Premier Aviation Services (Pvt) Limited

Amadeus

Company Management

Course Facilitator: Dr. Nadir Kolachi

Company Management

1. Introduction

2. Success Story

3. Challenges

4. Competitor

5. Conclusion

6. Question Answer

Agenda

Company Management

Company Profile

Company Management

Nature Of Business

Products

1. Introduction

Company Management

PAS-Amadeus, a unit of Akbar Group of Companies was

appointed as the National Marketing Company (NMC) for Amadeus

in Pakistan on May 15, 1997.

Head office is located in Karachi with fully functional branch

offices in Karachi, Lahore, Islamabad, Peshawar and Multan.

Allows its customers to conveniently connect through Internet,

dedicated lines.

• Company Profile

Company Management

Company Management

“Its mission is to be the

leading provider of IT

solutions that enable success

in the travel and tourism

Industry.”

PAS-Amadeus Mission Statement

Company Management

Provider of advanced technology solutions.

Customers groups includes:

Traveler providers.

Travel sellers.

Travel buyers.

• Nature of Business

Company Management

Business solutions for:

Travel Agencies

Airlines

Hotels

Car Rental

Other travel industry player

• Product

Company Management

• Distribution and IT Solutions businesses contributed

to the company’s positive performance during the full

year.

• Revenue area increased by 8.5%, total segments

increased by 6.9%.

2. Success Story

Company Management

Air bookings of low-cost

carriers through the Amadeus

system increased by 29% in

the last quarter of 2010

The 2010 year-to-date figure

increased by 34% compared

with the same period in 2009.

• Air Lines

Company Management

The Australian railway provider

Country Link launched a new

generation direct website in

December using Amadeus

technology.

Separately, in the European rail

sector, Amadeus delivered a

successful pilot version of Agent

Track.

• Rails

Company Management

In Asia-Pacific, an online application called Amadeus One

Click, was launched specifically for the region.

For corporations and travel management companies,

Amadeus launched two new updated versions of Amadeus

e-Travel Management (AeTM), a comprehensive travel

management solution.

Another noteworthy highlight in the business and corporate

travel area was an increase of 44% during 2010 in the

volume of Passenger Name Records (PNR).

• Travel Agencies

Company Management

Airline IT continued its trend for growth by

signing further contracts with 10 new

airlines representing approximately 11m

Passengers Boarded (PB) on a full year

basis.

During the period, Amadeus also continued

to successfully migrate 12 airlines onto the

inventory system.

• IT Solutions

Company Management

The European Commission

highlighted Amadeus as one of the

leading companies in Europe for

investment in Research &

Development within its 2010.

This annual report examines the

largest 1,000 European companies

investing in R&D.

• Additional News about 4th Quarter

Company Management

3. Challenges

• Need for continuous improvement.

• Study of competitors strategy.

• Cost reduction techniques required.

• Law & Order situation of country.

• Introduction of Economical packages.

• Need for organizing Seminars, workshops,

promotion events for user awareness.

Product identity

Quality of service

Novelty of service

Innovative service options

Company Management

• Competitive Strategy

Company Management

Galileo

Abacus

4. Competitors

Company Management

Galileo

Galileo is the only independent and impartial Global

Distribution System in the country.

Its professional approach, state-of-the-art product range,

multiple and economical connectivity options, user

friendliness and graphical interface made it very popular in

the country.

Galileo Pakistan now has over60 staff and has offices in 8

cities.

Galileo Pakistan has over 950 Agency locations connected

in Pakistan.

Company Management

Abacus

Abacus is the Asia-Pacific’s leading facilitator with more than

15,000 agency.

Eight times consecutive winner of the Best GDS Award since

1998.

Abacus has 19 years of experience of infusing international best

practices to provide solutions specifically to the Asia-Pacific

region.

Abacus sees its customers as partners.

Abacus offers their travel suppliers, be it from the airline, hotel,

car rental or insurance companies or wholesalers of travel and

leisure products.

Company Management

5. Conclusion

PAS-Amadeus has always been committed to deliver quality products

and Services to the travel & tour industry, globally. A single, strong

symbol has evolved to become a powerful representation of

aspiration, which is captured in three words:

Brighter, Bolder, Better . . . !

Questions