An Introduction to Publicis Sapient

May 2019

An Introduction to Publicis Sapient

We are part of Publicis Groupe

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Publicis Communications Publicis Sapient Publicis Media Publicis Health

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WHAT

We are a modern, digital transformation

partner helping established organizations

become digitally enabled to better serve their

customers and thrive in the future.

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HOW NOW NEXT

In the space between

next and now is HOW.

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A simultaneous,

data-driven view

of both their

customers and

their company.

Modern approaches:

We bring a start-up

mindset, agile

methods, world-class

engineering and

design thinking.

The unique fusing

of strategy and

consulting, experience

and engineering with

customer obsession.

A legacy of

digital pioneering:

Nearly 30 years of

helping clients thrive

with technology.

An enduring culture

of curiosity and

problem-solving

creativity.

OUR HOW

Digital from our inception

2000+ large-scale innovation projects for

major multi-nationals

History of delivering firsts

Launched first ever Internet Banking

Launched first ever Auto ID account opening

1 Company

20,000+ Passionate people

50+ Offices globally connected

25+ Years of customer innovation

CONSULTING

CREATIVITY

DATA SCIENCE TECHNOLOGY

Publicis Sapient at a glance

Consumer Products Energy & Commodities Financial Services Health Public Sector

Retail Telecommunication, Media & Technology Transportation & Mobility Travel & Hospitality

Deep Industry Experience

Best in class – A recognized leader by industry analysts

across various dimensions

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Digital Experience

Services

Providers

Gartner™

CRM and Customer

Experience

Implementation

Services, Worldwide,

Q1 2019

The Forrester

Wave™

B2C Global

Commerce Service

Providers, Q1 2015

IDC MarketScape

Leader for Worldwide

Digital Strategy &

Consulting Services

for Digital Operations

Vendor Assessment,

Q1 2017

IDC MarketScape

Digital Strategy &

Agency Services for

Digital Customer

Experience Consulting

Vendor Assessment,

Q1 2017

Gartner™

Digital Marketing,

Q1 2017

The Forrester

Wave™

Digital Experience

Services Providers,

Q4 2017

Digital Marketing Digital Consulting

Digital Operations Global B2C

Commerce CRM & CX

Taking a holistic approach to transforming the entire enterprise

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END-TO-END TRANSFORMATION

Organization

and Operations CCX UX

BACK STAGE

• Policy

• Product design

• Pricing

• Conduct/regulation

• Operations

• Technology

FRONT STAGE

• All customer touchpoints

• Marketing

• Branch telephony

• Service excellence

• Fulfillment

DIGITAL CUSTOMER

EXPERIENCE, GUI

• Web

• Mobile

• Tablet

• Kiosk, wearable, smart

device

Using our capabilities to help businesses create value

• Delivered through product

engineering

• Using data to inform and iterate

on experiences and to identify

new opportunities

Real technology

& engineering to

power the business

Deep strategy and

industry expertise

Relentless customer

and experience-focus

Strategy

& Consulting

Experience Engineering

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Success factors for digital business transformation

100% long-term

leadership

commitment

Clear purpose &

vision

Focus on

customer value

Entrepreneurial

spirit &

experimentation

culture

Silo breakdown

& autonomy

New digital skill

sets &

governance

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Publicis.Sapient

Cloud Enablement Framework

May 2019

What is driving organisations’ journey to cloud?

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IT Cost Pressures &

Efficiencies

Resilience & Security IT Strategies and Modernisation

(Delivery at Pace, Ability to Scale)

1 2 3

Legacy HW/OS/ App

Platforms

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Driving Factors

Adopting cloud is more than consuming resources, it is a key catalyst in

enabling an organisation to transform their IT and business landscape

Cloud

Transformation

Benefits

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Cloud Capability is not viewed only as technology enabler but it is a catalyst for business transformation, facilitating

innovation and experimentation

Real Time /

On Demand

Secured Anytime,

Anywhere Access

Subscriptions

based usage

XaaS New Utility Based

Business models (IT-as-a-Service)

Scalable (Adapt to

Unpredictable Traffic)

Business Agility (Adapt to customer

expectations)

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Cloud Credentials

10+ Years

of successful track record

in areas of cloud strategy,

architecture, application

migration & managed services

1500+ Cloud Specialists End to End Service

Strategy and Roadmap

definition; Cloud Infra + app

architecture Migrating &

Operating application

workloads

Business domain expertise, and Partnerships with major cloud players: Amazon Microsoft Google Salesforce Adobe

Multiple

Engagements 100+ Programs at different stages of Cloud adoption, and Publicis own cloud-based SaaS services

Cloud Labs with focus on:

• Structured Learning

• Certifications

• Thought Leadership

• Knowledge Management

• Processes & Standards

• Training

• Case Studies

with rich experience in: Cloud strategy Cloud architecture Cloud migration Cloud managed services

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Built capabilities and solution accelerators for different offerings, supported by a pool of architects and solution strategists

Cloud Alliances

INDUSTRY RECOGNITIONS

• ‘CIO 100’ Award for the largest private cloud deployment

• ‘Defy Convention’ Award from VMWare - CNBC

• Relationship goes back to 2008. Successfully executed multiple engagements in public and hybrid cloud models – Investment Management, Hedge Fund, Insurance, Mortgage Services etc..

• One of publicis sapient’s oldest partnerships

• Worldwide certified partner award winner for MIT OpenCourseWare

• Sapient CMRS for regulatory reporting built on Azure, apart from delivering key Oil & Gas client projects

• Strong service partner and customer-vendor relationship at Publicis.Sapient level

• Great work done – Predictive Analytics, Text Mining and Sentiment Analysis, AI recommendation engines etc.

publicis sapient Cloud Engagements

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thank you

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