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8/21/2019 Analytics and a Crossroads for Higher Education (269689989) http://slidepdf.com/reader/full/analytics-and-a-crossroads-for-higher-education-269689989 1/24 Analytics and a Crossroads |for Higher Educ Susan Grajek, Ph.D. Vice President of Data, Research, and  Analytics EDUCAUSE Analytics and a Crossroads for Higher Education Susan Grajek, Ph.D., Administrative IT Summit, June 2015

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Analytics and a Crossroads |for Higher Educ

Susan Grajek, Ph.D.Vice President of Data, Research, and

 AnalyticsEDUCAUSE

Analytics and a Crossroadsfor Higher Education

Susan Grajek, Ph.D., Administrative IT Summit, June2015

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 Three Horizons: Where are We?

Pocets

o! the!uture

!ound inthe

"resent

 Time

   d  e  g  r  e  e  o   f  s   t  r  a

   t  e  g   i  c      t  !   i   t   h  e  "   t  e  r  n  a   l

  e  n

  #   i  r  o  n  $  e  n   t

   S   t  r  a   t  e  #   i  c

   $   i   t

futures s%ace in %hich "o&ic'

and strate#'con(icts "&a'

out

)1st HorizonRefor$

2nd

 Horizon&ransition

3rd Horizon&ransfor$ation

Sources: Richard

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Ana&'tics in Hi#her*ducation+

read'

set

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-otivations !or Investin# in Ana&'tics

 To" motives !or institutional ana&'tics

 To" motives !or leana&'tics

."timize resources

/emonstrate eectiveness1ecienc' to e3terna& audiences

Im"rove student retention1com"&etion

4ontain or reduce costs

4reate #reater trans"arenc', sharin#1!ederation o! data

05 205 605 705 805

5 o! institutions inc&udin# in to" 9 !or :*A;<I<= ana&'ticsinvestments

Im"rove student retention1com"

Im"rove student course>&eve& "er!orm

;educe students? time to d

/emonstrate eectiveness1ecienc' to e3terna& audi

@nderstand chan#in# student demo#ra"hics and eh

5 o! institutions inc&udin# in to" 9 !oinvestments

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Ana&'tics in Hi#her*ducation+

read'

set =

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Ana&'tics -aturit' in Hi#her *ducatio

9B50

9B50

9B70

9B20

9B00

2BC0

3'2

2&12   9B5

9B9

2BD

2BC

2.9

2&1(

3'2

&he $ain story !ill *e that not $uch %rogress has *een $ade o#erall in

higher education analytics.+ature analytics %rogra$s a%%ear to

*e scarce, and analytics stars !ill

continue to *e case studies thatothers only as%ire to, at least in the

near future.

Source) EDUCAUSE -/ CSource) EDUCAUSE - Analytics study 

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Ana&'tics -aturit' Toda'

9B50

9B65

9B96

9B92

2B88

2B77

3'2

-aEo

-inor investment

itt&e or no investmen

Investmeinstituti

ana&'t

Ana&'tics maturit'

Source) EDUCAUSE -/ Core Data Sur#ey Source) %reli$inary data fAnal tics stud

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eadershi" Invo&vement in Ana&'tics

0

10

20

90

60

50

70

C0

80

D0

100

<ot current&' invo&ved in ana&'tics in an' maEor %a' Su""ortcontriutor

(ote) Chart is *ased on institutions that ha#e the %osition 1e.g, only 234 of institutions ha#e student

success leaders5.Source) %reli$inary data fro$ EDUCAUSE -0 Analytics study 

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Stan# <eeds

>70

>60

>20

0

20

60

70

80

100

<ot in "&aceF needed

A&read' in "&aceF moreneeded

<ot in "&aceF not needed

A&read' in "&aceF nomore needed

- An- @s-  Tr

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in2>

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Source)

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Stan# Actua&s

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;o&es Sharin# ead IT ;es"onsii&it'

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Ki##est 4oncerns Aout Ana&'tics

-aEor concern -oderate concern -inor concern <ot a concern

--

-

-

Source) %reli$

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)he *uture

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1

9

5

1 9 5

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*/@4A@S* -aturit' IndicesProtot'"e Se&!>service Too& to ;eNuest ;e"o

Se&ectin# and vie%in# re"orts

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Predictions !or Ado"tion o!Ana&'tics Techno&o#ies

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4om"arison o! Ana&'tics %ith .ther Techn

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*3"ected *3tent o! IT eaders ;es"onsii&it Oears

$ores,onsi0ility

Th H i Wh W ?

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 Three Horizons: Where are We?

Pocets

o! the!uture!ound in

the"resent

 Time

   d  e  g  r  e  e  o   f  s   t  r  a   t  e  g   i  c      t  !   i   t   h  e  "   t  e

  r  n  a   l

  e  n  #   i  r  o  n  $  e  n   t

   S   t  r  a   t  e  #   i  c

   $   i   t

futures s%ace in %hich "o&ic'

and strate#'con(icts "&a'out

)1st HorizonRefor$

2nd Horizon&ransition

3rd Horizon&ransfor$ation

Sources: Richard

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• 4om"etition

• ;e#u&ation

•  Time

• 4o&&aorationandno%&ed#etrans!er

• -ode&s

• 4om"etition• ;e#u&ation

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 Than 'ou+

Susan =raEes#raEeeducauseBedu