The AfriKids Social Investment ClubDo you like the thought of an investment where your returns are not in money but in the joy you will get, year after year, in helping some of the world’s most vulnerablechildren?

Are you keen to give back to the community but not sure where to trust your funds?

Then join our syndicate of like minded people and become part of the AfriKids Social Investment Club

AfriKids Social Investment Club 2009Listen, Empower, Sustain

www.afrikids.org

International Recognition

The International Service Human Rights Awards Winners of the Defence of the Rights of

Children, 2007 Finalists for the Defence of the Rights

of Women, 2008

The Ghana Professional Achievers Awards Winners of the Most Outstanding

Contribution to Ghana, 2004

The Charity Times Awards Winners of Outstanding Individual

Achievement, 2008 Finalists for Charity of the Year, 2008

The Third Sector Excellence Awards Winners of Accountability and

Transparency, 2007

Britain's Most Admired Charity Awards Third place Most Innovative Charity of

the Year, 2008

AfriKids is a Child Rights organisation working to improve life for Ghana’s most vulnerable and disadvantaged children

Listen to what the community knows it needs

Empower them to make the necessary changes themselves

Ensure absolute sustainability

www.afrikids.org

Our work ranges from the more traditional children’s projects including foster homes, schools and street child centres to more groundbreaking initiatives which tackle complex cultural issues including child trafficking, child labour and the spirit child phenomenon.

Rather than spreading our work across a continent or focusing on a single ‘headline’ issue, AfriKids has invested time and resources in making real and fundamental change to the society and economy of one region. By doing this AfriKids has uncovered the extraordinary passion and ability of the local people there and is achieving something unique; genuine sustainability.

“AfriKids is genuinely transformational for Ghana; a model for perhaps how all aid will one day be conducted: locally lead, effective, and sustainable.”

Dan Salmons, Director of Innovations, BarclaycardUK Registered Charity Number 1093624

Ghana Registered Charity Number SWD/3024

“I believe history will judge AfriKids as one of the few charities who manage to answer the million dollar question; how can we make aid work for Africa?The way they give in Ghana seems to me as the ultimate upgrade of aid in Africa”

Sorious Samura, BAFTA and Emmy award-winning journalist

As well as financing and delivering sustainable child rights projects, AfriKids Ghana owns and runs a number of businesses including a medical centre, an eco-lodge and several ethical trade programmes.

The profit from these feed back into the organisation and within the next decade AfriKids Ghana will raise all of its funds this way. As well as driving jobs and money into the economy this income generation will give it complete independence from charitable handouts and western aid. When this happens AfriKids’ fundraising services in the UK will become redundant and the UK fundraising office will close down. 2

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Change must not breed reliance; if the solution is not sustainable then it’s not development.

AfriKids Social Investment ClubIntroduction to AfriKids

AfriKids Social Investment ClubHow it Works

The first membership cycle will run December 2009-December 2010 and the project in question is a new ward at the AfriKids Medical Centre

Committed individuals and organisations to become part of the club by ‘buying’ one or more ‘shares’ of £1,000 in a sustainability project

The shares will be given direct to the chosen project and used for a direct and tangible purpose.

Members follow the use of your money and measure the return on your investment in both social and financial terms over the course of the 12 months.

At the end of the 12 months members have have input to how the financial return on investment is used to benefit children from among a range of choices presented by AfriKids Ghana.

Services provided to the Bolgatangacommunity by AfriKids’ sustainability project

Profit generated by AfriKids’ sustainability project

Vulnerable children’s lives are improved through use of financial return

“The idea is simple: a group of people comes together as a syndicate, and together invests as if they were one large-scale donor. The syndicate gets to know the charity, gets involved in directing how funds are used, and gets first hand information on how their investment is performing. The result? For the first time, there is an easy way to direct part of your investment portfolio into philanthropy.”Dan Salmons, Director of Innovations at Barclaycard, founding member of ASIC

“For many years I have been giving to charity but have become frustrated. I am not convinced most charities spend the money wisely and I have no way of really knowing, or of influencing how the money is spent. And my money, even what I consider a large amount, is a drop in the ocean in many charities.

I think I have a neat solution. The first step was to find a charity I really like working with, AfriKids, which is a small but very effective child rights organisation funding projects in Ghana. Giving money to AfriKids I see as an investment. I won't get financial returns; the returns are in knowing that a part of the world is more healthy and wealthy and less reliant on Western handouts.”Patrick Andrews, founding member of ASIC

AfriKids Social Investment ClubThe Project

BackgroundThe AfriKids Medical Centre is AfriKids’ first and fastest growing organisational sustainability Project. The Centre was purchased by AfriKids in late 2007 from a retiring doctor who had built it up as a high quality private practice. At that the time the Ghanaian Government had just launched its National Health Insurance Scheme (NHIS) which enables families to access healthcare free at the point of delivery from registered centres for a small or in some cases a free subscription. The AfriKids Medical Centre registered to become a provider and through this and some targeted investment in equipment, the patient numbers increased dramatically. 95% of the centre's patients now come through NHIS and many of these would not have had access to healthcare otherwise and none would have received the quality of care which the centre can offer.

“This morning I had to sit a little child down on

the floor in the middle of the ward next to a drip stand just to get

enough fluid into him so he could be moved in the hope of finding a

bed elsewhere. These cases break my heart;

we could easily have treated him if only we

had the space.”Amanda Evans, Volunteer

Doctor at the AfriKids Medical Centre October 2009

The Current SituationSince 2007 patient numbers have increased at the centre by 600%. August this year saw 7,428 patients walk through the doors as compared to 350 in the first month of operation (February 2007). As a business the Centre has also performed outstandingly. AfriKids has spent £204,100 to date on purchase and development of the Centre. It now generates £50,000 in operating profit per year covering the salaries of the key head office staff in AfriKids Ghana. That’s an annual return on investment of 24.5% or 57.3% over three years. This should reach 100% by mid 2011.

AfriKids' investments in the Centre to date have focused on outpatient services including a complete re-equipping of the laboratory, a new outpatients waiting area and records room and a specialist antenatal wing. However, with only 12 inpatient beds and a surgical service just one day a week, the Centre is crying out for an expansion of its wards. Currently the two small wards fill up every day before 9am and tens of patients are referred on to the regional hospital which rarely has enough bed space to offer and is often too far for the patients to walk. Unnecessary deaths from malaria, typhoid and other treatable diseases are still occurring because of our lack of bed space.

The AfriKids Social Investment Club (ASIC) WardWe are asking the founding members of the AfriKids Social Investment Club to put their money into the construction of a new ward at the AfriKids Medical Centre. This will instantly double inpatient capacity, it will enable up to 3,500 patients per year to be treated at the Centre (based on maximum capacity being used and an average patient stay of 2.5 days), each of whom will bring in an average of £44 in revenue (based on July-August 2009 figures) to help increase the Centre’s profitability which will provide funds for use in our child rights work in 2011.

AfriKids Social Investment ClubClub Calendar

“When I saw the request for a fridge for Mama Laadi’s Foster Home in your newsletter the thought of sending a cheque appealed to me; easy to do and in my head I could picture the fridge i.e. have some “ownership” of it . The investment club is a bigger version of the fridge; the money hasn’t gone into an amorphous mass like it feels with some other charities.”David White, CEO of the Children’s Mutual

November- December 2009Investments made into ASIC

January- March 2010Construction of the ASIC Ward

March 2010Opening of the ASIC Ward (members welcome )

April 2010Quarterly Feedback Report distributed to ASIC

membership

July 2010Quarterly Feedback Report distributed to ASIC

membership

September 2010Quarterly Feedback Report distributed to ASIC

membership

October 2010Second opportunity to visit AfriKids Ghana for ASIC

members

November 2010Thank you meal for Club members with AfriKids

December 2010Quarterly Feedback Report distributed to ASIC

membershipASIC members consulted on use of profit from first six

months of the ASIC Ward’s operationASIC members invited to join second membership cycle

Key Performance Indicators (KPIs) for the ASIC WardThe following KPIs will be tracked in the quarterly reports

Total revenue generated by the ASIC wardOperating profit of the ASIC wardReturn on investment in the ASIC ward constructionTotal number of patients received in the ASIC wardNumber of children received in the ASIC wardNumber of under fives treated for malariaNumber of under fives treated for diarrhoeal diseasesNumber of pregnant women treated for malariaPatient satisfaction

The Medical Centre staff celebrate in their new AfriKids t-shirts to mark the successful management of the increase in patient numbers.

Will I receive a financial return on my investment?

The investment will generate both a financial and social return but rather than being given back to you, the financial return will be used to help fund AfriKids’ child rights work in Ghana.

Am I giving a donation or making an investment?

You are making a social investment. Whilst you will not receive a direct financial return on your investment, you will receive detailed feedback on how it is used to generate social and financial return in Ghana; the experience will be like that of making an investment.

What is the minimum I can invest?

£1,000- this can be achieved by a direct donation or a gift of £500 matched by your employer if you have access to a matching scheme.

What is the maximum I can invest?

This depends on the size of the project. For the December 2009-10 membership cycle the total cost of the project is £17,000 and people can invest up to this level.

What kind of feedback can I expect?

Quarterly reports including photographs, written testimonies about the project and progress to Key Performance Indicators.

Do I have a role in decision making about the project I am supporting?

At the end of the project the club members will have a role in choosing how the financial return generated is used to benefit children in northern Ghana.

Can I come and visit the project in Ghana?

Yes, AfriKids Ghana welcomes visits, this should be organised at least three months in advance through the AfriKids (UK) office.

How long will I be involved in the project?

By investing through the club in 2009 you commit yourself to the project for 12 months and will receive feedback for that period. In December 2010 you will be given the option to reinvest in the current project or a range of newer initiatives.

AfriKids Social Investment ClubFrequently Asked Questions

AfriKids Social Investment ClubMembership form 2009-10

Full Name

Preferred Contact Method

Email address

Phone Number

Postal Address including post code

I would like to become a member of the AfriKids Social Investment Club for the membership cycle December 2009-December 2010. I hereby commit to making a donation of the following amount (please circle one)-

£500 (and will organise employer matching) £1,000 £2,000 £3,000 £4,000 Other (please specify)

I have enclosed a cheque for the stated amount OR

I will send my donation by check of bank transfer to AfriKids before 23rd December 2009 (please circle one)

Signed Date

AfriKids’ bank details are as follows-

Lloyds TSB, 399 Oxford Street, London, W1C 2BUSort code: 30-96-38 Account number: 01680392

If you are a UK taxpayer, the government’s Gift Aid Scheme means that we can reclaim basic rate tax you have already paid on your donation at no extra cost to you.

I am a UK taxpayer and I would like AfriKids to treat all donations Imake to them as Gift Aid donations until I notify you otherwise.

Signed

Date