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Alpaca del Perú - perumoda.com · Alpaca is renewable, sustainable and eco-friendly + no animals are harmed during the production process Alpaca is an important business in Peru,

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AlpacasAlpacas are native from the Peruvian highlands, where they havebeen domesticated since the time of Pre-lnca cultures.Alpacas are raised in altitudes ranging from 3,000 to over 4,500meters above the sea level, where they can naturally withstandtemperatures that fluctuate between -20°C to +30°C in a single day.That way they can survive on a special low-protein diet based onnatural grasses.

The alpaca breeding is an activity 100% eco-friendly with the Andean environment.

Arequipa

Puno

Peru has the 80% of alpaca population in the world (almost 4 millions).

90% of alpacas are in the south of Peru (Puno, Arequipa and Cusco).

There are 2 breeds: Suri and Huacaya.

Suri Huacaya

Alpaca from Peru

photo by Marcella Echavarria

Fineness is measured in Microns, finer fiber has a smaller micron

count.

Softness & Fineness

Fiber Microns

Vicuña 11 - 14

Alpaca 16 - 29

Alp

aca F

iber

types

Royal Less than 19

Baby 22

Super Fine 26

Huarizo 29

Alpaca’s attributes

Naturally come in a range of 22 colors: from black through variations of grays and browns to white

Alpaca is lightweight, breathable, soft and not bulky nor itchy Alpaca fibers are fine while also incredibly durable Alpaca is naturally hypoallergenic since it contains no oil or lanolin Alpaca is versatile and trans-seasonal and can be worn for more than only

winter sweaters due to the naturally smooth and hallow core of its fibers Alpaca offers a variety of price points, appealing to multiple segments of the

market

Peru?Why Alpaca from

Perú Moda 2015

Millenary textile tradition, Andean biodiversity and the richness ofan exotic fiber

Peru is home to 80% of the global Alpaca population

Alpaca is renewable, sustainable and eco-friendly + no animals areharmed during the production process

Alpaca is an important business in Peru, with dependable supplychain and superior quality control

The Peruvian alpaca industry supports more than 120,000 localfamilies

Alpaca is an equally, if not more so, luxurious alternative tocashmere and wool

Peru employs modern technology in Alpaca manufacturing as wellas artisan hand-knitting

Peru has a long and successful history producing for top globalbrands, such as: Max Mara, Prada, Chanel, Ralph Lauren andamong others

Peruvian Alpaca is DUTY-FREE to Asia, Europe, US and amongothers

Peruvian apparel Industry

40 37 37 46 47

85 81 87

123105

65

7

8

7130 123

131

177

159

2011 2012 2013 2014 2015

Alpaca Exports 2011 -2015 US$ FOB Millions

Home Textiles Textiles Apparel & Garments Total

USA49%

Germany10%

Japan5%

France5%

UK5%

México4%

Australia4%

Others18%

Main markets : Alpaca Garments

Our lines of products

Apparel

Home

textiles

Some Global Brands producing Alpaca garments in Peru

Our Brand “Alpaca del Perú”

• The sector brand “Alpaca del Perú” was launched in November 2014 with theaim to position the Alpaca fiber in the high-end market abroad.

• We have presented this brand in different commercial activities as: Who’s Next,Pure London, commercial exhibitions in New York, Sao Paulo, Paris and London.

• Alpaca del Perú has granted the tittle of Alpaca International Ambassadors torecognized brands that already produce alpaca products in Peru.

MAX MARA: Ambassador of Alpaca del Perú

VIDEOS

MAX MARA CATWALK: A tribute to Alpaca del Perú

MAX MARA: Sweater’s collection

PERUVIAN CONNECTION: Ambassador of Alpaca del Perú

VIDEOS

PERUVIAN CONNECTION: A Winter’s Tale

The Winter 2017 Collection