Alaska Overview | PB Alaska Overview | 1 royal Jewelers ... · Julie’s Fine Jewelry 12:00 pm – 12:15 pm Orocal 12:20 pm – 12:50 pm del Sol/Cariloha lunch 1:00 pm – 2:00 pm

Alaska Overview | PB Alaska Overview | 1

Royal Jewelers Table of Contents

Welcome 5

Conference Schedule 6

AlASkA OvervieW 7

Alaska itineraries 7 Ports of Call: 8Port Shopping Program Standards 9

BrAnd And reTAil PArTnerS

Brands 11 ernst Benz 11 Fendi 11 Fruitz by Philip Stein 11 Gabriel & Co. 11 Gucci Watches 11 Hearts On Fire 11 kabana 11 korite 11 Marahlago 11 Mark Henry Alexandrite 11 Orocal 11 Philip Stein 11 raymond Weil 11 roberto Coin 11

Multi-Port retailers/House Brands 11 Blue Diamond 11 Cariloha 11 Del Sol 11 Diamonds International 11 Crown of light 11 Effy 11 Balissima 11 diversa 11 Milano Diamond Gallery 11 divina 11 Unity 11 Regal 11 regal Omega 11 Royal Jewelers 11 Tanzanite International 11 Safi kilima 11 Venetian Jewelers 11 Sophia Fiori 11

Spirit of Alaska retailers 12 Juneau 12 ketchikan 13 Skagway 14

POrT SHOPPinG PrOGrAM

PowerPoint Presentations 17 How to build a PowerPoint presentation 17 Port Shopping Talk Outline 17 introduction 17 Multiport retailers / House Brands 17 Brands 17 Ports / Spirit of Alaska retailers 17 diamonds and Gemstone Seminar 17

Port Shopping Collateral 18 Shopping Map 19 diamond Buying Guide 16 Port Shopping Talk / Seminar invitation 16 viP Card 16 viP Card request Form 16 raffle Tickets 16 Activate Your Guarantee 16 letters 16

MediAintegrated Media 19 Print 19 video 19 digital 19

Branding 20 Overview 20 Guidelines 20

APPendix Cross Promotion 15Targets/reporting 15

Alaska Overview | 3

Welcome

Alaska Overview | 5

Alaska Port Shopping Conference Schedule

Monday, April 16—WelcomeAlaska overview (politics, ports, retailers) & program explanation 2:00 pm Brands & retailers Cocktail Party 6:00 pm

Tuesday, April 17 – Presentationsvenetian breakfast 9:00 am – 10:00 amCartier 10:05 am – 10:35amregal/OH!Mega 10:40 am – 10:55 am Gabriel & Co. 11:05 am – 11:35 amroyal Jewelers 11:40 am – 11:55 am Julie’s Fine Jewelry 12:00 pm – 12:15 pm Orocal 12:20 pm – 12:50 pm del Sol/Cariloha lunch 1:00 pm – 2:00 pm Movado 2:10 pm – 2:40pm korite 2:45 pm – 3:15 pm diamonds international 3:30 pm – 5:30 pm di dinner 7:00 pm

Wednesday, April 18 – PresentationsCariloha 9:00 am – 9:25 am Milano diamonds Gallery 9:30 am – 10:00 am Gucci 10:05 am – 10:35 am Passman 10:40 am – 11:10 am Mark Henry 11:20 am – 11:50 am kabana lunch 12:00 pm – 1:00 pm Blue diamond 1:05 pm – 1:20 pm raymond Weil, Marahlago, roberto Coin 1:25 pm – 2:25 pm Philip Stein, Fruitz, Fendi 2:30 pm – 3:30 pm Hearts on Fire 3:35 pm – 3:50 pm ernst Benz 3:55 pm – 4:15 pm eFFY 4:30 pm – 5:30 pm eFFY dinner 7:00 pm

Thursday, April 19Program elements: Alaska talk intro, seminars, gangway in Alaska 9:00 am – 12:00 pmlunch 12:00 pm – 1:00 pmAlaskaStrategy: Port-by-port, do’s, don’ts for Ak, scripting “workshops” for videos, Media presentation 1:00 pm – 5:30 pm

Alaska Overview | PB Alaska Overview | 7

royal Caribbean | radiance of the Seas

Cruise Ports: Seward, Alaska; Hubbard Glacier (Cruising); Juneau, Alaska; Skagway, Alaska; icy Strait Point, Alaska; ketchikan, Alaska; inside Passage (Cruising); vancouver, British Columbia

Alaska Southbound Cruise

datesMay 18Jun 01Jun 15Jul 13Jul 27Aug 10Aug 24Sep 07

datesMay 11May 25Jun 08Jun 22Jul 06Jul 20Aug 03Aug 17Aug 31

datesMay 04

Alaska northbound Cruise

Alaska roundtrip Cruise

Cruise Ports: vancouver, British Columbia; inside Passage (Cruising); ketchikan, Alaska; icy Strait Point, Alaska; Juneau, Alaska; Skagway, Alaska; Hubbard Glacier (Cruising); Seward, Alaska

Cruise Ports: vancouver, British Columbia; icy Strait Point, Alaska; Hubbard Glacier (Cruising); Juneau, Alaska; ketchikan, Alaska; vancouver, British Columbia

Alaska itineraries

Alaska Overview | 8

Alaska itineraries

royal Caribbean | rhapsody of the Seas

Cruise Ports: Seattle, Washington; Alaska inside Passage; Juneau, Alaska; Skagway, Alaska; Tracy Arm Fjord, Alaska; victoria, British Columbia; Seattle, Washington

Alaska Sawyer Glacier Cruise

datesMay 18May 25Jun 01Jun 08Jun 15Jun 22Jun 29Jul 06

datesSep 07

datesMay 11



Cruise Ports: Seattle, Washington; Alaska inside Passage; Juneau, Alaska; Skagway, Alaska; Tracy Arm Fjord, Alaska; ketchikan, Alaska; inside Passage (Cruising); vancouver, British Columbia

Cruise Ports: vancouver, British Columbia; inside Passage (Cruising); Juneau, Alaska; Skagway, Alaska; Tracy Arm Fjord, Alaska; ketchikan, Alaska; Seattle, Washington

Jul 13Jul 20Jul 27Aug 03Aug 10Aug 17Aug 24

Alaska itineraries

Alaska Overview | 8 Alaska Overview | 9

Celebrity Cruises | Century

Celebrity Cruises | infinity

Cruise Ports: vancouver, British Columbia; inside Passage (Cruising); icy Strait Point, Alaska; Hubbard Glacier (Cruising); Juneau, Alaska; ketchikan, Alaska; inside Passage (Cruising); vancouver, British Columbia

Alaska Hubbard Glacier Cruise

datesMay 13May 20May 27Jun 03Jun 10Jun 17Jun 24

datesSep 16

Ultimate Alaska Cruise

Cruise Ports: vancouver, British Columbia; inside Passage (Cruising); Sitka, Alaska; Hubbard Glacier (Cruising); Skagway, Alaska; Juneau, Alaska; icy Strait Point, Alaska; ketchikan, Alaska; inside Passage (Cruising); vancouver, British Columbia

Jul 01Jul 08Jul 15Jul 22Jul 29Aug 05Aug 12

Aug 19Aug 26Sep 02Sep 09

Cruise Ports: Seattle, Washington; ketchikan, Alaska; Tracy Arm Fjord, Alaska; Juneau, Alaska; Skagway, Alaska; Alaska inside Passage; victoria, British Columbia; Seattle, Washington

Alaska Tracy Arm Fjord Cruise

datesMay 11May 18May 25Jun 01Jun 08Jun 15Jun 22

Jun 29Jul 06Jul 13Jul 20Jul 27Aug 03Aug 10

Aug 17Aug 24Aug 31Sep 07Sep 14

Alaska itineraries Alaska itineraries

Alaska Overview | 10

Celebrity Cruises | Millennium

datesJun 01Jun 15Jun 29Jul 13Jul 27Aug 10Aug 24

datesSep 07

northbound Alaska Cruise

Alaska roundtrip Cruise

Cruise Ports: vancouver, British Columbia; inside Passage (Cruising); ketchikan, Alaska; icy Strait Point, Alaska; Juneau, Alaska; Skagway, Alaska; Hubbard Glacier (Cruising); Seward, Alaska

Cruise Ports: vancouver, British Columbia; inside Passage (Cruising); Juneau, Alaska; Skagway, Alaska; Hubbard Glacier (Cruising); ketchikan, Alaska; inside Passage (Cruising); vancouver, British Columbia

Cruise Ports: Seward, Alaska; Hubbard Glacier (Cruising); Juneau, Alaska; Skagway, Alaska; icy Strait Point, Alaska; ketchikan, Alaska; inside Passage (Cruising); vancouver, British Columbia

Southbound Alaska Cruise

datesJun 08Jun 22Jul 06Jul 20Aug 03Aug 17Aug 31

Alaska itineraries


Ports of Call

For more information on the ports of call, refer guests to their in-stateroom copies of:

Port Shopping information is scattered throughout the book. The advertisements feature the retailers and brands on the Port Shopping Program.

Juneau | ketchikan | Skagway


Juneau

docking locations

PortFolio: Page 104Spree: Page 104

How to get to town


Juneau

Tour Strategy

Overall Port Strategy


ketchikan

docking locations


How to get to town


ketchikan

Tour Strategy



Skagway

docking locations


How to get to town


Skagway

Tour Strategy



2012 Alaska Port Shopping Program Standards


POrT SHOPPinG PrOGrAM STAndArdS

Port Shopping Program1. On the maps, the shopping program will be referred to as “The ketchikan Port Shopping Program”. (refer to each applicable port accordingly)2. The verbiage “The recommended and Guaranteed…” will not be used. However, the word “Guaranteed” may be used either verbally or in print to describe the stores on the program. They may be referred to as “Guaranteed Stores.”3. A verbal disclosure that there is a financial relationship between the stores and the promotion.

SHOPPinG rePreSenTATive STAndArdS

Promotion of Program1. Shopping representatives cannot in any way disparage or speak negatively of non-advertising merchants.2. Shopping representatives must sign a standard of business practices agreement (Appendix i).3. All shopping talks will be video-taped for quality control and will be kept for a period of 6 months.4. The notice “All merchants pay a promotional fee for inclusion in the Port Shopping Program” will be printed on each map.5. Shopping representatives will not distribute maps or other material on the ship dock or anywhere ashore.6. The “Spirit of Alaska” program and/or similar local Alaskan retailer programs will be included in all port talks as scripted and communicated by each media company. The “Spirit of Alaska” program and/or similar local Alaskan retailer program will also be included on each port map.

Shopping Representative Guidelines1. U.S. citizen or permanent US resident Shopping representative or assistants must carry proof of citizenship at all times such as copy of passport or green card. (drivers license and birth certificates are not considered proof of citizenship). 2. Shopping representatives are to wear smart casual clothes in port (nice jeans, slacks, button-down shirts, sweaters, and tailored jackets). no retailer or brand jackets or cruise line logo wear should be worn. 3. All U.S. citizen or permanent US resident Shopping representatives are required to wear disclosure buttons at all times in the ports of call. disclosure buttons must be worn on the outermost layer of clothing. disclosure buttons “ASk Me” will be provided by each media company, but will be the responsibility of the Shopping representatives. 4. Merchant & Brand Partner Sailing Guidelines are to be strictly followed at all times. if a retailer or retailer’s representative is

sailing without prior consent and acknowledgement from any media company, the Shopping representative must contact their corporate supervisor immediately.5. While in the port of Haines, at no time is the ferry between Haines and Skagway to be promoted for shopping purposes. The Shopping representative should promote the Chamber of Commerce and the Haines visitor’s Bureau will be onboard to host a desk and answer any questions. 6. Non-US Shopping Representatives may not at any time, while in an Alaskan port, visit any stores that are part of the shopping program as part of their duties. Program stores are not to be visited for a personal purpose either. 7. Non-US Shopping Representatives may not pick up any display material or collateral, or any merchandise. in addition, you may not discuss any type of shopping with any passengers. You are not to discuss any business matters with the merchant managers or staff. This is to be done over the phone. These two first port visits are the only time you are allowed to visit any of the Program stores during your contract in Alaskan ports.8. if a Non-US Shopping Representative is approached by a guest for their assistance in port, the response should be as follows: “i’m not a US citizen and i’m not allowed to work in this port however this manager/sales associate/shopping guide can assist in answering your questions. However, i am always available for assistance while you are onboard the (cruise line ship name).

Customer Service Issues for Non-Participating Merchantsif a guest has an issue with a purchase made in a non-participating store, the Shopping representative will give the guest the phone number and address of the store, so the guest can contact the store after his/her cruise.

Display merchandise and guest claim merchandise sign on and off procedure• All display and guest claim merchandise that is taken on and off the vessel must be manifested with the ship, CBP (US Customs and Border Patrol) and/or the appropriate local customs office. • For offloading, a landing manifest is to be requested from the onboard Hr Office. Advise them that you are bringing merchandise off the vessel. • Check onboard when the paperwork needs to be submitted to the Hr Office when offloading, as some require a one week window prior to the off load port. • Manifest is to be completed, and returned to the onboard HR Office. • When arriving in port the manifest with the merchandise needs to be shown to CBP or the local customs office. • When display items or claims are returned in port, ensure that items are manifested and signed off by CBP and keep a copy of All signed documents.




• When bringing new merchandise onboard, take a manifest with you ashore and complete the form, then bring it to CBP or the local customs office for registration. When back onboard register same items with the Hr Office. • CBP in Juneau is particularly strict in enforcing the proper procedure and your full compliance is required.

Guest Questions about Non-Participating Merchantsif a guest has a question about a non-participating retailer, the Shopping representative will inform the guest to inquire at the local visitor’s Center in the local ports.

Quality Control Measures1. regular screening of shopping talk video to ensure the above scripted standards are followed (approximately twice per month for each ship).2. Shopping representatives’ direct supervisor onboard will monitor daily activities to ensure standards are being met.3. non-adherence by the Shopping representative of these and any other standards set forth will result in discipline of the representative up to and including termination.

PArTiCiPATinG MerCHAnT STAndArdS

Participating Merchant Standards1. Merchants on the program agree not to post any stickers or signage in their windows indicating “cruise ship preferred or guaranteed shopping venue.” As well, Shopping Promotional Companies agree not to provide any such stickers or signage for merchants on the program to post in their windows.2. The above steps are taken with the understanding that merchants not on the program will adhere to a similar standard of not posting such signage in their windows. We ask that the local visitors’ bureau, business association and the community would encourage such standards to be followed by all merchants, regardless of whether or not they are part of the shopping promotional program.3. retail clients and their staff will sign a standard of business ethics regarding not disparaging or making negative statements concerning other merchants (Appendix ii).

PrinTed MATeriAlS STAndArdS

Disclaimer on all Promotional Material will read: “This retailer and the brands noted have paid a promotional fee for inclusion in the shopping program”. (Minimum of 14 point font in a contrasting color)

Shopping MapsThe location of the visitor’s Center will be listed on all port shopping maps.

Written Guarantee on Map – Royal Media Partners ROYAL CARIBBEAN INTERNATIONAL and CELEBRITY CRUISESShop with confidence in (port), as all shopping in Alaska is unique and must be experienced! The merchants on this map have been carefully selected; each offers a 30-day guarantee to cruise line guests. This guarantee ensures buyers that all recommended merchants will repair or replace any unsatisfactory item, excluding buyer’s negligence, buyer’s remorse, watches, and lost or stolen merchandise. Some watches and other branded merchandise will be repaired or replaced by the brand’s service centers. Many stores in port, including stores that do not participate in the program, offer their own guarantees; please see sales associate for additional information.For purposes of determining quality and value of jewelry related to a buyer’s complaint, only appraisals secured by a buyer from gem laboratories or independent graduate gemologists not affiliated with jewelry retailing will be acceptable. Watches and other branded merchandise valuation comparisons must be based on retail prices offered by authorized brand retailers.All returns must be authorized by the merchant. Please ask about individual store return policies before purchase. The port shopping program is offered and operated solely by royal Media Partners, llC, which stands behind all customer relations claims relating to the guarantee.Participating merchants have paid an advertising fee to royal Media Partners for inclusion in this program. neither (royal Caribbean international/Celebrity Cruises), nor royal Media Partners own any of the retailers participating in this program. if you become aware of a problem during your cruise, please contact the shopping guide on your ship for immediate assistance. if a problem arises after your cruise but within 30 days of the purchase date, you may initiate your claim by contacting the customer relations department at royal Media Partners. royal Media Partners, llC. is not owned by and is not an affiliate/subsidiary of royal Caribbean Cruises ltd. For customer service, contact: [email protected], 960 Alton road, Miami Beach, Fl 33139.

Addendums:

APPENDIX l: to be signed by each media company Shopping representative

APPENDIX ll: to be signed by participating merchants for each media company



ROYAL MEDIA PARTNERSAppendix I

To: All royal Media Partners Shopping representatives

From: david Mardini, vice President Sales and Cruise revenue, royal Media Partners Cc: Cruise line corporate representatives

re: royal Media Partners Alaska Standards for Shopping representatives

Season: April 2012 thru September 2012

1. royal Media Partners is involved in the business of providing on-board promotions, publications and other means of advertising and promoting companies for the benefit of various merchants.2. We have achieved success by diligently following a philosophical approach which can be best summarized as follows: a) The first-class delivery of accurate and highly professional promotional services, publications and other advertising. b) A high standard of ethics in the manner in which we fulfill our contractual commitments with the merchants with whom we deal. in keeping with this approach, we never engage in the unsavory practices of promoting certain merchants at the expense of disparaging or making negative comments about other merchants.3. it is critical that we remain constantly vigilant to maintain the standards which have brought us to this point.4. it is immoral, unethical and potentially illegal to disparage one merchant for the purpose of promoting another. Additionally, as a matter of common sense, it is bad business to engage in these types of practices. You lose credibility and can tarnish the good will of royal Media Partners, royal Caribbean international, Celebrity Cruises and yourself when you speak negatively about any individual or merchant for the purpose of promoting another. People tend to see through these types of transparent sales tactics. it is important to remind all individuals associated with our promotional program that the reason for our success is that we provide accurate information concerning reputable merchants, whereby customers don’t have to be “sold” using high-pressure tactics, but rather can make an informed decision based upon the presentation of clear and reliable information.5. To be forewarned is to be forearmed! Having said all this, and in light of the obvious seriousness with which we take these issues, it is requested that you date and sign this memorandum acknowledging that you have read it, have understood it, and agree to abide in the strictest sense with all of its terms. By signing this, you agree to the incorporation in your contract with royal Media Partners all of the above terms and conditions, and you understand that non-adherence to these standards can be grounds for immediate termination.6. note: The below script will be used for the introduction to the live shopping show.

Program Explanation Script for the Live Port Shopping TalkIntro for live talk (to be stated by the Shopping Representative)

“now as we all know, every business in the world has an advertising budget, and the stores in Alaska are no different. every store in Alaska advertises, however, the stores on the map have elected to cater specifically to you, a (ex: royal Caribbean international/Celebrity Cruises) guest, by participating in the paid-for advertising program including your in-stateroom Tv and publications as well as the shopping map. These stores promise to serve as an extension of the (ex: royal Caribbean international/Celebrity Cruises) standards you’re accustomed to here onboard. This promise is backed by our satisfaction guarantee which is the most important element of the Shopping Program. The stores on the map are required to provide you with a 30-day repair or replace guarantee that covers everything other than remorse or neglect. This guarantee is detailed in full on the back of your map. Many stores in port, including stores that do not participate in the program, offer their own guarantees. When shopping ashore, please inquire about individual store return policies before finalizing any purchase.”

i have read the aforementioned letter agreement and acknowledge that i understand it and that i agree to be bound by the terms of said agreement.

_________________________________ ______________________________ name (Shopping representative) date

______________________________ ______________________________ Signature (Shopping representative) name and Signature Joinder (if applicable)

2012 Alaska Port Shopping Program Standards 2012 Alaska Port Shopping Program Standards


ROYAL MEDIA PARTNERSAppendix II

To: All Merchants participating in the royal Media Partners Alaska Port Shopping Program

From: david Mardini, vice President Sales and Cruise revenue, royal Media Partners

re: Alaska Port Shopping Program Standards

Season: April 2012 thru September 2012

Advertiser and its employees agree to the following Port Shopping Program standards as per signed agreement:

(1) Advertiser and its employees are forbidden to say anything disparaging or negative about any other program participant, any other merchant or any cruise line. This includes the display, whether openly or on a selected basis, of any such printed matter whatsoever.

(2) Advertiser and its employees are forbidden to make negative commentary on any purchase already made by a cruise guest, whether purchased from another program merchant or not.

(3) royal Media Partners does not allow any program merchant or their employees to appraise quality or value of any purchase, especially jewelry, made by a cruise guest at another program or non-program merchant. if a cruise guest requests an appraisal, the advertiser and its employees will inform the cruise guest that this is not a service they offer and, as per the guarantee, recommend the appraisal of an independent graduate gemologist.

(4) regarding sales of jewelry items: royal Media Partners requires that any gemstones, whether loose or set in jewelry, are correctly identified, weighed, and graded, that precious metals are stamped for correct content, and that items are not defective.

(5) royal Media Partners further requires that the sales receipt or included description or appraisal for jewelry items includes the correct specifications of each jewelry item.

(6) Any specials that are offered to a qualifying guest must be redeemed with the promised merchandise or discount.

(7) Advertiser will not post any signage in the window or outside of their place of business, which indicates a recommended, preferred or guaranteed status with the cruise line.

_________________________________ _____________________________ Store name date

________________________________ ________________________________ name and Title Signature




Cross PromotionAppendix | 23


Target/reporting


Target/reportingAppendix | 25

Target/reportingAppendix | 26


Royal JewelersTarget/reportingAppendix | 26

PrintMedia Program | 29

lifestyle Magazinesdistributed in the staterooms onboard ships in the Caribbean and Alaska

HorizonsThe exclusive lifestyle Magazine of royal Caribbean international

AxessThe exclusive lifestyle Magazine of Celebrity Cruises

PlacesThe exclusive lifestyle Magazine of Azamara Club Cruises

PrintMedia Program | 30

Why promote the lifestyle magazines: The advertisements and select articles reinforce the messages of our brand partners.

Cartier: The evolution from luxury to lifestyleHorizons, pg. 82

Gucci Goes GrammyAxess, pg. 78

Breitling: Movement Through TimeHorizons, pg. 116Axess, pg. 50

Finishing TouchesHorizons, pg. 106Axess, pg. 88

Print PrintMedia Program | 31Media Program | 30

PortFolio The official port and shopping guide book of Royal Caribbean International

SpreeThe official port and shopping guide book of Celebrity Cruises

The books are created in collaboration with the cruise lines’ marketing, public relations, and onboard revenue teams. The articles in the front focus on the cruise line and ships sailing in Alaska; the back of the book features sections on each port of call, plus additional articles about the Alaska cruise experience.

Treasure PacksMake it a Valucationdesigned to drive traffic to Port Shopping events on the ships and to the retailers in the ports of call.

Port Shopping MapsAny changes to the Port Shopping Maps should be directed to [email protected].

Updated maps (if available) are sent to the ships one time per week, on Tuesday mornings.

videoMedia Program | 32

PSn—Port Shopping networkroyal Caribbean: Channel 26

The Port Shopping network features information about the ports of call, plus informative and entertaining brand segments and interviews with industry experts.

PSn’s Alaska lineup includes: • Finer Designers • Getting to Know • What’s Hot • PortFolio

Port Shopping live! royal Caribbean: Channel 22

Celebrity: Century: Channel ## Millennium: Channel ## infinity: Channel ## On Port Shopping live!, the Port Shopping Guide is the star.

video digitalMedia Program | 33Media Program | 32

Web + Mobile + App For the first time in the industry, cruise guests can start planning their Port Shopping before they even board a royal Caribbean or Celebrity ship sailing in the Caribbean or Alaska.

PortFolio and Spree’s digital components of are fed by a universal Port Shopping database that includes port, brand, retailer, and product listings. Guests can browse and create a Port Shopping Wish list of must-have items in the ports of call on their cruise.

royal Caribbean: royal PortFolio Web: www.RoyalPortFolio.comFrom www.royalCaribbean.com, click on the “Port Shopping” link under the “Before You Board” heading at the top of the page.

App: royal PortfolioAvailable for iPhone, iPad, and Androiddownload via www.royalPortFolio.com, or search for “royal Port Folio” or “royal Caribbean” in the iTunes Store (iPhone, iPad) or Google Play Marketplace (Android). Celebrity: Port Shopping Spree

Web: www.portshoppingspree.com

App: Port Shopping SpreeAvailable for iPhone, iPad, and Androiddownload via www.PortShoppingSpree.com, or search for “Port Shopping Spree” or “Celebrity Cruises” in the iTunes Store (iPhone, iPad) or Google Play Marketplace (Android).

Mobile: Both Port Shopping websites are optimized for mobile devices.

How to promote: encourage guests to visit the websites and download the apps to begin planning their Port Shopping before their next Caribbean or Alaska cruise.

royal JewelersMedia Program | 34



Documents

Alaska Overview | PB Alaska Overview | 1 royal Jewelers ... · Julie’s Fine Jewelry 12:00 pm – 12:15 pm Orocal 12:20 pm – 12:50 pm del Sol/Cariloha lunch 1:00 pm – 2:00 pm