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Alta Bicycle Share launched its first system in Melbourne, Australia in June 2010. In Alta's first year, its bike share system saw: 160,000 Trips 270,000 Miles 11.6 Million Calories Burned BIKES IN OUR FLEET 16,733 GAINING MOMENTUM NUMBER OF SYSTEMS 16,733 PEDALING OFF Today more than 20 million trips and 30 million miles have been travelled by the Alta fleet IMPACT REPORT 2014 *DATA THROUGH JUNE 2014 ALTA’S FIRST BIKE SHARE LAUNCH 2010 2011 2012 2013 2 3 4 8 9 2014

ALTA’S FIRST BIKE SHARE LAUNCH · its bike share system saw: 160,000 Trips 270,000 Miles 11.6 Million Calories Burned BIKES IN OUR FLEET 16,733 GAINING MOMENTUM NUMBER OF SYSTEMS

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Page 1: ALTA’S FIRST BIKE SHARE LAUNCH · its bike share system saw: 160,000 Trips 270,000 Miles 11.6 Million Calories Burned BIKES IN OUR FLEET 16,733 GAINING MOMENTUM NUMBER OF SYSTEMS

Alta Bicycle Share launched its first system in Melbourne, Australia in June 2010.

In Alta's first year,its bike share system saw:

160,000 Trips270,000 Miles11.6 Million Calories Burned

BIKES IN OUR FLEET

16,733

GAINING MOMENTUM

NUMBER OF SYSTEMS

16,733

PEDALING OFF

Today more than 20 million trips and 30 million miles have been travelled by the Alta fleet

IMPACTREPORT2014

*DATA THROUGH JUNE 2014

ALTA’S FIRST BIKE SHARE LAUNCH

2010 2011 2012 2013

2

3

4

8

9

2014

Page 2: ALTA’S FIRST BIKE SHARE LAUNCH · its bike share system saw: 160,000 Trips 270,000 Miles 11.6 Million Calories Burned BIKES IN OUR FLEET 16,733 GAINING MOMENTUM NUMBER OF SYSTEMS

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500,000

1,000,000

1,500,000

2,000,000

2,500,000

3,000,000

3,500,000

4,000,000

June

Aug Oct

Dec

Feb

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Dec

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Alta Growth

Trips Miles

Total miles traveled is equal to over 20,000 trips along the Riverwalk

- 20,000 40,000 60,000 80,000

100,000 120,000 140,000 160,000 180,000

June

Aug Oct

Dec

Feb

Ap

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Dec

Feb

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Dec

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Subscriptions Purchased

Annual Members Casual Members

Members have traveled enough miles to cross the Golden Gate

Bridge and back 113,000 times

Riders have ridden more than 4 times around the earth.

Since taking over the system in April, riders have already saved 7,300 gallons of gasoline emissions.

Alta has 9 systems in 3 countries with over 150,000 annual members. They’ve each contributed to some staggering stats!

WAIT, THERE’S MORE!

SHIFTING INTO GEAR

On Average, each Cabi member saves enough on travel costs each year to buy 4 iPhones*

0

100,000

200,000

300,000

400,000

CoGo Chattanooga BABS

Miles Ridden

Page 3: ALTA’S FIRST BIKE SHARE LAUNCH · its bike share system saw: 160,000 Trips 270,000 Miles 11.6 Million Calories Burned BIKES IN OUR FLEET 16,733 GAINING MOMENTUM NUMBER OF SYSTEMS

- 20,000,000 40,000,000 60,000,000 80,000,000 100,000,000

Divvy

Melbourne

Hubway

Calories Burned

Burned off 265,000 Chicago Style Hot Dogs worth of calories

Burned off 360,000 Boston Creme Pies worth of calories

Burned off 100,000 jars of Vegemite jars worth of calories

DON’T FORGET THE CELEB ATTENTION

AND THE BENEFITS KEEP COMING!

With over 100K Annual Members and over 400K short-term pass holders, that's enough people to fill Yankee Stadium 10 times.

Page 4: ALTA’S FIRST BIKE SHARE LAUNCH · its bike share system saw: 160,000 Trips 270,000 Miles 11.6 Million Calories Burned BIKES IN OUR FLEET 16,733 GAINING MOMENTUM NUMBER OF SYSTEMS

"Without a doubt, @BikeChattanooga is the easiest way to get around downtown“ - Jason Denizac, Bike Chattanooga member

“Like a lot of things I love, @CitibikeNYC makes something special more normal--and in doing so makes a lot of normal things more special.” - Scott Stowell, Citi Bike member

“I don’t like Bay Area Bike Share. I love it.” - Steve Diamond, Bay Area Bike Share member

"I’ve seen so much more of the city, things I didn’t even know existed, now that I’m not stuck in a car. Being on the bike just brings the roar of the city to a halt, it’s much more enjoyable." - Rob Mixer, Columbus member

Alta’s Cumulative Impact

The Alta fleet has traveled the equivalent of more than 118 trips to the moon!

97%

Total miles ridden is equal to completing the Tour de France 13,000 times

Each system’s contributions add up to an impressive overall impact for the health of riders and the environment.

With all those miles, the total US crash rate is only .001% of all trips.

Divvy customer

satisfaction rate

Page 5: ALTA’S FIRST BIKE SHARE LAUNCH · its bike share system saw: 160,000 Trips 270,000 Miles 11.6 Million Calories Burned BIKES IN OUR FLEET 16,733 GAINING MOMENTUM NUMBER OF SYSTEMS

0

2,000,000

4,000,000

6,000,000

8,000,000

10,000,000

12,000,000

14,000,000

2010 2011 2012 2013

Carbon Offset in Lbs.Over 19 Million pounds of carbon saved, equal to annual greenhouse gas emissions from 6,700 cars

-

100,000,000

200,000,000

300,000,000

400,000,000

500,000,000

600,000,000

700,000,000

800,000,000

2010 2011 2012 2013

Total Calories Burned

ALL OF THESE TRIPS MEAN POSITIVE EFFECTS FOR THE ENVIRONMENT...

AND CONTRIBUTING TO THE HEALTH OF OUR RIDERS.

That’s over 1.2 BILLION calories burned to date!

Alta’s riders have burned almost 2.5 MILLION orders of McDonald’s French Fries

Join The Bikeshare Movement!www.altabicycleshare.com

Check out Alta’s website for the latest information and links to bike shares in your area.Questions? Contact [email protected]

Thank you to our clients, partners, and sponsors!