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8/29/2014 Air France | Socialbakers Engagement Analytics http://analytics.socialbakers.com/page/2/ 1/6 socialbakers Our Suite: analytics James Huy settings | logout Facebook Twitter YouTube Sign Up Jul 28, 2014 - Aug 28, 2014 Dashboard Content Newsfeed Charts Activity Monitor General Info Fans Posts Engagement Rating Key Influencers Response Rate Executive Report Custom Report Powerpoint Report NEW User Guide FAQ Analytics Overview Product Status Overview Air France Abs. Change in Fans 232 603 Rel. Change in Fans +5,43 % Admin Posts 628 Avg. Page ER 0,12 % (-0,01 %) Avg. Post ER 0,01 % (-0,00 %) Total Interactions 169 735 User Posts 2 991 RR for Questions 92,63 % Air France airfrance 4 520 258 fans Page added to your Dashboard: Aug 11, 2012 Historical data available since: Dec 11, 2009 Timezone GMT+2 (Europe/Paris) https://www.facebook.com/airfrance Page KPI Check SelecKPI Check from Jul 28, 2014 to Aug 28, 2014 Air France Abs. Change in Fans Rel. Change in Fans Admin Posts Avg. Page ER Avg. Post ER Total Interactions User Posts RR for Questions Total Fans Go Air France airfrance Compare to another Page

Air France _ Socialbakers Engagement Analytics

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Page 1: Air France _ Socialbakers Engagement Analytics

8/29/2014 Air France | Socialbakers Engagement Analytics

http://analytics.socialbakers.com/page/2/ 1/6

socialbakers Our Suite: analytics

James Huy

settings | logout

Facebook Twitter YouTube Sign Up Jul 28, 2014 - Aug 28, 2014

Dashboard

Content Newsfeed

Charts

Activity Monitor

General Info

Fans

Posts

Engagement Rating

Key Influencers

Response Rate

Executive Report

Custom Report

Powerpoint Report NEW

User Guide

FAQ

Analytics Overview

Product Status Overview

Air France

Abs. Change in Fans 232 603

Rel. Change in Fans +5,43 %

Admin Posts 628

Avg. Page ER 0,12 % (-0,01 %)

Avg. Post ER 0,01 % (-0,00 %)

Total Interactions 169 735

User Posts 2 991

RR for Questions 92,63 %

Air Franceairfrance4 520 258 fans

Page added to your Dashboard:Aug 11, 2012

Historical data available since:Dec 11, 2009

Timezone GMT+2 (Europe/Paris)

https://www.facebook.com/airfrance

Page

KPI Check

Selec… KPI Checkfrom Jul 28, 2014 to Aug 28, 2014

Air France

Abs.

Change

in Fans

Rel.

Change

in Fans

Admin

Posts

Avg.

Page

ER

Avg.

Post

ER

Total

Interactions

User

Posts

RR

for

Questions

Total Fans

GoAir Franceairfrance Compare to another Page

Page 2: Air France _ Socialbakers Engagement Analytics

8/29/2014 Air France | Socialbakers Engagement Analytics

http://analytics.socialbakers.com/page/2/ 2/6

Summary

show more

Total Fans Change in Fans

Air France 4 519 730 232 603 5,43 %

Air France

# Country Local Fans % of Fan Base Growth % Growth

1. France 566 817,00 12,59 % 11 317,00 2,00 %

2. Brazil 555 878,00 12,35 % 699,00 0,13 %

3. Malaysia 314 939,00 6,99 % -535,00 -0,17 %

4. India 267 061,00 5,93 % 48 032,00 17,99 %

5. United States 233 187,00 5,18 % 15 906,00 6,82 %

6. Indonesia 216 149,00 4,80 % 55 540,00 25,70 %

7. Italy 197 166,00 4,38 % 121,00 0,06 %

8. Thailand 145 693,00 3,24 % 1 989,00 1,37 %

9. Argentina 133 213,00 2,96 % 57,00 0,04 %

10. Spain 121 271,00 2,69 % 122,00 0,10 %

Total Fansfrom Jul 28, 2014 to Aug 28, 2014

Jul 28 Aug 04 Aug 11 Aug 18 Aug 25

4 300 000

4 350 000

4 400 000

4 450 000

4 500 000

4 550 000

Distribution of Fans Distribution Evolution

Air France Distribution of Fansfrom Jul 28, 2014 to Aug 28, 2014

566 817 (12,59 %)

555 878 (12,35 %)

314 939 (6,99 %)

267 061 (5,93 %)

233 187 (5,18 %)

216 149 (4,80 %)197 166 (4,38 %)

145 693 (3,24 %)

133 213 (2,96 %)

121 271 (2,69 %)

1 751 421 (38,90 %)

France Brazil Malaysia India United States Indonesia Italy Thailand Argentina Spain

Others

Download: [csv]

Growth of Total Fans

Page 3: Air France _ Socialbakers Engagement Analytics

8/29/2014 Air France | Socialbakers Engagement Analytics

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Summary

Summary

Max change of Fans on Min change of Fans on Avg change per day

Air France 11 389 Aug 26, 2014

5 241 Aug 15, 2014

7 269

Total Posts Avg Posts per day Max Posts on

628 19,63 47

Growth of Total Fansfrom Jul 28, 2014 to Aug 28, 2014

Jul 28 Aug 04 Aug 11 Aug 18 Aug 250

2 500

5 000

7 500

10 000

12 500

Admin Posts and Fan Growth

Admin Posts and Fan Growthfrom Jul 28, 2014 to Aug 28, 2014

Jul 28 Aug 04 Aug 11 Aug 18 Aug 25

4 300 000

4 350 000

4 400 000

4 450 000

4 500 000

4 550 000

Admin Posts by Day

Admin Posts by Dayfrom Jul 28, 2014 to Aug 28, 2014

Jul 28 Aug 04 Aug 11 Aug 18 Aug 250

10

20

30

40

50

Page 4: Air France _ Socialbakers Engagement Analytics

8/29/2014 Air France | Socialbakers Engagement Analytics

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Summary

Photo

Link

Album

Video

Link

Photo

Album

Video

Air France Aug 21, 2014

Moving Avg of PostEngagement Rate

TotalInteractions

FacebookLikes

FacebookComments

FacebookShares

Air France 0,0061 % -0,0006 %

169 735 154 301 90,91 %

8 649 5,10 %

6 785 4,00 %

Post types

582

25

15

6

Most Engaging Post Types

0,0152 %

0,0058 %

0,0046 %

0,0023 %

Average Post Engagement Rate Post Page

Average Post Engagement Ratefrom Jul 28, 2014 to Aug 28, 2014

Jul 28 Aug 04 Aug 11 Aug 18 Aug 250,0000 %

0,0050 %

0,0100 %

0,0150 %

0,0200 %

0,0250 %

Moving Average of Post Engagement Rate Post Page

Moving Average of Post Engagement Ratefrom Jul 28, 2014 to Aug 28, 2014

7 day Avg. 30 day Avg.

Jul 28 Aug 04 Aug 11 Aug 18 Aug 250,0030 %

0,0040 %

0,0050 %

0,0060 %

0,0070 %

0,0080 %

0,0090 %

Daily Interactions

Page 5: Air France _ Socialbakers Engagement Analytics

8/29/2014 Air France | Socialbakers Engagement Analytics

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Summary

Summary

TotalInteractions

FacebookLikes

FacebookComments

FacebookShares

Avg Interactionsper day

MaxInteractions on

Air France 169 735 154 301 90,91 %

8 649 5,10 %

6 785 4,00 %

5 304,22 15 864 Aug 27, 2014

Response Rate Posted by Users Responded by Page

Daily Interactionsfrom Jul 28, 2014 to Aug 28, 2014

Jul 28 Aug 04 Aug 11 Aug 18 Aug 250

5 000

10 000

15 000

20 000

User Activity

[hrs]

Air France User Activityfrom Jul 28, 2014 to Aug 28, 2014

Mon

Tue

Wed

Thu

Fri

Sat

Sun

00 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23

General Response Rate for User Questions User Question User Post

Air France General Response Rate for User Questionsfrom Jul 28, 2014 to Aug 28, 2014

1 169 (92,63 %)

93 (7,37 %)

Responded Unresponded

Page 6: Air France _ Socialbakers Engagement Analytics

8/29/2014 Air France | Socialbakers Engagement Analytics

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Ask Us

Summary

Summary

Air France 92,63 % 1 262 1 169

Total UserQuestions

Average User Questionsper day

Average Page Responsesper day

Average RT (ResponseTime)

Air France 1 262 39,44 36,53 1 h 46 min

Total Shares Avg Shares per day Avg Daily Share Rate Total Share Rate

Air France 6 785 218,87 0,0734 % 0,1501 %

Responded vs. Unresponded User Questions User Question User Post

Responded vs. Unresponded User Questionsfrom Jul 28, 2014 to Aug 28, 2014

Unresponded Responded

Jul 28 Aug 04 Aug 11 Aug 18 Aug 250

20

40

60

80

Sharability

Sh

are

s p

er

Da

y

To

tal S

ha

res p

er P

erio

d

Sharabilityfrom Jul 28, 2014 to Aug 28, 2014

Shares per Day Total Shares per Period

Jul 28 Aug 04 Aug 11 Aug 18 Aug 250

200

400

600

800

0k

2k

4k

6k

8k

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