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THE "WRIGHT" PERSON FOR THE JOB Amy Wright was honored as "2009 International WMS Evaluator of the Year" at a May 1, awards banquet in Lacrosse, Wisconsin. World Wide Mating Service, or WMS as it is more commonly known, is the most widely used Bovine computer mating program in the world ‐ currently used to mate 4.8 million cows in no less then 40 countries annually. Amy joined 100 evaluators from 8 countries for the annual international evaluators' conference for a week of WMS training. Globally, more then 200 evaluators use the WMS program. During the conference, one US domestic evaluator and one international evaluator is honored as the evaluator of the year based upon their dedication to building better cows through the WMS mating program. World Wide Sires Area Director of Marketing Brian Albertoni said, "Amy has been dedicated to building more profitable cows through WMS in Australia for 10 years, and it is her sincere desire to make the next generation of cows better for her customers that has earned her this coveted recognition." Amy provided insightful mating recommendations for more then 60,000 cattle in Australia in 2008. Amy Wright's Western Districts customers even refer to WMS as "Amy's program" which is a testament to their confidence in her abilities. WMS was developed by US Cooperative giant, Select Sires over 35 years ago and has continuously evolved to adapt to modern cattle breeding to ensure each generation of cattle is more profitable and lasts longer then the previous generation. Amy uses the WMS linear type evaluation to identify the strengths and weaknesses of the individual cows within a herd. Then after consulting with the farmer, she utilizes the computer to source the best mating recommendations to compliment each cow's type with a goal toward longevity of her progeny. In addition, Amy helps farmers avoid costly economic losses due to inbreeding. Amy uses the WMS program in herds ranging from Mount Gambier in South Australia to Colac in Western Victoria and is often utilized in the “quieter times” to assist with herds in other areas such as Tasmania. Amy can be contacted on 0408 417 871. When asked if Amy is the right person to build better cows for Australia, long time follower’s of "Amy's program” Mick and Lee Ryan who dairy farm at Barongarook near Colac along with their daughter Ebony and son in law Brock and have been on the program for 9 years says " Our herd has shown tremendous improvement especially those traits we were wanting to correct – there is no quick fix – meeting and achieving your breeding goals is very on going, Amy looks at all bulls to meet our breeding objectives. Over recent years we have used Hillcrest, Blitz, Mr Sam, Ladino, Hojay, Lehros Garrison, Empire and Outside plus others. Each year as we calve in our 2 year olds the cycle starts again – the improvement has been tremendous using Amy as our herd adviser.” As the 2009 International Evaluator of the year, Amy has done Australia and World Wide Sires Australia proud for being the "right" person for the job! WWS Australia General Manager, Peter Semmens said,” The WMS program is used by all of World Wide Sires Australia sales people in every State and has also been taken up by individual resellers for use and to compliment their own businesses, growth in the program has been substantial and farmer satisfaction is very high. Unlike several other programs been used in Australia, the WMS program took account of 17 type traits, production, inbreeding and was able to utilize sires from all companies” WWS Australia Area Sales Manager in Gippsland Katie Male has over the last 18 months acquired several herds for the program and is actively seeking to expand the use of the program Katie can be contacted on 0408 417 870. For full details or to have a WWS Australia representative call and discuss the WMS program call Amy, Katie or the WWS Australia office on 02 60 259 522.

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Page 1: Amy Wirght

THE"WRIGHT"PERSONFORTHEJOB

AmyWrightwashonoredas"2009InternationalWMSEvaluatoroftheYear"ataMay1,awardsbanquetinLacrosse,Wisconsin.WorldWideMatingService,or

WMSasitismorecommonlyknown,isthemostwidelyusedBovinecomputermatingprogramintheworld‐currentlyusedtomate4.8millioncowsinnolessthen

40countriesannually.

Amyjoined100evaluatorsfrom8countriesfortheannualinternationalevaluators'conferenceforaweekofWMStraining.Globally,morethen200evaluatorsusetheWMSprogram.Duringtheconference,oneUSdomesticevaluatorandoneinternationalevaluatorishonoredastheevaluatoroftheyearbasedupontheirdedicationtobuildingbettercowsthroughtheWMSmatingprogram.WorldWideSiresAreaDirectorof

MarketingBrianAlbertonisaid,"AmyhasbeendedicatedtobuildingmoreprofitablecowsthroughWMSinAustraliafor10years,anditishersincere

desiretomakethenextgenerationofcowsbetterforhercustomersthathasearnedherthiscovetedrecognition."Amyprovidedinsightfulmating

recommendationsformorethen60,000cattleinAustraliain2008.AmyWright'sWesternDistrictscustomersevenrefertoWMSas"Amy'sprogram"

whichisatestamenttotheirconfidenceinherabilities.

WMSwasdevelopedbyUSCooperativegiant,SelectSiresover35yearsagoandhascontinuouslyevolvedto

adapttomoderncattlebreedingtoensureeachgenerationofcattleismoreprofitableandlastslongerthenthepreviousgeneration.AmyusestheWMSlineartypeevaluationtoidentifythestrengthsand

weaknessesoftheindividualcowswithinaherd.Thenafterconsultingwiththefarmer,sheutilizesthe

computertosourcethebestmatingrecommendationstocomplimenteachcow'stypewithagoaltowardlongevityofherprogeny.Inaddition,Amyhelps

farmersavoidcostlyeconomiclossesduetoinbreeding.

AmyusestheWMSprograminherdsrangingfromMountGambierinSouthAustraliatoColacinWesternVictoriaandisoftenutilizedinthe“quietertimes”toassistwithherdsinotherareassuchasTasmania.Amy

canbecontactedon0408417871.

WhenaskedifAmyistherightpersontobuildbettercowsforAustralia,longtimefollower’sof"Amy'sprogram”MickandLeeRyanwhodairyfarmat

BarongarooknearColacalongwiththeirdaughterEbonyandsoninlawBrockandhavebeenontheprogramfor9yearssays"Ourherdhasshown

tremendousimprovementespeciallythosetraitswe

werewantingtocorrect–thereisnoquickfix–meetingandachievingyourbreedinggoalsisveryongoing,Amylooksatallbullstomeetourbreeding

objectives.OverrecentyearswehaveusedHillcrest,Blitz,MrSam,Ladino,Hojay,LehrosGarrison,EmpireandOutsideplusothers.Eachyearaswecalveinour2yearoldsthecyclestartsagain–theimprovementhasbeentremendoususingAmyasourherdadviser.”

Asthe2009InternationalEvaluatoroftheyear,AmyhasdoneAustraliaandWorldWideSiresAustraliaproudforbeingthe"right"personforthejob!

WWSAustraliaGeneralManager,PeterSemmenssaid,”TheWMSprogramisusedbyallofWorldWideSiresAustraliasalespeopleineveryStateandhasalsobeen

takenupbyindividualresellersforuseandtocomplimenttheirownbusinesses,growthinthe

programhasbeensubstantialandfarmersatisfactionisveryhigh.UnlikeseveralotherprogramsbeenusedinAustralia,theWMSprogramtookaccountof17typetraits,production,inbreedingandwasabletoutilize

siresfromallcompanies”

WWSAustraliaAreaSalesManagerinGippslandKatieMalehasoverthelast18monthsacquiredseveral

herdsfortheprogramandisactivelyseekingtoexpandtheuseoftheprogramKatiecanbecontactedon

0408417870.

ForfulldetailsortohaveaWWSAustraliarepresentativecallanddiscusstheWMSprogramcall

Amy,KatieortheWWSAustraliaofficeon0260259522.