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AMA events September 2013 — March 2014
Welcome to the all new AMA events brochure.
We’ve made a few changes to the way it’s laid out… to make it easier for you to choose the best courses for you or your team. Look out for the icons, introduced on page four, which should make choosing events relevant to you and your career easier. We’re also introducing our innovative online learning platform including screencasts, online learning discussions, highly interactive workshops and mentoring training for those working in arts marketing, audience development and related roles. Look out for the online icon.
Finally, be sure to check out the CultureHive tear out in the centre pages for the latest round of CultureHive events.
Claire TreadwellHead of Marketing, AMA
AMA A community of knowledge connecting arts and cultural professionals
AMA Online Book Club Launch 09 Online Dec2013
Retreats 24 Cambridge 3–6Mar
Digital PR 20 London 03Dec Manchester 05Dec Glasgow 23Jan Cardiff 30Jan
Optimising Websites for Mobile + Tablet 26
London 12Mar Birmingham 18Mar
Developing Visitors 22
London 20FebEdinburgh 26Feb Bristol 11Mar
Network Meetings 28
Various 28Nov
A Way With Words06 Cambridge 18SeptLondon 19SeptGateshead 25SeptBirmingham 01Oct
Press & PR Season 12
Various Oct
A Bootcamp for Creative Campaigns 10 London 16Oct Manchester 17 Oct
Online Mentoring 08
Online 10Oct
Designing Effective Questionnaires14
Online 12Nov
CultureHiveSee Centre Pages
Sep2013—Mar2014
How to book E [email protected]
W www.a-m-a.co.uk
T +44(0)1223578078
Strategic Marketing Planning 18
Belfast 27NovLondon 11Dec Leeds 22Jan Edinburgh 29Jan
Digital First? 16 London 7Nov
Analysing Effective Questionnaires15
Online 26Nov
Flexible learning + latest thinking + value + you + support + new friends + experts + inspiration + dedicated resources = AMA membership
Who we are
The Arts Marketing Association is the only membership organisation dedicated to marketing within the cultural sector. For 20 years the AMA has provided training and support for the on-going professional development of our members.
How we work
With over 1,700 members from museums and galleries to theatres and agencies, today we still rely primarily on earned income from our members, meaning what we receive we spend on you. Any questions?
If you have any queries about your current AMA membership or you wish to join email Howard or Isky or, even better, call us on 01223 578078.
Isky [email protected]
Howard [email protected]
3
Get connected Join Online
a-m-a.co.uk/membership
Telephone 01223578078
Email [email protected]
CostMembershipstartsfrom
only£64peryear(£58fora
sixmonthtrialmembership)
witharangeofpriceoptions
tosuitbothindividualsand
organisations.
More InfoSpeaktoyourregional
AMAmemberrepsabout
whatwedoandmembership
options,findtheirdetailsat
a-m-a.co.uk/memberreps.
Museum & Heritage AmbassadorsIfyouworkintheMuseum
orHeritagesectorsplease
contactourAmbassadors
tofindmoreoutabout
theAMAandourwork
withinthesespecific
areasata-m-a.co.uk/
mhambassadors.
Marketer’s Toolkit
Thesenumber
iconsrepresentour
Marketer’sToolkit
modules,whichdetail
theskillsyouneedat
eachstageofyour
career
Completetheshortskills
questionnaireat
a-m-a.co.uk/tnach
toreceiveapersonal
developmentplan
highlightingyourstrengths,
achievementsandtraining
needs,andthenusethis
toinformwhicheventsare
mostrelevanttoyou
Icon Key 5
Online Partofourinnovative
onlinelearning
platformincluding
screencastsand
onlinelearning
discussions
On Location Coursesatvenues
acrosstheUK
How to Apractical‘Howto’
course.Expectto
gohomeequipped
withtangible,
applicableskills
Strategy Lookforthisiconif
youareafterevents
focusingonstrategy
Latest Thinking Tokeepuptodate
withcuttingedge
ideasandpractice,
lookforthelightbulb
Residential Packabag!
Aresidentialcourse
spansmorethan
onedayandinvolves
atleastone
overnightstay
Leadership Highlevelcourses
tailoredwith
leadershipinmind.If
youwanttolead,look
forthisIcon
Location Type
Other
Members Only Eventswiththisicon
areanexclusive,
memberonlybenefit.
Ifyouwanttosign
up,visita-m-a.co.uk/
membership
CultureHive CultureHiveevents
(foundinthecentre
pagetearout)are
opentoall,with
aspecialratefor
NationalPortfolio
Organisationsand
AMAmembers
Words + different words – corporate words + creativity + style = a good story = brand success
What is it about? Themorningsessionisdesignedtohelp
developyourcreativeapproachandimprovethe
effectivenessofyourcopywriting.Itwilllookat
techniquesforinjectinglifeintoyourcopy,avoiding
reusingthesamewordsandphrasesoverandover
againandwillexplorehowtomakethestorythe
mostconvincingusinganatural,compellingstyle.
Theafternoonsessionwillguideyoutothinkabout
usingyourindividualvoicewithinthecontextof
yourorganisation’sbrandandstrikingthebalance
betweenconversationalandcorporate–without
inhibitingcreativity.Itwilllookatthedifferent
elementsthatcontributetostyle,organisational
brandvaluesandtoneofvoice.
7
Cambridge HughesHall 18September
London NCVO
19September Gateshead BALTICCentrefor
ContemporaryArt
25September
Birmingham CBSO
01October
10 am – 5 pm
£138 + VAT AMAmembers £198 + VAT Nonmembers
Who is it for? Anyoneresponsiblefor
writingcreativeand
persuasivecopyand/or
implementingstyle
guidelinesfortheir
organisation.
What will I gain?
Techniques for writing creative copy that sells — How to develop a toolkit of dos and don’ts —Using your organisation’s brand to develop an individual voice — Tackling producer and curator-generated copy
A Way with WordsJo Taylor — Consultant Morris Hargreaves McIntyre
Jo Taylor Chair,AMA
AMA Online Book Club — Launching December 2013
Members will have the
opportunity to talk to and
question the authors of key
reports, papers and case
studies before relating
findings to their own
organisations and debate
key issues with your peers.
If there is a book, report,
paper or case study that
you think we should be
exploring please contact
Internet connection + advice + listening + face to face + support = professional development
9
Online Mentoring Kate Whitlock — Freelance Coach and Mentor
What is it about? Doyouwantadviceandguidanceaboutyourworkandcareer?Doyouhavethepotentialtohelpanotherpersontogrowandlearn?TheAMAmentoringschemewillgiveyoutheskillsyouneedtofurtheryourprofessionaldevelopment,eitherasamentororasamentee.TheAMAmentoringtrainingwilltakeplaceonline,bringingtheAMA’spopularmentoringschemetoyourdesk.Afteraninitialonlinetrainingsession,participantswillbematchedwithasuitablementor/menteewithinashorttravellingdistancefromthem.Thementoringitselfwilltakeplacefacetofacewhereverpossible.
Online 10thOctober
10 am – 5 pm
£90 + VAT AMAmembersonly
Who is it for? AMAmemberswho
wouldliketocontinuetheir
professionaldevelopment
andstrengthentheir
skillsbase.
More information Downloadthementoring
informationpackfrom
www.a-m-a.co.uk/mentoring
Placesarelimitedand
bookingswillbetakenona
first-come,first-servedbasis.
What will I gain?
Mentees: gain new skills, build self-confidence and increase motivation through sharing experiences and one-to-one feedback —Mentors: build coaching and counselling skills that are transferable to your personal and professional life
LondonNCVO
16October
Manchester Cornerhouse
17October
10 am – 5 pm
£138 + VAT AMAmembers £198 + VAT Nonmembers
Who is it for? Thisworkshophasbeen
designedforanyone
responsibleforcreatingand
implementingmarketing,
PRandadvertising
campaigns.
A Bootcamp for Creative CampaignsJames Allen — Managing Director, Creative Huddle
What is it about? Thisone-dayworkshopwillgiveyoutheknowledge
andtechniquestojump-startyourcreativeprocess
togeneratebetterideasforyourcampaigns.You’ll
learnhowtoapplysimplecreativitytechniques
tocreateideasthatareoriginal,ambitiousand
exciting.You’llthenlearnhowtoshapeandrefine
thoseideasthroughtestingandfeedback.Finally
you’lllearnhowtocommunicatethemtoyour
stakeholders,themedia,andyourcustomers.Intensity + creativity + originality + energy + fun + ambition + excitement + shaping + refining + testing + communicating = attention = engagement = results
What will I gain?
You’ll gain an understanding of the creative process and knowledge of simple creative thinking techniques to take back to your workplace and apply at any time — You’ll gain added confidence in your ideas and experience in pitching them to others — You’ll collaborate with and lend creative support to like-minded individuals in a fun, high-energy session
11
Press & PR Season
13
Press + PR + regional + national + specialist seminars + case studies + JAM + network meetings + online workshops
This October the AMA is launching a series of specialist seminars, case studies, network meetings and online workshops for those working in Press and PR across the cultural sector.
Kick-startingtheprogrammeareaseriesofnetwork
meetingsacrosstheUKhostedbytheteamofAMA
memberreps,themeetingswilltackletheburning
issuesinPRregionallyandnationally(seepage28).
Ourpopularpublication,JAM (JournalofArts
Marketing)willdedicatetheentireautumn
issuetopressprofessionals.Containingarticles
fromleadingpractitionersandcase
studiesshowcasingthemostinnovativework
currentlybeingdone;thisisamust-haveedition.
ConsultantRachelEscottwillbetouringtoLondon,
Glasgow,ManchesterandCardiffwithaneventto
helpyoudevelopyourdigitalPRstrategy(see
page20).PandoraGeorgeofBulletPRwill
makehercontributiontotheeverpopular
onlineworkshops,talkingaboutbuildingand
strengtheningrelationshipswithonlinejournalists
andbloggers(seeCultureHivecentrepages).
Various October
Who is it for? Thisprogrammewill
berelevanttoallPress
andPRprofessionals.
Sign up to receive Press and PR programme updates at a-m-a.co.uk/pr.
What is it about? Thisonlineworkshopwillenableyouto
designquestionnairesthatdelivertheinformation
youneedtomoveyourorganisationforward.
DuringtheworkshopKatywillexplorehowto:
— Decidewhetheraquestionnaireis
therightthingtouse
— Ensurethatyouasktherightquestions
— Createareliablesurveysample
— Collectdemographicdata
— Ensureyourtargetmarketcompletes
thequestionnaire
At the end of this workshop you will be able to
Articulate effective research questions —Design useful questionnaires—Create sample sizes that produce reliable results —Use some of the free tools and resources available online
Designing Effective QuestionnairesKaty Raines — Partner, Indigo
Online12November
10 am – 12.30pm
£45 + VAT AMAmembersonly
Who is it for?
Thisworkshopisfor
anyonewantingtocarry
outeffectivevisitor/
audienceresearchusing
questionnairestogather
robustdata.
Discovery + inspiration + practice + sharing = CultureHiveDiscover and share best practice in cultural marketing
®
(1) Discover (2) Be inspired (3) Put into practice (*) Share
1 2 3
CultureHive briefings
Half-daysessionswith
speakersatthetopof
theirgamewithinand
outsidetheculturalsector.
Thesehigh-levelbriefings
aredesignedtoprovide
delegateswithlatest
thinkingonarangeof
keytopicsincluding
innovative,effective
incomegenerationand
howtobecomeasocial
organisation.
FromOctober2013
Seea-m-a.co.uk
forinformation
CultureHive surgeries
Surgeriesareakeypart
oftheCultureHivebest
practiceprogramme.They
areanopportunityfor
delegatestotranslatethe
learningtheyhavegained
andactonit,implementing
itwithinanorganisation.
BetweenSeptember2013
andMarch2014
Seetheaudienceagency.
co.ukfordetails
CultureHive online events The Role of Digital in your Marketing Strategy
24Sept
Using Google AdWords and Facebook Advertising Effectively
1Oct
Online PR – Building Relationships with Bloggers and Journalists 22Oct
Online Analytics — Plan, Deliver, Report 21Jan
Excellent Email Campaigns 25Feb
Screencast Q+As
Website Development28Nov
Going Social11Feb
Seea-m-a.co.uk/events
fordetails
CultureHive workshops From Data to Insight
Essentials of Community Engagement
RU Engaged? Connecting your arts offer with young people BetweenSeptember2013
andMarch2014
Seetheaudienceagency.
co.ukfordetails
What is it about? Whetheryouareusinganonlineprogramme
tocarryoutresearchordesigningyour
questionnairesyourself,thisworkshopwill
giveyoutheskillsyouneedtoextractreliable
informationfromyourresearch.
Thisworkshopwillshowyouhowtoanalyse
questionnairesusingExcelandothertoolswhich
canbeusedfordatagatheredonlineandoffline.
At the end of this course you will be able to
Analyse data using ExcelMinimise the time it takes to input data —Understand how to successfully analyse qualitative + quantitative data —Evaluate your findings in a wider context—Ensure your findings have an impact through reporting effectively to colleagues and stakeholders
Analysing Effective QuestionnairesKaty Raines — Partner, Indigo
15
Online26November
10 am – 12.30 pm
£45 + VAT AMAmembers
Who is it for?
Thisworkshopisfor
anyonewantingtocarry
outeffectivevisitor/
audienceresearchusing
questionnairestogather
robustdata.
1 Discover CoreSkills
OnlineCultureHiveworkshops
andCultureHivescreencastsondigital
marketingessentials/CultureHive
workshopsonessentialbestpractice
topicsaroundunderstanding
anddevelopingaudiences/visitors
2 Be inspired EmergingGoodPractice
CultureHivebriefings-highlevel
eventsontopicsofemerginggood
practice,providinglatestthinking,new
perspectivesandup-to-dateintelligence
3 Put into practice Implementation
CultureHivesurgeries-TheAudience
Agencywillprovidepractical,tailored
advicetohelpimplementtraining
andadviseonaudiencedevelopment
andmarketingchallenges.
www.culturehive.co.uk
Pricing
OnlineCultureHiveworkshops
andCultureHivebriefings—£45+VAT
(member&NPOrate)£115+VAT
(non-memberrate)
CultureHivescreencastq&a—
freeandavailabletomembers/
non-membersandNPOs.
About
CultureHivebestpractice:managedby
theArtsMarketingAssociationin
partnershipwithTheAudienceAgency,
partofArtsCouncilEngland’sAudience
Focusprogramme,supportedby
Lotteryfunding.
“Whether you’re a CEO, or someone for whom attracting audiences is just part of your job, whether you’ve been in the industry for two months or 20 years, CultureHive best practice is for anyone in the cultural sector who is working to develop new and existing audiences.”
17
What does it mean to be a digital organisation? How can we put digital at the heart of everything we do? What does this mean for art, audiences and marketers?
DigitalFirst?willexplorehowtocreateadigital
cultureandwhatthebenefitsarefororganisations
andaudiences.Weareonajourneyfromdigitalas
anadd-ontobecomingfullyintegratedandthis
one-dayconferencewillinvestigatewaysforward.
Speakerswillsharetheirexperiencesof
integratingdigitalandtraditionalmarketing
techniques;howdigitalcanbringtogether
marketing,programmingandaudiences;the
impactonaudiencesandreturnoninvestment
ofdevelopingadigitalculture;howtoaudityour
organisationandidentifyyourroutetobecoming
adigitalorganisation.
DigitalFirst?isforpeopleworkingacrossthe
culturalsector.Forthosewhoworkindigital,
marketing,orleadershippositions,andthose
whowanttochangetheroledigitalplaysin
theirorganisation.
LondonSadler’sWells
7November
10 am – 4.45 pm
£155 + VAT AMAmembers £215 + VAT Nonmembers
Supported by
This is not a digital conference — it’s about marketing, culture, audiences and digital.
What is it about? Thisworkshopwilltakeyouthroughamarketing
planningframeworkthatyoucanadapttodevelop
aplanforyourorganisation.
Throughamixofguidingprinciples,discussionwith
otherdelegates,andexercisestoapplythetheory
toyourownsituation,youwilldevelopastructure
foryourownmarketingplanwhichyoucanbuildon
duringandafterthecourse.
19
Belfast* LyricTheatre
27November2013
London ResourceforLondon
11December2013
Leeds YorkshireDance
22January2014
Edinburgh DovecotStudios
29January2014
10 am – 5 pm
£138 + VAT AMAmembers £198 + VAT Nonmembers
Who is it for? Thiscoursewillbe
relevanttothosefrom
allartformsandheritage
basedorganisations.
In partnership
What will I gain?
A workbook providing a step-by-step guide to develop a marketing plan—An outline marketing plan to shape your on-going activity —Clear action points for your next steps
Strategic Marketing PlanningKate Sanderson — Partner at IndigoGuiding principles + discussion + reality + refreshments + shaping + solutions = strategic marketing plan
*inpartnershipwith
andfreetoAudiences
NImembers.
Integration + tweet + retweet + like + review + embed + # + follow +objectives + upload + relationships= increased engagement
What is it about? Thisworkshopwilltakeastepbystepapproach
tointegratingdigitalwithinyourPRstrategy.
Delegateswillengageindiscussionandinteractive
exercisestoexplorehowbesttoapproachdigital
PRwithintheirorganisation.
Duringthedaydelegateswillexplorehowonline
PRdiffersfromtraditionalmethodsandwhatthis
meansforPRprofessionals;howtoembeddigital
PRactivityinexistingpractice;howdigitalPRcan
contributetotheorganisation’sobjectives;whereto
focusdigitalPRactivities;howtobuildrelationships
withjournalistsandbloggersonline.
21
London NCVO
03December2013
Manchester Cornerhouse
05December2013
Glasgow CityHalls
23January2014
Cardiff St.David’sHall
30January2014
10 am – 5 pm
£138 + VAT AMAmembers £198 + VAT Nonmembers
Who is it for? Thiscourseisforindividuals
responsiblefordeveloping
theirorganisation’sonline
PRactivity.
Digital PRRachel Escott — Audience Development Consultant, Creative Communications
What will I gain?
An understanding of the characteristics and specifics of digital PR —An opportunity to review your approach to digital PR— Guidance on how to ensure your digital PR activity contributes to your organisational and communications objectives
London NCVO
20February
Edinburgh DovecotStudios
26February
Bristol Watershed
11March
10 am – 5 pm
£138 + VAT AMAmembers £198 + VAT Nonmembers
Who is it for? This workshop
is for anyone:
researchingandwriting
visitordevelopmentplans
fortheirorganisations
—
writingvisitordevelopment
plansforfunding
applicationse.g.HLF
—
managingteams/
consultantswritingvisitor
developmentplansfortheir
organisations
—
workingincultural
organisationswhohave
responsibilityforvisitor
developmentplanning
—
commissioning/managing
marketresearch
23
Developing VisitorsBen Gammon — Consultant, Shakespeare’s GlobeUnderstanding + qualitative research + taking five + quantitative research + objectives = building relationships = reach = increased visitor numbers
What is it about? — Whoisvisitingourorganisation?
— Whoisn’tvisitingourorganisation?
— Howcanweincreasevisitorsandreach
newcommunities?
Thisworkshopwillshowyouhowtotakea
plannedapproachtoincreasingvisitornumbers
andbroadeningyourreach.Usinginteractive
exercises,Benwillguideyouthroughthevisitor
developmentplanningprocessincluding;
understandingyourvisitors;qualitative
andquantitativeresearch;settingobjectives;
writinganeffectiveactionplan.
What will I gain?
A step-by-step guide to increasing and diversifying visitors —An understanding of how to gather visitor data—Insight into qualitative and quantitative research techniques—Ideas for building relationships with new visitors— A template for a visitor development plan
For senior officers and new managers
becomemoreeffectiveat
developingaudiencesforthearts
—
developyourabilitytoanalyse
andselecteffectivecommunications
tools
—
adoptamorestrategicapproach
toyourwork
—
gainthemanagerialskillsrequired
totakeonmoreresponsibility/seniority
For heads of department and directors
augmentyourmarketingskillswith
businessplanning,organisational
development,leadershipand
entrepreneurialskills
—
createaviablefinancial
strategy,remainingmission-ledand
audience-focused
—
exploreyourpersonalleadershipstyle
anddevelopacultureofcreativity
—
generatetheconfidence,credibility
andresiliencetoperformeffectively
atthehighestlevelwithinthearts
andculturalsector
25
“Confidence boosting, inspiring, informative and good fun”
“A unique get-away for the marketing mind”
“This course came at the right time for my career and personal development”
What is it about?
Atthesethree-dayintensivetraining
coursesatanaward-winningvenuein
Cambridgeyouwillworkwithtrainers
andpeersfromacrosstheartsandcultural
sectortofurtheryourskillsasamarketer
andleader.
TheRetreatsfocusonproviding
theleadership,management,andstrategic
skillsrequiredtodevelopholisticthinking
withinartsorganisations—acrossthe
businessplan,artisticpolicy,marketing
/audiencedevelopment/public
engagementstrategies,and
digitalstrategies.
Discover new heights with the AMA marketing leadership programme
The Retreats
Date3–6March2013 CostBefore31October£925plus
vat(AMAmembers)/£975
thereafter.Bursarieswill
beavailable.
—
includestraining.
accommodation,allmeals
andlearninglog.
Find out more online
a-m-a.co.uk/retreats
Shared experiences + top tips – pitfalls + ideas + mapping + user focus + content = effective mobile site
27
Optimising Websites for MobileJack Harris — Digital Manager Shakespeare’s Globe
What is it about? Thisworkshopwillexplorehowtodevelopa
mobilesiteforyourorganisation.Shakespeare’s
Globesuccessfullylaunchedtheirmobilesitein
January2013.
Youwillexplorehowtotakeastrategicapproachto
developingamobilesiteconsidering;managingthe
processinternallywithcolleaguesandexternally
withagencies;toptipsforeffectiveproject
management;buildingauser-centredsitemap.
London NCVO
12March2014
Birmingham CBSO
18March2014
10 am – 5 pm
£138 + VAT AMAmembers £198 + VAT Nonmembers
Who is it for?
Thiscourseisforpeople
whoareleadingthe
developmentoftheir
organisation’smobilesite.
What will I gain?
A step-by-step guide to developing an effective mobile site—The confidence to manage the development of a mobile site for your organisation—Top tips on working with agencies and managing projects— Pitfalls to avoid on mobile site development projects— Ideas on how to design an effective, user-centred site map— How to produce content for your mobile website vs. desktop
BournemouthFantastic!Lovelytomeet
newpeoplewithshared
marketingproblems.
BelfastIreallyenjoyedthemeeting
—itwasmyfirstoneasan
AMAmember.Thankyou.
CardiffGreatsuggestionsandtips.
Agoodopportunityto
comparetacticsand
techniqueswithother
artsprofessionals.
Edinburgh
Ilikegoingtothesesessions
tonetwork,they’realways
reallyfriendlyandit’sgood
tomeetotherpeople.
You’ll be in good companyOurnetworkmeetingsgiveyouthechanceto
network,exchangeideasandshareexperiences.
Hostedbyyourlocalmemberreps,theyareagreat
waytomakenewcontacts,putnamestofacesand
meetotherAMAmemberswithinyourregion.
Tofindoutwhoyourlocalmemberrepsarevisit
www.a-m-a.co.uk/memberrepsandsayhello.If
youwishtosuggestalocationortopicforafuture
Thenextroundofnetworkmeetingswillbepartof
thePressandPRseasoninOctober2013.Lookout
foryournearestnetworkmeetingatwww.a-m-a.
co.uk/networkingandbookaplaceonlineorby
You + us + like-minded peers + discussion + shared problems + collective solutions + ideas + new friendships = networking
Network Meetings
— Delegateswillreceivea100%refund
ofmoniespaidoracreditnote
(asapplicable)iftheAMAoffice
receiveswrittennotificationof
cancellationatleast14daysbefore
theeventtakesplace.
— Delegateswillreceivea50%refund
orcreditnote(asapplicable)ifthe
AMAofficereceiveswrittennotification
ofcancellationatleast7daysbefore
theeventtakesplace,orthevalue
ofthebookingcanbetransferredto
anotherpersonattherelevantrate
forthesameevent.
—Delegateswillnotreceivearefund
orcreditnote(asapplicable)for
cancellationswithin6daysbefore
theeventtakesplace.However,the
valueofthebookingcanbetransferred
toanotherpersonattherelevantrate
forthesameevent.
—TheAMAwillmakeeveryeffortto
delivertheprogrammeasdescribed
butreservestherighttomakeany
necessarychangestotheprogramme.
—PleaserefertotheAMAwebsitefor
TheRetreats,mentoringandonline
learningtermsandconditions.
AMA Event Booking Terms and Conditions
Thisbrochureinformationis
availableinlargeprint,electronicformatandontheAMAwebsitewww.a-m-a.co.uk
PleasecontactDominikaKarpowiczon
01223 578078 ore-mail
Never Stop Learning
Join us on twitter at @amadigital
AMA,7aCliftonCourt
CliftonRoad,Cambridge
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T +44(0)1223578078
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