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HETEROGENEOUS COMPUTING THE AGE OF ACCELERATION
Dr. Lisa Su
SVP and GM, Global Business Units
AMD
2 | Heterogeneous Computing: The Market. The Roadmap.| June 14, 2012
AGENDA
Leading with an Open Ecosystem
Heterogeneous Computing Momentum
Why We’re Here
3 | Heterogeneous Computing: The Market. The Roadmap.| June 14, 2012
WHY WE’RE HERE
4 | AFDS Welcome | June 12, 2012
WELCOME TO THE EPICENTER OF HETEROGENEOUS COMPUTING!
5 | Heterogeneous Computing: The Market. The Roadmap.| June 14, 2012
AGE OF ACCELERATION
6 | AFDS Welcome | June 12, 2012
Source: EtForecast, 2011; USGS Report 2006, 2008, Steinmueller, 1995
Compute industry
1 K
1 M
1 B
1 T
1960 1970 1980 1990 2000 2010 2020
Un
its S
old
An
nu
ally
Mainframes
Convergence
Internet
Client &
Server
Cloud
Mobility
A MAJOR SHIFT IN COMPUTING DEVICES THIS DECADE
Explosive Growth of Devices, Data, and Cloud Computing
7 | AFDS Welcome | June 12, 2012
AMD PRODUCT FOCUS: FULLY ALIGNED TO MARKET TRENDS
Exceptional user experience across device categories
Leadership IP, Compute & Visualization at lower power and cost
Flexible SoCs, differentiated APUs across a complete range of platforms
8 | AFDS Welcome | June 12, 2012
MULTI-GENERATION GPU LEADERSHIP T
FL
OP
S
0.36 90nm
0.48 80nm
1.20 55nm
2.72 40nm
3.79 28nm
Delivering MORE PERFORMANCE
* All compute power values rounded to the nearest hundredth of a TFLOP.
9 | AFDS Welcome | June 12, 2012
APUs DELIVER LEADERSHIP GRAPHICS/COMPUTE IP
1st Gen “Llano”
APU
2nd Gen “Trinity”
APU
3rd Gen “Kaveri”
APU
0
200
400
600
800
1000
1200
2008 2009 2010 2011 2012 2013
APU
Conventional x86
Compute Performance/GFLOPS1 AMD first to introduce heterogeneous
computing to mainstream applications
“Trinity” APUs offer over 3X higher
compute performance than conventional
CPUs in the same power envelope
Our Mission: Drive innovation and
adoption of APUs across all markets
Source: AMD Performance labs. See Appendix A for footnotes.
10 | AFDS Welcome | June 12, 2012
APU Cumulative Unit Sales
0
5000
10000
15000
20000
25000
30000
35000
40000
45000
4Q10 1Q11 2Q11 3Q11 4Q11 1Q12
APU PRODUCT ADOPTION: STRONG END-USER DEMAND
Shipped > 40M APUs to date
11 of the world’s top 12 OEMs shipping
AMD APU-based platforms
“Brazos” APUs shipped more units in its
first year than any previous mobile platform
in AMD history
“Llano” APUs ramped to represent ~ 60%
of mobile processor revenue by Q411
“Trinity” APUs started shipping in Q112
11 | AFDS Welcome | June 12, 2012
INTRODUCING TRINITY: SECOND GENERATION A-SERIES APU
Premium discrete-level graphics
and gaming performance
Up to 726 GFLOPs compute
2X the performance/Watt of Llano
56% improvement in
graphics performance
Up to 12 hours battery life
All in highly mobile, low-power
form factors
12 | AFDS Welcome | June 12, 2012
AMD VISION: LEAD THROUGH OPEN STANDARDS, BETTER DESIGN
Make APUs as easy to program
as today’s CPUs
Expand the heterogeneous
compute ecosystem to create
comprehensive solutions from
cloud to client
Create new categories of
applications and solutions
together with our partners to
drive innovation
13 | AFDS Welcome | June 12, 2012
AMD IS COMMITTED TO OPEN STANDARDS
AMD drives open standards
Compete on the
best implementation
Open standards are the basis
for large ecosystems
Open standards always win
over time
14 | AFDS Welcome | June 12, 2012
TREMENDOUS HETEROGENEOUS COMPUTE SUPPORT
FROM WORLD’S LEADING ISVs
15 | AFDS Welcome | June 12, 2012
20
12
2011
Adobe Photoshop Elements
Dungeons & Dragons Online
Adobe Premiere Elements
Microsoft Internet Explorer
ArcSoft MediaConverter
Microsoft PowerPoint
ArcSoft TotalMedia
Theatre
Microsoft Windows Live
Essentials
Battlefield Bad Company 2
MotionDSP vReveal
Battlefield Play4Free
Muvizu
Corel Digital Studio
Need for Speed World
Corel WinDVD
Roxio CinePlayer
CyberLink MediaEspresso
Roxio Creator
CyberLink MediaShow
Shift 2 Unleashed
CyberLink PowerDirector
Test Drive Unlimited 2
CyberLink PowerDVD
The Lord of the Rings Online
Dragon Age 2
Viewdle Uploader
Battlefield Play4Free
Magix Movie Edit Pro
Total War: Shogun 2
Corel VideoStudio
Pro X5
BlueStacks
Internet Explorer
Viewdle Glance
Muvizu Animator
ArcSoft MediaConverter
Deus Ex: Human Revolution
Shift 2 Unleashed
ArcSoft Link+
Adobe Premiere Elements
CyberLink PowerDVD
Roxio Creator
VLC Player
ArcSoft TotalMedia
Theatre
Dungeons & Dragons Online
Test Drive Unlimited 2
x264
Corel Digital Studio
Microsoft PowerPoint
Microsoft Silverlight 5
Handbrake
Corel VideoStudio Pro
Windows Live Essentials
Mozilla Firefox
GIMP
Corel WinDVD
MotionDSP vReveal
ArcSoft WebCam Companion 5
Nuvixa
CyberLink MediaEspresso
Muvizu
DivX Accelerated Player
WinZip 16.5
Adobe Photoshop Elements
CyberLink PowerDirector
Roxio CinePlayer
Moovida Universe
DiRT 3
Sony Movie Studio
CyberLink YouCam
ArcSoft Panorama
Maker
Dragon Age 2
Sony Vegas Pro
ArcSoft ShowBiz
Adobe Photoshop CS6
Corel AfterShot
Google Chrome
ViVu VuRoom
Battlefield 3
Adobe Flash Player
CyberLink MediaShow
DiRT Showdown
Earthsim 2.0
Fingertapps
The Lord of the Rings Online
ArcSoft MediaConverter
7.5
Musemage
16 | Heterogeneous Computing: The Market. The Roadmap.| June 14, 2012
Industry brings
and accelerated developer
this Accelerated Age through and
We can together and together!
17 | Heterogeneous Computing: The Market. The Roadmap.| June 14, 2012
THANK YOU