An exciting new way to help Clients find properties for sale on their Smartphone

Introducing

A Presentation to

Mr. Don Kottick & Agents

Real Estate Meets Technology

Introducing

About HomeRoamer• HomeRoamer is a mobile

application that helps users find properties for sale on their smartphone

• All-in-one property search application that utilizes the latest smartphone technology

• User-friendly and easy to navigate

• Available for the BlackBerry, iPhone & Android

Find Properties “Near Me”• Uses GPS technology to find

properties for sale in a 3km radius from your location

• If devices do not have GPS capabilities, HomeRoamer can also use cell-tower data to find your location as well

• Conveniently displays the property results on a map

• Displays the property image and information on a pin in the map

Find Properties “Near Me”

• A map is fully integrated within the application

• Zoom control: Zoom in for more detail or zoom out to get a general idea of the location

• Pan Control: Move the map from side to side or up and down to see the surrounding areas

Find Properties “Near Me”With one click, get instant access to:

1. View Property Listing:

View all the details about the selected property

2. View Property Photos:

Take a look at the photos for the selected property

3. Contact Realtor:

Call; email or access the listing agent’s web site from your phone instantly

View Property Listings• Get a complete overview of the

property information– MLS Number– Sale Price– Address– Number of bedrooms– Number of bathrooms– Building type– Amenities

• Scroll through preview images of the property or click to view full-sized images

• Save the listing for future reference• More information can be accessed by

clicking the navigation buttons on the bottom. These buttons are:– View the property on a map– Listing Agent– Data Sheet– Mortgage Calculator

Listing Agent• View the Listing Agent for the

property

• Call, email or visit the website for the agent or brokerage

• View more properties listed by the agent

• Add the agent to your contact list

• Save the Agent as “My Agent”

Data Sheet• Get all the detailed

information for the property

• Simple and straightforward layout makes it very easy to read

Mortgage Calculator• Built-in Mortgage Calculator

for convenience • The fully customizable

calculator allows you to input your:– Down Payment (amount or

percent)– Interest Rate– Term – Amortization

• Monthly or biweekly payments can be calculated

View Photos• Navigate through photos

for each property

• HomeRoamer offers quick and easy picture browsing with high resolution, full-screen images

Open Houses• If a property has an Open

House, a option to view that information will be shown

• All Open House dates will be as relevant as possible. Any dates that have passed will automatically be removed

• Add the Open House Event to your phone’s Calendar

Search• In addition to the “Near Me”

search, HomeRoamer also has the ability to perform manual searches using common methods

• Search by: – MLS #– Address– GPS location

• Easy to use• Straightforward design and

layout

Search Options• Filter search results for

desirable Amenities, Building Type, Building Style and View

– Amenities: Garage, Fireplace, Air Conditioning, Pool, Lake

– Building Type: House, Apartment, Duplex, Townhouse, Mobile Home, etc.

– Building Style: Attached, Detached, Link, Number of Storeys, etc.

– View: City View, Water View, Lake View, Ocean View, River View, Ravine View, etc.

Search Options

• Find Properties with Open Houses only

• Simply “check” the Open House option and specify the dates

• All results will be properties with Open Houses within the specified dates

Search Results• A list of search results are

displayed with property image and information

• Sort properties in a variety of ways:– Distance (closest to farthest)– Price (high to low or low to high)– Open Houses only

• View all properties on a map• Open House icon indicates

that the property currently has an Open House

• Click a property to view the listing

For Agents

• Lets Agents stay directly connected with their customers

• Expands the reach of your Brand, Agents and listings

• Utility for sellers in deducing the appropriate value of their current property reduces conflict with Agent over pricing

• Users can research Agents who are actively selling in a neighbourhood of interest

• A valuable marketing tool and customer relationship builder

• Adds value to Agent’s listing presentation

“But CREA Has Developed an App”

Any tool/method that expands the Right At Home Brand in a positive way, and widens distribution of Agents’ listings, is good for RAH, Agents, and your Clients. 

Room for many good new marketing tools.  You don’t restrict Broker or Agent ads to one daily newspaper - no reason not to distribute your listings on more than one mobile app.  Likewise, many Agents have their own websites, but that does not negate the value of the RAH corporate site. Customer will decide.

We offer the posting of all your listings on our app. at no charge.  At some point in 2011, having built a more critical mass of listings and Agents, we will offer the opportunity (but no obligation) to sponsor 'Featured Listings', at a price extremely competitive to either features in the print press, or banner ads on web sites. Eg: “ $21 for 21 Days”

FastFacts

• Beta launch at Kitchener-Waterloo Real Estate Board Realtor Show in April 2010, and the Toronto 'RealtorQuest' Show in May 2010

• Since September ‘10, we’ve been signing Brokers in Toronto > GTA & Kitchener-Waterloo  

• Obtain listings through TREB automatically, so no lag, and our database is as fresh as the Broker’s

• We have 7000+ Agents; 8000+ active users, increasing daily, as we add Brokers and listings, and they provide the app to their Clients.  

• BlackBerry; iPhone; Android platforms deployed

Metrics

HomeRoamer also tracks useful statistics within theapplication. The following is a list of what we track daily:

1. Total users, broken down by Blackberry, iOS, Android2. Total Agents3. Total Listings4. Number of people who have an agent saved as 'My

Agent’5. Number of views per listing6. Number of views for a featured property7. Number of clicks on the mortgage calculator banner8. Daily usage - number of unique connections each day9. Daily usage - number of unique connections by device

(Android, BB, iOS)

To learn more, please visit us at: www.HomeRoamer.com