ALUMNI

What are they thinking???

Why Survey Our Alumni?

• Alumni are a primary “constituency” and they can tell us much about how we are doing – they are the long term pulse of the University

• Engaged and successful Alumni can be some of our best ambassadors, mentors and employers of successive generations of alumni

Why Survey Our Alumni?

• From a fiscal standpoint, alumni are our largest volume resource

• Alumni work in many of the businesses we wish to reach and may have influence in their decisions –their presence gives us leverage when approaching the businesses who employ them.

• We know that as of 5 years ago, some had significant, identifiable ability to give – but an alumni with ability does not necessarily equate to an alumni gift.

Who did we ask?• Surveys were mailed to 2,500 of just less than 25,000

“mail-able” alumni • Majors were divided in a “left brain/right brain” manner to

the extent possible. • An array of alumni statistically representative of the

current alumni body was surveyed with a focus on the decades from the 50’s through the 90’s.

• An introductory postcard, two copies of the survey and two reminders were mailed. Responses were received in the mail and online.

• 91 of the 2500 were returned by the Post Office• 459 surveys were completed at least in part. (5 of these

had IDs removed).

What type of questions did we ask?

• Are you satisfied with your Purdue University Calumet experiences to date?

• Are the University’s communications relevant?

• What can we do for you and what would you consider doing for Purdue Calumet?

• Are your resources engaged in other activities? If so, what type of activity?

The Results

• How satisfied are you with your experiences as a former student at PUC?

• 35.1% - Very satisfied

• 40.8% - Moderately satisfied

• 19.9% - Neutral

• 2.4% - Somewhat dissatisfied

• 0.7% - Very dissatisfied

• 1.5% - did not answer

What is your current level of involvement in the following types of organizations or activities?Most often chosen:

• Religious• Frequent 26.9%• Often 20.3%• Moderate 16%

• Service• Frequent 13.9%• Often 14.6%• Moderate 26.0%

Our alumni are busy people – they report they are moderately active in:

• Social Groups 35.5%

• Community 26.9%

• Service Orgs 26.0%

• Cultural/The Arts 25.8%

• Continuing Ed 22.7%

• Professional 21.9%

• Youth Oriented 21.2%

• Environmental 20.3%

• Religious 16.6%

• Political 14.3%

• Adult level sports 13.0%

• Pre-school-12 (PTA) 10.2%

• PAAC 2.4%

What about PAAC?

• 66.9% of respondents state that they know about the Alumni Association but have not participated.

• 63.1% of respondents are not familiar with the services offered by the Alumni Association.

To what extent might you be interested in participating in the following Purdue University Calumet events and activities:

14%

29%

24%

17%

11%

17%

23%

42%

12%

23%

26%

19%

33%

40%

25%

32%

28%

42%

52%

43%

40%

0% 10% 20% 30% 40% 50% 60%

Receptions with the Chancellor or Deans

Networking receptions

Group tickets to professional sporting events

Pre-game social events

Purdue University Calumet sporting events

Formal dinners

Reunion gatherings

Speaker series

Homecoming activities

Purdue University West Lafayette events

Alumni career days

Alumni recognition events

Keeping in touch with classmates and friends

Keeping in touch with faculty members

Participating in alumni events

Travel programs

Family-oriented events

Financial planning seminars

Educational seminars/workshops

Using an online, password protected alumni directory

Participating in an online, secure business card exchange

% of Respondents Interested in Decade

1990s

1980s

1970s

1960s

To what extent might you be interested in participating in the following Purdue University Calumet events and activities:

14%

29%

24%

17%

11%

17%

23%

42%

12%

23%

0% 10% 20% 30% 40% 50% 60%

Receptions with the Chancellor or Deans

Networking receptions

Group tickets to professional sporting events

Pre-game social events

Purdue University Calumet sporting events

Formal dinners

Reunion gatherings

Speaker series

Homecoming activities

Purdue University West Lafayette events

% of Respondents Interested in Decade

1990s

1980s

1970s

1960s

To what extent might you be interested in participating in the following Purdue University Calumet events and activities:

26%

19%

33%

40%

25%

32%

28%

42%

52%

43%

40%

0% 10% 20% 30% 40% 50% 60%

Alumni career days

Alumni recognition events

Keeping in touch with classmates and friends

Keeping in touch with faculty members

Participating in alumni events

Travel programs

Family-oriented events

Financial planning seminars

Educational seminars/workshops

Using an online, password protected alumnidirectory

Participating in an online, secure business cardexchange

% of Respondents Interested in Decade

1990s

1980s

1970s

1960s

How can your Alumni Association and the University website serve you?

Professional Development Seminars

Career Services

Discount Internet Access

Group Insurance

License Plates

E-learning Opportunities

Networking Opportunities

Employment Opportunities

Can you hear us now?

• How often do you hear from Purdue University Calumet?

• 1.1% Weekly

• 5.5% Monthly

• 45.5% Quarterly

• 30.9% Annually

• 8.6% Not at all

• 8.2% No response

• How often would you like to hear from us?

• 0.4% Weekly

• 13.5% Monthly

• 43.0% Quarterly

• 24.5% Annually

• 12.4% Not at all

• 6.2% No response

• Have you ever been asked for a gift by Purdue University Calumet?

• 80.1% Yes

• 5.5% No

• 11.0% Unsure

• Do you currently make monetary donations to Purdue University Calumet?

• 22.1% Yes

• 70.2% No

• 4.4% Can’t say

If not, why not?

• 20.1% Couldn’t afford• 15.5% I do not believe that PUC needs my

financial support

Common threads:• “I would rather donate to charitable organizations”• “It is supported by my tax dollars”• “I give to West Lafayette”• “I paid my tuition”

Have we left a lasting impression?(Respondents marked “to some extent” or greater)

When you think of Purdue University Calumet, how much do you identify w ith:

23.4%

51.9%

61.4%

43.0%

31.1%

7.5%

5.5%

49.4%

0% 25% 50% 75% 100%

Your graduating class

A college or school w ithin the University

Your major department

Certain faculty members

Your former classmates

PUC social organizations

PUC athletics

Purdue University Calumet overall

% of All Respondents

All Respondents

Opportunities

If you were to make a donation to Purdue University Calumet, how would you like your gift utilized? (respondent allowed to check all that apply)

43.9%

5.3%

9.5%

27.4%

2.9%

17.0%

7.9%

0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%

Scholarships

Endowment

Buildings and equipment

Departmental needs

Specific event

Unrestricted

Other

% of All Respondents

All Respondents

What are YOU thinking?

Questions???