itt&e or no investmen
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ana&'t
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Source) EDUCAUSE -/ Core Data Sur#ey Source) %reli$inary data fAnal tics stud
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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eadershi" Invo&vement in Ana&'tics
0
10
20
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C0
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<ot current&' invo&ved in ana&'tics in an' maEor %a' Su""ortcontriutor
(ote) Chart is *ased on institutions that ha#e the %osition 1e.g, only 234 of institutions ha#e student
success leaders5.Source) %reli$inary data fro$ EDUCAUSE -0 Analytics study
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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Stan# <eeds
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0
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Stan# Actua&s
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;o&es Sharin# ead IT ;es"onsii&it'
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Ki##est 4oncerns Aout Ana&'tics
-aEor concern -oderate concern -inor concern <ot a concern
--
-
-
Source) %reli$
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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)he *uture
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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1
9
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! a t u r i t y
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*/@4A@S* -aturit' IndicesProtot'"e -aturit' and /e"&o'ment Inde3 ;
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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*/@4A@S* -aturit' IndicesProtot'"e Se&!>service Too& to ;eNuest ;e"o
Se&ectin# and vie%in# re"orts
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Predictions !or Ado"tion o!Ana&'tics Techno&o#ies
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4om"arison o! Ana&'tics %ith .ther Techn
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*3"ected *3tent o! IT eaders ;es"onsii&it Oears
$ores,onsi0ility
Th H i Wh W ?
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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Three Horizons: Where are We?
Pocets
o! the!uture!ound in
the"resent
Time
d e g r e e o f s t r a t e g i c t ! i t h e " t e
r n a l
e n # i r o n $ e n t
S t r a t e # i c
$ i t
futures s%ace in %hich "o&ic'
and strate#'con(icts "&a'out
)1st HorizonRefor$
2nd Horizon&ransition
3rd Horizon&ransfor$ation
Sources: Richard
8/21/2019 Analytics and a Crossroads for Higher Education (269689989)
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• 4om"etition
• ;e#u&ation
• Time
•
•
•
• 4o&&aorationandno%&ed#etrans!er
• -ode&s
• 4om"etition• ;e#u&ation
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Than 'ou+
Susan =raEes#raEeeducauseBedu