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25 August 2017 1 Agenda Inner Melbourne Action Plan Implementation Committee Meeting No 47 8.00 am 10.00 am Friday 25 August 2017 City of Stonnington Council Chamber, Malvern Town Hall, Cnr Glenferrie Road and High Street, Malvern Committee Members Cr Jami Klisaris, Mayor, City of Stonnington (Chair) Cr Nicholas Reece, Chair Future Melbourne (Planning) Committee, City of Melbourne (Chair) Cr Amanda Stone, Mayor, City of Yarra Cr Bernadene Voss, Mayor, City of Port Phillip Cr Sarah Carter, Deputy Mayor, Maribyrnong City Council Mr Stephen Wall, Chief Executive Officer, Maribyrnong City Council Mr Warren Roberts, Chief Executive Officer, City of Stonnington Ms Kate Vinot, Director City Strategy & Place, City of Melbourne Ms Vijaya Vaidyanath, Chief Executive Officer, City of Yarra Mr Peter Smith, Chief Executive Officer, City of Port Phillip Associate Partner Representatives Mr Adrian Salmon, Principal Planner, Planning Services, DELWP Mr Rod Anderson, Strategy & Partnerships Regional Manager-Port Phillip, DELWP Mr Michael Hopkins, Interim Deputy Secretary, Network Planning Transport Group, DEDJTR Ms Cate Turner, Director Inner Melbourne, Metropolitan Economic Development DEDJTR Mr Vince Punaro, Regional Director NW Region, VicRoads Ms Emily Mottram, Director Urban Renewal, Metropolitan Planning Authority IMAP Ms Elissa McElroy, IMAP Executive Officer Guests Mr Stuart Draffin, General Manager Planning & Amenity, City of Stonnington Mr Ray Tiernan, Senior Project Officer, City of Port Phillip Mr Austin Ley, Planning for Change IMAP Champions Ms Jane Waldock, Assistant Director Planning & Placemaking, City of Yarra, Ms Katrina Terjung, Manager Strategy & Growth, City of Port Phillip Ms Tracey Limpens, Advocacy Performance & Improvement Manager, City of Stonnington Mr Geoff Robinson, Manager Engineering Services, City of Melbourne Ms Katy McMahon, Manager City Business, Maribyrnong City Council Note: a. A photo of the 5 IMAP elected representatives will be taken for the Annual Report immediately following the meeting. b. The launch of the Cultural Guide 2017-18 follows the IMAP Implementation Committee meeting commencing at 10.00am in the Upper Foyer, Malvern Town Hall. Invitation attached.

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Page 1: Agenda - IMAP - Homeimap.vic.gov.au/uploads/Meeting Agendas/2017 August/IMAP Imp C… · The launch of the Cultural Guide 2017-18 follows the IMAP Implementation Committee meeting

25 August 2017

1

Agenda

Inner Melbourne Action Plan Implementation Committee

Meeting No 47

8.00 am – 10.00 am Friday 25 August 2017 City of Stonnington

Council Chamber, Malvern Town Hall, Cnr Glenferrie Road and High Street, Malvern

Committee

Members Cr Jami Klisaris, Mayor, City of Stonnington (Chair) Cr Nicholas Reece, Chair Future Melbourne (Planning) Committee, City of Melbourne (Chair) Cr Amanda Stone, Mayor, City of Yarra Cr Bernadene Voss, Mayor, City of Port Phillip Cr Sarah Carter, Deputy Mayor, Maribyrnong City Council Mr Stephen Wall, Chief Executive Officer, Maribyrnong City Council Mr Warren Roberts, Chief Executive Officer, City of Stonnington Ms Kate Vinot, Director City Strategy & Place, City of Melbourne Ms Vijaya Vaidyanath, Chief Executive Officer, City of Yarra Mr Peter Smith, Chief Executive Officer, City of Port Phillip

Associate Partner

Representatives

Mr Adrian Salmon, Principal Planner, Planning Services, DELWP Mr Rod Anderson, Strategy & Partnerships Regional Manager-Port Phillip, DELWP Mr Michael Hopkins, Interim Deputy Secretary, Network Planning Transport Group, DEDJTR Ms Cate Turner, Director Inner Melbourne, Metropolitan Economic Development DEDJTR Mr Vince Punaro, Regional Director NW Region, VicRoads Ms Emily Mottram, Director Urban Renewal, Metropolitan Planning Authority

IMAP Ms Elissa McElroy, IMAP Executive Officer

Guests Mr Stuart Draffin, General Manager Planning & Amenity, City of Stonnington Mr Ray Tiernan, Senior Project Officer, City of Port Phillip Mr Austin Ley, Planning for Change IMAP Champions Ms Jane Waldock, Assistant Director Planning & Placemaking, City of Yarra, Ms Katrina Terjung, Manager Strategy & Growth, City of Port Phillip Ms Tracey Limpens, Advocacy Performance & Improvement Manager, City of Stonnington Mr Geoff Robinson, Manager Engineering Services, City of Melbourne Ms Katy McMahon, Manager City Business, Maribyrnong City Council

Note:

a. A photo of the 5 IMAP elected representatives will be taken for the Annual Report immediately following the meeting.

b. The launch of the Cultural Guide 2017-18 follows the IMAP Implementation Committee meeting commencing at 10.00am in the Upper Foyer, Malvern Town Hall. Invitation attached.

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PRELIMINARIES

Item Time Alloc.

Agenda Topic Responsibility

1. 2 mins Commence 8.00am

Appointment of Chair

Cr Jami Klisaris, Mayor, City of Stonnington

IMAP Executive Officer

2. 2 mins Introductions and Apologies

Mr Michael Hopkins, Interim Deputy Secretary, Network Planning Transport Group, DEDJTR

Chair

3. 1 min Members Interest

Disclosure by members of any conflict of interest in accordance with s.79 of the Act

Chair

ITEMS

Item Time Alloc.

Agenda Topic Responsibility

4. 2 mins Commence 8.05am

Confirmation of the Minutes of the IMAP Implementation Committee (Attachment 1) Recommendation: 4.1 That the IMAP Implementation Committee resolves to confirm

the draft Minutes of the IMAP Implementation Committee No. 46 held on 26 May 2017 as an accurate record.

Chair

5. 10 mins Commence 8.07am

Business Arising (Attachment 2) Recommendation 5.1 That the IMAP Implementation Committee resolves to note the

actions undertaken in response to Business Arising from the previous minutes.

Correspondence: Inwards

Att 2a Email: C Kenny – Intro to R Stopajnik, Development Victoria/Committee for Melbourne

Att 2b DEDJTR notification of Inner Metro Region’s Assembly on 13 September, 2017

Outwards

Att 2c Letters of Support – Smart Cities application

Attachment:

Att 2d Update Homelessness project brief (Draft)

IMAP Executive Officer

6. 5 mins Commence 8.15am

Financial Report (Attachment 3) Recommendation 6.1 That the IMAP Implementation Committee resolves to receive

the IMAP Financial Report for the financial year ending 30 June 2017.

IMAP Executive Officer

7. 10 mins Commence 8.20am

IMAP Draft Annual Report 2016-17 and Summary (Attachment 4) Recommendation Attachment to follow 7.1 That the IMAP Implementation Committee resolves to approve

the IMAP Draft Annual Report 2016-17 and Summary

IMAP Executive Officer

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8.

5 mins Commence 8.30am

IMAP Communication and Governance (Attachment 5) Recommendation 8.1 That the IMAP Implementation Committee resolves to:

a. Note the Communications and Governance Briefing Paper.

b. Approve the 2018 meeting dates of the IMAP Implementation Committee

Attachment 5a - 2018 Committee Meeting dates

IMAP Executive Officer

9. 5 mins Commence 8.35am

Progress Report (Attachment 6) Recommendation 9.1 That the IMAP Implementation Committee resolves to note the

IMAP Progress Report for May 2017.

IMAP Executive Officer

10. 10 mins Commence 8.40am

G1.P4 Wayfinding and Signage (formerly Action 2.2) – Project brief (Attachment 7) Recommendation

10.1 That the IMAP Implementation Committee resolve to:

a. Approve the Wayfinding and Signage project brief of ongoing work and budget provision

IMAP Executive Officer

11. 15 mins Commence 8.55am

G1.P1 Implementation of Census for Landuse and Employment (CLUE) – Progress Report (Attachment 8) Recommendation

11.1 That the IMAP Implementation Committee resolve to:

a. Note the progress report on preliminary research

b. Support the next steps proposed for this project

Austin Ley, Planning for Change; IMAP Executive Officer

12. 10 mins Commence 9.10am

G4.P4 Increasing Employment Opportunities – Urban Manufacturing Project - Progress report (Attachment 9) Recommendation 12.1 That the IMAP Implementation Committee resolve to note the

progress undertaken on the Urban Manufacturing project.

IMAP Executive Officer, Ray Tiernan, CoPP

13. 10 mins Commence 9.20am

Social and Cultural Heritage Protection (Attachment 10) Recommendation

13.1 That the IMAP Implementation Committee support a meeting of relevant officers to:

Identify an approach for Council’s to identify places of potential social significance that are ‘at risk’ of demolition, with a view to seeking heritage protection (including theatres).

Scope and outline a submission (to the State Government on behalf of the IMAP Councils) seeking a group heritage listing to protect pubs / hotels,

for further consideration at the next Implementation Committee meeting

Katrina Terjung, CoPP

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CONFIDENTIAL ITEMS

Meeting to be closed in accordance with Sections 89 (2) (d, e, f, h) of the Local Government Act (1989)

Public and Associate Members can be excluded for these items

Item Time Allot.

Agenda Topic Responsibility

14. 2 mins Commence 9.30am

Confirmation of the Confidential Minutes of the IMAP Implementation Committee (Attachment 11) Recommendation 14.1 Recommendation: That the IMAP Implementation Committee resolves to confirm

the draft Minutes of the Confidential business of the IMAP Implementation Committee No. 46 held on 26 May 2017 as an accurate record.

Chair

15. 2 mins Commence 9.32am

Confirmation of the Confidential Minutes of the IMAP Executive Forum (Attachment 12) Recommendation 15.1 That the IMAP Implementation Committee resolves to confirm

the draft Minutes of the Confidential business of the IMAP Executive Forum No. 22 held on 26 May 2017 as an accurate record.

Chair

16. 5 mins Commence 9.35am

Urban Manufacturing – Contract update (Attachment 13) For noting

IMAP Executive Officer

OTHER BUSINESS

Item Time Allot.

Agenda Topic Responsibility

17. 5 mins Commence 9.40am

Any other business Close Next Meeting Friday 24 November 2017 (8.00am) Maribyrnong City Council – Reception Room, Maribyrnong Town Hall

Chair

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ATTACHMENTS Item No

Attachment No Attachment Topic

4. Attachment 1 Draft Minutes of the IMAP Implementation Committee meeting No. 46 held on 26 May 2017

5. Attachment 2 Business Arising Attachment 2a Inwards Email: C Kenny – Intro to R Stopajnik, Development Victoria/Committee for

Melbourne Attachment 2b Inwards Correspondence: DEDJTR notification of Inner Metro Region’s Assembly on

13 September, 2017 Attachment 2c Attachment 2d

Outwards Correspondence: Letters of Support – Smart Cities application Updated Homelessness project brief

6 Attachment 3 Attachment 3a Attachment 3b

IMAP Finance report IMAP Operating and Capital Works statement for the 12 months to 30 June 2017 IMAP Budget and Expenditure by Project

7 Attachment 4 IMAP Annual report 2016-17 IMAP Annual report Summary (to follow)

8 Attachment 5 IMAP Communications and Governance report Attachment 5a IMAP Implementation Committee Meeting Dates 2018 Attachment 5b Communications – press articles

9 Attachment 6 IMAP Progress Report August 2017

10 Attachment 7 G1.P4 Wayfinding and Signage (formerly Action 2.2) – Project brief

11 Attachment 8 Attachment 8a

G1.P1 Implementation of Census for Landuse and Employment (CLUE) – Progress Report

12 Attachment 9 G4.P4 Increasing Employment Opportunities – Urban Manufacturing Project - Progress report

13 Attachment 10 Attachment 10a Attachment 10b

Social and Cultural heritage protection Greyhound Hotel Cultural heritage Values Assessment Final report Port Phillip C133 London Hotel Heritage Assessment Aug 2016

Confidential agenda items

14 Attachment 11 Confidential Minutes of the IMAP Implementation Committee No 45 held 26 May 2017

15 Attachment 12 Confidential Minutes of the IMAP Executive Forum No 22 held 26 May 2017

16 Attachment 13 Urban Manufacturing – contract update

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25 August 2017 - Confidential

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Agenda – Confidential Business

Inner Melbourne Action Plan Implementation Committee

Meeting No 47

8.00 am – 10.00 am Friday 25 August 2017 City of Stonnington

Council Chamber, Malvern Town Hall, Cnr Glenferrie Road and High Street, Malvern

Committee

Members Cr Jami Klisaris, Mayor, City of Stonnington (Chair) Cr Nicholas Reece, Chair Future Melbourne (Planning) Committee, City of Melbourne (Chair) Cr Amanda Stone, Mayor, City of Yarra Cr Bernadene Voss, Mayor, City of Port Phillip Cr Sarah Carter, Deputy Mayor, Maribyrnong City Council Mr Stephen Wall, Chief Executive Officer, Maribyrnong City Council Mr Warren Roberts, Chief Executive Officer, City of Stonnington Ms Kate Vinot, Director City Strategy & Place, City of Melbourne Ms Vijaya Vaidyanath, Chief Executive Officer, City of Yarra Mr Peter Smith, Chief Executive Officer, City of Port Phillip

IMAP Ms Elissa McElroy, IMAP Executive Officer

Guests

Mr Stuart Draffin, General Manager Planning & Amenity, City of Stonnington Mr Ray Tiernan, Senior Project Officer, City of Port Phillip IMAP Champions Ms Jane Waldock, Assistant Director Planning & Placemaking, City of Yarra, Ms Katrina Terjung, Manager Strategy & Growth, City of Port Phillip Ms Tracey Limpens, Advocacy Performance & Improvement Manager, City of Stonnington Mr Geoff Robinson, Manager Engineering Services, City of Melbourne Ms Katy McMahon, Manager City Business, Maribyrnong City Council

Public and Associate Members can be excluded for this item

CONFIDENTIAL AGENDA ITEMS

Item Time Alloc.

Agenda Topic Responsibility

CONFIDENTIAL ITEMS

Meeting to be closed in accordance with Sections 89 (2) (d, e, f, h) of the Local Government Act 1989.

Procedural Motion: That the IMAP Implementation Committee resolves to proceed into Confidential Business and the meeting be closed to the public as the matter to be considered falls within the ambit of Section 89 (2) (d) (contractual matters).

Chair

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ITEMS 14. 2 mins

Commence 9.45am

Confirmation of the Minutes of the IMAP Implementation Committee (Attachment 11) Recommendation 13.1 Recommendation: That the IMAP Implementation Committee resolves to confirm

the draft Minutes of the Confidential business of the IMAP Implementation Committee No. 46 held on 26 May 2017 as an accurate record.

Chair

15. 2 mins Confirmation of the Minutes of the IMAP Executive Forum No 22 (Attachment 12) Recommendation 14.1 Recommendation: That the IMAP Implementation Committee resolves to confirm

the draft Minutes of the Confidential business of the IMAP Executive Forum No. 22 held on 26 May 2017 as an accurate record.

16. 5 mins Urban Manufacturing – Correspondence from University of Melbourne (Attachment 13) Recommendation 15.1 That the IMAP Implementation Committee resolves to:

a. Accept the proposal from the University of Melbourne as a way forward to complete their Urban Manufacturing contract tasks, within the spirit of the Collaborative Agreement;

b. Authorise the IMAP Executive Officer to: i. Confirm the Committee’s acceptance of the letter as

an agreed way forward to, in effect, extend the contract through the exchange of letters

ii. Acknowledge that the conditions of the original agreement still stand subject to the agreed terms and conditions set out the letter from the University of Melbourne dated 14 August 2017.

Procedural Motion: That the IMAP Implementation Committee resolves that the meeting be re-opened to the public.

Chair

ATTACHMENTS

Confidential agenda items

14 Attachment 11 Confidential Minutes of the IMAP Implementation Committee No 45 held 26 May 2017

15 Attachment 12 Confidential Minutes of the IMAP Executive Forum No 22 held 26 May 2017

16 Attachment 13 Confidential correspondence – Urban Manufacturing project, 14 August 2017

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DRAFT Minutes Inner Melbourne Action Plan Implementation Committee

Meeting No 46

8.00 am – 10.00 am Friday 26 May 2017 City of Melbourne

Council Meeting Room, Level 2, Town Hall Administration Building, Swanston Street

Attendance:

Committee Members

Cr Nicholas Reece, Chair Future Melbourne (Planning) Committee, City of Melbourne (Chair until 9.25am) Cr Bernadene Voss, Mayor, City of Port Phillip (Chair from 9.25am) Cr Amanda Stone, Mayor, City of Yarra Cr Jami Klisaris, Mayor, City of Stonnington arrived 8.12am Mr Stephen Wall, Chief Executive Officer, Maribyrnong City Council Mr Warren Roberts, Chief Executive Officer, City of Stonnington Ms Kate Vinot, Director City Strategy & Place, City of Melbourne Ms Vijaya Vaidyanath, Chief Executive Officer, City of Yarra Ms Carol Jeffs, Interim Chief Executive Officer, City of Port Phillip

Associate Partner

Representatives

Mr Adrian Salmon, Principal Planner, Planning Services, DELWP Mr Rod Anderson, Strategy & Partnerships Regional Manager-Port Phillip, DELWP Ms Cate Turner, Director Inner Melbourne, Metropolitan Economic Development DEDJTR- arrived 8.15am Ms Emily Mottram, Director Urban Renewal, Victorian Planning Authority

IMAP Elissa McElroy, IMAP Executive Officer

Guests Mr Dale Stewart, Senior Recreation Planner, City of Melbourne arrived at 8.40am Mr Graham Porteous, Manager Libraries and Recreation, City of Melbourne arrived 9.00am Ms Helen Hardwick, Program Manager Tourism Policy, Wayfinding and Infrastructure, CoM Ms Sheri Peters, City Business Officer-Tourism Industry Devt, Marketing & Comms, CoPP Mr Malcolm Roberts-Palmer, Senior Social Policy and Research Officer, Maribyrnong CC Ms Tara Frichitthavong, Manager Community Services & Social Infrastr. Planning, Maribyrnong CC Ms Nanette Mitchell, Senior Social Planner, City of Melbourne arrived 9.05am Ms Anne Barton, Community Planner – Housing and Advocacy, City of Yarra, Ms Belinda Robson, Senior Policy Advisor, City of Yarra arrived 8.35am Ms Virginia Miller, Economic Development Officer, CoPP arrived 8.55am IMAP Champions Ms Katrina Terjung, Manager Strategy and Growth, City of Port Phillip

PRELIMINARIES

1. Appointment of Chair

1.1 That the IMAP Implementation Committee resolves to appoint Cr Nicholas Reece, Chair Future Melbourne (Planning) Committee, City of Melbourne as the Chair of the Meeting.

MOVED MR WALL / Cr Voss A vote was taken and the MOTION was CARRIED

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2. Apologies

2.1 That the IMAP Implementation Committee resolves to note the following apologies:

Cr Sarah Carter, Deputy Mayor, Maribyrnong City Council

Mr Michael Hopkins, Interim Deputy Secretary, Network Planning Transport Group, DEDJTR

Mr Vince Punaro, Regional Director Metro NW Region, VicRoads

Ms Cate Turner, Director Inner Melbourne, Metropolitan Economic Development DEDJTR - for lateness

MOVED CR REECE / Cr Voss A vote was taken and the MOTION was CARRIED Cr Reece acknowledged the traditional owners of the land and invited those present to introduce themselves. Cr Reece advised that he needed to leave the meeting early and that Cr Voss would take the chair at that point.

3. Members Interest - Disclosure by members of any conflict of interest in accordance with s.79 of the Act. Cr Reece noted an additional item in Confidential Business which involved his employer, the University of Melbourne, and he declared an interest in that item.

ITEMS

4. Confirmation of Minutes of the IMAP Implementation Committee

4.1 That the IMAP Implementation Committee resolves to confirm the draft Minutes of the IMAP

Implementation Committee No. 45 held on 24 February 2017 as an accurate record. MOVED CR STONE / Cr Voss A vote was taken and the MOTION was CARRIED

5. Ratify Out-of-Committee approval – Melbourne Official Visitor Map – Production and Distribution Agreement with Destination Melbourne Ltd confirmed on 24 March 2017

5.1 That the IMAP Implementation Committee ratify the following resolution made out of Committee: That the IMAP Implementation Committee resolve as follows:

That IMAP approve a two plus one year Print & Distribution Agreement with Destination Melbourne Ltd (as per the current lapsed Agreement) to have Destination Melbourne Ltd produce 1 million copies of the Official Visitor Map per year with a flat IMAP contribution of $45,000 + GST per annum.

MOVED MR ROBERTS / Cr Stone A vote was taken and the MOTION was CARRIED

6. Ratify Out-of-Committee approval – Melbourne Official Visitor Map – Production and Distribution Agreement with Destination Melbourne LTD confirmed on 4 April 2017 6.1 That the IMAP Implementation Committee ratify the following resolution made out of Committee: That the IMAP Implementation Committee resolves to:

a. Approve the MELBOURNE OFFICIAL VISITOR MAP – PRODUCTION & DISTRIBUTION AGREEMENT between the IMAP Councils and Destination Melbourne Ltd for a period of two (2) years, and a further one (1) year subject to approval of the parties, from the date the Agreement is executed.

b. Authorise the CEO’s of the Cities of Stonnington, Maribyrnong, Yarra and Port Phillip and the Director City Strategy and Place, City of Melbourne to sign the license agreement on behalf of the IMAP Councils.

MOVED CR STONE / Cr Voss A vote was taken and the MOTION was CARRIED

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7. Ratify Out-of-Committee approval – Approval to contribute an Inner Melbourne section to the next edition of the Cultural Guide confirmed on 17 May 2017 7.1 That the IMAP Implementation Committee ratify the following resolution made out of Committee:

That the IMAP Implementation Committee resolves to: a. support the IMAP Tourism Working Group partnership with Cultural Tourism Victoria to produce

the Experience Culture Victoria 2017-18 edition, in print and digital. Experience Culture Guide Agreement b. approve the Experience Culture Victoria Guide Agreement between Cultural Tourism Victoria

and the IMAP Councils which sets out the 2017-18 production agreement c. and authorise the IMAP CEOs from the Cities of Yarra, Stonnington, Port Phillip and

Maribyrnong and the Director City Strategy and Place, City of Melbourne to sign the Agreement on behalf of the IMAP Councils.

IMAP Inner Melbourne Map Licence Extension d. approve a one year extension of the current license for use of the IMAP Inner Melbourne Map to

Cultural Tourism Victoria, for the approved purposes as detailed in Schedule 1 of the map licence and that the extension confirmation can be through an exchange of letters with the IMAP Executive Officer, as no licence payment is required.

MOVED MR WALL / Mr Roberts A vote was taken and the MOTION was CARRIED [Cr Klisaris arrived at 8.12am]

8. Business Arising The Executive Officer updated the committee on the correspondence received. Representatives from the City of Port Phillip spoke to their correspondence item 5a relating to their Council’s resolution on social and cultural heritage protection – in particular as they relate to local pubs. CoPP has identified a lack of heritage controls for these buildings and requested IMAP councils consider collectively making a case and calling for recognition of state significance for these buildings. Ms Jeffs requested the matter be considered by the IMAP Executive Forum at their next meeting – insofar as what would be involved and what level they would want to take it up. Cr Voss noted a gap in policy for buildings of “cultural significance”, and that the Minister and Heritage Victoria, having already been consulted, had indicated an interest. Ms Jeffs advised she could circulate the heritage assessment on 2 pubs to help identify the scope of the discussion; and proposed she write to each Council on the matter and place it on the agenda for the next IMAP Executive Forum. Comments/Questions

This was a big issue in CoM. The challenge related to what sort of order or control was being sought.

There needed to be a trigger to ensure protection prior to demolition.

Ms Terjung advised the need to understand the thresholds at the local level and what these could look like. Other Councils could participate in CoPP’s meeting with DELWP planning and Heritage Victoria to discuss this further.

This initiative has relevance to Stonnington; and for Strategic Planning staff to be involved.

Request that it extend to include old theatres in their consideration. [Ms Turner arrived at 8.15am] 8.1 That the IMAP Implementation Committee resolves to note the actions undertaken in response to

Business Arising from the previous minutes.

MOVED MR ROBERTS / Cr Stone A vote was taken and the MOTION was CARRIED Correspondence: Inwards

Att 5a Email C Jeffs CEO CoPP re Resolution on social/cultural heritage

Att 5b Email R Cumming, Moorabool Shire re community facility tools

Att 5c Email_VIC Transport Conference presentation links

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Att 5d Email S Booth DEDJTR advising replacement on IMAP committee

Att 5e Email Dr R Conroy UWS re CLT project

Actions:

IMAP Executive Officer to put consideration of social and cultural heritage protection of pubs and theatres on the next IMAP Executive Forum agenda

Ms Jeffs to circulate the heritage assessment on 2 pubs to help identify the scope of the discussion

CoPP to invite other IMAP Council staff to attend the meetings with DELWP and Heritage Victoria on this issue

9 Financial Report The Executive Officer noted the main items of expenditure for the quarter and that the councils had been invoiced for their 2016-17 contributions in December/January. 9.1 That the IMAP Implementation Committee resolves to receive the IMAP Financial Report for the

nine months ending 31 March 2017. MOVED MR WALL / Mr Roberts A vote was taken and the MOTION was CARRIED

10 IMAP Communication and Governance The IMAP Executive Officer noted the work undertaken in the second round of Steering Group meetings and that undertaken by the working groups. Smart Cities: The Executive Officer drew the Committee’s attention to a meeting on 2 June with the CoM Smart Cities Manager on possible joint projects that could be the subject of a joint application for Smart Cities federal funding. She requested that the IMAP Economy Steering Group and the IMAP Executive Forum be authorised to propose and approve an application, subject to the usual caveats regarding Council budgeting processes, as its due date was 30 June 2017. She noted the upgrade and extension of CLUE was a likely project. Comments/Questions

The CoM was keen to make an application; there was a lot of interest in CLUE and it would be useful to know the IMAP councils’ position so this could be reflected in the application. This would be a good demonstration project for the rest of the country.

Noted the PMs interest in Smart Cities, and the $50m fund. The CLUE project is a suitable city shaping proposal. Fisherman’s Bend infrastructure projects are also well placed.

Ms Mottram noted the State Government were also interested in the CLUE project with interest increasing from DEDJTR to collaborate.

Yarra’s support in CLUE was reiterated - limited to the growth areas and use in special areas of interest as previously noted. Yarra were happy to work collaboratively.

It was noted Austin Ley was undertaking a gap analysis to give confidence to the project. The gaps in the data could also be addressed. The Executive Officer noted she was trialling the survey at Stonnington and would be extending it to the other Councils soon.

Ms Vinot noted that Councils may opt for all or part of their non-residential areas but that all questions should be addressed on any one visit. The tool can be flexible but it was important that the same infrastructure be applied across the Inner Melbourne region.

The Committee noted there would be an action to take this proposal forward. 10.1 That the IMAP Implementation Committee resolves to note the Communications and Governance

Briefing Paper.

MOVED CR KLISARIS / Cr Voss A vote was taken and the MOTION was CARRIED Action: The IMAP Economy Steering Group and the IMAP Executive Forum are to consider and approve the submission of a joint application for Smart Cities federal funding on behalf of the IMAP Implementation Committee (with consideration given to the CLUE project), subject to the usual caveats regarding Council budgeting processes, before 30 June 2017.

11. Progress Report Cr Voss requested that the Managing Conflict project be picked up. The Executive Officer advised this was part of the liquor licensing proposals being considered by the Economy Steering Group. 11.1 That the IMAP Implementation Committee resolves to note the IMAP Progress Report for May

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2017. MOVED Mr ROBERTS/ Cr Stone A vote was taken and the MOTION was CARRIED The Chairman advised the Committee he was leaving the meeting early and requested the next item be taken out of order so the homelessness discussion could occur before his departure from the Chair.

12. G3.P4 Consistent Approach in the Response to Homelessness Project Brief Mr Malcolm Roberts-Palmer and Ms Tara Frichitthavong, Maribyrnong City Council attended for this item. They were joined by Ms Anne Barton and Dr Belinda Robson, CoY. Mr Roberts-Palmer reviewed the approach and actions suggested in the draft report. He noted CoY Director, recently provided suggestions to the Steering Group to take into consideration along with comments from the committee. Key points in the report were:

IMAP doesn't have a clear policy position on homelessness

Discussion paper – proposed to note causes, impacts and problems across the region and an economic analysis

Position paper – proposed to advise on the position for IMAP council advocacy

A project team has been formed, a considerable amount of work has already been done by councils; and there are opportunities to advocate for state government responses; the federal government is also in this space (housing) which has flow-on effects for homelessness

The Project team are looking at what we can do as a collective to put our position to state government

Funding for homelessness services and housing agreements are current issues; investing in CoMar defence site being considered. Still a process of negotiation as to who would own the land

o Mr Wall noted it is proposed to go to the open market. Valuable site, clean up expensive, net yield to be put into clean up costs, a decade of development.

Ms Frichitthavong explained:

The Brief proposes establishing an Evidence base. The IMAP staff group have met 4 times and identified the complexity that underpins homelessness, and identified that, for IMAP to have a clear position for advocacy, Councils need a good evidence base.

Suggest get clarity around what role local government can play in this space.

There are structural and system issues that underpin homelessness – this presents a cost to society, our city and our way forward. The Discussion report will lay out these issues,

The Economic analysis will strengthen our position for advocacy strategy. She noted the Melbourne University Institute of Sustainable Societies report articulates the cost of homelessness to society. We need to translate this research into evidence that we know is appropriate for Councils to utilise. The Melbourne University paper – connects to work we want to achieve, we can strengthen any gaps

Mr Malcolm Roberts-Palmer explained the proposal to analyse council service delivery areas and identify those council services impacted by homelessness; both costs and staff pressures being experienced by all councils. Dr Belinda Robson, CoY noted evidence around the cost of homeless was well documented (eg SGS). CoY proposed Councils gather our own data on what we do, our policies, what changes we’ve experienced, the effect on the local area and complaints/issues data etc - possibly without consultants. She noted there could be further refinement around the advocacy message - what is our role, why do we care, and what our message is to the state government. She suggested IMAP’s options were 1. Undertake economic analysis that can be defended, or 2. Work with what we have got, and spend the budget to develop an advocacy position and collateral. Comments/Questions

CoPP are doing work in this area and action by IMAP is supported. Strategic positioning is important. What’s advocacy and what’s partnering with the State Government? Support the idea to put more work into advocacy positioning. CoPP’s local member is the Housing Minister – what is the advocacy message from our councils? What is the ‘partner with the State’ position? Support further refinement of the brief.

o Mr Roberts-Palmer noted the Discussion Paper would identify issues and clear advocacy messages/statements around problems like sleeping rough

Mr Wall noted rate capping makes his council reluctant to put resources in; need to be careful around

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this role. Advocacy is one aspect. If come up with funding requirements, it would be an issue.

The Chairman noted Councils are involved whether we like it or not, being drawn into it. Looks like members of the Committee want to see something reworked here. Going into winter presents a challenge. People are sensitized to the plight of people. Is there scope to do something out of committee before the August meeting? Could we get some state government funding if we come up with a critical project? What’s available and what is the application process?

o Mr Roberts-Palmer said he would rework the brief and identify a clear set of values and statements IMAP can take to the Taskforce. The response would be advocacy and programs, and will look at opportunities for information sharing and joint staff training provision.

[Cr Klisaris left the meeting at 9.03am]

Cr Stone noted that CoYs approach would be a quieter approach and felt the timeline was generous. o Ms Frichitthavong sought clarification of expectations and preferences of the Committee.

o For IMAP to champion or advocate, they need a clear information base to do this: OR o IMAP could take a clear position on housing affordability by focussing on how we

advocate: OR o Could develop a business case, comprehensive discussion paper and evidence based

position. Then strategize about timing and sequencing. Clear direction essentially comes down to:

o Get a proposal and work through it over 12 months, tactical and long term; or o Get a quick snapshot of data and an advocacy campaign now.

o Ms Barton noted the purpose of a forum was to understand: o what the complex service sector is doing,

o respond to regional aspects and challenges in councils, o engage with and leverage off the service sector and utilise their experience.

Ms Vaidyanath considered that 2 issues were being considered: 1. how to give the messaging; and 2. the long term structural issue. Three councils are more involved than the others and have rich data around this issue. Is there an amalgamation of strategies and policies across IMAP? The forum could help develop a position to take to the state government. We need to come back soon with ideas for early runs on the board, then go to the structural side and develop the short and long term strategy. Some tactics for those short runs would be helpful. Need ideas distributed to the Committee through email and not wait until the August meeting.

[Cr Klisaris returned at 9.10am] Ms Jeffs suggested the IMAP Communities Steering Group could review the short term messages.

o Mr Roberts-Palmer summarised by identifying IMAP are looking for a middle position of: o Short term messages, and o Strategic work positioning

Ms Vinot suggested a gap analysis – what funding is out there? What can we use and apply for? What are the gaps?

Mr Roberts noted the real issues of homelessness are appearing in CoM, CoPP and CoY. He supported forming a strategic position on what we can do without being the funding agency. We need to work to inform people. Foresees that homelessness will have a greater impact on CoS and CoMar in future. Are we trying to deliver services, understand issues, or help support agencies who service them? He wanted to know: 1. What are the service options available to councils? And 2. Depending on what your view is, who do you go to – police, agencies etc?

Cr Stone agreed to the two approaches.

The Chairman asked that the project team: 1. shape a response around that and that the IMAP Communities Steering Group convene in the next fortnight to articulate a recommendation to IMAP which could be considered out of session; and that 2. By the end of June achieve a first project deliverable – an advocacy strategy and a way forward for the forum. This could include a gap analysis, and a map of who is doing what and what funding is available. Mr Roberts thought this an unrealistic deadline.

The Chair noted that CoM had provided funding to the Salvation Army to run a café and place-to-sleep as a short term emergency response.

Not all can replicate what the CoM has done. Could combine budgets to achieve something.

Ms Jeffs suggested we look at what is in our budgets and call on the state to help. Supported the IMAP Steering Group considering this in 2 weeks time with comments back by the end of June.

Mr Wall felt the Committee was trying to develop policy on the run. CoMar has 740 state government housing units in Braebook and permit applications for Launch Housing have been received for other sites. Already doing a lot and nothing is in the budget. Risky to develop an advocacy position without data first. Nervous about a deadline without knowing the work requirement. Suggest we keep emails

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going to help shape a resolution. The Chair proposed the following resolution: 12.1 That the IMAP Implementation Committee resolve to:

1. Convene the IMAP Communities Steering Group in 2 weeks time to develop clear advocacy positions that the Councils can use, and identify actions for the Councils to consider over the winter; and

2. Report back to the IMAP Implementation Committee by the end of June. MOVED CR STONE/ Ms Vaidyanath A vote was taken and the MOTION was CARRIED Mr Wall called for a consistent message across IMAP Councils about what the Councils are doing, that CoMar can support. He noted CoM solutions, in isolation of the surrounding councils, can cause problems. Action:

That the IMAP Communities Steering Group report back to the IMAP Implementation Committee on the Homelessness project by the end of June 2017

_______________________________________________ Cr Reece proposed: 12.2 That the IMAP Implementation Committee resolves to appoint Cr Bernadene Voss, Mayor, City of

Port Phillip as the Chair of the Meeting. MOVED CR STONE/ Ms Vaidyanath A vote was taken and the MOTION was CARRIED Cr Voss took the Chair (Time 9.25am). Cr Reece, Ms Vaidyanath, Mr Wall and Ms Turner left the meeting.

13. G1.P5 IMAP Tourism (formerly Action 11) Project Brief Ms Sheri Peters, City of Port Phillip updated the Committee on upcoming projects proposed for the next 12 months by the Tourism Working Group. She noted the joint partnership negotiations with DML had commenced, and advised the Destination Management Plan, due towards the end of the calendar year, would determine future projects. She thanked the Committee for their support for the next edition of the Cultural Guide. 13.1 That the IMAP Implementation Committee resolve:

That the IMAP Tourism Working Group (TWG) implement 2017-2018 projects as identified and await the Destination Management Plan (DMP) to guide actions for 2018-2019.

MOVED MS JEFFS/ Cr Stone A vote was taken and the MOTION was CARRIED

14. G1.P4 Wayfinding and Signage (formerly Action 2.2) - Update Ms Helen Hardwick, City of Melbourne, attended the meeting to update the Committee on current progress through a powerpoint presentation. She supplied the latest copies of the Way Found manual for committee members and noted final checks on copyright and permissions for images were being completed. Comments/Questions Why are we proposing to hold the document on the VicRoads website instead of RACV, TfV or others?

A: the Steering Group opted for the biggest, largest organisation and website use. TfV has not yet developed a website presence. PTV need approval from TfV to place on their website. Have accepted the VicRoad’s ‘for now’ offer, while await eventual home on TfV website.

Has Parks Victoria been involved? A: Plan to work with them once finalised. PV likely to already align with PTV’s state guidelines for signage. Principles should apply in parks – Steering Group aware of the gap, but waited until manual completed so PV don't come in half way through the development process.

Ms Jeffs noted great progress and flagged that the next iteration of the visitor map should link with these signage maps. She asked about decommissioning clutter and where the cost falls, and proposed a change to the recommendation for Councils to consider formal adoption.

A: Ms Hardwick advised each individual council needs to manage this cost. The signage system is

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designed so Council’s can keep the existing infrastructure, apply the new map artwork to them, and can refurbish them and gain more space through making them taller and more visible.

Query about cost and manufacture of signs, copyright, and whether design rests with one designer or a number of providers?

A: CoM are costing signage designs and have sourced the few providers available. The Committee agreed to forward Way found directly to Councils to note as an operational manual, once final checks are completed, and amended the recommendation to reflect this.

14.1 That the IMAP Implementation Committee resolve to:

a. Consider formal adoption of Way found as an operational manual.

b. Support the ongoing work of the Melbourne Visitor Signage Committee in their proposed next steps, the pilot projects and discussion of a shared basemap.

MOVED CR STONE/ Mr Roberts A vote was taken and the MOTION was CARRIED MOVED Action: Wayfinding project team leader to forward final copies of Way found to councils for adoption

15. G3.P1 Sport and Recreation Facility Planning (formerly Action 5.5) Draft Consultant Brief Mr Dale Stewart, City of Melbourne advised the Committee the document represents a point in time where the working group are at, and recognised that it needs further refinement and detail to provide the right information to the market. He noted:

The VPA and SRV are critical partners that need to be part of the development process.

The data gathering has been key to finalising this Brief.

Recent feedback has been received from the project team to simplify, clarify and shorten the document.

Aim to review at a 5 June workshop and meet the challenge to finalise the draft document by the end of June to start the procurement process in the first quarter 2017-18.

Mr Stewart sought clarification about circulating the revised draft when completed rather than waiting on the August committee meeting. Comments/Questions

It was a good document; agree the detail can be reduced. Good to see it progressing to the next stage.

Could the Fishermans Bend Taskforce could be added into the scope?

Ms Mottram suggested the suite of renewal precincts could be noted in the Brief. VPA are happy to provide feedback. She noted it would be useful to get this project done with the state election looming. The work being undertaken via Plan Melbourne would add to this project.

Was there duplication with the work being undertaken by the Inner South Mayors forum? The committee noted that was at an earlier stage and this work can feed into that wider project. The Committee revised the recommendation to reflect their discussion.

15.1 That the IMAP Implementation Committee resolve to

a. approve in principle the Draft Consultant Brief for the recreation project, recognising it will still be amended; and

b. request the revised Brief be circulated electronically for final approval prior to tender.

MOVED Mr ROBERTS/ Cr Stone A vote was taken and the MOTION was CARRIED Action:

Executive Officer to circulate the final Recreation Project Brief for electronic approval by the Committee.

Project Team Leader to include IMAP Communities Steering Group in consultation on the final brief, if possible.

CONFIDENTIAL ITEMS

The Meeting closed in accordance with Sections 89 (2) (d, e, f, h) of the Local Government Act (1989). Procedural Motions: That the IMAP Implementation Committee resolves to proceed into Confidential Business and the meeting be closed to the public as the matter to be considered falls within the ambit of Section 89 (2) (d) (contractual matters) of the Local Government Act. [Time10.04am] MOVED CR KLISARIS / Ms Vinot A vote was taken and the MOTION was CARRIED

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That the IMAP Implementation Committee resolves that the meeting be re-opened to the public. [Time 10.09am] MOVED MR ROBERTS / Ms Jeffs A vote was taken and the MOTION was CARRIED

18. Next Meeting Friday 25 August 2017 (8.00am) City of Stonnington, Council Chambers, Malvern Town Hall

The meeting was declared closed at 10.09am.

IMAP Implementation Committee Meeting 26 May 2017 – Endorsement of Minutes

Chairperson: Cr Bernadene Voss _________________________ Date ________________

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RESOLUTIONS 1.1 That the IMAP Implementation Committee resolves to appoint Cr Nicholas Reece, Chair Future Melbourne (Planning)

Committee, City of Melbourne as the Chair of the Meeting.

2.1 That the IMAP Implementation Committee resolves to note the following apologies: o Cr Sarah Carter, Deputy Mayor, Maribyrnong City Council o Mr Michael Hopkins, Interim Deputy Secretary, Network Planning Transport Group, DEDJTR o Mr Vince Punaro, Regional Director Metro NW Region, VicRoads o Ms Cate Turner, Director Inner Melbourne, Metropolitan Economic Development DEDJTR - for lateness

4.1 That the IMAP Implementation Committee resolves to confirm the draft Minutes of the IMAP Implementation Committee No. 45 held on 24 February 2017 as an accurate record.

5.1 That the IMAP Implementation Committee ratify the following resolution made out of Committee: That the IMAP Implementation Committee resolve as follows:

That IMAP approve a two plus one year Print & Distribution Agreement with Destination Melbourne Ltd (as per the current lapsed Agreement) to have Destination Melbourne Ltd produce 1 million copies of the Official Visitor Map per year with a flat IMAP contribution of $45,000 + GST per annum.

6.1 That the IMAP Implementation Committee ratify the following resolution made out of Committee: That the IMAP Implementation Committee resolves to:

a. Approve the MELBOURNE OFFICIAL VISITOR MAP – PRODUCTION & DISTRIBUTION AGREEMENT between the IMAP Councils and Destination Melbourne Ltd for a period of two (2) years, and a further one (1) year subject to approval of the parties, from the date the Agreement is executed.

b. Authorise the CEO’s of the Cities of Stonnington, Maribyrnong, Yarra and Port Phillip and the Director City Strategy and Place, City of Melbourne to sign the license agreement on behalf of the IMAP Councils.

7.1 That the IMAP Implementation Committee ratify the following resolution made out of Committee: That the IMAP Implementation Committee resolves to: a. support the IMAP Tourism Working Group partnership with Cultural Tourism Victoria to produce the Experience

Culture Victoria 2017-18 edition, in print and digital. Experience Culture Guide Agreement b. approve the Experience Culture Victoria Guide Agreement between Cultural Tourism Victoria and the IMAP

Councils which sets out the 2017-18 production agreement c. and authorise the IMAP CEOs from the Cities of Yarra, Stonnington, Port Phillip and Maribyrnong and the Director

City Strategy and Place, City of Melbourne to sign the Agreement on behalf of the IMAP Councils. IMAP Inner Melbourne Map Licence Extension d. approve a one year extension of the current license for use of the IMAP Inner Melbourne Map to Cultural Tourism

Victoria, for the approved purposes as detailed in Schedule 1 of the map licence and that the extension confirmation can be through an exchange of letters with the IMAP Executive Officer, as no licence payment is required.

8.1 That the IMAP Implementation Committee resolves to note the actions undertaken in response to Business Arising from the previous minutes.

9.1 That the IMAP Implementation Committee resolves to receive the IMAP Financial Report for the nine months ending 31 March 2017.

10.1 That the IMAP Implementation Committee resolves to note the Communications and Governance Briefing Paper.

11.1 That the IMAP Implementation Committee resolves to note the IMAP Progress Report for May 2017.

12.1 That the IMAP Implementation Committee resolve to: 1. Convene the IMAP Communities Steering Group in 2 weeks time to develop clear advocacy positions that the

Councils can use, and identify actions for the Councils to consider over the winter; and 2. Report back to the IMAP Implementation Committee by the end of June.

12.2 That the IMAP Implementation Committee resolves to appoint Cr Bernadene Voss, Mayor, City of Port Phillip as the Chair of the Meeting.

13.1 That the IMAP Implementation Committee resolve:

That the IMAP Tourism Working Group (TWG) implement 2017-2018 projects as identified and await the Destination Management Plan (DMP) to guide actions for 2018-2019.

14.1 That the IMAP Implementation Committee resolve to: a. Consider formal adoption of Way found as an operational manual. b. Support the ongoing work of the Melbourne Visitor Signage Committee in their proposed next steps, the pilot

projects and discussion of a shared basemap

15.1 That the IMAP Implementation Committee resolve to a. approve in principle the Draft Consultant Brief for the recreation project, recognising it will still be amended; and b. request the revised Brief be circulated electronically for final approval prior to tender.

Procedural Motions: That the IMAP Implementation Committee resolves to proceed into Confidential Business and the meeting be closed to the public as the matter to be considered falls within the ambit of Section 89 (2) (d) (contractual matters) of the Local Government Act 1989.[Time 10.04am] That the IMAP Implementation Committee resolves that the meeting be re-opened to the public. [Time 10.09am]

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ACTIONS PUBLIC RECORD

Item Responsibility Action Due

8. Bus Arising

IMAP Executive Officer Carol Jeffs CoPP

IMAP Executive Officer to put consideration of social and cultural heritage protection of pubs and theatres on the next IMAP Executive Forum agenda

Ms Jeffs to circulate the heritage assessment on 2 pubs to help identify the scope of the discussion

CoPP to invite other IMAP Council staff to attend the meetings with DELWP and Heritage Victoria on this issue

TBA June June

10. Comms & Gov

IMAP Executive Officer

The IMAP Economy Steering Group and the IMAP Executive Forum consider and approve submission of a joint application for Smart Cities federal funding on behalf of the IMAP Implementation Committee (with consideration given to the CLUE project), subject to the usual caveats regarding Council budgeting processes, before the due date 30 June 2017.

30 June

12. Homeless-ness project

IMAP Communities Steering Group

That the IMAP Communities Steering Group report back to the IMAP Implementation Committee on the Homelessness project by the end of June 2017

30 June

14 Way- finding signs project

Wayfinding project team leader ( Helen Hardwick CoM)

Wayfinding project team leader to forward final copies of Way found to councils for adoption

TBA

15 Recreation project

IMAP Executive Officer Project Team Leader (Dale Stewart CoM)

Executive Officer to circulate the final Recreation Project Brief for electronic approval by the Committee.

Project Team Leader to include IMAP Communities Steering Group in consultation on the final brief, if possible..

30 June

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25 August 2017 Attachment 2

Report prepared by Elissa McElroy IMAP Executive Officer

IMAP Implementation Committee

Business Arising

25 August 2017

A IMAP Implementation Committee (28 November 2014)

Responsibility Action Due Progress

12 Action 9.4 GGG

Coordinator Green Infrastructure CoM

The Coordinator Green Infrastructure, City of Melbourne to identify appropriate staff to attend the Policy Reference group and report back on issues raised.

TBA

B IMAP Implementation Committee (27 May 2016)

Responsibility Action Due Progress

9. Progress report

IMAP Executive Officer/ Executive Forum

Further opportunities for IMAP advocacy with the Minister to be discussed by the Executive Forum

TBA

11. Action 9.4

IMAP Executive Officer

Executive Officer to follow up on how the Burnley research can add to the work undertaken on the Growing Green Guide through greater application in the Melbourne context so that we can achieve more awareness and greening in inner Melbourne

Aug 2016 In Progress. Initial discussions held with UniMelb at project update in November 2016

C IMAP Implementation Committee (26 August 2016) 9. Progress report

IMAP Executive Officer

Arrange preparation of a submission to the Department of Justice on changes to the definitions (from 25 May 2012)

Dec 2016 Lead council and staff to be nominated to complete this work

D IMAP Executive Forum (30 May 2014, 19 May 2016, 20 January 2017)

Responsibility Action Due Progress

3. Data investigation project

IMAP Executive officer / Planning for Change - ALey

Mr A Ley to undertake the next steps of the investigation on research data as outlined in the resolution

TBA Completed – refer Attachment 8

E IMAP Implementation Committee 24 February 2017

Responsibility Action Due Progress

6. Business Arising

IMAP Executive Officer

IMAP Executive Officer to refer the resourcing of the liquor licensing definitions report to the Executive Forum.

TBC .

F IMAP Implementation Committee 26 May 2017

Responsibility Action Due Progress

8. Business Arising

IMAP Executive Officer

IMAP Executive Officer to put consideration of social and cultural heritage protection of pubs and theatres on the next IMAP Executive Forum agenda

TBC Referred to IMAP Committee - see Attachment 10, item 13

Ms Carol Jeffs, CoPP

Ms Jeffs to circulate the heritage assessment on 2 pubs to help identify the scope of the discussion

TBC Completed – see Attachments 10a and 10b, item 13

CoPP – Katrina Terjung

CoPP to invite other IMAP Council staff to attend the meetings with DELWP and Heritage Victoria on this issue

To be advised

10 Comms & Gov

IMAP Economy Steering Group, IMAP Executive Forum

The IMAP Economy Steering Group and the IMAP Executive Forum are to consider and approve the submission of a joint application for Smart Cities federal funding on behalf of the IMAP Implementation Committee (with consideration given to the CLUE project), subject to the usual caveats regarding Council budgeting processes, before 30 June 2017

30 June 2017 Completed

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25 August 2017 Attachment 2

Report prepared by Elissa McElroy IMAP Executive Officer

12 Homelessness project

IMAP Communities Steering Group

That the IMAP Communities Steering Group report back to the IMAP Implementation Committee on the Homelessness project by the end of June 2017

30 June 2017 Refer Attachment 2d – Updated Brief for noting

14 Wayfinding Project

Wayfinding project team leader

Wayfinding project team leader to forward final copies of Way found to councils for adoption

To advise Document now completed. Executive Officer to forward to Councils

15. Recreation project

Executive Officer Executive Officer to circulate the final Recreation Project Brief for electronic approval by the Committee.

TBC Still under development

Recreation Project Team Leader

Project Team Leader to include IMAP Communities Steering Group in consultation on the final brief, if possible.

TBC

Correspondence

From Regarding

Inward

Att 2a: Email- Craig Kenny, 42 Squared Consulting Intro to R Stopajnik, Development Victoria /Committee for Melbourne

Att 2b: DEDJTR Notification of Inner Metro Region’s Assembly on 13 September, 2017

Outward

Att 2c: Letters of support – CoS, CoPP, CoMar, CoY, DELWP, DEDJTR

Smart Cities and Suburbs application

Report Attachment:

Att 2d: Malcolm Roberts-Palmer, City of Maribyrnong

Updated Homelessness project brief

Recommendation:

That the IMAP Implementation Committee resolves to note the actions undertaken in response to business arising from the previous minutes.

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1

Elissa McElroy

From: Craig Kenny <[email protected]>Sent: Thursday, 6 July 2017 9:18 AMTo: Elissa McElroyCc: [email protected]; Craig KennySubject: Email of Introduction - Inner Melbourne Action Plan

Dear Elissa,

I am writing to introduce an old colleague of mine, Robert Stopajnik who might seek to make contact with you in

coming weeks. Robert works as the Director of Integrated Housing & Land at Development Victoria but also sits on

the Future Forum for the Committee for Melbourne.

Robert has requested a number of senior contacts across local government to test project concepts that underpin

the Committee for Melbourne’s strategic pillars, these are: future economy, infrastructure, urban optimisation and

liveability.

A short summary of the proposals is outlined below but Robert is interested in exploring other partnership ideas if

they arise.

Option 1): Developing a platform that promotes participation in a range of unique events, tours and experiences

across wider Melbourne. This is where people would travel from the CBD to a suburb of Melbourne and partake in

an event that focuses on storytelling a historical element or other significant story unique to that suburb.

Option 2): Create a partnership between the Biomedical centre in Parkville and councils so as to facilitate

promotional and educational events/activities that seeks to better inform and inspire the wider Melbourne

community of the wonders that are being researched, discovered and applied within this significant precinct.

Regards,

Craig

Craig Kenny

42 Squared Consulting

0412 492 387

[email protected]

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27 June 2017 Maribyrnong

CITY COUNCIL

The Hon. Angus Taylor MP

Assistant Minister for Cities and Digital Transformation,

PO Box 6022

House of Representatives

Parliament House

Canberra ACT 2600

Dear Minister

Smart Cities and Suburbs Program - Round I application

"Taking CLUE to the Cloud for Councils, Communities and Commerce"

I write to confirm the support of the Maribyrnong City Council in the grant

application by the IMAP Councils for the proposal entitled "Taking CLUE to the

Cloud for Councils, Communities and Commerce".

Maribyrnong City Council is a member of the Inner Melbourne Action Plan (IMAP)

Councils, along with the Cities of Melbourne, Port Phillip, Yarra, and Stonnington

and is very supportive of projects to collaborate over the provision of support

services across the inner Melbourne region, as this greatly assists with our own

planning and service provision. Our Council supports the City of Melbourne as

the lead applicant for this project, acting on behalf of the IMAP Councils.

The Maribyrnong City Council is actively pursuing ways to respond to the rapid

growth being experienced in our community. The scope of the project outlined in

this proposal is highly complementary to our strategic direction and enables us to

consider land use and services provision over the inner city region, thereby

ensuring a more combined planning approach by the IMAP councils at a time of

significant growth in Melbourne.

COUNCIL OFFICES

Corner Napier and

Hyde Streets, Footscray

POSTAL ADDRESS

PO Box 58

Footscray Victoria 3011

DX81112 Footscray

TELEPHONE

(03) 9688 0200

(03) 9687 7793

NATIONAL RELAY SERVICE (HEARING IMPAIRED)

133 677

WEBS ITE

www.maribyrnong.vic.gov.au

[email protected]

86 517 839 961

Printed on 100% Recycled Stock

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All the IMAP councils face significant future challenges through projected urban

growth and the associated pressures this places on our residents and existing

land uses. We need good information to guide our strategic decision-making

about the best use of land and facilities. This project addresses the future needs

of our communities through providing improved accessibility to current,

consistent, local information, with a proven track record, which will be invaluable

for assisting strategic and transport planning, economic development, community

planning and service delivery across the five municipalities.

The Maribyrnong City Council agrees to contribute in-principle to this project both

through the combined IMAP funds, to which it is a contributor, and by providing

an additional $25K in funding - plus in-kind staff support for this project in 2017-

18. All cash contributions to the project are sourced from funds received by the

Council through our rates recovery processes, and are subject to our Councils'

annual Budget approval processes.

Our staff are currently assisting in the initial phase, collating information on data

needs and information gaps prior to commencement of this Project. Access to the

CLUE system will replace our fragmented databases and inconsistent surveys,

improving our ability to plan and provide appropriate services from a more

comprehensive knowledge base.

The Maribyrnong City Council will provide the assistance of a senior staff

member, the Manager City Business, to contribute professional employment time

to the Project Steering Group and provide support to the project team, be

responsible for the overall management and the implementation of the project at

Maribyrnong Council and for managing the Maribyrnong City Council's

contribution to this project from other departments.

The overall agreed contribution from the Maribyrnong City Council is confirmed

as follows:

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Cash Contribution 2017-18 TOTAL

IMAP — the cash contribution is generated from approved

project funds from the five member councils

As noted by

CoM as lead

council ($10k

per Council)

Maribyrnong City Council — additional cash funding $25,000 $35,000

We feel confident that this project will deliver significant impact to both the

Maribyrnong City Council and the Inner Melbourne region.

Y rs faithfully L.,\./

Stephen Wall

Chief Executive Officer

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In reply please quote: D17/80649 Contact: Emma Bird ph 9205 5051

CITY OF

YaRRA 27 June 2017

The Hon. Angus Taylor MP

Assistant Minister for Cities and Digital Transformation,

PO Box 6022

House of Representatives

Parliament House

Canberra ACT 2600

Yarra City Council PO Box 168 Richmond VIC 3121 DX 30205 T (03) 9205 5555 F (03) 8417 6666 E [email protected] W www.yarracity.vic.gov.au Interpreter Services (03) 9280 1940 TTY 133 677 then (03) 9205 5555 ABN 98 394 086 520

Dear Minister

Smart Cities and Suburbs Program - Round 1 application

"Taking CLUE to the Cloud for Councils, Communities and Commerce"

I write to confirm the support of the City of Yarra in the Smart Cities and Suburbs Program

Round 1 grant application by the IMAP Councils, for the proposal entitled "Taking CLUE to the

Cloud for Councils, Communities and Commerce".

The City of Yarra is a member of the Inner Melbourne Action Plan (IMAP) Councils, along with

the City of Melbourne, the City of Port Phillip, the City of Yarra, and the Maribyrnong City

Council and is very supportive of collaborative projects for the provision of support services

across the inner Melbourne region, as this greatly assists with our own planning and service

provision. Our Council supports the City of Melbourne as the lead applicant for this project,

acting on behalf of the IMAP Councils.

The City of Yarra is actively pursuing ways to respond to the rapid growth and densification

being experienced in our community and the pressures being felt in our activity centres and

employment precincts. The scope of the project outlined in this proposal supports our Council's

strategic direction and enables us to consider land use changes, employment and services

provision over the inner city region, thereby ensuring a more combined planning approach by

the IMAP councils at a time of significant growth in Melbourne.

/2..

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-2-

All the IMAP councils face significant future challenges through projected urban growth and the

associated pressures this places on our residents and existing land uses. We need good

information to guide our strategic decision-making about the best use of land and facilities. This

project addresses the future needs of our communities through providing improved accessibility

to current, consistent, local information, with a proven track record, which will be invaluable for

assisting strategic and transport planning, economic development, community planning and

service delivery across the five municipalities.

The City of Yarra agrees to contribute in-principle to this project both through the combined

IMAP funds, to which it is a contributor, and by providing an additional $25K in funding - plus in-

kind staff support for this project in 2017-18. All cash contributions to the project are sourced

from funds received by the Council through our rates recovery processes, and are subject to our

councils' annual Budget approval processes.

Our staff are currently assisting in the initial phase, collating information on data needs and

information gaps prior to commencement of this Project. Access to the CLUE system will

replace our fragmented databases and inconsistent surveys, improving our ability to plan and

provide appropriate services from a more comprehensive knowledge base.

The City of Yarra will provide the assistance of a senior staff member, the Manager

City Strategy, to contribute professional employment time to the Project Steering Group and

support to the project team, be responsible for the overall management and implementation of

the project in Yarra and manage the City of Yarra's contribution to this project across a range of

departments.

The overall agreed contribution from the City of Yarra is confirmed as follows:

Cash Contribution 2017-18 TOTAL

IMAP — the cash contribution is generated from approved project

funds from the five member councils

As noted by

CoM as lead

council ($10K

per Council)

City of Yarra — additional cash funding $25,000 $35,000

/3...

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1

-3-

We feel confident that this project will deliver significant impact to both the City of Yarra and the

Inner Melbourne region.

Yours sincerely

Vijaya Vaidyanath Chief Executive Officer

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27 June 2017

The Hon. Angus Taylor MP

Assistant Minister for Cities and Digital Transformation,

PO Box 6022 House of Representatives Parliament House Canberra ACT 2600

Dear Minister

Smart Cities and Suburbs Program - Round 1 application:

“Taking CLUE to the Cloud for Councils, Communities and Commerce”

For ten years, Melbourne’s inner Metropolitan Councils - the cities of Melbourne, Yarra, Stonnington, Port Phillip and Maribyrnong City Council, have worked together to develop and implement the strategies and actions set out in the Inner Melbourne Action Plan (IMAP).

IMAP’s aim is to strengthen the liveability, attractiveness and prosperity of the region and respond to growth and changes occurring in the inner city. The IMAP projects have had a successful track record in fostering ongoing cooperation, goodwill and active participation between IMAP stakeholders, and the completion of key regional projects with impact beyond their municipal boundaries.

The Inner Melbourne Action Plan is unique in bringing key government stakeholders together to develop and deliver regionally based actions within an effective governance framework. IMAP strategies and actions are identified as key areas for regional cooperation within the central city.

The scope of the project outlined in this proposal is highly complementary to the 5 inner Melbourne Council’s strategic direction and underlies how the five partner Councils aim to achieve the Goals and Mission set out in our Inner Melbourne Action Plan 2016-26. That plan states:

“We will collaborate to deliver strategies, policies and regional scale projects that benefit inner Melbourne …

We will undertake research and development initiatives and gather data that will improve how we understand, plan, and manage the inner city. We will partner with State and Federal Government, Universities and other research organisations in this pursuit. This work will challenge current practices as well as create efficiencies and reduce duplication across organisations. It will also enable new ideas and initiatives to be incubated, to the benefit of not only Inner Melbourne but other Councils and regions”.

The IMAP region hosts the capital city of Victoria, incorporating the major financial, administrative, retail, cultural and entertainment functions of the state. Inner Melbourne faces significant future challenges through

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projected urban growth and the associated pressures this places on our residents, transport systems, housing, open space, community infrastructure and services, and existing land uses.

As the economic hub of the city, the five IMAP Councils need good information to guide strategic decision-making about the use of land in the Inner Melbourne region, and to ensure we maintain the liveability of the city for new and existing residents. In particular, good land use and employment data for monitoring trends and future planning is needed to manage the growth affecting the health and wellbeing of our residents and economy, and to ensure that we continue to provide sufficient facilities, services, space and opportunities that cater for a growing inner city population. With a number of inner city growth areas identified in Plan Melbourne being located within the IMAP Council region, careful analysis and planning is required to ensure we provide appropriate facilities within close proximity to where people reside, to enable them to participate in their community and maintain jobs and healthy lifestyles.

The IMAP Councils support the City of Melbourne as the Lead Applicant representing IMAP in this application with the Australian Government, and the City of Melbourne will act on their behalf. All cash contributions to the project are sourced from funds received by the five Councils through our rates recovery processes, and are subject to our councils’ annual Budget approval processes. The IMAP funds will contributed the following to this project:

Overall Project Budget

Cash Contribution 2017-18

IMAP – the cash contribution is generated from approved project funds from the five member councils, invoiced by the City of Stonnington for IMAP.

$50,000 ($10K per partner Council)

The IMAP Executive Officer will work closely with the Steering Group and all five councils to ensure all receive added value and greater collaboration from the project, and will facilitate regular reporting opportunities to the IMAP Implementation Committee, comprising the Mayors and CEOs of the 5 Councils.

Yours sincerely,

Elissa McElroy

IMAP Executive Officer

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Inner Metro Partnership – 2017 Assembly

Join the conversation, and help shape the future of the Inner Metro Region The Inner Metro Partnership is an exciting new way of engaging with local communities and giving people the opportunity to have a say on the future of their region.

The people who live in the Inner Metro know the opportunities and challenges facing their community better than anyone. By joining the conversation online or by registering your interest to attend the 2017 Assembly you can help shape the future of the Inner Metro Region.

The Assembly will bring people from within the community, together with business and government to discuss the top priorities for the region, which will then be shared with the Victorian Government.

How to participateRegister your interest in attending the assembly by 3 September 2017

The Inner Metro Assembly is taking place Wednesday 13 September 2017, 5.30-8.00pm in Albert Park.

Register your interest in attending online at engage.vic.gov.au/inner-metro-partnership, or by calling 136 186.

Help shape the agenda for the 2017 Assembly by sharing your thoughts online

METROPOLITAN PARTNERSHIPS

Customer Sevice Centre 136 186

What are the Inner Metro Region’s unique challenges and opportunities?

Given these challenges and opportunities, what are the top priorities for the Inner Metro Region over the next 20 years?

How can local and state governments, businesses and community work together to address these priorities?

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IMAP Projects - Business case template Attachment 2d

Approach to Homelessness

Name and purpose of the project/action

G3.P4 – Consistent Approach in the Response to Homelessness.

Alignment with IMAP Goals and Strategies

Goal 3 – Diverse, vibrant, healthy and inclusive communities.

Investment logic analysis (e.g. what are the problems, benefits, potential strategic responses and solutions)

The profile and scale of homelessness in the IMAP region, have changed significantly in recent years. This is due to changes in State and Federal Government policies and increasing housing and living costs. IMAP Councils are seeing homeless people from a range of backgrounds with complex needs, which is placing increased pressure on services. This requires IMAP Councils to consider how to respond in terms of service delivery and advocacy to State and Federal Governments for improved outcomes. IMAP does not have a clear policy position on homelessness. Identifying a clear position will allow for effective advocacy. It will also allow for informed investment by IMAP Councils in homeless services and partnerships in service delivery, information sharing and training.

Project scope and timeframe;

The project scope are as follows:

Development of a discussion paper outlining the evidence and

issues associated with homelessness and housing stress in IMAP

Councils.

An advocacy paper that outlines the IMAP position on

homelessness

Implementation of an IMAP homelessness service coordination

framework.

Each of the projects has defined outcomes, deliverables and timeframes which are outlined at Appendix 1.

Project cost and funding sources;

$50,000

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Lead Council and project team

Maribyrnong City Council is the lead Council. A project committee has been formed which consists of housing and homelessness officers from the IMAP Councils. The project committee will meet on a monthly basis to support the implementation of the project.

Assessment against IMAP project criteria;

Alignment with the IMAP vision -

Will the project/action demonstrably enhance the liveability of Inner Melbourne by delivering defined outcomes which contribute to achievement of the goal and aims of the plan?

The project will enhance liveability of Inner Melbourne by delivering outcomes from the project in line with the other actions contained in Goal 3 Diverse, vibrant, healthy and inclusive communities. This includes P2 Affordable Housing Controls and Targets and P3 IMAP Communities Infrastructure Plan 2026.

Does the project/action align with potential programs and/or funding opportunities within the state or federal government, or elsewhere?

The project will align with the State Government Homelessness Taskforce and State Government Homes for Victoria program. The project will also align with the Proposed Framework for Responding Effectively to Homelessness in the City of Melbourne.

Regional benefit -

Will the project/action’s benefits accrue to a broader region (i.e. more than just one local authority)?

An IMAP position on homelessness will assist other metropolitan and regional Councils, by providing a clear statement on the role of local government in managing homelessness and housing stress in local communities.

Is there sufficient agreement amongst the IMAP members to undertake the project/action?

The IMAP Homeless Project Steering Group has been formed. The members of this group are officers involved in housing and homelessness issues from the IMAP Councils.

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Shared resources -

Are there opportunities for resource sharing and/or economies of scale?

Yes, sharing of information and resources between IMAP members.

Focus on results -

Does the project/action present opportunities to find new or better ways to address issues/challenges facing Inner Melbourne?

The project will provide IMAP Councils with a clear set of advocacy priorities and options for service and information sharing on key issues such as sleeping rough along with other presentations of homelessness, such as rooming houses and overcrowding. The project also presents the opportunity to create partnership with the non-government sector organisations for information and resource sharing on managing homelessness and growing affordable and social housing.

Can the expected results of the project/action be clearly defined?

Identify the key areas for IMAP Councils, which can be used to

support advocacy to State and Federal Governments

Identify the priority areas for shared investment and joint

projects

Identify opportunities for shared learnings, projects, service

coordination and systems improvement

Timeliness -

Can the desired result be achieved within a 5-10-year period?

The outcomes of the project can be implemented in line with the IMAP Action Plan timeframes.

Effectiveness -

Do the expected outcomes warrant the expected investment of time and resources?

Inclusion of IMAP in the Terms of Reference for the State Government Homelessness Taskforce.

Value add -

Does the project/action overlap, duplicate or enhance

The project aligns with the G3. P2 Affordable Housing Controls and Targets.

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other strategies being undertaken elsewhere?

The project also aligns with State Government Homes for Victorians Package in assisting people who are homeless with pathways to affordable housing. The project further aligns with the Resilience Melbourne Program and the City of Melbourne Approach to Homelessness.

Sponsor organisations and potential partners;

Potential partners include organisations associated with the Proposed Framework for Responding Effectively to Homelessness in the City of Melbourne.

Recommendation.

The IMAP Implementation Working Group support the Consistent Approach in the Response to Homelessness Project.

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Appendix 1 – Project Deliverables

Project Deliverable Description Timeframe Cost / funding sources Lead Council and Project team

IMAP Homelessness Discussion Paper

The discussion paper will provide an analysis of evidence and issues associated with homelessness in IMAP Councils and across metropolitan Melbourne. This includes analysis of the causes and impacts of homelessness in local communities. It also involves considering the role of IMAP Councils and local government more broadly, in managing homelessness The discussion paper will provide a basis for the service coordination framework and position paper.

September 2017 Maribyrnong City Council staff and IMAP Homeless Steering Group Staff time.

Lead Council - Maribyrnong City Council Project Team - IMAP Homelessness Steering Group

IMAP Homeless Service Coordination Framework

This framework involves activities to improve coordination of homelessness services across IMAP Councils. This includes partnering with homelessness services, developing a homelessness in extreme weather action plan and supporting a justice connect project to prevent women and children experiencing homelessness. It also involves undertaking data and research about people sleeping

October 2017 June 2018 – Homelessness Streetcount

$30,000 for service coordination activities and Streetcount

Lead Council – City of Melbourne- IMAP Homelessness Steering Group

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rough through the homelessness street count. This is based on the City of Melbourne model for homelessness services.

IMAP Position Paper on Homelessness

This paper will outline IMAP’s advocacy and service coordination position on homelessness. The position paper will be used as a basis for IMAP’s participation in the State Government Homelessness Taskforce. It will also be used more broadly to assist IMAP Councils’ in advocating to the State and Federal Governments on homelessness issues.

November 2017 Maribyrnong City Council staff and IMAP Homeless Steering Group Staff time. $20,000 for the development of IMAP’s advocacy paper

Lead Council - Maribyrnong City Council Project Team - IMAP Homelessness Steering Group

IMAP Position Paper on Homelessness Forum/Launch

Formal launch of IMAP Positon Paper on Homelessness and IMAP Councils Street Count

August- September 2018

City of Melbourne and IMAP Homeless Steering Group Staff time

Lead Councils: City of Yarra, City of Stonington IMAP Homelessness Steering Group

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25 August 2017 Attachment 3

Page 1 of 3 Report prepared by: IMAP Executive Officer

IMAP Implementation Committee

Financial Report for the Financial year ending 30 June 2017

1 July 2016 – 30 June 2017 ___________________________________________________________________________________

Background

1. The IMAP financial position was last noted at the IMAP Implementation Committee meeting held on 26 May 2017.

2. Retained Earnings carried forward from the 2015-16 financial year totalled $650,073 (excluding

GST).

Income

3. Income indicates the Carry Forward of $650,073 during the first quarter. Invoicing the IMAP Councils for the 2016-17 contributions was undertaken in late December.

4. Total Income for the 12 month period to 30 June 2017: 2800 Sundry Income:

Retained Earnings carried forward from 2015-16 $ 650,073 CoM Tourism contribution towards the DML agreement $ 10,000 Recreation Project Contributions - City of Yarra $ 10,000 - City of Maribyrnong $ 10,000 - City of Melbourne $ 10,000 IMAP Councils Annual Tourism Contributions (5 Councils) $ 100,000

IMAP Map license fee $ 410 $ 790,483

2810 Contract Income: IMAP Councils Annual IMAP Contributions (5 Councils) $ 175,000

_______________________________________________________________________________

TOTAL OPERATING INCOME $ 965,483 ________________________________________________________________________

Expenditure

5. Total Expenditure for the 12 month period to 30 June 2017:

4180 Training & Conferences ESD Project Airfares to Canberra - Urban Design conf. $ 1,246 Conference registrations $ 545 $ 1,791 4040 Contract Staff Recreation Reimburse CoM Project Staff costs - Rec project $ 40,000 4104 Postage and Courier

IMAP Couriers September $ 748 Couriers December $ 134 Couriers Feb $ 158 Couriers Feb $ 136 Couriers June $ 416 $ 1,592

4105 Printing IMAP IMAP Implementation Plan Brochure printing $ 2,029

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25 August 2017 Attachment 3

Page 2 of 3 Report prepared by: IMAP Executive Officer

4106 Software Support ESD Project Basecamp reimbursement petty cash $ 34 4108 Stationery IMAP Meeting agendas $ 218 Stationery $ 122 $ 340 4110 Telecommunications IMAP Renew dot Melbourne domain#1 $ 109 Renew dot Melbourne domain #2 $ 109 $ 218 4131 Promotional Publications Wayfinding Wayfinding Signs Guide - stock photos $ 375 ESD Project ESD Factsheets – Reimburse Basecamp subs $ 707 Reimburse Basecamp subs $ 891 Tourism Cultural Guide 2016/17 – Photography $ 4,950 Cultural Guide 2016/17 – Contribution to CTV $ 29,700 Cultural Victoria IMAP membership 2016/17 $ 2,500 Cultural Guide 2016/17 - Copywriting $ 140 Cultural Guide 2017/18 – Contribution to CTV $ 20,000 Cultural Guide 2017/18 – Photos, copy $ 5,500 Cultural Guide 2017/18 – Additional copy/edits $ 3,250 Less Accrual City of Port Phillip (Paid 2015-16) - $ 1,517 $ 66,496 4142 Local travel IMAP Cab charges $ 12 Cab charges $ 15 $ 27 4150 Consulting Fees IMAP IMAP website Domain renewal $ 44 GGG website Domain renewal $ 52 GGG website Host VentraIP $ 283 IMAP Basecamp Classic Subscription 1yr $ 335

International transaction fee $ 8 IMAP Basecamp Subscription – storage $ 134 International transaction fee $ 3 Basecamp monthly fee + Intl transaction $ 54 Basecamp monthly fee $ 41 Basecamp monthly fee $ 28 Basecamp monthly fee $ 42 Basecamp monthly fee $ 28 Basecamp monthly fee $ 41 Basecamp monthly fee $ 19 IMAP website Host Collabforge $ 3,377 Annual Report Design $ 3,420 Annual Report Summary Design/Print $ 2,530 Workshop/Presentation pack - Business Aspect $ 12,930

CLUE Planning for Change (50%) $ 5,000 Planning for Change - data investigation $ 2,500 Wayfinding Wayfinding MSG – Traffinity – AustStd/MSG $ 6,300 Real Business - F Madigan - Edit $ 600 PTV Graphic design $ 10,000 Workshop facilitation S Weir $ 2,250 Traffinity – review WayFound $ 560 Real Business - F Madigan – edit WayFound $ 1,980 Urban U Manuf’g - Planning for Change PRG Facilit’n $ 1,818 Manufacturing U Manuf’g Planning for Change PRG Facilit’n $ 2,087 UM Admin services I McIntyre $ 910 UM Admin Services I McIntyre $ 602 UM Admin Services I McIntyre $ 310 Metropolis UM Survey payment 1 of 2 $ 3,250 Green Roofs Uni Melb Linkage Grant contribution – 3 of 3 $ 20,000 Tourism Cultural Guide 2016/17 – Editing $ 2,450

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25 August 2017 Attachment 3

Page 3 of 3 Report prepared by: IMAP Executive Officer

Visual Voice - Cruise guide map updates $ 500 Visual Voice License fee – CBD Map $ 425

CTV Cult Guide 2016/17 Launch contrib’n $ 1,958 DML Destination Management Plan $ 50,000 Visual Voice – GIS Map update 1 of 2 $ 7,750 Visual Voice – GIS Map update 2 of 2 $ 2,250 Visual Voice – CBD Map license fee $ 450 $147,319

4211 Staff Catering IMAP IMAP Project workshop catering $ 181 IMAP staff meetings $ 108 IMAP Steering Group meetings $ 65 IMAP Steering Gp Catering $ 243 $ 597 4256 Equipment hire Tourism Culture Guide launch - equipment $ 624 5310 Inter dept Minor services IMAP Table cloth hire $ 16

TOTAL EXPENDITURE $ 261,082 ________________________________________________________________________ Operating Profit / (Loss) $ 704,400 ________________________________________________________________________

NET SURPLUS $ 704,400 ________________________________________________________________________

6. Refer to Attachment 6b to see total expenditure against project budgets to date. 7. The revenue (excl retained earnings) received in 2016-17 was $315,410. Total expenditure on the

years activities was $216,082. This results in a positive balance to the IMAP account in the financial year of $54,328, which will be added to the balance carried forward to the 2017-18 financial year.

8. The Accumulated Surplus for the year ending 30 June 2017 was $704,400. This revenue includes:

IMAP publication and website funding held over awaiting completion $ 54,140

Balance of funds for the Initial Information Investigation (CLUE) project and Wayfinding signs project – committed, awaiting completion

$ 9,500

Balance of funds for Phase 2 of the Recreation Project: consultants sought 2017-18

$100,000

Balance of funds for Phase 2 of the Urban Manufacturing project $ 81,020

Balance of funds for Phase 3 of the ESD Project $ 19,000

Balance of tourism funds for ongoing tourism projects ($45K invoiced in July 2017) $ 78,400

Total committed to ongoing projects $342,060

Balance $363,340

The Balance (estimated at $350,700 in December 2016) has been allocated across new projects in the Three year Implementation Plan from 2017-18 – approved by the IMAP Implementation Committee 9 December 2017.

Recommendation 9. That the IMAP Implementation Committee resolves to receive the IMAP Financial Report for the

financial year ending 30 June 2017.

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25 August 2017 Attachment 3a

IMAP Operating Report.

Operating & Capital Works Statement for period ended June 2017

EMCELROY 09-Aug-2017 15:47:55

EMCELROY 09-Aug-2017 15:47:55

Actuals Budget Variance Actuals Budget Variance

2810 - Contract Income 0 0 0 175,000 0 175,000

User fees 0 0 0 175,000 0 175,000

2800 - Sundry Income 0 0 0 790,483 0 790,483

Other Revenue 0 0 0 790,483 0 790,483

Total Operating Income 0 0 0 965,483 0 965,483

Total Normal Salary expenses 0 0 0 0 0 0 Net Annual Leave 0 0 0 0 0 0 Net Long Service Leave 0 0 0 0 0 0 Net ADO 0 0 0 0 0 0 Workcover 0 0 0 0 0 04180 - Training/Conferences 0 0 0 1,791 0 (1,791) Training and Professional Development 0 0 0 1,791 0 (1,791) Extraordinary Staff Payments 0 0 0 0 0 04040 - Contract Staff 0 0 0 40,000 0 (40,000) Other Employee Expenses 0 0 0 40,000 0 (40,000)

Employee Benefits 0 0 0 41,791 0 (41,791)

4104 - Postage & Couriers 416 0 (416) 1,592 0 (1,592)4105 - Printing 0 0 0 2,029 0 (2,029)4106 - Software Support and Maintenance 0 0 0 34 0 (34)4108 - Stationery - General 0 0 0 340 0 (340)4110 - Telecommunication Expenses 0 0 0 218 0 (218)4131 - Promotional Publications 29,125 0 (29,125) 66,496 0 (66,496)4142 - Local Travel 0 0 0 27 0 (27)4150 - Consulting Fees 14,770 0 (14,770) 147,319 0 (147,319)4211 - Staff Catering 0 0 0 597 0 (597)4256 - Vehicle, Plant & Equipment Hire 0 0 0 624 0 (624)5310 - Inter-departmental Minor Services 16 0 (16) 16 0 (16)

Materials and Services 44,327 0 (44,327) 219,291 0 (219,291)

Bad and doubtful debts. 0 0 0 0 0 0

Community Grants 0 0 0 0 0 0

Finance costs 0 0 0 0 0 0

Other expenses 0 0 0 0 0 0

Total Operating Expenditure 44,327 0 (44,327) 261,082 0 (261,082)

Surplus/ (Deficit) for the year (44,327) 0 (44,327) 704,400 0 704,400

Other comprehensive income / expenditure.

Depreciation and amortisation 0 0 0 0 0 0

Operating Capital Expenditure 0 0 0 0 0 0

Net Surplus / (Deficit) (44,327) 0 (44,327) 704,400 0 704,400

CURRENT MONTH YEAR TO DATE

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IMAP Budget 2016-17 - Expenditure by Project as at 30 June 2017

REVENUEBUDGET 2016-17Year 11

Carry forwardsBudget + Carry

forwardsACTUALS 1st

qtrACTUALS 2nd

qtrACTUALS 3rd

qtrACTUALS 4th qtr Total YTD VARIANCE Notes

Current C/Fwd

IMAP Councils Annual Contribution ($35K each) 175,000 175,000 35,000 140,000 175,000 0IMAP Councils Annual Tourism Contribution ($20K each) 100,000 100,000 20,000 80,000 100,000 0IMAP Map Licence fees 700 700 410 410 -290City of Melbourne Tourism Contribution (Action 11 - towards negotiated joint services) in C/Fwd 0City of Melbourne contribution (Action 5.5) Recreation Project 10,000 10,000 10,000 10,000 0City of Yarra contribution (Action 5.5) Recreation Project 10,000 10,000 10,000 10,000 0City of Maribyrnong contribution (Action 5.5) Recreation project 10,000 10,000 10,000 10,000 0

0 0 0SRV Grant (Held by CoM) Action 5.5 = $50K 0 0 0

Total Revenue 305,700 305,700 0 85,000 220,410 0 305,410 -290

PROJECT ALLOCATIONSBUDGET 2016-17Year 11

Carry forwardsBudget + Carry

forwardsACTUALS 1st

qtrACTUALS 2nd

qtrACTUALS 3rd

qtrACTUALS 4th qtr Total YTD VARIANCE Notes

Committed - Funded Notes Current C/Fwd

IMAP

Postage, courier, travel, stationery, logo, catering, Basecamp

Ongoing Annual costs 8,000 8,000 1280

640 508 1,212 3,640 -4,360 .

IMAP Annual Report design and print Ongoing Annual Costs 6,000 6,000 5,950 5,950 -50 .

IMAP GIS Expenses Ongoing Annual costs 7,850 7,850 - -7,850 .

IMAP Website Hosting Ongoing Annual costs 3,400 3,400 3,421 218 3,639 239 .

IMAP Update website New One off project to reflect new plan 41,600 41,600 - -41,600 41,600 C/F - Current - project to reflect new plan. Resourcing delays

IMAP IMAP Review Project Current(Approved Feb 2015) Imp Plan devt & Printing/Design costs

27,498 27,498 14,959 14,959 -12,539 12,539 C/F - Current- publication in 2016-17 of new plan

IMAP CLUE Project Current Inital Investigation 10,000 10,000 5,000 2,500 7,500 -2,500 2,500 C/F - Current - Invoiced in August - reporting to Aug Committee

2.2 Wayfinding signs Project CurrentC/F +CoM additional contribution $10k for 2016-17 design costs

29,013 29,013 6,300 600 12,250 2,915 22,065 -6,948 6,948 C/F - Current project, committed comms/promo expenditure

5.5Infrastructure Development: Recreation facilities Project

Current

(Funds approved Exec Forum Jan 2016.) C/F = $40K +CoS and CoPP contributions. 2016-17: Budget $50K+CoMar+CoM+CoY contributions

80,000 60,000 140,000 40,000 40,000 -100,000 100,000 Current project - Phase 1 - Tendering in 2017-18

7.2Support creative Industrues: Urban Manufacturing Project

CurrentPhase 2. C/F $20K+ MoreCC+VPA contributions. 2016-17 IMAP Budget $50K

50,000 40,000 90,000 1,818 7,159 8,977 -81,023 81,023 C/F - Current budget for phase 2 of project - committed.

9.4 Green demo projects CurrentUniMelb ARC grant contribution: Year 3 of 3 (Committed)

20,000 20,000 20,000 - 20,000 0

Current DML Map agreement Year 4 TBC 49,173 49,173 - -49,173 49,173 C/F -Current - Invoiced in July 2017

CurrentDML Destination Mgt Plan funded from C/ Fwd (Approved Nov 2015)

50,000 50,000 50,000 50,000 0

CurrentCultural Guide 2016-17 (Approved May 2016)

42,200 42,200 39,740 1,958 41,698 -502 502 Balance to Tourism account

Current Tourism projects - Cult Guide 2017-18 50,827 18,583 69,410 925 624 39,200 40,749 -28,661 28,661 C/F - committed to Cultural Guide. Balance to Tourism account

Total Expenditure 281,750 333,250 615,000 71,781 71,382 64,934 52,986 261,083 -353,917 341,896 406,831

Net Surplus (Deficit) 309,300- 71,781- 13,618 155,476 52,986- 44,327 Balance: Allocated to new projects in 3 Yr Imp Plan

Opening Balance of IMAP Account 660,073 660,073 588,292 601,910 757,386 704,400

Closing Balance of IMAP Account 350,773 588,292 601,910 757,386 704,400 748,727

Please note that the funding calculation does not include Operational Costs of $40,000 per council in 2016/17.

3 Yr Imp Plan last reviewed and adopted Dec 2016

C/F - Current - additional 4 factsheets approved- committed

11 Regional Tourism Strategy

4,356 20,856 115 1,791 CurrentESD Factsheets series 3 (approvedMay 2016)

16,500 18,950 -18,9501,906

25 August 2017 Attachment 3b

9.2Environmentally Sustainable Design - commercial buildings

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25 August 2017 Attachment 4

IMAP ANNUAL

REPORT 2016-17

Late item – to follow

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25 August 2017 Attachment 5

Report prepared by: Elissa McElroy, IMAP Executive Officer

IMAP Implementation Committee

Progress Report

IMAP Communications and Governance ___________________________________________________________________________________

Purpose

1 To advise the IMAP Implementation Committee of the progress of IMAP Communications and Governance during the last 3 month period.

Governance

2 IMAP Steering group meetings:

Two of the IMAP Steering Groups have had a third round of meetings:

IMAP Communities Steering Group – 29 June 2017

- Homelessness discussion following IMAP Committee comments

IMAP Economy Steering Group – 2 June 2017

- Review of Smart Cities technologies

- CLUE application for Smart Cities and Suburbs funding

3. Meeting Times for 2018

Please find attached the proposed meeting timetable for the 2018 Committee meetings

4. Annual Report 2016-17

This has been completed for the Committee’s approval

5. Auditors

The external auditors sought clarification on the authorisation for the consolidated IMAP funds being held at the City of Stonnington. While this evidence was able to be located, it is recommended that the IMAP Procurement Policy and Operational Protocol be amended to more obviously reflect this decision on the management of IMAP funds.

Communications

6. During the last 3 months the following activities have involved the Executive Officer and others in IMAP communications:

o Wayfinding and Signage - Master Style Guide

23 June – Site Visit at Southern Cross Station with reps from external councils to view wayfinding signage pilot infrastructure

29 June – Meeting Executive Officer and Project Team Leader, Helen Hardwick CoM on Project brief and PV presentation

10 July – Project Team meeting at PTV – final amendments to manual

25 July – Meeting with Parks Victoria (Nick Jansen)

o Sport and Recreation Facility Planning - Recreation Facilities Study

9 June – Workshop to finalise consultant brief

o Increasing Employment Opportunities - Urban Manufacturing Project

Engaged administrative support to clean up business data bases prior to telephone survey

1 /7 June – Executive Officer met Project Team Leader, CoPP re extending University contract

5 June – University discussions on next steps

23 June – Policy Reference Group meeting

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25 August 2017 Attachment 5

Report prepared by: Elissa McElroy, IMAP Executive Officer

24 July – Project Team meeting

28 July – Executive Officer and Team Leader met with University Research Team

10 August – Handover meeting with R Tiernan, CoPP

o IMAP Tourism

June/21 July - Cultural Guide Production meetings with CTV

Media reponse to Herald Sun article

Meeting Chair DML

17 July - Met with Simon Waters RMIT re app proposal

11 August – Attended Destination Management Plan Steering Group as IMAP Councils respresentatives (Executive Officer, Susie Wickes, CoMar)

Sent out Cultural Guide launch invites, reviewed press release, reviewed Guide

o Implementation of CLUE Project (Census for Landuse and Employment)

30 May, 1/5/8/20 June – meetings with CoS staff to complete CLUE surveys

31 May, 7 June, 2 August – meetings with CoPP staff on CLUE surveys

27 June – meetings with CoMar staff on CLUE surveys

19 July – meetings and follow up with CoY staff (Survey results mostly completed in-house)

Reviewed consultant report

o Smart City Solutions – CLUE application

Followed up with State Government partners

Drafted letters of support for IMAP Councils and government partners

22 June – Met with DELWP reps at City of Melbourne

30 June – Application submitted by CoM

o Consistent Approach in the Approach to Homelessness

29 June - Discussion on updated project brief at IMAP Communities Steering group meeting

o Urban Forest and Biodiversity Straegy and Approach

27 July – Preliminary briefing with Matt Slavin, CoMar

o Other

29 June – Attended Local Government Forum – Victorian Government Budget process

12-15 July - Attended EcoCity conference

Met with RACV representative re Bike Share scheme

Prepared background papers for external auditors at CoS

7. Media

Herald Sun article, 22 June 2017 – “Hidden treasures - Inner Councils seek share of Tourist dollar” (mentions IMAP)

Stonnington leader article 11 July 2017 – “Melbourne more than CBD – Stonnington in the hunt for larger piece of tourism cash” (mentions IMAP)

State Government press release 21 June 2017 - “ New Report Shows Melbourne as top Cultural Destination” (re Boston Consulting Group report)

Sydney Morning Herald 21 June 2017 – “Cultural tourism and creative industries pump $23b into Victorian economy”

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25 August 2017 Attachment 5

Report prepared by: Elissa McElroy, IMAP Executive Officer

http://www.smh.com.au/entertainment/art-and-design/melbourne-arts/cultural-tourism - 21 June 2017 “Cultural Tourism and creative industries pump $23b into Victorian economy.

Recommendation

8. That the IMAP Implementation Committee resolves to note the Communications and Governance Briefing Paper.

Attachment : 2018 IMAP Implementation Committee Meeting Schedule

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25 August 2017 Attachment 5a

IMAP - Meeting Schedule 2017-2018 IMAP Implementation Committee Meetings (Quarterly) 2017

Meeting 47 Date / Time Host Chair

Friday 25th August 2017 (8.00am) City of Stonnington Mayor

Council Chamber Malvern Town Hall Cnr High St & Glenferrie Road

Meeting 48 Date / Time Host Chair

Friday 24th November 2017 (8.00am) Maribyrnong City Council Mayor

Reception Room, Level 1 Maribyrnong Council offices Cnr Hyde & Napier Streets, Footscray

2018

Meeting 49 Date / Time Host Chair

Friday 23rd February 2018 (8.00am) City of Port Phillip Mayor

Council Chamber St Kilda Town Hall Carlisle Street

Meeting 50 Date / Time Host Chair

Friday 25th May 2018 (8.00am) City of Yarra Mayor

Meeting Room 1 Richmond Town Hall Bridge Road

Meeting 51 Date / Time Host Chair

Friday 31st August 2018 (8.00am) City of Melbourne Chair Future Melbourne [Planning] Committee

Council Meeting Room, Level 2, Town Hall Admin Building Swanston Street

Meeting 52 Date / Time Host Chair

Friday 30th November 2018 (8.00am) City of Stonnington Mayor

Council Chamber Malvern Town Hall Cnr High St & Glenferrie Road

2019

Meeting 53 Date / Time Host Chair

Friday 22nd February 2019 (8.00am) Maribyrnong City Council Mayor

Reception Room, Level 1 Maribyrnong Council offices Cnr Hyde & Napier Streets, Footscray

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Hidden treasuresJOHN MASANAUSKAS

MELBOURNE’S inner sub-urbs want more help unlockingtheir tourism potential to snarea slice of the $121.2 billion tour-ism dollar amid concerns thatstate marketing to lure visitorsis too CBD-focused.

Key markets like the US,the UK and Asia are growingstrongly — on top of a re-surgence in domestic tourism.

In just one year, tourism ex-penditure in Australia grew by$6.3 billion to $121.2 billion —to exceed even the mining in-dustry in terms of economiccontribution.

Locals continue to flock topopular areas like St Kilda andLittle Vietnam in Richmond,but a new strategy is being de-veloped to maximise visitationacross the inner city.

The Inner Melbourne Ac-tion Plan, a coalition of five

local councils, said in a briefingpaper that the inner city wasinternationally recognised asamong the world’s best tourismand major events destinations.

But it said that much of themarketing done by bodies likeVisit Victoria and DestinationMelbourne was “CBD-centricor regionally driven”.

“There is a gap in the cur-rent tourism industry model,with a lack of promotion of theinner Melbourne region,” thepaper said.

IMAP, which comprisesMelbourne, Port Phillip, Yarra,Stonnington and Maribyrnongcouncils, has launched severalprojects to better showcaseshopping and dining precincts,cultural institutions, naturalattractions and events.

the official Melbourne visitormap and partnering withCultural Tourism Victoriato spruik 70 small-mediumexperiences possible across theinner city.

Port Phillip mayor andIMAP tourism executive com-mittee member BernadeneVoss said it wasn’t always thewell-publicised, big-ticketitems and major events in acity that people sought.

“A lot of people already visitour fantastic destinationswithin 30 or so minutes of theMelbourne CBD, and collabo-rating through IMAP is an ef-fective way for us to make evenmore people aware of ourcharms,” she said.

Cr Voss said that St Kildawas the second-most visiteddestination in all of Mel-

bourne, with attractions likeLuna Park and events suchas the St Kilda Festival andfilm festival.

Victoria St Business Associ-ation president Meca Ho saidthe Richmond Asian precinctwas popular with locals andoverseas visitors, such as Ar-nold Schwarzenegger, who re-cently dined at Vietnameserestaurant Tho Tho.

“It’s not only dining —you can shop there for grocer-ies and homewares and gettreatment like acupuncture,”he said.

Destination MelbourneCEO Laura Cavallo saidthe independent organisation’sprimary focus was to encour-age visitors to explore all ofthe city, “not just the CBD”.

[email protected]@JMasanauskas

INNER-SUBURBANHOTSPOTS� St KildaLuna Park, St Kilda Festival� RichmondLittle Vietnam precinct� South YarraChapel St shopping� Prahran: Prahran Market� Abbotsford: Carlton & United Breweries tour� FootscrayFootscray Market� SpotswoodScienceworks museum

Inner councils seek share of tourist dollar

Licensed by Copyright Agency.You may only copy orcommunicate this work with alicence.

Herald Sun (Melbourne), Melbourne22 Jun 2017, by John Masanauskas

General News, page 15 - 619.00 cm²Capital City Daily - circulation 316,499 (MTWTFS-)

ID 796659295 BRIEF #PORTPHIL INDEX 1 PAGE 1 of 2

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CHAPEL ST

Hu Shih-Cheng,from Richmond’s

Pacific Houserestaurant, showssome of the area’s

treats. Picture:DAVID CAIRD

SCIENCEWORKS

FOOTSCRAY PRAHRAN MARKET

Licensed by Copyright Agency.You may only copy orcommunicate this work with alicence.

Herald Sun (Melbourne), Melbourne22 Jun 2017, by John Masanauskas

General News, page 15 - 619.00 cm²Capital City Daily - circulation 316,499 (MTWTFS-)

ID 796659295 BRIEF #PORTPHIL INDEX 1 PAGE 2 of 2

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11/07/2017 Stonnington Leader, mardi 11 juillet 2017, pages from 1 to 1

http://leader.smedia.com.au/stonnington/PrintPages.aspx?doc=LSTL/2017/07/11&from=1&to=1 1/1

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Toggle navigation Premier of Victoria The Hon. Daniel Andrews MP

• Home• The Premier• The Team

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Home > New Report Shows Melbourne As Top Cultural Destination

New Report Shows Melbourne As Top

Cultural Destination

• Minister for Creative Industries

21 June 2017

• Creative industries• Media Release

Melbourne’s reputation as Australia’s cultural capital has been reinforced with a new report ranking the city the top cultural destination in the country, third in the Asia Pacific and twelfth in

the world for arts and culture.

The Boston Consulting Group’s Melbourne as a Global Cultural Destination report investigated Melbourne’s cultural strengths – from the number of creative events and venues to the number of

residents employed in the creative sector – to reveal how the city compares locally and globally.

Melbourne topped the national list and was hot on the heels of Tokyo and Mumbai – home of

Bollywood – as a leading creative destination in the Asia Pacific. Globally, the city’s cultural cache ranked just behind Amsterdam and ahead of Barcelona, Edinburgh, San Francisco and Seoul.

The report found that Melbourne’s mix of historical and contemporary cultural venues, year-round calendar of events and strong independent arts sector makes the city attractive to creative practitioners and cultural tourists.

Cultural tourism is worth more than $1 billion to Victoria each year. Outside of visiting family and friends, arts and culture are Melbourne’s biggest and most lucrative tourism drivers.

On average, cultural visitors stay 25 per cent longer and spend 20 per cent more per trip than other visitors.

Page 1 of 3New Report Shows Melbourne As Top Cultural Destination | Premier of Victoria

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Regional Victoria and New South Wales are currently the biggest source of cultural tourists to

Melbourne, while China is the city’s biggest and fastest growing international market.

The report estimates cultural tourism from China alone could be worth $1-2 billion annually for the state by 2025.

The report notes that competition is growing with cities around the world increasingly investing in cultural infrastructure and activity. While Melbourne’s diverse and compelling cultural offering

ranks highly in a global context, the way it is marketed and promoted is identified as a key area for improvement.

The report identifies five strategic priorities to increase Melbourne’s position: increasing

consumer awareness of Melbourne; protecting existing infrastructure; expanding and optimising the offer; and enhancing governance.

The report can be viewed at creative.vic.gov.au

Quotes attributable to Minister for Creative Industries Martin Foley

“This report shows Victoria is Australia’s creative state and more importantly, a global leader.”

“Our creative industries contribute $23 billion a year to Victoria. They don’t just make this a great place for visitors, but somewhere artists and creatives want to live and work”

Quotes attributable to Minister for Tourism and Major Events John Eren

“We’re Australia’s cultural capital and have one of the best art scenes in the world – this work proves it yet again.”

“Our creative and cultural offerings are powerful drawcards for tourists, and we’re investing to attract even more visitors to Victoria and create more jobs in the sector over the next decade.”

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The Sydney Morning Herald

Print this article | Close this window

Cultural tourism and creative industries

pump $23b into Victorian economy

Debbie Cuthbertson

Published: June 21 2017 - 10:47AM

With its internationally-renowned laneways full of street art, one of the globe's most highly-

concentrated music scenes and world-beating arts institutions, many Melburnians consider their city one of the greatest cultural destinations on earth.

But to many people overseas, Sydney – with the white sails of its opera house an instantly recognisable international landmark – is the first Australian city that comes to mind when they think of creative capitals.

A Boston Consulting Group study commissioned by the Victorian government says a lack of promotion for the state's arts and cultural offerings and a failure to provide an overarching cultural

guide for tourists is holding back cultural tourism to the state.

And we had better watch our back, it warns. "Melbourne's position as Australia's cultural and creative capital is being challenged," the report says, noting the NSW government's $600 million

cultural fund (which just funded a new $244 millon Sydney Modern contemporary museum) as a real threat to our reputation as the cultural capital.

The National Gallery of Victoria, by far the most-attended public gallery in Australia, has spent several years fundraising for its equivalent, NGA Contemporary, without identifying a site or attracting government funding.

According to the BCG study, cultural tourism and creative industries contributed around $23 billion to the state economy in 2015.

While Australians think Melbourne is the most creative Asia Pacific city, according to a Global

Traveller survey, our international visitors think Sydney is the most creative.

But they change their tune once they visit Melbourne, the survey found, at least slightly, being 25

per cent more likely to recommend this city as a cultural destination.

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Melbourne's street art was among the biggest drawcards for domestic and international tourists,

after Melbourne Museum and the NGV. The museum's 2011 Tutankhamun exhibition holds the record for highest attendance, attracting 796,000 visitors, followed by the NGV's Melbourne Now showcase of local contemporary artists in 2014, which drew 753,071 people.

Melbourne's cultural offerings are not "cutting through", according to heads of institutions and influential arts identities surveyed by BCG.

But the competition for cultural tourism has moved beyond the traditional Melbourne/Sydney rivalry, says state Creative Industries Minister Martin Foley. Now we're competing with Singapore, Seoul and Mumbai.

Some of the research, such as international visitors' perceptions of Sydney as Australia's cultural capital, were a surprise, he said.

"We expected to outrank Sydney, but international visitors see it as the place to come to. But once they've been here, they see Melbourne as a cultural space."

Compared to Sydney, and other Asia Pacific cultural centres, Melbourne had a much broader,

deeper creative offering and infrastructure, Mr Foley said.

"As important as it, and I'm not playing it down, we're talking the whole ecology, including the

small to medium companies.

"I wish [Sydney] every success ... I'm sure it will be good but in terms of square metre space, they don't come to the size of the two sites at the NGV.

"It's not about size, it's about reasons to give a wider demographic engagement.

"Everything from big cultural festivals to small things in between lifts us to that global vision of a 24-hour city and state."

CULTURAL CAPITAL

• Melbourne ranked first in Australia, third in Asia and 12th globally in index of creative

cities• Cultural tourism accounts for 32 per cent of Victoria's 10m international and domestic visitors

• International cultural visitors could be worth $2.5 billion by 2025• Cultural visitors stay 25 per cent longer and spend 20 per cent more per trip

• Creative industries generate 8 per cent of employment in Victoria• Creative industries and cultural tourism contribute $23 billion to state economy

Source: Boston Consulting Group BIGGEST DRAWCARDS Annual attendance:

• Live music performances: 5.4 million• National Gallery of Victoria: 2.6 million

• Melbourne Museum: 1.8 million• Australian Centre for the Moving Image: 1.45 million• Comedy Festival: 800,000

• White Night: 600,000

STATE OF THE ARTS

• Melbourne has more than 100 art galleries

Page 2 of 4Cultural tourism and creative industries pump $23b into Victorian economy

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• Victoria hosts around 400 cultural festivals

• Greater Melbourne has 465 live music venues• There are 630 artist or rehearsal spaces available for rent • Victoria is home to 5800 visual arts and craft businesses

This story was found at: http://www.smh.com.au/entertainment/art-and-design/melbourne-arts/cultural-tourism-and-creative-industries-pump-23b-into-victorian-economy-20170620-

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25 August 2017 Attachment 6

1

IMAP Progress Report August 2017

The Inner Melbourne Action Plan (IMAP) 2016-26 identifies 27 strategies across 5 Goals to help build the inner Melbourne region’s creativity, liveability, prosperity and sustainability across a range of diverse neighbourhoods experiencing rapid growth.

The following transition projects were commenced under the provisions of the former Inner Melbourne Action Plan; and continued in the new plan.

PROGRESS ON CURRENT PROJECTS

IMAP ADMINISTRATION PROJECTS

IMAP Review

BACKGROUND

On 28 June 2016 all 5 IMAP Councils approved the new Inner Melbourne Action Plan 2016-26. The plan is currently being edited and printed.

A new Three Year Implementation Plan has been developed following discussions with senior executives and a joint council staff workshop. The IMAP Three Year Implementation Plan was approved by the IMAP Implementation Committee at their December meeting and includes a shortlist of 25 projects

Four IMAP Steering Groups have been convened to assess the strategic and advocacy priorities within the shortlisted projects for each Goal and determine the project briefs.

CURRENT PROGRESS

The Economy Steering Group and Communities Steering Group met during the last quarter to advance the CLUE and Homelessness projects.

IMAP CLUE (Census for Land use and Employment)

BACKGROUND

This project commenced with an investigation of what data is currently purchased and utilised by the IMAP councils.

It was agreed that the data collected by the Census of Land Use and Employment (CLUE) by the City of Melbourne would be mapped against data used by the other councils to determine information gaps and priorities.

CURRENT PROGRESS

The survey has been administered across the Cities of Stonnington, Port Phillip, Yarra and Maribyrnong during June – August 2017. Results have been analysed and a report will be considered by the IMAP Implementation Committee at the meeting on 25 August.

On 30 June, the IMAP Councils submitted an application for Smart Cities and Suburbs funding to update the CLUE technology and data gathering approach. This will enable easier data gathering and access across the IMAP councils

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25 August 2017 Attachment 6

2

GOAL 1 ECONOMY

Strategy 1.3

[Formerly Strategy 11 – Regional Tourism]

Regional Tourism Programme & Inner Melbourne Map

BACKGROUND

The IMAP Regional Tourism Working Group (TWG) has progressed its work through a number of three year strategic plans. The aim of the group is to promote the Inner Melbourne region to tourists and visitors. In recent years the group has undertaken a range of approaches, having successfully developed a number of visitor itineraries, promoted ‘Famils” to information centre volunteers from both Ballarat and Geelong, undertaken promotion of inner Melbourne on the Skybus, undertaken joint opinion research with Destination Melbourne, and provided a consistent promotional effort to delegates at major events such as the AIDS conference.

The most successful collateral developed by the group is the IMAP regional tourism map – now the Official Visitors Map which is promoted in conjunction with Destination Melbourne for wide distribution. The group has also been assisting development of a tourist bus route around inner Melbourne.

Work in 2017 has included:

Destination Melbourne Ltd appointed AEC Group to be the consultants in charge of the Destination Management Plan development. Representatives from the TWG are on the Steering Committee and assisted with the assessment of consultant proposals.

Stakeholder forums have been held in each council region and staff undertook Product Audits as part of the plan’s development.

The agreement with Destination Melbourne for the printing and distribution of the IMAP map in the Official Visitors Map has been renewed by the Committee.

TWG staff contacted businesses which featured in the “Experience Culture Victoria 2016-17” Guide for feedback on their listings and found a positive result. The Committee agreed to be involved in the next edition for 2017-18.

CURRENT PROGRESS

Work completing the Culture Guide in conjunction with PTV has been undertaken during the quarter. The Guide will be launched at a function on 25 August.

The latest version of the Official Visitor Map has been published by Destination Melbourne. The map has been updated to include an accurate GIS base map.

Strategy 1.4

[Formerly Action 2.2 Co-ordinated pedestrian and public transport signage system]

Melbourne Wayfinding and Signing Master Style Guide

BACKGROUND

Initially completed in 2010, this project has been reactivated, focussed on visitor signage.

In December 2012, the IMAP Implementation Committee approved participation in the Melbourne Visitor Signage project and the coordinating committee was established to guide its work. The Committee seeks to:

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Build common threads between roads, public transport, tourism, pedestrian, cycling and street directional signage systems across the inner Melbourne region.

Apply consistent shared symbols and terminology across these key signage systems; and

Coordinate responses to signage requests by tourist attractions, precincts and major developments.

The Melbourne Visitor Signage coordinating committee comprises representatives of the five IMAP councils, City of Wyndham, Public Transport Victoria, VicRoads and Tourism Victoria. The aim is to build a Master Style Guide setting out agreed signing principles, guidelines and language (the ‘business rules’) to be adopted by collaborating authorities.

In April 2015 Paul Street, the Program Manager of Transport for London’s (TfL) Legible London wayfinding system visited for 12 days providing workshops on best practice examples, implementation processes and structures and a methodology for roll out of a comprehensive system. Following the TfL visit, the committee structured its work into two streams:

1. Collaborative projects

Master Style Guide. The final draft of the guide is completed and undergoing design and publication.

The guide outlines an agreed approach to content: signing principles, eligibility and selection criteria,

naming conventions, symbols and arrows, placement and location criteria, and ‘gateway’ signage.

Signage Infrastructure Design Workshops are looking at the design issues of signs - functionality,

legibility, accessibility and view from different distances. Prototype testing of a new design has been

undertaken at sites in Melbourne, Port Phillip and Wyndham.

Pilot projects proposed for North Melbourne, central city, Balaclava Station, Station Pier and Werribee will test the new sign design, content and placement with users: to understand their wayfinding needs and to build a robust evaluation framework.

2. Strategic approach

The project team are investigating:

the feasibility of building a single base map for metropolitan Melbourne for use by councils for wayfinding signage and other purposes; and

Commissioning a business case on the benefits of improved wayfinding signage in Melbourne.

Progress in 2016-17

The visitor signage Master Style Guide (MSG) was endorsed by the IMAP Implementation Committee at its August 2016 meeting. The guide or ‘standards’ for signage that would be applicable across Victoria has been designed by PTV for release as a reference document.

A Workshop was held by the project team on 30 January to plan the communication strategy for the launch of the new standards and to determine the next steps for the project.

The pilot of new sign designs at locations within the CBD and Werribee is progressing with work underway on identifying best locations and finalising installation details and content.

The Project team met with Transport for Victoria in May 2017 to discuss the next steps for communicating the Guide and considering mapping options. The Project Team Leader will provide an update at the May meeting.

The Project team leader updated the IMAP Economic Development Steering Group in May on current progress.

An update on current discussions for the future use of the signage manual was discussed at the May 2017 IMAP Implementation Committee meeting and adopted as an operational manual by the Councils. It is to be referred to the Councils for adoption.

CURRENT PROGRESS:

The Business case for the next stage of this Project will be presented to the August IMAP Committee meeting.

The WayFound manual has undergone final checks during the last quarter.

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A site visit at Southern Cross station has been held with representatives of neighbouring councils to review the pilot signage project and seek pilot projects to test the WayFound manual.

A meeting was held with Parks Victoria who expressed an interest in reviewing/trialling the Manual.

Goal 3 COMMUNITIES

Strategy 3.1

[Formerly Action 5.2 Affordable Housing]

Affordable Housing

BACKGROUND

Completed Stage 1: Planning mechanisms

Stage 2: Community Land Trust (CLT) Research Phase 1

Research undertaken on Community Land Trust models and their application in Australia is published in The Australian Community Land Trust Manual (refer copies held online).

IMAP and the City of Port Phillip were awarded the University of Western Sydney 2013 Partnership Award for their involvement in this project.

Current

Community Land Trust (CLT) Research Phase 2

Key research questions of this phase relate to:

identifying and researching appropriate financial products for the establishment of CLTs in

Australia: The team will work with banks and other lending institutions to develop appropriate loan

products for residents looking to buy a leasehold or shared equity interest in CLT housing

perform in-depth case studies. This task will involve the completion of up to four in-depth case

studies in a range of locations and scenarios.

February 2014: The Scope of Work for Phase 2 was reported to the IMAP Committee meeting and advice that fund raising had been successful

November 2014: the first meeting for Phase 2 was held to discuss the next stage.

March 2015: the UWS Partnership Agreement was finalised.

An update on the CLT work was provided to the IMAP Committee at their meeting in May 2015 and in February 2016.

June 2016: Project partners met by conference call to assess progress. A number of the case studies are still working through establishment issues and looking at design and build approaches which meet both sustainability and affordability aims. The discussion agreed a program of work planned for 2016-17.

9 November 2015: A World Homeless Day Symposium ‘Future of Inner City Social Housing’ was held by the City of Yarra to explore ways state and local government, as well as the private and non-government sector, can work together to increase the supply of social housing in inner Melbourne. A report on this event was considered at the November 2015 meeting.

December 2016: The University of Western Sydney advised partners about delays in the project.

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Strategy 3.4

[Formerly Action 5.5 Infrastructure Development]

IMAP Regional Active Sport and Recreation Facilities Planning Study project.

BACKGROUND

Following work undertaken by the Victorian Planning Authority and Sport and Recreation Victoria to plan for future requirements for open space, the Committee considered a proposal at the May 2015 meeting to investigate recreation facilities and open space requirements across the IMAP region, in response to future growth.

The detailed project brief was considered at the August 2015 meeting and a further report on funding implications were discussed in November 2015 and confirmed in February 2016.

An SRV regional planning grant application was submitted for this project and has been successful.

A Project Officer to assist the project commenced 6 months employment at the City of Melbourne on 16 May 2016

Data gathering across the councils and state government agencies for the project has been completed. An update was provided to the IMAP Committee at the December 2016 meeting advising on the completion of phase 1 of this project.

A Workshop was held on 20 January 2017 to determine data storage and maintenance and to review the analysis that had been undertaken.

Preparation of the Consultant brief for phase 2 of the project has been undertaken and a draft was considered by the Committee at their May meeting.

CURRENT PROGRESS

The project team held a workshop during the last quarter to finalise the consultant brief for the next stage of this project.

Strategy 3.6

[Formerly Action 6.3 Managing Conflict in Activity Centres]

Managing Conflict in Activity Centres

BACKGROUND

A submission to address the disparity between planning and liquor licensing Definitions in the legislation with the Department Environment Land Water and Planning (DELWP) has been proposed by the IMAP Implementation Committee. An initial meeting to discuss the approach to be taken was held on 5 February 2015.

At the August 2016 meeting, the committee requested this matter be followed up. The Executive Officer has been unable to progress this project due to other commitments. A lead council is sought to undertake this work.

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GOAL 4 NEIGHBOURHOODS AND PLACES

Strategy 4.4 (Also 1.1)

[Formerly Action 7.2 Support Creative Industries]

Urban Manufacturing Project - The Dilemma of Urban Employment Land

BACKGROUND

Representatives of the IMAP Councils and University of Melbourne are investigating urban manufacturing in the Inner Melbourne region. The IMAP Committee considered the initial brief and recommendations at the November 2014 and February 2015 meetings to finalise the funds, timeframe and objectives for this project.

The following approach had been proposed for this project:

o Phase 1 (7 months) – Existing Resources, Pilot Study, and Definition

o Phase 2 (6 months) - Major survey and preliminary economic analysis.

o Phase 3 (3-5 years) – Economic Impacts.

PHASE 1 - PROJECT UPDATE

o A stakeholder workshop held on 28 May 2015 identified the need to broaden the project to include Moreland Council region and explore a technological method for conducting the survey. Moreland Council joined the project team and made a funding contribution

o The project team confirmed the information required to examine a complete picture of all three approaches – land, sector, and economic; is currently not in existence for Victoria to provide key data for the analysis of economic development in small manufacturing sectors.

o An update to the Steering Committee on 11 June 2015 proposed that the Project should apply for an ARC Linkage Grant. This was subsequently unsuccessful.

o The final report for Phase 1 was considered by the committee in August 2015 and adopted in February 2016: it outlines the findings from the analysis of existing data, inception workshop, and framing of the qualitative and quantitative studies that comprise the research. The report summarises the original project proposal and several strategic decisions modifying the scope and path of the research.

o The Maker. Melbourne website is live and has attracted over 140 entries from local businesses. The City of Stonnington assisted with raising the website’s profile.

o The Executive Forum reviewed the funding for Phase 2 at its meeting on 19 May 2016 and endorsed commencement of the next stage of the project.

PHASE 2

An updated agreement with the University of Melbourne for funding the stage 2 research team has been signed by the 7 authorities partnering on the project.

The terms of reference were prepared for the establishment of a Policy Reference Group and the first 2 meetings were held in December and January to consider policy options.

A firm has been employed to follow up entries on the Maker. Melbourne website to increase the numbers completing the survey data, so that analysis of the data can commence.

The University has prepared the framework for the final report.

The contractor is continuing to survey firms to add to the database of maker firms for analysis.

City of Melbourne staff have been engaged to provide data from CLUE on the Melbourne maker businesses and provide ABN locational data by zoning.

. CURRENT PROGRESS

An update will be provided to the August Committee meeting along with interim reports on international and local policies and initial mapping on the distribution of small Makers in the City of Melbourne

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GOAL 5 LEADERSHIP IN SUSTAINABILITY

Strategy 5.4

[Formerly Action 9.2 Environmentally Sustainable Design – commercial buildings]

Sustainable Design Factsheets Project

BACKGROUND

Completed - Stages 1 & 2

Work commenced in December 2010 to identify ESD topics to be written up in the form of Factsheets for publication. The first 10 Factsheets pack was formally launched at the City of Melbourne on 11 May 2012. The Factsheets have been licensed for re-badging and use by other Melbourne Councils.

The Working Group reported in May 2014 that the 10 original fact sheets, designed to support the SDAPP framework, have become reference documents for the six local governments who had adopted the proposed local planning scheme amendment for ESD.

5 additional topics were recently completed in 2016.

o Topics include:

1.0 Indoor environment quality

2.0 Energy efficiency

o 2.1 Sunshading

3.0 Water efficiency

4.0 Stormwater management

o 4.1 Site Permeability

5.0 Building materials

6.0 Transport

7.0 Waste management

8.0 Urban ecology

o 8.1 Green roofs, walls and facades

9.0 Innovation

10.0 Construction and building management

Melbourne’s Climate (including adaptation)

ESD Tools

The working group finalised and updated all factsheets and will relaunch the series in 2017. Approximately 20 Melbourne Councils now use the factsheets under an IMAP licence.

Additional factsheets to further extend the series were approved at the IMAP Implementation Committee meeting on 27 May 2016.

The project was presented at the 9th International Urban Design Conference held in Canberra in November 2016.

CURRENT PROGRESS

Work is continuing on the 5 additional factsheets to complete the current series:

1.1 Daylight

1.2 Ventilation

5.1 Windows and Glazing

6.1 Car Share

9.1 Innovation Strategies

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Strategy 5.4

[Formerly Action 9.4 Green Demonstration Projects]

Green Roofs Research Project - Australian Research Council Linkage Grant

BACKGROUND

In 2013 the IMAP Implementation Committee partnered in an ARC Linkage Grant with the University of Melbourne and Melbourne Water for further research on the measurable impacts of green roofs: "Mimicking natural ecosystems to improve green roof performance”. The research project outcomes will provide design, monitoring and management recommendations for Green Roofs, particularly in relation to stormwater quality and quantity, temperature (building energy efficiency) and improved biodiversity.

Dr Nick Williams, University of Melbourne updated the IMAP Committee on their research in February 2015 and 27 May 2016.

_________________________________________________________________________________________

The IMAP projects continue to add value, deliver stronger relationships, practical solutions and strategic directions, and influence the liveability and sustainability

of the inner Melbourne region.

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IMAP Projects - Business case template Attachment 7

Wayfinding and Signage

Name and purpose of the project/action

Wayfinding signage

The purpose of the project is to encourage people to explore inner Melbourne and to enable local businesses to benefit from the visitor economy.

Alignment with IMAP Goals and Strategies;

GOAL 1. A globally significant, strong and diverse economy.

Strategy 1.4 Wayfinding signage

Tasks:

1. Promote the wayfinding standards and roll out to all IMAP councils and interested

third parties. (See Attachment 1)

2. Commission a gap analysis and recommendations for sign placements across the

IMAP region. (See Attachment 2)

3. Work with Vic Maps or equivalent to develop an Inner Melbourne region single base

map. (See Attachment 3)

4. Develop the Business Case and implementation plans for recommendations to State

Government.

GOAL 2. A connected transport network that provides real travel choices.

Strategy 2.5 – Promote walking

Tasks:

1. Develop campaign strategy, approach and measures, considering links to other IMAP

projects relating to walking (i.e. wayfinding, tourism)

Investment logic analysis (e.g. what are the problems, benefits, potential strategic responses and solutions)

In 2015, City of Melbourne commissioned consultants to help the Melbourne Visitor Signage Committee define the problems with current wayfinding signage in Melbourne and to identify benefits from investments in city-wide, integrated signage systems.

A workshop (June 2015) comprising representatives of local and state government authorities (including IMAP representatives) identified the following problems:

Lack of consistency between signs and maps across all areas and modes of travel in

terms of design, style and content.

Lack of regulation and maintenance, and issues related to the proliferation of signage

and maps across all areas and modes of travel (‘visual clutter’).

Lack of information and wayfinding context for travel between modes.

Lack of continuous signage for wayfinding; incomplete or disjointed signage.

A review of investment in city-wide, integrated wayfinding signage by London, Birmingham, Edmonton and Toronto (November 2015) revealed the following benefits:

Transport: improved legibility and accessibility for pedestrians and cyclists; time

savings for walking and cycling journeys; improved user experience for public

transport journeys and transfers between modes; and promotion of walking and

cycling.

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Social and community: increases in walking and cycling lead to wider health benefits

and improved feelings of safety and security.

Economic: increased visitation by tourists, local visitors and business travellers, and

increased turn-over in more legible streets.

Environmental: reduction in car use and associated externalities; and more efficient

use of road space.

Urban design: reduced visual clutter and improvements to the public realm.

Positive benefit cost ratios (BCRs) on each city’s investment.

The review also suggested that administrative benefits (e.g. efficiencies in the delivery of signage infrastructure and from shared procurement) could be expected from this investment.

The workshop proposed the following strategic responses and solutions:

Development of guidelines for designing and installing wayfinding signs in Victoria.

Application of these guidelines is expected to improve the consistency of information

carried by wayfinding signage systems and ensure signs are located in line with the

multi-modal journeys users frequently take across municipal boundaries.

Adoption of a single map base, as well as a shared system for creating and modifying

maps, for use by local and state government authorities. The map would be

available through all channels (e.g. digital, on-line and static) and adapted to a range

of formats (e.g. wayfinding signs, printed maps, wall maps, downloadable).

Development of linked asset management systems to record the location of

wayfinding signs and the information they carry. This system would improve

governance, placement and maintenance of wayfinding signage, and facilitate

regular audits of condition and content.

Local and state government authorities’ collaboration on a business case for

investment in region-wide, integrated wayfinding signage.

Project scope and timeframe, cost and funding sources, lead Council and project teams;

See Attachments 1, 2 and 3 for detailed scope, timeframe, estimated cost and funding sources, and project lead and teams for the following IMAP projects:

Standards $ 56,500

A regional placement plan $125,000 (up to)

A single, shared mapping system $ 85,000

Assessment against IMAP project criteria;

Alignment with the IMAP vision -

Will the project/action demonstrably enhance the liveability of Inner Melbourne by delivering defined outcomes which contribute to achievement of the goal and aims of the plan?

Yes.

The project aims to encourage people to travel through inner Melbourne on foot, by

bike and public transport.

The project is expected to improve the sense of safety and confidence of people

exploring inner Melbourne, and to deliver economic, health, environmental and

public realm benefits.

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Does the project/action align with potential programs and/or funding opportunities within the state or federal government, or elsewhere?

Yes.

Application will be made in 2019-2020 for State Government funding under the

Tourism Demand Driver Infrastructure program to pilot the project regionally.

Depending on the outcome of the Business Analyst’s work (see Attachment 3), a

submission could be lodged for State Government funding through the Investment

Logic Mapping (business case) process.

Regional benefit -

Will the project/action’s benefits accrue to a broader region (i.e. more than just one local authority)?

Yes.

The wayfinding signage strategy - the standards, placement plans and a single shared

map - will make it easy for people to travel easily between transport networks

(walking, cycling and public transport) and across municipal boundaries.

The aspiration is that the wayfinding signage standards – and the proposed single,

shared mapping system - be adopted by IMAP councils and local and state

government authorities across Victoria.

Is there sufficient agreement amongst the IMAP members to undertake the project/action?

Yes.

The Melbourne Visitor Signage Committee held a planning workshop in January 2017

Committee members (including IMAP representatives) agreed that promotion of the

standards and exploration of a single, shared base map were the next priorities for

the wayfinding signage project.

Shared resources -

Are there opportunities for resource sharing and/or economies of scale?

Yes.

The project aims to produce and test a ‘family’ of pedestrian wayfinding signs and a

single, shared base map that can be adopted by IMAP (and other) councils.

This shared approach is expected to cost less than BaU. Councils are also expected

to benefit financially through opportunities for shared procurement.

Focus on results -

Does the project/action present opportunities to find new or better ways to address issues/challenges facing Inner Melbourne?

Yes.

The wayfinding signs being piloted in Melbourne municipality during 2017 will test

users’ preferences for physical and digital wayfinding information. Businesses and

service providers will also be interviewed about issues relating to wayfinding signage

(or the lack of it).

The proposed investigation of a single, shared map will define current problems and

expected benefits, and test strategic responses.

Can the expected results of the project/action be clearly defined?

Yes.

Testing during CoM’s pilot project and analysis of the case for (or against) a single,

shared map will quantify expected benefits to users, local businesses and to councils

participating in the collaboration.

A similar testing regime would be incorporated in the proposed regional pilot.

Timeliness -

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Can the desired result be achieved within a 5-10-year period?

Yes. See program timetable.

Effectiveness -

Do the expected outcomes warrant the expected investment of time and resources?

Yes. Other cities have derived substantial benefits and positive BCRs from investing in city-wide, integrated wayfinding signage systems.

Early indications are that Melbourne (and Victoria) would benefit from a similar investment in time and resources.

The project proposals (Attachments 1, 2 and 3) outline a staged approach to a

region-wide wayfinding signage

The outcomes from this staged approach will be quantified and monitored.

Value add -

Does the project/action overlap, duplicate or enhance other strategies being undertaken elsewhere?

The project aligns well with Public Transport Victoria’s (PTV’s) focus on the customer experience: on customers’ journeys from front door to destination; not just the public transport component of their journey.

The project could also complement the remit of the recently-established Transport for Victoria.

Sponsor organisations and potential partners;

Public Transport Victoria; VicRoads; the Tourism, Events and Visitor Economy branch of DEDJTR; and Wyndham City

Recommendation.

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Attachment 1:

Goal 1 Task 1: Promote the wayfinding standards and roll out to all IMAP councils and interested third parties. Background:

There are many different wayfinding signage systems in Inner Melbourne, each with its own approach to eligibility for signing, graphic standards, naming, symbols and showing distance, and none of which are placed in a way that helps people move easily between walking, cycling and public transport networks or across inner Melbourne council boundaries.

Key issues

The Melbourne Visitor Signage Committee has developed standards and guidelines for the design and installation of wayfinding signs, for use by public and private sector organisations.

The document - Way found. Wayfinding Signage Standards for Victoria – is expected to be adopted by IMAP councils in September / October 2017. It will be produced in on-line format.

During its first year of release, Way found’s standards and guidelines will be refined following:

A review of the document - its ease of use and coverage – by a number of local and state government authorities

(Way found’s target market).

Testing graphic standards and design concepts as part of City of Melbourne’s pilot wayfinding signage project

during 2017. (Technical specifications, location templates, asset management and maintenance requirements will

be refined based on the pilot project’s results.)

Feedback from the review and the testing will be incorporated in Way found 02 in 2018-19.

Task Timeframe Cost Funding source

Launch and communication of Way found July / August 2017 $6,500 IMAP

Distribution and testing of Way found 2017-18 Nil Staff time / electronic channels

Release of (pilot) user testing results March 2018 Nil Staff time / electronic channels

Refine design and technical specifications* June 2018 Nil CoM staff time (tbc)

Production of Way found 02 2018-19 $35,000** IMAP

Design and release Way found 02 2018-19 $15,000*** IMAP

Estimated cost (2018-19 budget bid) $56,500

Lead council –

Pilot project + user testing + production of technical specs: CoM (tbc)

Way found review and production of Way found 02: tbc (CoS / CoY / CoPP / CoMar?)

Project team – tbc (PTV / CoM / CoS / CoY / CoPP / CoMar?)

*This work would be a collaboration by CoM, IMAP councils, Wyndham City and PTV

**Consultant’s fee

***Design + production costs

Attachment 2:

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Goal 1 Task 2: Commission a gap analysis and recommendations for sign placements across the IMAP region.

Background

Way found. Wayfinding Signage Standards for Victoria outlines placement criteria to ensure information is available at key decision points along a user’s journey. The placement criteria support the project’s aim of encouraging exploration and enabling businesses to benefit from the visitor economy

The City of Melbourne is testing Way found’s placement criteria as part of its signage pilot. (Wyndham City is also running a pilot.)

Proposed approach

Commission a gap analysis and development of a signage placement plan that encourages people to explore the inner Melbourne region. The placement plan would facilitate travel across municipal boundaries and link transport modes / destinations / attractions within inner Melbourne.

Placement plans will be developed for each interested council (up to five).

These plans will ‘roll up’ into a regional plan for Inner Melbourne.

Application then to be made to the State Government’s Tourism Demand Driver Infrastructure (TDDI) program for

capital works funding for an inner Melbourne multi-modal wayfinding signage pilot project.

A steering committee will be appointed to commission the gap analysis and placement plans; to coordinate the cross-council, multi-modal elements of the project; and to prepare the submission to the State Government.

Deliverables

A placement plan for the inner region that:

Responds to IMAP’s (and each council’s) economic development, transport and urban design strategies.

Identifies strategic linkages between key destinations, routes and transport networks within each of the five

councils and across the region.

Applies Way found’s placement criteria, technical specifications, graphic standards and design concepts (as

amended following the Melbourne and Wyndham signage pilots).

Specifies the location and type of each proposed sign.

Ensures the signs work together as a system.

Links pedestrian, cycling and public transport networks and creates routes across adjoining councils.

Identifies signs that can be removed or modified as part of the plan.

Task Timeframe Cost

Form regional committee and develop project brief 2017-18 (Q3 + Q4) IMAP staff time

Commission consultant / contractor 2018-19 (Q 1) IMAP staff time

Undertake gap analysis + develop plans 2018-19 (Q2 – Q4) Up to $150,000*

Prepare submission to TDDI 2019-20 (Q2 + 3) Staff time

*Cost has been estimated at between $20,000-$30,000 per council area, depending on complexity of areas and support provided by council staff. Total cost will depend on how many of the five councils wish to participate.

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Attachment 3

Goal 1 Task 3: Work with Vic Maps or equivalent to develop an Inner Melbourne region single base map.

Background

A single, shared mapping system is the strategic element in city-wide, integrated wayfinding signage systems developed by London, Toronto, Edmonton, New York and Birmingham.

Evaluation of these international systems reveals that this investment generated significant benefits for users and for the relevant government authorities.

Recent work to improve wayfinding signage in Melbourne has inevitably led to discussion about building a basemap for Melbourne and Victoria. The cost of developing, operating and maintaining an integrated signage system – and the single, shared map at its base – is expected to be high but less than the Business as Usual (BaU) scenario of each authority developing and operating its own mapping system. Possible future use by tourism agencies for visitor maps may also create savings and reduce duplication.

The IMAP 2016-2026 Action Plan includes an action to ‘work with VicMaps or equivalent to develop an Inner Melbourne region single base map’.

Key issues

Creating a single, shared, data driven mapping system will involve substantial cost and time. Its development,

operation and maintenance will need to address questions of strategic value, data sources and availability,

infrastructure, systems integration, risk, governance, funding and return on investment.

Transport for London’s experience building the base map for Legible London was that:

‘Developing this capability will require organisational changes to acquire new skill sets; it will also require new

work processes, new data sharing agreements; new data capture and integration facilities; and new cartographic

functionality. Support for these processes and the orchestration of all parties involved may actually present a more

significant challenge than that of implementing cartographic functionality to create the map products. (Source:

Legible London IT Platform – Solution Strategy)

The assumed benefits of a single, shared, data driven mapping system have not been tested at any scale in Victoria: at

regional, metropolitan or state-wide scale. Nor have the costs and benefits of different options – e.g. create a new,

GIS-based regional system or harness existing platforms (e.g. Google, VicMap, the Inner Melbourne map, Melways or

CityMapper) - been tested.

IMAP’s regional base map project could be an important pilot for Victoria. It is an opportunity to …

establish the strategic value of a single mapping system for use by local and State Government authorities to

meet their customers’ navigation and wayfinding needs;

test the feasibility of different options, their operational and maintenance requirements, costs and benefits; and

investigate an approach that can be scaled up to metropolitan and state-wide level.

Proposed approach

A two-step approach to the project is proposed:

1. Workshops: estimated cost to IMAP - $5,000 (2017-18)

o Define current problems with wayfinding signage in Inner Melbourne and impacts on users and other

stakeholders.

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25 August 2017 Attachment 7

o Define expected benefits of a regional, map-based, integrated signage system.

o Explore strategic responses and solutions.

Lead council: City of Melbourne or City of Maribyrnong (tbc)

Partners: IMAP councils, PTV and VicRoads

Resource: workshop leader accredited by Dept Treasury and Finance in Investment Logic Mapping

Timing: November / December 2017.

2. Appoint a Business Analyst (full time, six months): estimated cost to IMAP - $85,000 (2018-19)

Tasks:

o Work with IMAP councils to undertake an analysis of:

The need for a regional map base: its uses, formats and applications

Available regional map products and their potential adaptation for the needs identified above.

o Assess feasibility of different options:

create a GIS-based regional mapping system; or

harness existing platforms and products.

o Compare costs of the different options with a Business as usual scenario.

o Explore feasibility of scaling up from regional level to metropolitan and state-wide levels.

o Identify systems integration, resourcing, technical capacity, process and capability requirements for IMAP

councils to operate and / or maintain the single map.

It is proposed that the Business Analyst be based at Transport for Victoria (TfV) for six-months.

Lead council: CoM or City of Maribyrnong (tbc)

Partner: PTV

Advisory Group: IMAP councils, VicRoads, DELWP

Timing: July 2018 – December 2018.

Deliverables

Clear statement of opportunity, purpose, likely users, applications and formats of a single inner Melbourne

mapping system.

Parameters of a single mapping system that integrates topographical, street, transport and landmark data from

open, free, regularly updated GIS databases.

Feasibility of harnessing existing platforms to deliver required mapping functions, scale and formats eg Google,

VicMap, the Inner Melbourne map, CityMapper, Melways.

Cost comparisons of new and harnessed systems with business as usual scenario.

Assessment of interest by relevant state government authorities (e.g. transport and parks) and opportunities to

partner in building a single map system for use in wayfinding and journey planning purposes.

If relevant, an outline of next steps in developing a business case to the State Government in accordance with

Dept of Treasury and Finance’s Investment Logic Mapping requirement.

Page 87: Agenda - IMAP - Homeimap.vic.gov.au/uploads/Meeting Agendas/2017 August/IMAP Imp C… · The launch of the Cultural Guide 2017-18 follows the IMAP Implementation Committee meeting

25 August 2017 Attachment 8

CLUE REPORT

Late item – to follow