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All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

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Page 1: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low
Page 2: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

All co-founders have R&D background

2010.4.6

Page 3: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

.Billion

5.Billion

10.Billion

15.Billion

2011 2012 2013 2014 2015

Sale Revenue of Xiaomi

$0.09B

$1.95B

$4.86B

$11.4B $12 Billion

12 billion USD in 2015

Rate:1:6.5

Page 4: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

0.million

28.million

56.million

84.million

2011 2012 2013 2014 2015

7.19m

18.7m

61.12 m

0.273m

71million

71 Billion Units in 2015

Sales volume of Xiaomi mobile

Page 5: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Products line

Mobile phone TV Air purifier water purifier Rice cooker water heater

Sports smart Bracelet kid AI watch Sphygmomanometer Lamp Led table lamp

TDS pen patch board Radio Router 3 Bluetooth

Page 6: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

One of Xiaomi's business ecosystem’s partner

Page 7: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Vi: Come from Greece Latin “Vita” ,Means “life”

omi:Come from the last letter of Greece Latin “Ω”, Means “Infinite”

Great life, Infinite Technology

High-end quality life style

Page 8: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Kevin Chen, Founder and CEO

VP of BU in Fortune 500 Company

18+ years experience in R&D and business management in

household electrical appliances industry

100+ products development’s leadership experience

Page 9: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Established in May 2014, located in Shunde Guangdong

Branch offices: Guangzhou and Beijing

Branch office

HQ Branch office

Page 10: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Mi1 of Xiaomi

2014.5

Founded

2015.12 2016.3

Mi2 of Xiaomi

2016.1-12

Red Dot Award, IF Award, IDEA, DFA, CEID ,

GOOD DESIGN For Mi Product

Future 2014.12 2016.6 2015.7

New brand Viomi

on the road High tech product technology

certification A round of financing X5 X3

Instant Filtration and

heating

Funded by top rank VCs, from USA,

Sigapore, etc.

V /C /S

Viomi products

2016.12

IF Award for Viomi Products

2017.2

Milestone

Page 11: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

0.million

28.million

56.million

84.million

112.million

140.million

168.million

2014 2015 2016 2017

Sales revenue of Viomi

15.4m

76.9m

0. m

Estimate: 153.8million

153 Billion USD in 2016

Rate:1:6.5

Page 12: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Top experts

from Korea

Industry

Professors

Senior

Structural

Professors

Senior

experts in

water

treatment

Senior IT

Professionals

Professional team, mainly foucs on the R&D

R&D 80 persons

61.5%

Others 50 persons

38.5%

Lee Soo Young

Viomi treatment system Expert

Hes was the Minister of environmental technology research

Institute in Coway

Mainly focus on the disinfection technology

Got the Korea Country “women scientist” award

Tea Yong Son

Viomi electric control Expert

He was the Vice Minister of Research Institute in

Coway

Developed the first generation of instant

heating and cooling water pruifer in Korea

Page 13: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

270+ authorized patents

Including 20+ abroad

600+patents submitted for authorization

Including 80+abroad

Page 14: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Product

Page 15: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Products line

Mi-table top Mi Undersink Mi TDS tester Mijia Kettle

X5 X3 L-UV

V-600 G V-400G C Table top C under sink S1-75G S1-50G

Page 16: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Mi table top water purifier

The first one DIY installation and change filter

400GPD RO system, with WIFI and water sensors,

in the world

Pre-order volume exceed 1 million, product

innovation created a big blast in the industry

Page 17: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Mi table top water purifier

Crowdfunding @ xiaomi.com on 2016.3.1

Broke the record(RMB12million)

Smart SUS304 Faucet ,DIY filter 400GPD

RO system

Page 18: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

MI water TDS tester

Precision water TDS tester with Titanium test pin

Slim and Concise appearance

Water Proof Design

low power consumption

Page 19: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

MIJIA smart kettle SUS304 kettle

STRIX Thermostat

Double housing heating proof

Bluetooth 4.0 BLE and App

Temperature could adjust

Page 20: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi V1 Under sink water purifier

• DIY filter design

• No tank ,600GPD 4+1 RO system

• Smart water inlet adapter

• High end Aquatec USA booster pump,

high performance

• Full parameter detect AI water purifier

• Intelligent save water, The Pure water:

Concentrated water could high to 4:1

• Smart SUS 304 faucet

• Japanese CCL UV sterilize

technology,6000h Long time life ,The

bacterial reduction could reach

99.9999%,

• With Wi-Fi chip water quality sensor in

the product, Could remind Show and

alarm the filter status. One key buy

filter.

Page 21: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi V1 Under sink water purifier

• DIY filter design

• No tank ,400GPD 4+1 RO system

• Smart water inlet adapter

• Full parameter detect AI water

purifier

• Intelligent save water, The Pure

water: Concentrated water could

high to 4:1

• Smart SUS 304 smart faucet

• Japanese CCL UV sterilize

technology,6000h Long time

life ,The bacterial reduction could

reach 99.9999%,

• With Wi-Fi chip water quality sensor

in the product, Could remind Show

and alarm the filter status.

Page 22: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi S1 Under sink water purifier

• DIY filter design

• Pure tank ,75GPD 4+1 RO system

• 3in 1 filter

• Full parameter detect AI water purifier

• Smart SUS 304 faucet

• Japanese CCL UV sterilize

technology,6000h Long time

life ,The bacterial reduction could

reach 99.9999%,

• With Wi-Fi chip water quality sensor

in the product, Could remind Show

and alarm the filter status.

Page 23: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi S1 Undersink water purifier

• DIY filter design

• Pure tank ,50GPD 4+1 RO system

• 3in 1 filter

• Full parameter detect AI water purifier

• Smart SUS 304 faucet

• Japanese CCL UV sterilize

technology,6000h Long time life ,The

bacterial reduction could reach

99.9999%,

• With Wi-Fi chip water quality sensor in

the product, Could remind Show and

alarm the filter status.

Page 24: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi C1 table top water purifier

• DIY installation and change filter 400GPD RO system, with WIFI and water sensors

Page 25: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi C1 Undersink water purifier

• DIY filter design

• No tank ,400GPD 4+1 RO system

• Intelligent save water, The Pure water:

Concentrated water could high to 3:1

• Smart SUS 304 faucet

• Japanese CCL UV sterilize

technology,6000h Long time

life ,The bacterial reduction could

reach 99.9999%,

• With Wi-Fi chip water quality sensor

in the product, Could remind Show

and alarm the filter status.

Page 26: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi X5 table top water purifier

• Innovative integrated design

• Instant heating system

• No tank 400GPD 4+1 RO+UV system,

• DIY Patent filter design

• 3D integrated water channel

• Japanese CCL UV sterilize technology,

• With Wi-Fi chip water quality sensor inside

• Alarm the filter status. One key buy filter.

• Temperature and volume could adjust

Page 27: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi X3 table top water purifier

• Innovative integrated design

• Instant heating system

• 0 Back pressure sealed Pure tank

• Self server Patent filter design

• 100GPD 4+1 RO+UV system,

• 3IN1 patent Filter

• 3D integrated water channel

• Japanese CCL UV sterilize technology,

• With Wi-Fi chip water quality sensor inside

• Alarm the filter status. One key buy filter.

• Temperature and volume could adjust

Page 28: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Viomi L-UV Pitcher

• BRAND NEW 7 LAYERS MULTI EFFECT

FILTRATION PITCHER

• with UV LAMP INSIDE THE PURE TANK.

• INNOVATIVE 360°INLET CHANNEL,

FULLY UTILIZE FILTER MATERIALS

Page 29: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Technology

Page 30: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

The advanced technologies

Page 31: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Marketing model

Page 32: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Traditional Warehouse

Agencies

Stores

Shopping Guide

Consumers

APP / Online shop

Marketing

Stores

Consumers

1 Order and pay

3 logistic and installation

2 Accrual of revenue

Convenient & transparent

Higher ROI

Low risks and costs

Internet plus

Viomi

3-4 layers 1.5 layers

Marketing Model

Page 33: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

用互联网IT技术,实现消费者一键购物+结算

Marketing Model

Page 34: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Taiyuan Chongqing Chongqing

Suzhou

Zhengzhou

chengdu Lingfen Wuhan

Flagship Stores

Page 35: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Quality

Page 36: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Integrated Intelligent Management System

Manufacturing information can be traced back base on the cloud

Page 37: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Ensure no sub-stand product

Performance & tube parts inspection onlie 100%

42 assemble process

138 inspection item

Strict Standard

Page 38: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

High standard of hygiene

and cleanliness

Cleanning,closed,constant temperature

and humidity, isolation workshop

Leading Safe standards

Page 39: All co-founders have R&D background...Online shop Marketing Stores Consumers 1 Order and pay 3 logistic and installation 2 Accrual of revenue Convenient & transparent Higher ROI Low

Looking forward to more imagination with BOSCH.

The end

Thanks