United State Clothing | Hot Italian | Capitol Garage | Urban Hive

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In-store Twitter FeedThe quality of the feed is so good that you can broadcast it on a dedicated display in store or in the storefront display. The presence of the feed in-store would prompt patrons to follow all of your great events/happenings online.

A blending of virtual space and commercial space.

What you are doing well:

FreshA boutique is always filtering in new limited editions and custom pieces. The store’s inventory is different every day. The content of your Twitter feed mirrors that brand truth, freshness.

IntegrationYour social media platforms are well integrated. The twitter feed on your website shows visitors that you actually update your feed daily with relevant info and insider events.

United State Clothing8:22 PM Jun 4th765http://unitedstateonline.com/

http://twitter.com/UnitedState_

Culture

Commerce

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Art WalkSecond Saturdays are a great time to host a mobile art walk. Rally at The Urban Hive. Broadcast the event to your existing followers and tell them to bring a friend. Once The Hive takes flight, you can tweet your current location as you go. Stragglers will join in and anyone who is in the area who is following you will know where the Hive is. With the influx of visitors on Second Saturday you are bound to network and collect new followers.

Followers often turn into customers and can refer new artists to the cooperative.

What you are doing well:

CommunityPeople are engaging with your resident artists at the “TED talks”. Twitter is a great way for potential attendees to learn when the talks are happening. Once community members and potential resident artists come to your talks, they “ReTweet” about what a great experience it was. This ensures a steady flow of new people through a facility that would otherwise be just another studio space.

Twitter ListsYour Twitter feed is funneling artists and community members to your feed and the “Urban Hive Artists” list within. This ensures that the individual artist who make up the cooperative will be highlighted as well.

The Urban Hive8:06 AM Jun 5th1,403

http://theurbanhive.squarespace.com/https://twitter.com/theurbanhive

Sat 6:34 pm “RT Just saw “The Hive”. They are headed to The Beatnik Studios”

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Old Soul Co. | Clubhouse 24 | The Beat | Bows + Arrows

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Tweet what comes out of the ovensNothing beats FRESH baked goods. You are uniquely located within a 2 block radius of 4 of the largest commercial/state structures in the city. Keep a mobile device next to the ovens and unleash your deliciousness into the Twittersphere.If you tweet it, they will come.

Don’t dilute your Twitter marketingWhen your followers opt-in to your twitter feed, they are looking to your authority as artisan bio-bakers and roasters. Cluttering your feed with unrelated tweets can weaken your brand identity and net you fewer followers.

What you are doing well:

Timing- You are tweeting when your followers are in the area. Your heavy tweet times are during the workday.

Old Soul Co.11:38 AM Jun 2nd 204

http://www.oldsoulco.com/http://twitter.com/oldsoulco

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Hide & Go SeekTwitter never sleeps. Why not follow your followers to the bar on the weekends. Leaving cryptic clues as to where you are going to appear for free merch giveaways is a great way to keep your fans checking your Twitter feed. You are a fun brand and we think you can pull this off. Think “Where’s Fluffy?”, the band from Nick and Norah's Infinite Playlist.

What you were doing well:

Why did you stop?You were doing so well. Your feed was full of impromptu sales and insider events.

Bows & Arrows 4:26 PM Oct 8th, 2009102

Friday 11:45 pm “RT B&A is at Streets of London doing a surprise giveaway. Lets Run over!”

http://twitter.com/BowsandArrows17http://www.bowsandarrowsvintage.com/

A powerful third party searchhttp://search.twitter.com/advanced

Graphs your Twitter Stats• Tweets per hour• Tweets per month• Tweet timeline• Reply statistics

http://tweetstats.com

Ranks Twitter profiles based on 5 metrics.A rating is given to a profile out of 7 million plus profiles on Twitter.http://twitter.grader.com

Tag cloud toolhttp://tweetcloud.com

Photo searching toolhttp://www.cooliris.com

(You have to play with this to fully appreciate it!)http://www.nearbytweets.com

Resources & Tools