Affordable Learning Solutions:Webinar Series for Sharing

Campus Initiative @ CSU Monterey BayNature, Principles of Biology e-text

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AL$ Webinar #7 Agenda

Welcome and AL$ Overview/Updates(Christie, 10 minutes)

AL$ Efforts and Outcomes @ Monterey Bay(Oehlman & Tinsley, 20 minutes)

Nature, Principles of Biology e-text(Steed & Narguizian, 20 minutes)

Summary, Discussion, and Looking Ahead(All, 10 minutes)

http://als.csuprojects.org

Making It Easier To Find

Alternative Content

Tools

Technologies

Policies

Marketing & deployment strategies

4

CSU Provides System Access to Free or Low-Cost Textbook Alternatives

Open Educational Resources: Over 40,000 FREE online teaching materials including over 2,300 FREE online textbooks are available @ AL$ website

CSU Library eBooks: CSU systemwide electronic library collections provide students FREE access to eBooks

Faculty-Authored Materials: Published and distributed in a variety of ways

Lower Cost Publisher eTextbooks: CSU Rent Digital

About Digital Textbooks in the CSU

Digital textbooks cost 45%-55% less than new print textbook prices

33% of CSU students prefer digital textbooks

1% of all titles sold in CSU bookstores are digital textbooks

5

There is an unmet demand in the CSU marketplace

Choice: Faculty have a wide choice of publishers and students can choose a digital rental or not

Price: 60% off new print textbook prices and publishers choose the titles they will offer

Marketing: CSU and vendors collaborating to raise awareness, comfort, and competencies in using digital textbooks

Accessibility: Vendors will provide the CSU a roadmap for improving the accessibility of their eReaders

Agreement On 4 Key Areas

Spring 2013: Student-focused activities Campus Outreach:

Student awareness of choice through your campus bookstore

Cal State Student Association communication program

CSU Public Affairs program

COMING SOON: Café Scribe, Schlager, W.W. Norton

Why Do CSU Students Use Rent Digital?Affordability

Offers the lowest price compared to hard copy new, used, or rental

Do not have to wait until the end of term and buyback to get a low net price

Do not run the risk of incurring unexpected credit card charges at the end of the term because of lost or forgotten rental

Can afford to buy ALL of materials for classes and not have to do without some because money does not cover it all

Reduce Stress

No longer subject to backpack book theft while studying in the library, eating lunch, relaxing on campus

Thieves not only cannot steal my digital books, they cannot sell them

No heavy weight in my backpack

Do not have to worry about remembering to return rentals during finals

Reassurance

Rent Digital is available in NEW editions unlike used books and hard copy rentals which are not available until a new edition has experienced adequate sales

CSU only has the correct edition/title/ISBN the instructor has selected so no risk of buying the wrong book

Unique Benefits

Paying the least amount up front but if students decide to keep the materials, they can pay the difference

Interactive content is much more exciting than hard copy and grades reflect the improvement

Tests identify and explain errors so students learn from tests as well as studying

New information, updates, and cutting edge technology can be added and edited in real-time by publishers so there is no ‘old’ edition

Get to select the format that suits them while the instructor still selects content

If 1/3 of CSU students choose

1 digital rental per semester

instead of a new $100 print

textbook…..

CSU students will save about $17 Million in 2012-13

Digital Rentals: Student Savings

CSU ALS Activities: What’s the Schedule?

Join the AL$ Online Community for info and support tinyurl.com/als-community

Monthly webinars by CO, CSU campuses & vendors

Support for Campus AL$ Initiatives

Workshops at your campus

2012-2013: Faculty/Staff-focused activities

CSUMB ALInot to be confused with a dark alley

image from ala.org

Affordable Learning Workgroup

ali.csumb.edu

• One member from each college

• Each member is already doing something fabulous

• Members' roles include:o representing their college's specific needs/issueso promoting the committee and its worko facilitating workshops (they don't know this yet-heh!)o consulting with individual faculty members who want to do

fabulous things

Start Where You Are. --Pema Chodron

(The CSUMB Library/Affordable Learning Workgroup Ebook Pilot Project)

• Library gift funds

• Five(ish) courses

• Books must not be traditional textbooks and must be available in ebook form via our book vendor, YBP

• Print copies available in bookstore

• Print copy on reserve?

Pilot Parameters

Data We Hope to Collect

• Bookstore

• Student surveys

• Faculty interviews or surveys

• Usage data from ebook platforms

You Are Not Alone...

What We Can Do for You

• Consulting services for instructors

• Leveraging ALI with ATI IM identificationo Reduce costs AND improve identification goals

• Proactive research and data collectiono Identifying large enrollment/multi-section courseso Identifying multi-text/expensive text courses

• Data collection infrastructureo Create repository/dashboard of relevant data

• Integrations to digital learning spaces and toolso LMS, Softchalk, PDF, Diigo

• Publish savings to the public

• Quality education requires quality resources. • Students get what they pay for.• We’re not one of "those” universities.• It simply doesn’t compare . . . • I’d have to change my whole syllabus—my whole

course!• There's no way I'll have all that technology in my

classroom!

But Me . . . I'm Convinced!

• Save students money? It's worth my time and effort!

• My custom text cost students half . . .

• There'll be no excuses the first day of class!

• Check out all those really great supplements!

• It's as good as--no, it's better than--what we're using now.

• Students like using their tablets . . .

BUT . . .

Caught in the change . . . free to fee

. . . and in the mystery of the disappearing textbook

17 seconds for questions

0 seconds for answers

Nature Education

Principles of Science

Frank Steed

Senior Account Manager

f.steed@us.nature.com

617-475-9236

About Nature Publishing Group

Nature founded in 1869 Scientific American founded in 1845 70+ journals in the life, physical, and

clinical sciences, all leaders in their field Recent expansions into scientific

communication, digital science tools, and education

About Nature Education

Scitable – 5 years ago POS/POB – January 2011 Pilot adopters Sept 2011 139 Adopters/17,000 Enrollment International, HS and College

Trends and Issues

Effectiveness (mastery of the subject for students)

Affordability Customizability All in one solution Student Success and Retention Value Student is the Customer

Technology is changing the landscape

The Landscape

Source: Xplana

Students

Digital Natives Information NOW Interactivity and “sound bites” Instant gratification

Price sensitive Peer influenced Value

Nature Education Solution

Digital Natives – ground up Not an ebook

Value Pricing - lower than rental Peer influenced Value – All in one solution Quality – Nature Brand Customizability

Nature Education Solution

Effectiveness (mastery of the subject for students) Simple and Concise Different ways to learn Testing, Gradebook Real Science Available on all devices Continually updated

Student Success and Retention

What Is Principles of Biology?

Interactive Textbook

+

Classroom Tools

+

Teaching/Student Support

1. Real Science Nature Primary Literature Scientific Skill-Building

2. Born Digital Customize and Personalize Mobile and Accessible Real-time Gradebook Print and Offline

3. Affordable $35 Online/$31.50 Bookstore Lifetime Access

The Three Pillars

Ways to Purchase

Bookstore – Students buy directly from bookstore E-Commerce – Students directly purchase access

through Principles of Science website. Institutional Sales – The University buys codes directly. Reference Version – Library purchase of searchable

version of the textbook. Google search takes you to particular section in the book.

Demo

Frank Steed

Senior Account Manager

f.steed@us.nature.com

617-475-9236

CSU affordable learning solutions webinar: Implementing scientific teaching with

Nature’s new digital Biology text

Paul NarguizianCSU Los Angeles

Today’s Talk

• Pros and cons• Ideas for leveraging POB to implement the

inverted classroom and scientific teaching

Pros & Cons

• born digital– designed around unique

features like hyperlinks to primary literature, interactive or animated figures, and embedded quizzes

• born prematurely– the aggressive production

timeline imposed on this project resulted in our pilot version having many, many editorial / content / functionality issues (editing is ongoing, and the product continues to improve in terms of accuracy and functionality)

Pros & Cons

• Customizable assignments (multiple choice questions) can be embedded in the text to provide formative assessment for students and instructors – Question banks are available for each module, or instructors can create their own

• Eventually the gradebook should be synched with LIMS, but this functionality does not seem to be available yet

Pros & Cons

• Most students seem to like the digital format of the text

• Some students prefer paper texts to a digital format – there is an option to print individual modules, but the figures are relatively low resolution and students complain about having to print

Pros & Cons

• Low cost (under $50) to students

• Lifetime access to POB as it is updated (doesn’t expire)

• ?

POB and Scientific Teaching

• Evidence-based teaching:– incorporating best practices for undergraduate teaching

as indicated by research in teaching and learning– incorporating evidence from our own teaching to

improve student learning

• Active learning, Assessment, Diversity

Handelsman et al., 2004 Science 304:521-522.Scientific Teaching (Handelsman, Miller, &Pfund 2007)

Wisconsin Program for Scientific Teaching (HHMI)

POB and Scientific Teaching

• POB (or other low-cost digital content with assessment capability) can provide opportunities for classroom inversion (and active learning)– Shifting more content delivery outside the

classroom• If quizzes count toward course grade, and close prior

to class, students are motivated to do the reading prior to arriving in class

POB and Scientific Teaching

• POB can provide opportunities for classroom inversion (and active learning)– Shifting more content delivery outside the

classroom– Providing a means of formative assessment prior

to class• if quiz closes 1-2 hours before class, students’

strengths and weaknesses with the day’s content can be reviewed prior to lecture

POB and Scientific Teaching

• POB can provide opportunities for classroom inversion (and active learning)– Shifting more content delivery outside the

classroom– Providing a means of formative assessment prior

to class– Low cost of text may help to justify student

purchase of clickers (particularly if they are used for consecutive introductory courses using POB)

Comments or Questions

Next CSU AL$ webinar

Month of April: Date, time, and topics TBD

Contact / ConnectCollaboration/Support:

als@cdl.edu

ALS Website

als.csuprojects.org

THANK YOU!

JOIN THE CSU AL$ ONLINE COMMUNITY AThttp://tinyurl.com/als-community