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Summary of Qualifications
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SUMMARY
Motivational leader, strategic planner and sales synergist with diverse experience,
impacting profitability, performance and visibility of organizations, through
definitive implementation of sales optimization, revenue development and
resource management. Proven ability to recognize market opportunities and
impact bottom-line revenues through trend analysis, strategic planning and
forecasting.
• Consummate professional with commitment to excellence, team leadership,
customer service and innovation
• Excellent Analytical skills
• Excellent verbal and written skills
SPECIALTIES
• Strategic Contract Negotiation
• Account Acquisition and Management
• Budget Management
• Market Analysis/Assessment
• Strategic Partnership Development
• Brand Development
• Revenue Development
• Sales Solutions and Implementation
• Strategy Consultant
• Competitive Analysis
• Client Retention Management (CRM)
SALES SKILLS
Sales Development
• Lead Development
• Proposal Development
• Profitability Assessment
• ROI Analysis
Sales Promotions
• Idea Generation
• ROI Analysis
• Content Development
• Promotion Packaging
• Promotion Calendar
• Promotion Channels
SALES SKILLS CONT.
Sales Team Assessment
• Strengths vs. weakness
• Job description review
• Assigned market segments
• Proficiency of basic sales concepts
• Proficiency of written skills
Sales Plan Review
• Feeder Markets
• Rate Structure/Pricing Strategy
• Account Target List
• Budget Development and Management
• Lead Source/ Action Plans Review
• Sales Team Structure/Market Assignments
MARKETING SKILLS
Branding/Development
• Campaign Development
• Promotion Development
• E-Mail Marketing
• Product Promotion
• Destination Promotion
• Website Content Development
• Brand Strategy
Miscellaneous
• Analysis of research data
• Development of new revenue streams
• Packaging
• Distribution Channels
ARTICLES AND WHITE PAPERS
White Papers
• 9 Money Saving Tips – The SMERF’s Guide to Frugal Meeting Planning
• 15 Money Saving Tips for Meeting Planners
• How to Minimize Attrition Challenges
Published Articles
• Concentrate on Content – Rejuvenate Meetings Magazine
• SMART Money Budget Fixers – SMART Meetings Magazine
• Protecting Your Bottom Line by Avoiding Attrition – Meetings
and Events Media Group
• Rethink Meetings – Collaborate Meetings Magazine
Client Event
PromotionCalSAE Seasonal
Spectacular 2010
Promotions Bar on www.ontariocc.com
Direct Mail Piece 2005 – Design 1
Direct Mail Piece 2005 – Design 2
Southwest Airlines
Promotion
2007 Promotion
Thailand PromotionDestination/International Marketing
OCVB RFP Challenge PromotionDestination Promotion
Ontario Convention Center PromotionConvention Center Promotion
MPI WEC Tradeshow PostcardDestination promotion
RCMA Tradeshow Post CardDestination Promotion
Enthuseum E-Mail Marketing E-
CardDestination Marketing
Ontario Convention Center Green
ProgramOntario Convention Center Marketing
Hotel/Restaurant GuideDestination Marketing
Helms Briscoe Promotional Flyer
FrontDestination Marketing
Helms Briscoe Promotional Flyer
BackDestination Marketing
Ontario CVB SMERF FlyerDestination Marketing
Ontario Convention Center Tech FlyerConvention center Marketing
DiscoverIE.com ad copyRegional Marketing
2004 to 2007 campaign
2008/2009 to 2009/2010 Campaign
Meetings and Events MagazineConvention Center Marketing
Expo Magazine – Savor (F&B) Marketing
2010/2011 Campaign
Inland Empire Magazine
Savor (F&B) MarketingMeetings and Events Magazine
Convention Center Marketing
Connect Magazine - Destination MarketingSMART Meetings Magazine - Destination Marketing
SMART Meetings Site
Solutions E-Mail
CampaignDestination Marketing
2011/2012 Campaign
2011 WPSFG Trifold Brochure
2011 WSPFG Sponsorship and Vendor
Brochure
2011 Western States Police and Fire Games cont.
Harley Davidson Bike Raffle Flyer
SIGNATURE PICTURE OF THE ONTARIO CONVENTION
CENTER
The slides presented represent a small percentage of
the experience I bring to an organization. I have
created reporting standards not only at the hotel level
to be used company wide, but also at the Bureau
level.
For additional information please contact me directly.
Thank You!
Amita Patel, CHSP
Telephone (909) 239-6802
E-Mail: [email protected]
Follow me on LinkedIn:
http://www.linkedin.com/in/amitapatel27