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AN OVERVIEW OF AN OVERVIEW OF INTERACTIVE DISTANCE INTERACTIVE DISTANCE LEARNING LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

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Page 1: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

AN OVERVIEW OF AN OVERVIEW OF INTERACTIVE DISTANCE INTERACTIVE DISTANCE

LEARNINGLEARNING

Joyce Harvey:Joyce Harvey:

Joyce Harvey

Harvey & Associates, LLC

Kathleen Anderson

OneTouch

Page 2: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

COURSE OVERVIEWCOURSE OVERVIEW

Overview of Interactive Distance Learning Benefits IDL Equipment Designing IDL Programs Teaching Tools & Techniques Presentation Tools Case Studies

Page 3: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVE DISTANCE INTERACTIVE DISTANCE LEARNING (IDL)LEARNING (IDL)

DISTANCE EDUCATION OR LEARNING: The process of delivering live and OnDemand

learning, or instructional resource-sharing opportunities, to geographically dispersed locations.

INTERACTIVEInteractivity includes the capability of live

interaction with the remote participants via technology—voice, video, data and print.

Page 4: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Benefits of IDLBenefits of IDL

Participants in different locations can be trained simultaneously and OnDemand

Consistent message Less time away from job Reduced travel costs More up-to-date information Rapid program launches and updates Employee after-hour development courses

Page 5: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INSTRUCTOR ADVANTAGESINSTRUCTOR ADVANTAGES

Less Travel

Page 6: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INSTRUCTOR ADVANTAGESINSTRUCTOR ADVANTAGES

Eliminates the “I’ve been on the road forever” look.

Page 7: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INSTRUCTOR ADVANTAGESINSTRUCTOR ADVANTAGES

Participants can’t see your feet!!

Teach in comfort!!

Page 8: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Personal BenefitsPersonal Benefits

Better listenerDiversity in training modalitiesFun mediumAcquired new skills

– Adds interest– Increases marketability

Page 9: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Is there a difference in learning Is there a difference in learning outcomes?outcomes?

The No Significant Difference PhenomenonA comparative research annotated bibliography on technology for distance education

Compiled by Thomas RussellOffice of Instructional Telecommunications

North Carolina State [email protected]

Page 10: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Is there a difference in learning Is there a difference in learning outcomes?outcomes?

Journal of Distance Education, Vol. 12, NO. 1, 38-51

“There were no significant differences in scores for the classes measured with the same instructor, same audience, just different format.”

Page 11: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Is there a difference in learning Is there a difference in learning outcomes?outcomes?

1998 “Virtual Teaching in Higher Education”

California State University, Northridge

“Results indicate the virtual students scored an average of 20 points higher on midterm and final exams.”

Page 12: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

BASIC COMPONENTS OF IDLBASIC COMPONENTS OF IDL

Page 13: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Presenter Presenter OneTouch ComponentsOneTouch Components

Presentation ServerViewer Response System SoftwareShared Application ServerOnDemand Capture Server

Page 14: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Presentation ServerPresentation Server

Presentation Server Allows

Instructor To:

– Present Material

– Call on Viewers

– Issue Questions

Page 15: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Presentation Server SoftwarePresentation Server Software

Presentation Server Software

– Enables Log-in

– Tracks Participation

– Tracks Events

– Provides Audio & Data Link

Page 16: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Presentation Server SoftwarePresentation Server Software

Allows Presenter To:

– Monitor and Interact with Audience

– Issue Questions, Quizzes and Other

Events

– Manage System Software

– Capture results of session

Page 17: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Shared Application ServerShared Application Server

Enables the Instructor to:

– Demonstrate a Software Application to

the Audience

– Pass Control to Any Student

– Work with Any Windows Application

Page 18: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Remote Site ComponentsRemote Site Components

Desktop computer:Desktop clients (computers)

Classroom IDL:Site controllerTouchpads

Page 19: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

HOW IDL WORKSHOW IDL WORKS

Page 20: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Presentation ServerPresentation Server• The presentation server

provides an interface that manages the interactive delivery of information to a geographically dispersed audience.

• Includes:

Prompter cue cards

Immediate viewer feedback

Graphical results display

Call on viewers by name

Optional Touchscreen

Page 21: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

PRESENTATION SERVERPRESENTATION SERVER

4 Window Quadrants

Upper Left Clockwise– Prompter Window– Remote Monitor

(Caller )Windows– Event Window– Response Window

Page 22: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch
Page 23: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch
Page 24: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

TYPES OF IDL BROADCASTSTYPES OF IDL BROADCASTS

CurriculumCommunication

– Information Updates– Focus groups– Town Hall meetings

Executive Communication– CEO’S– SME’S

Page 25: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

TEACHING & COMMUNICATION TEACHING & COMMUNICATION TOOLSTOOLS

VideoGroup exercisesRole-plays (Three way call)Student Calls inInstructor places call to studentApplication sharing (Desktop client)

Page 26: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

TEACHING & COMMUNICATION TEACHING & COMMUNICATION TOOLSTOOLS

TelestratorScanner (overhead) artWriting on overhead (flipchart)Whiteboard (desktop client)PropsWeb browsePower Point slides

Page 27: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

TEACHING & COMMUNICATION TEACHING & COMMUNICATION TOOLSTOOLS

Questions – Pop (on-the-fly)– Preformatted

Pre-formatted Quizzes– Self-paced pre & post tests

Page 28: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

COURSE/PROGRAM COURSE/PROGRAM DEVELOPMENT OVERVIEWDEVELOPMENT OVERVIEW

The IDL team and development process Types of IDL broadcasts IDL standards Essentials of good IDL design Course conversion Question formats for IDL courses

Page 29: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

PROGRAM DEVELOPMENT PROGRAM DEVELOPMENT TEAMTEAM

Instructional DesignProductionFacilitationCoachingTechnical DirectionInstitutional/Organizational Support

Page 30: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Understanding the audience learning style

Instructional Design Instructional Design ResponsibilitiesResponsibilities

Page 31: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

LEARNING STYLESLEARNING STYLES

How do people learn?

Page 32: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

LEARNING STYLESLEARNING STYLES

VisualAuditoryKinestheticLinear Analytical

Page 33: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Instructional Design Instructional Design ResponsibilitiesResponsibilities

– Determining content of course

– Writing the course

– Creating the student workbook

– Creating the facilitator leader guide or script

– Determining the visuals for the course

Page 34: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Instructional Design Instructional Design ResponsibilitiesResponsibilities

– Designing interactivity into the course – every 3-5 minutes

– Screen change every 30-60 seconds

– Work with management & facilitator to implement metrics

Page 35: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

PROGRAM DEVELOPMENT TEAMPROGRAM DEVELOPMENT TEAM

Production responsibilitiesProduction coordinates:

Video

Graphics

Software

Broadcast production

Page 36: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

FacilitationFacilitation

- Know and understand content- Concentrate on skill development

during rehearsals (coaching helps)- Deliver course content- Stimulate learning- Reinforce key learning points- Keep student interest high

Page 37: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Competencies for Distance Ed Competencies for Distance Ed TrainersTrainers

Understanding the IDL processTechnical skillsDistance communication and

moderation skillsContent expertiseConfidence & motivation to teach

Distance Learning

Page 38: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Needs to function as:Needs to function as:ResearcherAssessorAdvisor/CounselorProcess facilitatorContent facilitatorTechnologistDesignerManager

Page 39: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

PROGRAM DEVELOPMENT TEAMPROGRAM DEVELOPMENT TEAM

Optional Technical Direction– Ensure graphics, video and other

sources are cued and switched– Manage broadcast timing

Page 40: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Introduction To Content Introduction To Content Development & Development &

Course ConversionCourse Conversion

Page 41: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Understanding The DifferenceUnderstanding The Difference

Course Development – Create a new course from beginning to end

• Perform all development tasks• Outside scope of this workshop

Course Conversion– Adapting materials from existing courses for

IDL delivery• Assumed to be effective in current form• Focus of this presentation

Page 42: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Topics In The Topics In The Course Conversion ProcessCourse Conversion Process

Assess current course materials Establish effectiveness benchmark Review course evaluation criteria The importance of metrics

Page 43: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Assess Current Course MaterialsAssess Current Course Materials

Leader’s guide/text books

Student guide/workbook

Presentation resources PowerPoint slides Overheads Other media & props Video Web-links Software applications

Instructional methods Learning activities Assessment tools Quizzes & tests Application exercises Soundness of ID Course & lesson level

objectives Test/content congruity

Page 44: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Materials Assessment ObjectivesMaterials Assessment Objectives

Get thorough overview of course content

Assess its effectivenessAssess condition of current course

materialsDetermine their suitability for IDL

deliveryEstablish effectiveness benchmark

Page 45: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Assess Test Results DataAssess Test Results Data

Assuming the current course had testing, results data should be assessed to establish an effectiveness benchmark

Compare pre-test results with post-test results

Page 46: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Assess Course TimingAssess Course Timing

What is the current duration of the course– Total run time– Run time of individual instructional units

How much satellite or video conferencing time will be available for the IDL version of the course

Does any content seem extraneous?– E.g. No clear support of instructional

objectives

Page 47: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Structure & OrganizationStructure & Organizationof Contentof Content

Is content organized into instructional units of manageable length?

Are the instructional units sequenced in a logical order?

Page 48: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Assess Presentation ResourcesAssess Presentation ResourcesAre props, charts or demonstration

aides suitable for TV or PC monitor?Slide content

– Amount of information, font size– Can “information rich” slides be broken

into multiple slides?– Can complex information slides be

broken into smaller units?Slide aspect ratio & TV Safe AreaColor scheme suitable for TV?

Page 49: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Learning ActivitiesLearning Activities

Historically, too much time spent in passive listening

– Interactivity is the key!Pacing of content appropriateAdequate variety of learning

methods and activities

Page 50: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Course Compression Course Compression OpportunitiesOpportunities

If course is too long– Shift some content to pre-work

assignments– Shift some content to homework– Shift some content to asynchronous

activities or independent study– Shift some content to study guide as

added reference resources– Cut some content altogether

Page 51: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Interactions & Estimated Interactions & Estimated Time ImpactTime Impact

Formatted questions - 60 sec.Verbal Q & A - 90 sec. per interactionPanel discussions - 8 min. (Flex time)Off-line or Off-Air Activities & Role

play - 15 min.Polling & Surveys - 2 to 3 min. per

questionRandom calls - 2 to 3 min. per call

Page 52: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVITYINTERACTIVITY—The —The Key Key to Successful IDL Presentationsto Successful IDL Presentations

Questions & Quizzes Web browse Role Play (Three way call) Use of Flag key Group exercises Student Calls in, Instructor places call Touchpad messaging Application sharing (Desktop client)

Page 53: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVITYINTERACTIVITY

Role Play– Multi-site calls linking two sites with the

presenter for a three-way discussion– Example: In a training course, one

person plays the nurse and the other a patient

– Using participants photos gives visual screen change

Page 54: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVITYINTERACTIVITY

Use of Flag Key for polling– Anonymous feedback– To give opinion– Signal end of team discussions– Indicate need to change pace of

broadcast

Page 55: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVITYINTERACTIVITY

Group Exercises– Remote participants arranged in groups– Group facilitator identified– Group sits by that person’s keypad– Instructor can turn on mic to check on

discussions– Information needed is in workbook

Page 56: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVITYINTERACTIVITY

Instructor calls on studentStudent calls in

How do we encourage and support call-ins?

Page 57: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVITYINTERACTIVITY

Encouraging Student call-ins:–Initial request for call-ins should be for an easy question with no right or wrong answer (Icebreaker)–All responses should be respected–Active Listening when participant calls

• Eye contact, nodding

–Incentives• Prizes, stickers, recognition• Competitions between sites

Page 58: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

INTERACTIVITYINTERACTIVITY

Touchpad messaging

Page 59: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

APPLICATION SHARINGAPPLICATION SHARING

Teaching software programs, such as MS Excel and allowing participants to practice under your guidance

Showing participants how to fill out forms

Page 60: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Joyce Harvey & Associates, LLCwww.joyceharvey.net

60

Sessions Sessions Session

The Presentation Station tracks information collected in a IDL session in discrete units called Sessions. Each session tracks attendance, events and responses from viewers

All sessions are saved in one file

Page 61: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Joyce Harvey & Associates, LLCwww.joyceharvey.net

61

Results Analysis ProgramResults Analysis Program

The ONETOUCH Results Analysis Program, also a Microsoft Windows application, allows presenters to analyze the effectiveness of their class sessions.

• User-friendly report generation

• Integrates question text

• View by question, viewer or site

• Helps certification and grading

• Customizable reports

• Export to LMS or HR system

Page 62: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Graphic ConsiderationsGraphic Considerations

Use a standardized color palletKeep text and diagrams simpleDesign within “Camera Safe” areaUse readable fonts (24 pt. or larger)Use multiple levels to show greater

detailUse graphics to illustrate points - to

lead audience to intended conclusion

Page 63: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

IDL Presentation SkillsIDL Presentation Skills

Page 64: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

It’s A Visual MediumIt’s A Visual Medium

Presentation skills topics:– Understand your stage– Work inside your frame– On-camera attire– Graphic considerations– Make personal contact with audience– Tips & suggestions

Page 65: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Understand Your StageUnderstand Your Stage

Your stage is defined by the camera(s)Limit your movement within the stageKeep hand gestures within your bodyUse gestures more sparingly Move more slowly than you would in a

classroom

Page 66: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Be Aware Of The Camera ShotBe Aware Of The Camera Shot

Watch preview and program monitors

Are you in a:– Close up?– Medium shot?– Wide shot?

Applies to document camera and graphics

Page 67: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Wardrobe SuggestionsWardrobe Suggestions

No White or Black, Caution with RedChoose medium to darker tonesNo Fine Patterns-checks or hound’s tooth

Solids Work BestMicrophone placementNo flashy jewelry or noisy bracelets;

caution with scarves around mic

Page 68: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Connecting With Your AudienceConnecting With Your Audience

Make good eye contact with the camera Make use of close ups and medium close

ups when you are on camera Smile warmly Reveal your personality Acknowledge student input Close conversations before moving on Invite frequent audience participation

Page 69: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Tips & SuggestionsTips & Suggestions

Get VERY familiar with presenter tools

Practice your presentation skillsKnow your course materialRemember your audience & put

yourself in their shoesRehearse, rehearse, rehearse ...

Page 70: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

CASE STUDIESCASE STUDIES

Ford Pfizer

Page 71: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

FORD MOTOR CO.FORD MOTOR CO. Training AdvantagesTraining Advantages

Prior to 1995, Ford conducted all of its training in traditional leader-led classrooms.

11,263 dealership employees were trained in 1994

In 1995, the OneTouch network installed in less than half of the company’s dealership locations (2000) but twice as many people were trained.

Page 72: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

FORD MOTOR COFORD MOTOR COTraining AdvantagesTraining Advantages

In 1996, upon the full roll-out of the Fordstar network to 6,400 sites, more than ten times as many dealership employees were trained (124,510) as compared to two years earlier, with traditional classroom-led training.

Page 73: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

FORD MOTOR CO.FORD MOTOR CO.

“The key is interactivity because that’s the way adults learn. This [IDL training] is revolutionizing the sales training world.”

Larry Conley

Former manager, (retired)

Fordstar Communications Network

Page 74: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

FORD MOTOR CO.FORD MOTOR CO.Communication AdvantagesCommunication Advantages

Clear, consistent & timely message to 6400 dealers

May, 2001—Firestone tire challenge– Using the Fordstar network, Ford

management effectively communicated its tire replacement program to nearly 6,400 dealership associates.

– Able to interact with thousands of dealers & employees simultaneously.

Page 75: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Pfizer Inc.Pfizer Inc. #1 in Training Magazine’s 2003 & 2002 Top 100#1 in Training Magazine’s 2003 & 2002 Top 100

Share Best practices and decrease time to

market

Pfizer’s sales force is seen as among the best

in the industry for product knowledge/ skills

Communications platform is used to provide

interactivity/accountability

Page 76: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

Pfizer Inc.Pfizer Inc. #1 in Training Magazine’s 2003 & 2002 Top 100#1 in Training Magazine’s 2003 & 2002 Top 100

Delivered to the desktops of over 500

district managers offices

Reaches 5,400 professionals at 7 regional

offices - largest sales force in

pharmaceutical industry

Pfizer sees communications as part of their

corporate advantage

Page 77: AN OVERVIEW OF INTERACTIVE DISTANCE LEARNING Joyce Harvey: Joyce Harvey Harvey & Associates, LLC Kathleen Anderson OneTouch

QUESTIONS?QUESTIONS?

Joyce Harvey, P.O. Box 160, Sylvania, OH. 43560

[email protected]

Kathleen Anderson-OneTouchwww.onetouch.comAnderson@onetouch.com773-714-8829