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Company Introduction
Services
� Founded 2016 in Hong Kong, ALP provides specialist Business Consultancy
and Market Representation services for European & Asian corporations
developing innovative products & solutions to enable start-ups and/or
expansion in APAC.
� based on 30 Years field expertise, ALP specializes in:
Organization & Management
Connecting European & Asian business
Representation & launch of corporations/products
Fund raising for Energy & Infrastructure Projects
� ALP was founded by Alfred Buchner after 20+ years of leading multiple
Organizational Change & Re-structuring Programs. Operating in Service, Supply
Chain and Manufacturing operations, he has also tailor-made sales strategies
for emerging & established markets in direct sales or via local channels.
� Expertise from working for corporations of all sizes in a diverse range of
Industries, including: small business owners; mid-size entities (private
factories, shopping malls etc..); large MNCs and Public Utilities/
Municipalities.
� Alfred also serves on the Board of Directors & Executive Committee of the
Austrian Chamber of Commerce, Hong Kong.
About…
Sustainable Development
Balance Environmental, Social and Economic gains
Ensure agreement between client & suppliers
Innovation
Shaping firms into MARKET WINNERS, by improving
competitiveness and profitability
Mission
Become best known for successful, reliable business
start-ups and accelerating business to cross-European
& Asian organizations and entrepreneurs.
Vision
Challenges
� Political and Economic uncertainties reduce risk appetite of European
investment in Asia
� China’s debt crisis & reduced household consumption calls for improved
productivity & export ratio of manufacturers
� Forbes, Jan 2015: 90% of Start-ups fail…
Market Needs…
Opportunities in Hong Kong
� Reach 4 Billion people within a 5-hour flight
� 40% of Chinese manufacturing in South China
� North Asian Investor Hub @ refocus to SEA
� Boom of Innovative Tech start-ups…
Three Pillars
4)
Coaching & Managing Start-ups
2)
Restructuring Operations
1)
Business/ Market/ Project/
Development
3)
Channel Partner
Optimization
� Acting as an East-West “bridge” for International organizations
I) Business Consultancy Services
4)
Coaching & Managing Start-ups
2)
Restructuring Operations
1)
Business/ Market/ Project/
Development
3)
Channel Partner
Optimization
� Targeting Innovative Products & Solutions of European & Asian firms in APAC
II. Representation & Technology Partner
EXPAND & SPECIALIZE
• Support Region out of ‘ALP Center of Excellence’
• grow Tier 3 markets with ALP as Central Partner
Build Partner Competence
• Establish ALP as Regional ‘Center of Excellence’
• Expert Services & Training Center for Regional Partners
• Priority on Orders &local Partners
• Build Brand value
Build Key-Markets
� Tailor-made Partner Model (sample)
EXPAND & SPECIALIZE
• Support Region out of ‘ALP Center of Excellence’
• grow Tier 3 markets with ALP as Central Partner
Build Partner Competence
• Establish ALP as Regional ‘Center of Excellence’
• Expert Services & Training Center for Regional Partners
• Priority on Orders &local Partners
• Build Brand value
Build Key-Markets
II. Representation & Technology Partner
ALP - link to global developers, Investors and Industry experts
Technical expertise
Accurate planning
Reduced risk
Financial insight
Financing solutions
Diversifying Investment
� for INVESTORS & PROJECT DEVELOPERS in Energy and Infrastructure Industry
Engineers
Developer Investor
ALP core competency Strategic Partner (Europe)
ALP MAKESPROJECTSHAPPEN
III. Investment Matchmaking
� Assist your company start-up, re-structuring & acceleration
of business in Asia
� Provide business opportunities in/from Europe/DACH
� Provide Transformational Leadership in:
Manufacturing, Operations & Sales Development
Accelerating business between EAST & WEST
Energy; Smart City/ Living; Infrastructural; Tourism;
or any creative business idea
What can ALP do for you?
THANK YOU!